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NPS
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SugarCRM
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About SugarCRM's Brand
SugarCRM is the CRM platform that makes the hard things easier. With Sugar, you let the platform do the work—no blind spots, no busy work, and no roadblocks. Among its major competitors, SugarCRM is ranked in 8th place for NPS while Freshworks is 1st, and Zendesk is 2nd. Overall, SugarCRM has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $450.00M
Brand at a Glance
84%
Customer Loyalty
3.8/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service
SugarCRM CMO
SugarCRM Ranking
- #4 / 4 of its competitors
SugarCRM NPS
SugarCRM's Net Promoter Score (NPS) is a 0 with 41% Promoters, 18% Passives, and 41% Detractors. Net Promoter Score tracks whether SugarCRM's customers would recommend using the product based on a scale of -100 to 100.
SugarCRM Overall NPS
| 41% | Promoters |
|---|---|
| 18% | Passives |
| 41% | Detractors |
SugarCRM NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 -3 | Aug 2020 | -3 |
Dec 2021 -3 | Dec 2021 | -3 |
Jan 2022 -5 | Jan 2022 | -5 |
Feb 2022 -8 | Feb 2022 | -8 |
Mar 2022 -6 | Mar 2022 | -6 |
Aug 2022 -7 | Aug 2022 | -7 |
Jan 2023 -1 | Jan 2023 | -1 |
Mar 2023 0 | Mar 2023 | 0 |
Jan 2024 -2 | Jan 2024 | -2 |
Mar 2024 -1 | Mar 2024 | -1 |
How Other Brands Compare
SugarCRM is ranked #4 for NPS among its competitors. SAP and IBM come in first and second, with Oracle coming in at third. Among those competitors, it is the lowest valued company behind Oracle.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SugarCRM NPS by Gender
SugarCRM's NPS was rated 75 by Male customers on Comparably.
Male
75
SugarCRM's NPS was rated 75 by Male customers on Comparably.
75%
Promoters
25%
Passives
0%
Detractors
Female
N/A
SugarCRM's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
SugarCRM NPS by Ethnicity
SugarCRM's NPS was rated 34 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 34 | Caucasian | 34 |
SugarCRM NPS by Usage
SugarCRM's NPS was rated the highest by customers who have used SugarCRM's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
1 to 2 Years -14 | 1 to 2 Years | -14 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
SugarCRM NPS vs. Competitors
Compared to its competitors, SugarCRM's NPS is rated right below Oracle.
| COMPANY | NPS Score | |
|---|---|---|
 | Freshworks | 53 |
 | Zendesk | 41 |
 | Salesforce | 36 |
 | HubSpot | 35 |
 | SAP | 34 |
 | IBM | 26 |
 | Oracle | 11 |
| SugarCRM | 0 |
SugarCRM Customer Reviews
Out of the 2 SugarCRM customer reviews 2 were positive and 0 were constructive. SugarCRM customer reviews reflect that all customers have a favorable experience using the products/services of the company.
SugarCRM Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of SugarCRM users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
SugarCRM Customer Loyalty Score by Gender
SugarCRM's Customer Loyalty score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of SugarCRM.
Male
100%
Yes
Female
N/A
Yes
SugarCRM Customer Loyalty Score by Ethnicity
SugarCRM's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of SugarCRM.
70
out of 100
Caucasian
SugarCRM Customer Loyalty Score by Industry
SugarCRM's Customer Loyalty score was rated 78% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
SugarCRM Customer Loyalty vs. Competitors
Compared to its competitors, SugarCRM's Customer Loyalty score is rated right above Zendesk.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| SugarCRM | 84% |
| Zendesk | 81% |
| SAP | 80% |
| Freshworks | 79% |
| HubSpot | 79% |
| IBM | 79% |
| Salesforce | 75% |
| Oracle | 72% |
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SugarCRM Product Quality
3.8/5
SugarCRM has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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SugarCRM Product Information
SugarCRM serves markets in the United States, Asia, China, Europe, Middle-East and Africa, Australia, Canada, India, United Kingdom, and Latin America. SugarCRM supports Web and Android devices and offers products for small, medium, and large sized businesses.
SugarCRM’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Consulting industry rated SugarCRM's product the highest. Reviewers from the Manufacturing and Machinery industry rated SugarCRM the lowest at 3.6.
- Website
- http://www.sugarcrm.com
- Company Size
- 201-500 Employees
Industry
Tech
AdTech
Enterprise
SaaS
Languages Supported
English
Product Type
CRM Software
Marketing Automation Software
Lead Management Software
Sales Force Automation Software
Contact Management Software
Predictive Lead Scoring Software
Online CRM Software
Social CRM Software
Quick Insights into SugarCRM Product Quality
SugarCRM's Product Quality score was rated highest by Male customers, and rated lowest by customers from the Manufacturing and Machinery industry.
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Ranked SugarCRM Product Quality the Highest
Ranked SugarCRM Product Quality the Lowest
SugarCRM Product Quality Score by Gender
SugarCRM's Product Quality score was rated 4.7 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of SugarCRM.
