

Since 2012, Snap has been on a mission to bring flexible, pay-over-time financing options to all consumers. Our retail partners told us that many of their customers couldn’t qualify for traditional credit, causing embarrassment and leaving them with no way to buy the items they want and need for their families. This gap also left our retail partners with missed opportunities. At Snap, we’ve harnessed the power of data to empower customers of all credit types and to help retailers close more sales. Our technology brings together machine learning, non-traditional risk variables, and years of data to create a proprietary decisioning platform. The result is financing that looks at each customer through a more holistic, human lens. We’re proud to serve the 40% of U.S. consumers who are building or rebuilding their credit. Our fast, flexible pay-over-time solutions are changing the face and the pace of consumer retail finance. And we’re hiring! Among its major competitors, Snap Finance is ranked in 5th place for NPS while Ripple is 1st, and BILL is 2nd.
Snap Finance's Net Promoter Score (NPS) is a -80 with 10% Promoters, 0% Passives, and 90% Detractors. Net Promoter Score tracks whether Snap Finance's customers would recommend using the product based on a scale of -100 to 100.
| 10% | Promoters |
|---|---|
| 0% | Passives |
| 90% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2023 -80 | Aug 2023 | -80 |
Sep 2023 -81 | Sep 2023 | -81 |
Oct 2023 -83 | Oct 2023 | -83 |
Dec 2023 -85 | Dec 2023 | -85 |
Jan 2024 -85 | Jan 2024 | -85 |
Feb 2024 -73 | Feb 2024 | -73 |
Mar 2024 -75 | Mar 2024 | -75 |
Oct 2024 -77 | Oct 2024 | -77 |
Mar 2025 -77 | Mar 2025 | -77 |
Apr 2025 -79 | Apr 2025 | -79 |
Jul 2025 -80 | Jul 2025 | -80 |
Dec 2025 -81 | Dec 2025 | -81 |
Snap Finance is ranked #4 for NPS among its competitors. Ripple and BILL come in first and second, with MoneyLion coming in at third.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Snap Finance's NPS 28 points higher than Female customers.
Snap Finance's NPS was rated -72 by Male customers on Comparably.
Snap Finance's NPS was rated -100 by Female customers on Comparably.
Snap Finance's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -76 | Caucasian | -76 |
Other -100 | Other | -100 |
Snap Finance's NPS was rated -100 points by customers ages 46-50 on Comparably.
Snap Finance's NPS was rated the highest by customers who have used Snap Finance's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -100 | Less than 1 Year | -100 |
1 to 2 Years -66 | 1 to 2 Years | -66 |
2 to 5 Years -100 | 2 to 5 Years | -100 |
Compared to its competitors, Snap Finance's NPS is rated right below MoneyLion.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Ripple | 42 |
![]() | BILL | 20 |
![]() | Plaid | 14 |
![]() | MoneyLion | -14 |
![]() | Snap Finance | -80 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Snap Finance users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Snap Finance's Customer Loyalty score 4% higher than Female customers.
Snap Finance's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Snap Finance's Customer Loyalty score was rated 55% by customers ages 46-50 on Comparably.
| Summary | Age | Score |
|---|---|---|
46-50 55% | 46-50 | 55% |
Snap Finance's Customer Loyalty score was rated the highest by customers who have used Snap Finance's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Snap Finance's Customer Loyalty score was rated 70% by Automotive and Transportation industry customers.
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Compared to its competitors, Snap Finance's Customer Loyalty score is rated right above Plaid, and is preceded by BILL.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Ripple | 85% |
![]() | MoneyLion | 79% |
![]() | BILL | 76% |
![]() | Snap Finance | 69% |
![]() | Plaid | 57% |
Snap Finance has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.
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Snap Finance’s product quality score is a 1.5 out of 5 as rated by its users and customers. Reviewers from the Automotive and Transportation industry rated Snap Finance's product the highest.
Snap Finance's Product Quality score was rated highest by customers who have used Snap Finance's products/services for 1 to 2 Years, and rated lowest by Other customers.
Snap Finance's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.
Snap Finance's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Other 1.5 | Other | 1.5 |
Snap Finance's Product Quality score was rated 1.5 stars by customers ages 46-50 on Comparably.
| Summary | Age | Score |
|---|---|---|
46-50 1.5 | 46-50 | 1.5 |
Snap Finance's Product Quality score was rated the highest by customers who have used Snap Finance's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Snap Finance's Product Quality score was rated 1.5 stars by Automotive and Transportation industry customers.
