14
NPS
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QAD
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About QAD's Brand
Enterprise Manufacturing Software Among its major competitors, QAD is ranked in 4th place for NPS while Icertis is 1st, and Kinaxis is 2nd.Their current market cap is $1.55B
Brand at a Glance
85%
Customer Loyalty
3.9/5
Product Quality
4/5
Pricing
4.1/5
Customer Service
QAD CMO
Carter Lloyds
Mr. Carter Lloyds serves as the Chief Marketing Officer and Senior Vice President at QAD Inc. Mr. Lloyds is responsible for the alignment of customer needs, offerings, engagement, and messaging. He joined the QAD team in 2004. His recent projects include: Dew Point (an iOS app for offline Google Drive), a web-enabled analog speedometer for event registrations, a parking sensor for his garage, and an M&M color counter for his daughter. Mr. Lloyds holds PhD. in Business Strategy and Entrepreneurship from USC - Marshall School of Business and Bachelor of Science in Accounting from USC. He is APICS Certified in Production and Inventory Management (CPIM) and APICS Certified Supply Chain Professional (CSCP).
QAD Ranking
- #2 / 4 of its competitors
QAD NPS
QAD's Net Promoter Score (NPS) is a 14 with 47% Promoters, 20% Passives, and 33% Detractors. Net Promoter Score tracks whether QAD's customers would recommend using the product based on a scale of -100 to 100.
QAD Overall NPS
| 47% | Promoters |
|---|---|
| 20% | Passives |
| 33% | Detractors |
QAD NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 -10 | Aug 2020 | -10 |
Jan 2022 -14 | Jan 2022 | -14 |
Jun 2022 -9 | Jun 2022 | -9 |
Sep 2022 -4 | Sep 2022 | -4 |
Nov 2022 -1 | Nov 2022 | -1 |
Mar 2023 4 | Mar 2023 | 4 |
Apr 2023 4 | Apr 2023 | 4 |
Jun 2023 3 | Jun 2023 | 3 |
Jan 2024 6 | Jan 2024 | 6 |
May 2024 9 | May 2024 | 9 |
Feb 2025 13 | Feb 2025 | 13 |
How Other Brands Compare
QAD is ranked second for NPS among its competitors. SAP Concur and Oracle come in first and third, with Exact coming in at #4. Among those competitors, it is the lowest valued company behind Oracle.
QAD |  Oracle |  SAP Concur |  Exact | |
| Global Ranking | #- | #173 | #453 | #- |
| NPS | 14 | 11 | 15 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $1.55B | $207.07B | $136.17B | $22.42B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
QAD NPS by Usage
QAD's NPS was rated the highest by customers who have used QAD's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 0 | 1 to 2 Years | 0 |
5 to 10 Years 17 | 5 to 10 Years | 17 |
QAD NPS vs. Competitors
Compared to its competitors, QAD's NPS is rated right above Oracle, and is preceded by SAP Concur.
| COMPANY | NPS Score | |
|---|---|---|
 | Icertis | 44 |
 | Kinaxis | 19 |
| SAP Concur | 15 |
| QAD | 14 |
| Oracle | 11 |
 | SugarCRM | 0 |
 | CloudCheckr | N/A |
| Exact | N/A |
QAD Customer Loyalty
85%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
85% of QAD users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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QAD Customer Loyalty vs. Competitors
Compared to its competitors, QAD's Customer Loyalty score is rated right above SugarCRM.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| QAD | 85% |
| SugarCRM | 84% |
| Kinaxis | 81% |
| SAP Concur | 75% |
| Oracle | 72% |
| Icertis | 55% |
| CloudCheckr | N/A |
| Exact | N/A |
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QAD Product Quality
3.9/5
QAD has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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QAD Product Information
QAD serves markets in the United States. QAD supports iOS, Web, and Android devices and offers products for medium sized businesses.
QAD’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated QAD's product the highest. Reviewers from the Mechanical, Civil or Industrial Engineering industry rated QAD the lowest at 3.