Male
4.7/5
Female
N/A
SugarCRM Product Quality Score by Ethnicity
SugarCRM's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of SugarCRM.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
SugarCRM Product Quality Score by Usage
SugarCRM's Product Quality score was rated the highest by customers who have used SugarCRM's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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SugarCRM Product Quality Score by Industry
SugarCRM's Product Quality score was rated the highest by Consulting industry customers, and the lowest by Manufacturing and Machinery industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
SugarCRM Product Quality vs. Competitors
Compared to its competitors, SugarCRM's Product Quality score is rated right above Oracle, and is preceded by IBM.
| COMPANY | Product Quality Score | |
|---|---|---|
| Freshworks | 4.3/5 |
| Zendesk | 4.2/5 |
| HubSpot | 4.2/5 |
| SAP | 4.1/5 |
| Salesforce | 4/5 |
| IBM | 3.8/5 |
| SugarCRM | 3.8/5 |
| Oracle | 3.7/5 |
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SugarCRM Pricing
SugarCRM ROI & Value For Money
3.9/5
SugarCRM has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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SugarCRM Pricing Plans
SugarCRM has a pricing structure that accommodates small, medium, and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Consulting industry. The users from the Energy and Manufacturing industry think that they had the lowest ROI from SugarCRM.
Who Uses SugarCRM?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into SugarCRM ROI
SugarCRM's ROI score was rated highest by Male customers, and rated lowest by customers from the Energy and Manufacturing industry.
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Ranked SugarCRM ROI the Highest
Ranked SugarCRM ROI the Lowest
SugarCRM ROI Score by Gender
SugarCRM's ROI score was rated 4.9 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of SugarCRM.
Male
4.9/5
Female
N/A
SugarCRM ROI Score by Ethnicity
SugarCRM's ROI score was rated 3.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of SugarCRM.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
SugarCRM ROI Score by Industry
SugarCRM's ROI score was rated the highest by Consulting industry customers, and the lowest by Energy and Manufacturing industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
SugarCRM Pricing vs. Competitors
Compared to its competitors, SugarCRM's ROI score is rated right above IBM, and is preceded by SAP.
| COMPANY | Pricing Score | |
|---|---|---|
| Freshworks | 4.4/5 |
| Zendesk | 4/5 |
| Salesforce | 4/5 |
| HubSpot | 4/5 |
| SAP | 3.9/5 |
| SugarCRM | 3.9/5 |
| IBM | 3.8/5 |
| Oracle | 3.7/5 |
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SugarCRM Customer Satisfaction (CSAT)
SugarCRM Customer Satisfaction (CSAT) Score
67 / 100
SugarCRM has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
44%
Satisfied
23%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
11%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into SugarCRM Customer Satisfaction
SugarCRM's Customer Satisfaction score was rated highest by Male customers.
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Ranked SugarCRM Customer Satisfaction the Highest
SugarCRM Customer Satisfaction Score by Gender
SugarCRM's Customer Satisfaction score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of SugarCRM.
100 / 100
MaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
SugarCRM Customer Satisfaction vs. Competitors
Compared to its competitors, SugarCRM's Customer Satisfaction score is rated right above HubSpot, and is preceded by Oracle.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| SAP | 82% |
| Zendesk | 81% |
| Salesforce | 79% |
| Freshworks | 77% |
| IBM | 76% |
| Oracle | 67% |
| SugarCRM | 67% |
| HubSpot | 61% |
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SugarCRM Customer Service
3.9/5
SugarCRM has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About SugarCRM's Customer Service
Address
San Francisco, CA 94104
Website
http://www.sugarcrm.com
SugarCRM's Social Links
Quick Insights into SugarCRM Customer Service
SugarCRM's Customer Service score was rated highest by Male customers.
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Ranked SugarCRM Customer Service the Highest
SugarCRM Customer Service Score by Gender
SugarCRM's Customer Service score was rated 4.7 by Male customers on Comparably.
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Male
4.7/5
Female
N/A
SugarCRM Customer Service Score by Ethnicity
SugarCRM's Customer Service score was rated 3.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of SugarCRM.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
SugarCRM Customer Service Score by Industry
SugarCRM's Customer Service score was rated 3.9 stars by Tech industry customers.
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SugarCRM Customer Service vs. Competitors
Compared to its competitors, SugarCRM's Customer Service score is rated right above Oracle, and is preceded by IBM.
| COMPANY | Customer Service Score | |
|---|---|---|
| Freshworks | 4.3/5 |
| HubSpot | 4.1/5 |
| Zendesk | 4/5 |
| SAP | 4/5 |
| Salesforce | 4/5 |
| IBM | 3.9/5 |
| SugarCRM | 3.9/5 |
| Oracle | 3.6/5 |
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SugarCRM as an Employer
3.8/5
SugarCRM has a 3.8/5 stars for its overall company culture rated by their employees
top
30%
Consumer vs. Employees
SugarCRM scored a 0 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of SugarCRM would recommend the brand to a friend. ENPS measures how likely SugarCRM employees would recommend working at SugarCRM to a friend.
Net Promoter Score
0
NPS Score
| 41% | Promoters |
|---|---|
| 18% | Passive |
| 41% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 53% | Promoters |
|---|---|
| 14% | Passive |
| 33% | Detractors |