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Compared to its competitors, Snap Finance's Product Quality score is rated right below MoneyLion.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Ripple | 4.2/5 |
![]() | Plaid | 3.6/5 |
![]() | BILL | 3.3/5 |
![]() | MoneyLion | 2.9/5 |
![]() | Snap Finance | 1.5/5 |
Snap Finance has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Automotive and Transportation industry.
Snap Finance's ROI score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by Other customers.
Male customers rated Snap Finance's ROI score 0.3 stars higher than Female customers.
Snap Finance's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Other 1.5 | Other | 1.5 |
Snap Finance's ROI score was rated 1.5 stars by customers ages 46-50 on Comparably.
| Summary | Age | Score |
|---|---|---|
46-50 1.5 | 46-50 | 1.5 |
Snap Finance's ROI score was rated 1.5 stars by customers who have used Snap Finance's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
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Snap Finance's ROI score was rated 1.8 stars by Automotive and Transportation industry customers.
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Compared to its competitors, Snap Finance's ROI score is rated right below MoneyLion.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Ripple | 4/5 |
![]() | Plaid | 3.7/5 |
![]() | BILL | 3.4/5 |
![]() | MoneyLion | 3/5 |
![]() | Snap Finance | 1.5/5 |
Snap Finance has an overall Customer Satisfaction score of 15 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Snap Finance's Customer Satisfaction score was rated highest by customers who have used Snap Finance's products/services for 1 to 2 Years, and rated lowest by Other customers.
Male customers rated Snap Finance's Customer Satisfaction score 3 points higher than Female customers.
Very Satisfied | 14% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 15% | |
Very Dissatisfied | 71% |
Very Satisfied | 11% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 22% | |
Very Dissatisfied | 67% |
Snap Finance's Customer Satisfaction (CSAT) score was rated 24% according to Caucasian users and customers.
Snap Finance's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
Snap Finance's Customer Satisfaction score was rated 0 points by customers ages 46-50 on Comparably.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46-50 | 0% |
Snap Finance's Customer Satisfaction score was rated the highest by customers who have used Snap Finance's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Snap Finance's Customer Satisfaction score was rated 0 points by Automotive and Transportation industry customers.
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}Compared to its competitors, Snap Finance's Customer Satisfaction score is rated right below MoneyLion.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Ripple | 84% |
![]() | Plaid | 80% |
![]() | BILL | 57% |
![]() | MoneyLion | 53% |
![]() | Snap Finance | 15% |
Snap Finance has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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1193 West 2400 South, Salt Lake City, UT 84119
https://snapfinance.com/
Snap Finance's Customer Service score was rated highest by customers who have used Snap Finance's products/services for 1 to 2 Years, and rated lowest by Other customers.
Snap Finance's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
Snap Finance's Customer Service score was rated 1.5 stars by both Caucasian and Other customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Other 1.5 | Other | 1.5 |
Snap Finance's Customer Service score was rated 1.5 stars by customers ages 46-50 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 1.5 | 46-50 | 1.5 |
Snap Finance's Customer Service score was rated 1.5 stars by customers who have used Snap Finance's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
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Snap Finance's Customer Service score was rated 1.5 stars by Automotive and Transportation industry customers.
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Compared to its competitors, Snap Finance's Customer Service score is rated right below MoneyLion.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Ripple | 4.2/5 |
![]() | Plaid | 3.8/5 |
![]() | BILL | 3.2/5 |
![]() | MoneyLion | 2.8/5 |
![]() | Snap Finance | 1.5/5 |
Snap Finance has a 4.8/5 stars for its overall company culture rated by their employees


Snap Finance scored a -80 for Net Promoter Score and a 59 for Employee Net Promoter Score. NPS gauges how likely a customer of Snap Finance would recommend the brand to a friend. ENPS measures how likely Snap Finance employees would recommend working at Snap Finance to a friend.
| 10% | Promoters |
|---|---|
| 0% | Passive |
| 90% | Detractors |
| 69% | Promoters |
|---|---|
| 21% | Passive |
| 10% | Detractors |