- Website
- http://www.qad.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Enterprise
SaaS
Manufacturing
Languages Supported
English
Product Type
Enterprise Resource Planning (ERP) Software
Supply Chain Management Software
Quick Insights into QAD Product Quality
QAD's Product Quality score was rated highest by customers who have used QAD's products/services for 5 to 10 Years, and rated lowest by customers from the Mechanical, Civil or Industrial Engineering industry.
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Ranked QAD Product Quality the Highest
Ranked QAD Product Quality the Lowest
QAD Product Quality Score by Usage
QAD's Product Quality score was rated 4.1 stars by customers who have used QAD's products/services for 5 to 10 Years.
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QAD Product Quality Score by Industry
QAD's Product Quality score was rated the highest by Tech industry customers, and the lowest by Mechanical, Civil or Industrial Engineering industry customers.
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QAD Product Quality vs. Competitors
Compared to its competitors, QAD's Product Quality score is rated right above SugarCRM, and is preceded by Kinaxis.
| COMPANY | Product Quality Score | |
|---|---|---|
| Icertis | 4/5 |
| Kinaxis | 4/5 |
| QAD | 3.9/5 |
| SugarCRM | 3.8/5 |
| SAP Concur | 3.7/5 |
| Oracle | 3.7/5 |
| CloudCheckr | N/A |
| Exact | N/A |
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QAD Pricing
QAD ROI & Value For Money
4/5
QAD has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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QAD Pricing Plans
QAD has a pricing structure that accommodates medium businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Who Uses QAD?
Medium Businesses
Quick Insights into QAD ROI
QAD's ROI score was rated highest by customers from the Tech industry.
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Ranked QAD ROI the Highest
QAD ROI Score by Industry
QAD's ROI score was rated 4.3 stars by Tech industry customers.
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QAD Pricing vs. Competitors
Compared to its competitors, QAD's ROI score is rated right above Icertis.
| COMPANY | Pricing Score | |
|---|---|---|
| QAD | 4/5 |
| Icertis | 3.9/5 |
| SugarCRM | 3.9/5 |
| Kinaxis | 3.8/5 |
| Oracle | 3.7/5 |
| SAP Concur | 3.4/5 |
| CloudCheckr | N/A |
| Exact | N/A |
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QAD Customer Satisfaction (CSAT)
QAD Customer Satisfaction (CSAT) Score
86 / 100
QAD has an overall Customer Satisfaction score of 86 rated by its users and customers.
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Very Satisfied
57%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
QAD Customer Satisfaction vs. Competitors
Compared to its competitors, QAD's Customer Satisfaction score is rated right above Oracle, and is preceded by Kinaxis.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Kinaxis | 86% |
| QAD | 86% |
| Oracle | 67% |
| SugarCRM | 67% |
| SAP Concur | 66% |
| Icertis | 50% |
| CloudCheckr | 0% |
| Exact | 0% |
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QAD Customer Service
4.1/5
QAD has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About QAD's Customer Service
Address
100 Innovation Place, Santa Barbara, CA
Website
http://www.qad.com/
Phone Number
805-684-6614
QAD Customer Service vs. Competitors
Compared to its competitors, QAD's Customer Service score is rated right above SugarCRM.
| COMPANY | Customer Service Score | |
|---|---|---|
| QAD | 4.1/5 |
| SugarCRM | 3.9/5 |
| Kinaxis | 3.8/5 |
| Oracle | 3.6/5 |
| SAP Concur | 3.4/5 |
| Icertis | 3.2/5 |
| CloudCheckr | N/A |
| Exact | N/A |
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QAD as an Employer
3.8/5
QAD has a 3.8/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
QAD scored a 14 for Net Promoter Score and a -29 for Employee Net Promoter Score. NPS gauges how likely a customer of QAD would recommend the brand to a friend. ENPS measures how likely QAD employees would recommend working at QAD to a friend.
Net Promoter Score
14
NPS Score
| 47% | Promoters |
|---|---|
| 20% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
-29
eNPS Score
| 21% | Promoters |
|---|---|
| 29% | Passive |
| 50% | Detractors |
