9
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
Starz Entertainment
Marketing or Exec? Claim Your Free Account
About Starz Entertainment's Brand
Starz Networks is a leading provider of premium subscription video programming through the flagship. Among its major competitors, Starz Entertainment is ranked in 4th place for NPS while Showtime is 1st, and Netflix is 2nd.
Brand at a Glance
68%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.6/5
Customer Service
Starz Entertainment CMO
Alison Hoffman
Alison Hoffman serves as the Chief Marketing Officer for Starz. Alison started at Starz in July of 2016. Alison is based in the Greater Los Angeles Area.
Starz Entertainment Ranking
- #3 / 4 of its competitors
Starz Entertainment NPS
Starz Entertainment's Net Promoter Score (NPS) is a 9 with 46% Promoters, 17% Passives, and 37% Detractors. Net Promoter Score tracks whether Starz Entertainment's customers would recommend using the product based on a scale of -100 to 100.
Starz Entertainment Overall NPS
| 46% | Promoters |
|---|---|
| 17% | Passives |
| 37% | Detractors |
Starz Entertainment NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2022 26 | Mar 2022 | 26 |
May 2022 30 | May 2022 | 30 |
Aug 2022 24 | Aug 2022 | 24 |
Sep 2022 26 | Sep 2022 | 26 |
Oct 2022 21 | Oct 2022 | 21 |
Apr 2023 12 | Apr 2023 | 12 |
May 2023 3 | May 2023 | 3 |
Jul 2023 0 | Jul 2023 | 0 |
Nov 2023 2 | Nov 2023 | 2 |
Feb 2024 5 | Feb 2024 | 5 |
Apr 2024 6 | Apr 2024 | 6 |
May 2025 8 | May 2025 | 8 |
How Other Brands Compare
Starz Entertainment is ranked third for NPS among its competitors. Netflix and YouTube come in first and second, with Hulu coming in at #4.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Starz Entertainment NPS by Gender
Starz Entertainment's NPS was rated -28 by Female customers on Comparably.
Female
-28
Starz Entertainment's NPS was rated -28 by Female customers on Comparably.
29%
Promoters
14%
Passives
57%
Detractors
Male
N/A
Starz Entertainment's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
Starz Entertainment NPS by Ethnicity
Starz Entertainment's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -25 | Caucasian | -25 |
African American/Black -34 | African American/Black | -34 |
Starz Entertainment NPS by Usage
Starz Entertainment's NPS was rated the highest by customers who have used Starz Entertainment's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -34 | Less than 1 Year | -34 |
2 to 5 Years 50 | 2 to 5 Years | 50 |
Starz Entertainment NPS vs. Competitors
Compared to its competitors, Starz Entertainment's NPS is rated right above Cinedigm, and is preceded by YouTube.
| COMPANY | NPS Score | |
|---|---|---|
 | Showtime | 75 |
 | Netflix | 43 |
 | YouTube | 12 |
| Starz Entertainment | 9 |
 | Cinedigm | N/A |
 | Hulu | -2 |
 | Tivo | -61 |
 | Annapurna Pictures | -100 |
Starz Entertainment Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Starz Entertainment users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Starz Entertainment Customer Loyalty Score by Gender
Starz Entertainment's Customer Loyalty score was rated 61 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Starz Entertainment.
Female
61%
Yes
Male
N/A
Yes
Starz Entertainment Customer Loyalty Score by Ethnicity
Starz Entertainment's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Starz Entertainment.
55
out of 100
Caucasian
70
out of 100
African American/Black
Starz Entertainment Customer Loyalty Score by Usage
Starz Entertainment's Customer Loyalty score was rated the highest by customers who have used Starz Entertainment's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Starz Entertainment Customer Loyalty vs. Competitors
Compared to its competitors, Starz Entertainment's Customer Loyalty score is rated right above Cinedigm, and is preceded by Hulu.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Showtime | 100% |
| Annapurna Pictures | 100% |
| Netflix | 87% |
| Tivo | 85% |
| YouTube | 80% |
| Hulu | 72% |
| Starz Entertainment | 68% |
| Cinedigm | N/A |
Unlock Starz Entertainment Customer Loyalty vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Starz Entertainment Customer Loyalty vs. Competitors data and gain insights into your customers today.
