21
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Quidel
Marketing or Exec? Claim Your Free Account
About Quidel's Brand
Quidel Corporation, together with its subsidiaries, engages in the development, manufacture, and marketing of point-of-care (POC) Among its major competitors, Quidel is ranked in 5th place for NPS while Luminex Corporation is 1st, and Abbott is 2nd.Their current market cap is $5.65B
Brand at a Glance
62%
Customer Loyalty
3.4/5
Product Quality
3.2/5
Pricing
3.2/5
Customer Service
Quidel Ranking
- #4 / 4 of its competitors
Quidel NPS
Quidel's Net Promoter Score (NPS) is a 21 with 50% Promoters, 21% Passives, and 29% Detractors. Net Promoter Score tracks whether Quidel's customers would recommend using the product based on a scale of -100 to 100.
Quidel Overall NPS
| 50% | Promoters |
|---|---|
| 21% | Passives |
| 29% | Detractors |
Quidel NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2021 -100 | Feb 2021 | -100 |
May 2022 0 | May 2022 | 0 |
Jun 2022 20 | Jun 2022 | 20 |
Dec 2022 0 | Dec 2022 | 0 |
Apr 2023 25 | Apr 2023 | 25 |
Sep 2023 33 | Sep 2023 | 33 |
Mar 2024 30 | Mar 2024 | 30 |
Apr 2024 25 | Apr 2024 | 25 |
Nov 2024 22 | Nov 2024 | 22 |
How Other Brands Compare
Quidel is ranked #4 for NPS among its competitors. Luminex Corporation and Abbott come in first and second, with Hologic coming in at third. Among those competitors, it is the third most valued company behind Abbott.
Quidel |  Abbott |  Hologic |  Luminex Corporation | |
| Global Ranking | #- | #168 | #- | #- |
| NPS | 21 | 35 | 29 | 42 |
| Valuation Updated every 24 hours for public companies | $5.65B | $210.71B | $19.50B | $1.30B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Quidel NPS by Gender
Quidel's NPS was rated 25 by Female customers on Comparably.
Female
25
Quidel's NPS was rated 25 by Female customers on Comparably.
50%
Promoters
25%
Passives
25%
Detractors
Male
N/A
Quidel's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
Quidel NPS vs. Competitors
Compared to its competitors, Quidel's NPS is rated right above CareView Communications, and is preceded by Alere.
| COMPANY | NPS Score | |
|---|---|---|
| Luminex Corporation | 42 |
| Abbott | 35 |
| Hologic | 29 |
 | Alere | 25 |
| Quidel | 21 |
 | CareView Communications | N/A |
 | Halfpenny Technologies | N/A |
 | USMD | -45 |
Quidel Customer Loyalty
62%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
62% of Quidel users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Quidel Customer Loyalty Score by Gender
Quidel's Customer Loyalty score was rated 100 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Quidel.
Female
100%
Yes
Male
N/A
Yes
Quidel Customer Loyalty Score by Industry
Quidel's Customer Loyalty score was rated 100% by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Quidel Customer Loyalty vs. Competitors
Compared to its competitors, Quidel's Customer Loyalty score is rated right above USMD, and is preceded by Luminex Corporation.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Alere | 83% |
| Abbott | 81% |
| Hologic | 74% |
| Luminex Corporation | 73% |
| Quidel | 62% |
| USMD | 54% |
| CareView Communications | N/A |
| Halfpenny Technologies | N/A |
Unlock Quidel Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Quidel Customer Loyalty vs. Competitors data and gain insights into your customers today.
Quidel Product Quality
3.4/5
Quidel has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Quidel's overall Product Quality score rated by its users and customers.
Quidel Product Information
Quidel’s product quality score is a 3.4 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Quidel's product the highest.
- Website
- http://www.quidel.com
- Company Size
- 501-1,000 Employees
Industry
Tech
Biotech and Pharmaceuticals
Healthcare
Quick Insights into Quidel Product Quality
Quidel's Product Quality score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Quidel's Product Quality.
Ranked Quidel Product Quality the Highest
Quidel Product Quality Score by Gender
Quidel's Product Quality score was rated 3.4 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Quidel.
Female
3.4/5
Male
N/A
Quidel Product Quality Score by Industry
Quidel's Product Quality score was rated 3.1 stars by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Quidel Product Quality vs. Competitors
Compared to its competitors, Quidel's Product Quality score is rated right above Luminex Corporation, and is preceded by Alere.
| COMPANY | Product Quality Score | |
|---|---|---|
| Abbott | 4/5 |
| Hologic | 3.9/5 |
| Alere | 3.5/5 |
| Quidel | 3.4/5 |
| Luminex Corporation | 3.3/5 |
| USMD | 2.1/5 |
| CareView Communications | N/A |
| Halfpenny Technologies | N/A |
Unlock Quidel Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Quidel Product Quality vs. Competitors data and gain insights into your customers today.
