Skype NPS & Customer Reviews | Comparably
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About Skype's Brand

Skype keeps the world talking. Video call, message and share with anyone for free, even if they're not on Skype. Among its major competitors, Skype is ranked in 5th place for NPS while Zoom Video Communications is 1st, and Google is 2nd.

Brand at a Glance

64%
Customer Loyalty
4/5
Product Quality
3.8/5
Pricing
3.6/5
Customer Service

Skype Ranking

Skype NPS

Skype's Net Promoter Score (NPS) is a 19 with 49% Promoters, 21% Passives, and 30% Detractors. Net Promoter Score tracks whether Skype's customers would recommend using the product based on a scale of -100 to 100.

Skype Overall NPS

19
NPS
49%Promoters
21%Passives
30%Detractors
Skype Overall NPS

Skype NPS Trend

-100
-50
0
50
100
Sep 2022
28
Sep 202228
Oct 2022
25
Oct 202225
Nov 2022
25
Nov 202225
Jan 2023
24
Jan 202324
Feb 2023
23
Feb 202323
Mar 2023
20
Mar 202320
Apr 2023
19
Apr 202319
May 2023
17
May 202317
Aug 2023
19
Aug 202319
Oct 2023
19
Oct 202319
May 2024
19
May 202419
Oct 2025
19
Oct 202519

How Other Brands Compare

Skype is ranked #4 for NPS among its competitors. Zoom Video Communications and Google come in first and second, with LinkedIn coming in at third.

Skype's Logo
Skype
Google's Logo
Google
Zoom Video Communications' Logo
Zoom Video Communications
LinkedIn's Logo
LinkedIn
Global Ranking#-#8#12#29
NPS19424433
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral-Neutral
Valuation Updated every 24 hours for public companies-$1.42T$93.30B-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Skype NPS by Gender

Male customers rated Skype's NPS 78 points higher than Female customers.

Male

50

Skype's NPS was rated 50 by Male customers on Comparably.

75%
Promoters
0%
Passives
25%
Detractors

Female

-28

Skype's NPS was rated -28 by Female customers on Comparably.

29%
Promoters
14%
Passives
57%
Detractors

Skype NPS by Ethnicity

Skype's NPS was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

-100
-50
0
50
100
African American/Black
100
African American/Black100
Asian or Pacific Islander
-25
Asian or Pacific Islander-25

Skype NPS by Age

Skype's NPS was rated 0 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
43%
Passives
14%
Detractors
43%
18-2543%14%43%

Skype NPS by Usage

Skype's NPS was rated the highest by customers who have used Skype's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
30
Less than 1 Year30
1 to 2 Years
18
1 to 2 Years18
2 to 5 Years
40
2 to 5 Years40
5 to 10 Years
24
5 to 10 Years24
Over 10 Years
0
Over 10 Years0

Skype NPS vs. Competitors

Compared to its competitors, Skype's NPS is rated right above WhatsApp Inc., and is preceded by LinkedIn.

Skype Customer Reviews

Out of the 2 Skype customer reviews 1 was positive and 1 was constructive. Skype customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What do you value most about this brand?
The service of Skype is excellent and transparency
What can this brand most improve?
branding and better visibility in the market

Skype Customer Loyalty

64%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

64% of Skype users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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64
64%
36
36%
Skype Customer Loyalty

Skype Customer Loyalty Score by Gender

Male customers rated Skype's Customer Loyalty score 29% higher than Female customers.

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Male
78%
Yes
Female
49%
Yes

Skype Customer Loyalty Score by Ethnicity

Skype's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

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100
out of 100
African American/Black
33
out of 100
Asian or Pacific Islander

Skype Customer Loyalty Score by Age

Skype's Customer Loyalty score was rated 61% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
61%
18-2561%

Skype Customer Loyalty Score by Usage

Skype's Customer Loyalty score was rated the highest by customers who have used Skype's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
70%
1 to 2 Years
70%
5 to 10 Years
28%
Over 10 Years
70%

Skype Customer Loyalty Score by Industry

Skype's Customer Loyalty score was rated 55% by Tech industry customers.

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Tech
55%

Skype Customer Loyalty vs. Competitors

Compared to its competitors, Skype's Customer Loyalty score is rated right above Avox, and is preceded by Zoom Video Communications.

COMPANYCustomer Loyalty Score
Lifesize Inc100%
Google87%
WhatsApp Inc.86%
LinkedIn85%
Zoom Video Communications84%
Skype64%
AvoxN/A

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Skype's Logo
VS
Lifesize Inc's Logo
Google's Logo
WhatsApp Inc. Logo
LinkedIn's Logo
Zoom Video Communications' Logo
Avox's Logo

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Skype Product Quality

4/5

Skype has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Skype Product Information

Skype serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. Skype supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.

Skype’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated Skype's product the highest. Reviewers from the Tech industry rated Skype the lowest at 4.2.