Starz Entertainment Product Quality
3.7/5
Starz Entertainment has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Starz Entertainment's overall Product Quality score rated by its users and customers.
Starz Entertainment Product Information
Starz Entertainment’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- http://www.starz.com/
- Company Size
- 501-1,000 Employees
Industry
Tech
Consumer Services
Content
Media
Sports & Entertainment
Quick Insights into Starz Entertainment Product Quality
Starz Entertainment's Product Quality score was rated highest by customers who have used Starz Entertainment's products/services for 2 to 5 Years, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Starz Entertainment's Product Quality.
Ranked Starz Entertainment Product Quality the Highest
Ranked Starz Entertainment Product Quality the Lowest
Starz Entertainment Product Quality Score by Gender
Starz Entertainment's Product Quality score was rated 3.2 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Starz Entertainment.
Female
3.2/5
Male
N/A
Starz Entertainment Product Quality Score by Ethnicity
Starz Entertainment's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Starz Entertainment.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
African American/Black 3.8 | African American/Black | 3.8 |
Starz Entertainment Product Quality Score by Usage
Starz Entertainment's Product Quality score was rated the highest by customers who have used Starz Entertainment's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Starz Entertainment Product Quality vs. Competitors
Compared to its competitors, Starz Entertainment's Product Quality score is rated right above YouTube, and is preceded by Netflix.
| COMPANY | Product Quality Score | |
|---|---|---|
| Showtime | 4.5/5 |
| Netflix | 4.2/5 |
| Starz Entertainment | 3.7/5 |
| YouTube | 3.4/5 |
| Hulu | 3.3/5 |
| Tivo | 2.4/5 |
| Annapurna Pictures | 1.5/5 |
| Cinedigm | N/A |
Unlock Starz Entertainment Product Quality vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Starz Entertainment Product Quality vs. Competitors data and gain insights into your customers today.
Starz Entertainment Pricing
Starz Entertainment ROI & Value For Money
3.7/5
Starz Entertainment has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Starz Entertainment's overall ROI score rated by its users and customers.
Quick Insights into Starz Entertainment ROI
Starz Entertainment's ROI score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Starz Entertainment's ROI score.
Ranked Starz Entertainment ROI the Highest
Ranked Starz Entertainment ROI the Lowest
Starz Entertainment ROI Score by Gender
Starz Entertainment's ROI score was rated 3.1 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Starz Entertainment.
Female
3.1/5
Male
N/A
Starz Entertainment ROI Score by Ethnicity
Starz Entertainment's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Starz Entertainment.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
African American/Black 4.5 | African American/Black | 4.5 |
Starz Entertainment ROI Score by Usage
Starz Entertainment's ROI score was rated the highest by customers who have used Starz Entertainment's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Starz Entertainment Pricing vs. Competitors
Compared to its competitors, Starz Entertainment's ROI score is rated right above Showtime, and is preceded by Netflix.
| COMPANY | Pricing Score | |
|---|---|---|
| Netflix | 4/5 |
| Starz Entertainment | 3.7/5 |
| Showtime | 3.5/5 |
| YouTube | 3.1/5 |
| Hulu | 3.1/5 |
| Annapurna Pictures | 2.5/5 |
| Tivo | 2.1/5 |
| Cinedigm | N/A |
Unlock Starz Entertainment ROI vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Starz Entertainment ROI vs. Competitors data and gain insights into your customers today.