Quidel Pricing
Quidel ROI & Value For Money
3.2/5
Quidel has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Quidel's overall ROI score rated by its users and customers.
Quidel Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry.
Quick Insights into Quidel ROI
Quidel's ROI score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Quidel's ROI score.
Ranked Quidel ROI the Highest
Quidel ROI Score by Gender
Quidel's ROI score was rated 3.5 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Quidel.
Female
3.5/5
Male
N/A
Quidel ROI Score by Industry
Quidel's ROI score was rated 3.3 stars by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Quidel Pricing vs. Competitors
Compared to its competitors, Quidel's ROI score is rated right above USMD, and is preceded by Luminex Corporation.
| COMPANY | Pricing Score | |
|---|---|---|
| Abbott | 3.9/5 |
| Hologic | 3.8/5 |
| Alere | 3.3/5 |
| Luminex Corporation | 3.3/5 |
| Quidel | 3.2/5 |
| USMD | 2.4/5 |
| CareView Communications | N/A |
| Halfpenny Technologies | N/A |
Unlock Quidel ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Quidel ROI vs. Competitors data and gain insights into your customers today.
Quidel Customer Satisfaction (CSAT)
Quidel Customer Satisfaction (CSAT) Score
70 / 100
Quidel has an overall Customer Satisfaction score of 70 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
30%
Satisfied
40%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
20%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Quidel Customer Satisfaction
Quidel's Customer Satisfaction score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Quidel's Customer Satisfaction.
Ranked Quidel Customer Satisfaction the Highest
Quidel Customer Satisfaction Score by Gender
Quidel's Customer Satisfaction score was rated 75 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Quidel.
75 / 100
FemaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
Quidel Customer Satisfaction Score by Industry
Quidel's Customer Satisfaction score was rated 67 points by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Quidel Customer Satisfaction Score by Industry",
"text": "Quidel's Customer Satisfaction score was rated 67 points by Healthcare, Hospitals and Medicine industry customers.",
"bars": [
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Quidel's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 67
}
]
}Quidel Customer Satisfaction vs. Competitors
Compared to its competitors, Quidel's Customer Satisfaction score is rated right above Luminex Corporation, and is preceded by Hologic.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Abbott | 76% |
| Hologic | 76% |
| Quidel | 70% |
| Luminex Corporation | 60% |
| USMD | 33% |
| Alere | 0% |
| CareView Communications | 0% |
| Halfpenny Technologies | 0% |
Unlock Quidel Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Quidel Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Quidel Customer Service
3.2/5
Quidel has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Quidel's overall Customer Service score rated by its users and customers.
About Quidel's Customer Service
Address
10165 McKellar Court, San Diego, CA
Website
http://www.quidel.com
Phone Number
8585526432
Quick Insights into Quidel Customer Service
Quidel's Customer Service score was rated highest by Female customers.
Sign Up to unlock insights into how customers have ranked Quidel's Customer Service score.
Ranked Quidel Customer Service the Highest
Quidel Customer Service Score by Gender
Quidel's Customer Service score was rated 3.5 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Quidel.
Female
3.5/5
Male
N/A
Quidel Customer Service Score by Industry
Quidel's Customer Service score was rated 3.3 stars by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Quidel Customer Service vs. Competitors
Compared to its competitors, Quidel's Customer Service score is rated right above Alere, and is preceded by Luminex Corporation.
| COMPANY | Customer Service Score | |
|---|---|---|
| Abbott | 3.9/5 |
| Hologic | 3.8/5 |
| Luminex Corporation | 3.5/5 |
| Quidel | 3.2/5 |
| Alere | 3.1/5 |
| USMD | 2.2/5 |
| CareView Communications | N/A |
| Halfpenny Technologies | N/A |
Unlock Quidel Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Quidel Customer Service vs. Competitors data and gain insights into your customers today.
Quidel as an Employer
2.6/5
Quidel has a 2.6/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
Quidel scored a 21 for Net Promoter Score and a -48 for Employee Net Promoter Score. NPS gauges how likely a customer of Quidel would recommend the brand to a friend. ENPS measures how likely Quidel employees would recommend working at Quidel to a friend.
Net Promoter Score
21
NPS Score
| 50% | Promoters |
|---|---|
| 21% | Passive |
| 29% | Detractors |
Employee Net Promoter Score
-48
eNPS Score
| 19% | Promoters |
|---|---|
| 14% | Passive |
| 67% | Detractors |