Website
http://www.microsoft.com/
Company Size
1,001-5,000 Employees

Industry

Tech
Military and Defense
Business Services
Enterprise
Hardware and Devices
Mobile App
Productivity
SaaS

Languages Supported

English
Arabic
Chinese (Traditional)
Dutch
French
German
Indonesian
Portuguese
Spanish
Thai
Chinese (Simplified)
Japanese
Turkish
Italian
Korean
Russian
Hebrew
Ukrainian
Czech
Swedish
Polish
Danish
Finnish
Hungarian
Irish
Norwegian
Taiwanese

Quick Insights into Skype Product Quality

Skype's Product Quality score was rated highest by African American/Black customers, and rated lowest by customers who have used Skype's products/services for Over 10 Years.

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Ranked Skype Product Quality the Highest

African American/Black
5
Male
4.7
Less than 1 Year
4.5

Ranked Skype Product Quality the Lowest

Asian or Pacific Islander
4
Female
3.5
Over 10 Years
3.5

Skype Product Quality Score by Gender

Male customers rated Skype's Product Quality score 1.2 stars higher than Female customers.

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Male

4.7/5

Female

3.5/5

Skype Product Quality Score by Ethnicity

Skype's Product Quality score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Skype.
0
1
2
3
4
5
African American/Black
5
African American/Black5
Asian or Pacific Islander
4
Asian or Pacific Islander4

Skype Product Quality Score by Age

Skype's Product Quality score was rated 4 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4
18-254

Skype Product Quality Score by Usage

Skype's Product Quality score was rated the highest by customers who have used Skype's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
4.5
1 to 2 Years
4.1
2 to 5 Years
4.3
5 to 10 Years
4.1
Over 10 Years
3.5

Skype Product Quality Score by Industry

Skype's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.

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Tech
4.2
Banking and Financial Services
4.4
Consulting
4.3
Education
4.3
Healthcare, Hospitals and Medicine
4.4
Manufacturing and Machinery
4.4
Marketing, Advertising and Research
4.2

Skype Product Quality vs. Competitors

Compared to its competitors, Skype's Product Quality score is rated right above LinkedIn, and is preceded by Google.

COMPANYProduct Quality Score
Zoom Video Communications4.3/5
Lifesize Inc4.2/5
Google4.1/5
Skype4/5
LinkedIn4/5
WhatsApp Inc.3.8/5
AvoxN/A

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Skype's Logo
VS
Zoom Video Communications' Logo
Lifesize Inc's Logo
Google's Logo
LinkedIn's Logo
WhatsApp Inc. Logo
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Skype Pricing

Skype ROI & Value For Money

3.8/5

Skype has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

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Skype Pricing Plans

Skype has a pricing structure that accommodates small, medium, and large businesses. Starting from $2/month, Skype uses a subscription model. For the users that are not ready to commit yet, Skype also offers a free trial.

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Tech industry think that they had the lowest ROI from Skype.

Who Uses Skype?

Small Businesses
Medium Businesses
Large Enterprises

Quick Insights into Skype ROI

Skype's ROI score was rated highest by African American/Black customers, and rated lowest by customers who have used Skype's products/services for 1 to 2 Years.

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Ranked Skype ROI the Highest

African American/Black
5
Healthcare, Hospitals and Medicine
4.4
Male
4.4

Ranked Skype ROI the Lowest

Female
3.7
Asian or Pacific Islander
3.6
1 to 2 Years
3.1

Skype ROI Score by Gender

Male customers rated Skype's ROI score 0.7 stars higher than Female customers.

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Male

4.4/5

Female

3.7/5

Skype ROI Score by Ethnicity

Skype's ROI score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

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0
1
2
3
4
5
African American/Black
5
African American/Black5
Asian or Pacific Islander
3.6
Asian or Pacific Islander3.6

Skype ROI Score by Age

Skype's ROI score was rated 4.1 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4.1
18-254.1

Skype ROI Score by Usage

Skype's ROI score was rated the highest by customers who have used Skype's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
4.1
1 to 2 Years
3.1
5 to 10 Years
4.3
Over 10 Years
3.3

Skype ROI Score by Industry

Skype's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
3.9
Automotive and Transportation
4.3
Construction
4.3
Education
4.1
Healthcare, Hospitals and Medicine
4.4
Insurance
4.3
Marketing, Advertising and Research
4.2
Retail
4.4
Telecommunications
4.3

Skype Pricing vs. Competitors

Compared to its competitors, Skype's ROI score is rated right above Lifesize Inc, and is preceded by WhatsApp Inc..

COMPANYPricing Score
Zoom Video Communications4.1/5
Google4/5
WhatsApp Inc.3.9/5
Skype3.8/5
Lifesize Inc3.8/5
LinkedIn3.7/5
AvoxN/A

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Skype's Logo
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Zoom Video Communications' Logo
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LinkedIn's Logo
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Skype Customer Satisfaction (CSAT)

Skype Customer Satisfaction (CSAT) Score

73 / 100

Skype has an overall Customer Satisfaction score of 73 rated by its users and customers.