Starz Entertainment Customer Satisfaction (CSAT)
Starz Entertainment Customer Satisfaction (CSAT) Score
75 / 100
Starz Entertainment has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
5%
Very Dissatisfied
10%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Starz Entertainment Customer Satisfaction
Starz Entertainment's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Starz Entertainment's Customer Satisfaction.
Ranked Starz Entertainment Customer Satisfaction the Highest
Ranked Starz Entertainment Customer Satisfaction the Lowest
Starz Entertainment Customer Satisfaction Score by Gender
Starz Entertainment's Customer Satisfaction score was rated 67 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Starz Entertainment.
67 / 100
FemaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 16% | |
Very Dissatisfied | 17% |
Starz Entertainment Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Starz Entertainment's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Starz Entertainment.
50 / 100
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
25%
CSAT according to African American/Black
Starz Entertainment's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Starz Entertainment.
67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
Starz Entertainment Customer Satisfaction vs. Competitors
Compared to its competitors, Starz Entertainment's Customer Satisfaction score is rated right above YouTube, and is preceded by Netflix.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Netflix | 85% |
| Starz Entertainment | 75% |
| YouTube | 61% |
| Hulu | 51% |
| Tivo | 33% |
| Showtime | 0% |
| Annapurna Pictures | 0% |
| Cinedigm | 0% |
Unlock Starz Entertainment Customer Satisfaction vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Starz Entertainment Customer Satisfaction vs. Competitors data and gain insights into your customers today.
Starz Entertainment Customer Service
3.6/5
Starz Entertainment has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Starz Entertainment's overall Customer Service score rated by its users and customers.
About Starz Entertainment's Customer Service
Address
Englewood, CO
Website
http://www.starz.com/
Phone Number
720-852-7700
Quick Insights into Starz Entertainment Customer Service
Starz Entertainment's Customer Service score was rated highest by customers who have used Starz Entertainment's products/services for Less than 1 Year, and rated lowest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Starz Entertainment's Customer Service score.
Ranked Starz Entertainment Customer Service the Highest
Ranked Starz Entertainment Customer Service the Lowest
Starz Entertainment Customer Service Score by Gender
Starz Entertainment's Customer Service score was rated 3.3 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Starz Entertainment.
Female
3.3/5
Male
N/A
Starz Entertainment Customer Service Score by Ethnicity
Starz Entertainment's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Starz Entertainment.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
African American/Black 4.1 | African American/Black | 4.1 |
Starz Entertainment Customer Service Score by Usage
Starz Entertainment's Customer Service score was rated the highest by customers who have used Starz Entertainment's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Starz Entertainment Customer Service vs. Competitors
Compared to its competitors, Starz Entertainment's Customer Service score is rated right above Showtime, and is preceded by Annapurna Pictures.
| COMPANY | Customer Service Score | |
|---|---|---|
| Netflix | 4/5 |
| Annapurna Pictures | 4/5 |
| Starz Entertainment | 3.6/5 |
| Showtime | 3.5/5 |
| YouTube | 3/5 |
| Hulu | 3/5 |
| Tivo | 1.9/5 |
| Cinedigm | N/A |
Unlock Starz Entertainment Customer Service vs. Competitors Data
VS
Sign Up for Brand Profile PRO to get the full Starz Entertainment Customer Service vs. Competitors data and gain insights into your customers today.
Starz Entertainment as an Employer
2.9/5
Starz Entertainment has a 2.9/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
Starz Entertainment scored a 9 for Net Promoter Score and a 5 for Employee Net Promoter Score. NPS gauges how likely a customer of Starz Entertainment would recommend the brand to a friend. ENPS measures how likely Starz Entertainment employees would recommend working at Starz Entertainment to a friend.
Net Promoter Score
9
NPS Score
| 46% | Promoters |
|---|---|
| 17% | Passive |
| 37% | Detractors |
Employee Net Promoter Score
5
eNPS Score
| 43% | Promoters |
|---|---|
| 19% | Passive |
| 38% | Detractors |