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Very Satisfied50%
Satisfied23%
Neither Satisfied nor Dissatisfied19%
Dissatisfied4%
Very Dissatisfied4%
Very Satisfied
50%
Satisfied
23%
Neither Satisfied nor Dissatisfied
19%
Dissatisfied
4%
Very Dissatisfied
4%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Skype Customer Satisfaction

Skype's Customer Satisfaction score was rated highest by customers who have used Skype's products/services for 5 to 10 Years, and rated lowest by Asian or Pacific Islander customers.

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Ranked Skype Customer Satisfaction the Highest

5 to 10 Years
100%
African American/Black
100%
Male
75%

Ranked Skype Customer Satisfaction the Lowest

Less than 1 Year
67%
Female
50%
Asian or Pacific Islander
33%

Skype Customer Satisfaction Score by Gender

Male customers rated Skype's Customer Satisfaction score 25 points higher than Female customers.

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75 / 100
Male
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
50 / 100
Female
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
0%

Skype Customer Satisfaction Score by Ethnicity

CSAT according to African American/Black

Skype's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.

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100 / 100
Very Satisfied100%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Asian or Pacific Islander

Skype's Customer Satisfaction (CSAT) score was rated 33% according to Asian or Pacific Islander users and customers.

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33 / 100
Very Satisfied0%
Satisfied33%
Neither Satisfied nor Dissatisfied67%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
67%
Dissatisfied
0%
Very Dissatisfied
0%

Skype Customer Satisfaction Score by Age

Skype's Customer Satisfaction score was rated 60 points by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25 CSAT Score
60%
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
40%
Dissatisfied
0%
Very Dissatisfied
0%
18-2560%

Skype Customer Satisfaction Score by Usage

Skype's Customer Satisfaction score was rated the highest by customers who have used Skype's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
67
5 to 10 Years
100

Skype Customer Satisfaction Score by Industry

Skype's Customer Satisfaction score was rated 50 points by Tech industry customers.

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Tech
50

Skype Customer Satisfaction vs. Competitors

Compared to its competitors, Skype's Customer Satisfaction score is rated right above Lifesize Inc, and is preceded by WhatsApp Inc..

COMPANYCustomer Satisfaction (CSAT) Score
Google81%
LinkedIn76%
Zoom Video Communications74%
WhatsApp Inc.74%
Skype73%
Lifesize Inc0%
Avox0%

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Skype's Logo
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Google's Logo
LinkedIn's Logo
Zoom Video Communications' Logo
WhatsApp Inc. Logo
Lifesize Inc's Logo
Avox's Logo

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Skype Customer Service

3.6/5

Skype has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Skype's Customer Service

Address

23-29 Rives de Clausen, Redmond, WA L-2165


Website

http://www.microsoft.com/

Quick Insights into Skype Customer Service

Skype's Customer Service score was rated highest by African American/Black customers, and rated lowest by customers who have used Skype's products/services for Over 10 Years.

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Ranked Skype Customer Service the Highest

African American/Black
4.8
Male
4.6
Less than 1 Year
4.5

Ranked Skype Customer Service the Lowest

Asian or Pacific Islander
4
Female
3.5
Over 10 Years
3.3

Skype Customer Service Score by Gender

Male customers rated Skype's Customer Service score 1.1 stars higher than Female customers.

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Male

4.6/5

Female

3.5/5

Skype Customer Service Score by Ethnicity

Skype's Customer Service score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Skype.
0
20
40
60
80
100
African American/Black
4.8
African American/Black4.8
Asian or Pacific Islander
4
Asian or Pacific Islander4

Skype Customer Service Score by Age

Skype's Customer Service score was rated 4 stars by customers ages 18-25 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Skype.
0
20
40
60
80
100
18-25
4
18-254

Skype Customer Service Score by Usage

Skype's Customer Service score was rated the highest by customers who have used Skype's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
4.5
1 to 2 Years
3.5
5 to 10 Years
3.9
Over 10 Years
3.3

Skype Customer Service Score by Industry

Skype's Customer Service score was rated 4.1 stars by Tech industry customers.

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Tech
4.1

Skype Customer Service vs. Competitors

Compared to its competitors, Skype's Customer Service score is rated right above Avox, and is preceded by LinkedIn.

COMPANYCustomer Service Score
Zoom Video Communications4/5
Google4/5
Lifesize Inc3.9/5
WhatsApp Inc.3.8/5
LinkedIn3.7/5
Skype3.6/5
AvoxN/A

Unlock Skype Customer Service vs. Competitors Data

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Zoom Video Communications' Logo
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Lifesize Inc's Logo
WhatsApp Inc. Logo
LinkedIn's Logo
Avox's Logo

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Skype as an Employer

3.8/5

Skype has a 3.8/5 stars for its overall company culture rated by their employees

  Skype CEO
top
25%
CEO of Skype

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Skype scored a 19 for Net Promoter Score and a 54 for Employee Net Promoter Score. NPS gauges how likely a customer of Skype would recommend the brand to a friend. ENPS measures how likely Skype employees would recommend working at Skype to a friend.

Net Promoter Score

19
NPS Score
49%Promoters
21%Passive
30%Detractors

Employee Net Promoter Score

54
eNPS Score
77%Promoters
0%Passive
23%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail