Travelocity NPS & Customer Reviews | Comparably
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Travelocity
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About Travelocity's Brand

Travelocity is an online travel agency that provides its users with direct-to-consumer travel services. Among its major competitors, Travelocity is ranked in 5th place for NPS while FlightHub is 1st, and KAYAK is 2nd.

Brand at a Glance

83%
Customer Loyalty
2/5
Product Quality
2/5
Pricing
2/5
Customer Service

Travelocity Ranking

Travelocity NPS

Travelocity's Net Promoter Score (NPS) is a -54 with 19% Promoters, 8% Passives, and 73% Detractors. Net Promoter Score tracks whether Travelocity's customers would recommend using the product based on a scale of -100 to 100.

Travelocity Overall NPS

-54
NPS
19%Promoters
8%Passives
73%Detractors
Travelocity Overall NPS

Travelocity NPS Trend

-100
-50
0
50
100
May 2023
-33
May 2023-33
Jul 2023
-36
Jul 2023-36
Aug 2023
-40
Aug 2023-40
Sep 2023
-42
Sep 2023-42
Feb 2024
-47
Feb 2024-47
Mar 2024
-49
Mar 2024-49
Apr 2024
-51
Apr 2024-51
Aug 2024
-48
Aug 2024-48
Jan 2025
-51
Jan 2025-51
Jul 2025
-51
Jul 2025-51
Aug 2025
-53
Aug 2025-53
Jan 2026
-55
Jan 2026-55

How Other Brands Compare

Travelocity is ranked #4 for NPS among its competitors. FlightHub and KAYAK come in first and second, with Expedia Group coming in at third.

Travelocity's Logo
Travelocity
KAYAK's Logo
KAYAK
Expedia Group's Logo
Expedia Group
FlightHub's Logo
FlightHub
Global Ranking#-#422#-#-
NPS-549512
Social Sentiment Calculated by analyzing social media and other online mentions--Neutral-
Valuation Updated every 24 hours for public companies--$24.34B-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Travelocity NPS by Gender

Female customers rated Travelocity's NPS 54 points higher than Male customers.

Male

-82

Travelocity's NPS was rated -82 by Male customers on Comparably.

9%
Promoters
0%
Passives
91%
Detractors

Female

-28

Travelocity's NPS was rated -28 by Female customers on Comparably.

29%
Promoters
14%
Passives
57%
Detractors

Travelocity NPS by Ethnicity

Travelocity's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-55
Caucasian-55
African American/Black
-34
African American/Black-34
Other
-100
Other-100

Travelocity NPS by Age

Travelocity's NPS was rated -100 points by customers ages 36-40 and customers ages 51-55 on Comparably.

0
20
40
60
80
100
Promoters
0%
Passives
0%
Detractors
100%
36-400%0%100%
Promoters
0%
Passives
0%
Detractors
100%
46-500%0%100%
Promoters
0%
Passives
0%
Detractors
100%
51-550%0%100%

Travelocity NPS by Usage

Travelocity's NPS was rated the highest by customers who have used Travelocity's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

-100
-50
0
50
100
5 to 10 Years
-86
5 to 10 Years-86
Over 10 Years
-76
Over 10 Years-76

Travelocity NPS vs. Competitors

Compared to its competitors, Travelocity's NPS is rated right above Hotwire.com, and is preceded by CheapOair.

Travelocity Customer Reviews

Out of the 6 Travelocity customer reviews 1 was positive and 5 were constructive. Travelocity customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
I have spent three months trying to receive a refund for a weekend reservation and still have not been successful. I have started a list of managers involves and virtual agents. You should be aware of what happens on thw customer service side because you would consider it shameful. 502-594-2806
What can this brand most improve?
Do not misskead your customer False information sholdn't be included in your purchuse
What can this brand most improve?
Being honest and helpful. They use subterfuges to avoid refunds when they are due. Last time I will ever use them.
What can this brand most improve?
Transparency on the website: when changing the return flight from one that is recommended it changes a round trip to two one way trips and doesn't explain this ever! When cancelling you may only cancel one part and then loose the other part of trip.
What can this brand most improve?
Declare bankrupcy and be taken over

Travelocity Customer Loyalty

83%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

83% of Travelocity users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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83
83%
17
17%
Travelocity Customer Loyalty

Travelocity Customer Loyalty Score by Gender

Male customers rated Travelocity's Customer Loyalty score 5% higher than Female customers.

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Male
92%
Yes
Female
87%
Yes

Travelocity Customer Loyalty Score by Ethnicity

Travelocity's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.

% who answered "Yes"

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92
out of 100
Caucasian
100
out of 100
African American/Black
70
out of 100
Other

Travelocity Customer Loyalty Score by Age

Travelocity's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.

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0
20%
40%
60%
80%
100%
36-40
70%
36-4070%
46-50
100%
46-50100%
51-55
100%
51-55100%

Travelocity Customer Loyalty Score by Usage

Travelocity's Customer Loyalty score was rated the highest by customers who have used Travelocity's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

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5 to 10 Years
87%
Over 10 Years
100%

Travelocity Customer Loyalty Score by Industry

Travelocity's Customer Loyalty score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
78%
Healthcare, Hospitals and Medicine
100%

Travelocity Customer Loyalty vs. Competitors

Compared to its competitors, Travelocity's Customer Loyalty score is rated right above Hotwire.com.

COMPANYCustomer Loyalty Score
Travelocity83%
Hotwire.com72%
Expedia Group71%
KAYAK69%
CheapOair68%
FlightHub58%

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Travelocity's Logo
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Expedia Group's Logo
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Travelocity Product Quality

2/5

Travelocity has an overall Product Quality score of 2 out of 5 stars rated by its users and customers.

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Travelocity Product Information

Travelocity’s product quality score is a 2 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Travelocity's product the highest. Reviewers from the Tech industry rated Travelocity the lowest at 1.5.

Website
http://travelocity.com
Company Size
5,001-10,000 Employees

Industry

Tech
Content

Quick Insights into Travelocity Product Quality

Travelocity's Product Quality score was rated highest by Female customers, and rated lowest by customers from the Tech industry.

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Ranked Travelocity Product Quality the Highest

Female
2.1
African American/Black
2
51-55
1.6

Ranked Travelocity Product Quality the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Travelocity Product Quality Score by Gender

Female customers rated Travelocity's Product Quality score 0.5 stars higher than Male customers.

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Male

1.6/5

Female

2.1/5

Travelocity Product Quality Score by Ethnicity

Travelocity's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
1.8
Caucasian1.8
African American/Black
2
African American/Black2
Other
1.5
Other1.5

Travelocity Product Quality Score by Age

Travelocity's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 46-50.

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0
1
2
3
4
5
36-40
1.5
36-401.5
46-50
1.5
46-501.5
51-55
1.6
51-551.6

Travelocity Product Quality Score by Usage

Travelocity's Product Quality score was rated 1.5 stars by customers who have used Travelocity's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.

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5 to 10 Years
1.5
Over 10 Years
1.5

Travelocity Product Quality Score by Industry

Travelocity's Product Quality score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Healthcare, Hospitals and Medicine
1.6

Travelocity Product Quality vs. Competitors

Compared to its competitors, Travelocity's Product Quality score is rated right above Hotwire.com, and is preceded by CheapOair.

COMPANYProduct Quality Score
FlightHub3.6/5
KAYAK3.5/5
Expedia Group3.2/5
CheapOair2.5/5
Travelocity2/5
Hotwire.com1.5/5

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Travelocity Pricing

Travelocity ROI & Value For Money

2/5

Travelocity has a value for money and ROI score of 2 out of 5 stars rated by its users and customers.

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Travelocity Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Tech industry think that they had the lowest ROI from Travelocity.

Quick Insights into Travelocity ROI

Travelocity's ROI score was rated highest by Female customers, and rated lowest by customers from the Tech industry.

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Ranked Travelocity ROI the Highest

Female
2.5
African American/Black
1.8
Healthcare, Hospitals and Medicine
1.6

Ranked Travelocity ROI the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Travelocity ROI Score by Gender

Female customers rated Travelocity's ROI score 1 stars higher than Male customers.

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Male

1.5/5

Female

2.5/5

Travelocity ROI Score by Ethnicity

Travelocity's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
1.6
Caucasian1.6
African American/Black
1.8
African American/Black1.8
Other
1.5
Other1.5

Travelocity ROI Score by Age

Travelocity's ROI score was rated 1.5 stars by customers ages 36-40 and customers ages 51-55 on Comparably.

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0
1
2
3
4
5
36-40
1.5
36-401.5
46-50
1.5
46-501.5
51-55
1.5
51-551.5

Travelocity ROI Score by Usage

Travelocity's ROI score was rated 1.5 stars by customers who have used Travelocity's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.

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5 to 10 Years
1.5
Over 10 Years
1.5

Travelocity ROI Score by Industry

Travelocity's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Healthcare, Hospitals and Medicine
1.6

Travelocity Pricing vs. Competitors

Compared to its competitors, Travelocity's ROI score is rated right above Hotwire.com, and is preceded by CheapOair.

COMPANYPricing Score
KAYAK3.5/5
FlightHub3.2/5
Expedia Group3.1/5
CheapOair2.5/5
Travelocity2/5
Hotwire.com1.5/5

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FlightHub's Logo
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Travelocity Customer Satisfaction (CSAT)

Travelocity Customer Satisfaction (CSAT) Score

23 / 100

Travelocity has an overall Customer Satisfaction score of 23 rated by its users and customers.

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Very Satisfied13%
Satisfied10%
Neither Satisfied nor Dissatisfied3%
Dissatisfied3%
Very Dissatisfied71%
Very Satisfied
13%
Satisfied
10%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
3%
Very Dissatisfied
71%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Travelocity Customer Satisfaction

Travelocity's Customer Satisfaction score was rated highest by Female customers, and rated lowest by customers from the Tech industry.

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Ranked Travelocity Customer Satisfaction the Highest

Female
43%
African American/Black
33%
Healthcare, Hospitals and Medicine
33%

Ranked Travelocity Customer Satisfaction the Lowest

Male
11%
Other
0%
Tech
0%

Travelocity Customer Satisfaction Score by Gender

Female customers rated Travelocity's Customer Satisfaction score 32 points higher than Male customers.

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11 / 100
Male
Very Satisfied
11%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
89%
43 / 100
Female
Very Satisfied
14%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
57%

Travelocity Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Travelocity's Customer Satisfaction (CSAT) score was rated 30% according to Caucasian users and customers.

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30 / 100
Very Satisfied10%
Satisfied20%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied70%
Very Satisfied
10%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
70%

CSAT according to African American/Black

Travelocity's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.

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33 / 100
Very Satisfied33%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied67%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%

CSAT according to Other

Travelocity's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied100%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%

Travelocity Customer Satisfaction Score by Age

Travelocity's Customer Satisfaction score was rated 0 points by customers ages 51-55 on Comparably.

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0
20
40
60
80
100
51-55 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
51-550%

Travelocity Customer Satisfaction Score by Usage

Travelocity's Customer Satisfaction score was rated the highest by customers who have used Travelocity's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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5 to 10 Years
20
Over 10 Years
12

Travelocity Customer Satisfaction Score by Industry

Travelocity's Customer Satisfaction score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
0
Healthcare, Hospitals and Medicine
33

Travelocity Customer Satisfaction vs. Competitors

Compared to its competitors, Travelocity's Customer Satisfaction score is rated right above Hotwire.com, and is preceded by CheapOair.

COMPANYCustomer Satisfaction (CSAT) Score
KAYAK63%
FlightHub57%
Expedia Group55%
CheapOair33%
Travelocity23%
Hotwire.com10%

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FlightHub's Logo
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Travelocity Customer Service

2/5

Travelocity has an overall Customer Service score of 2 out of 5 stars rated by its users and customers.

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About Travelocity's Customer Service

Address

3150 Sabre Dr., Southlake, TX


Website

http://travelocity.com

Quick Insights into Travelocity Customer Service

Travelocity's Customer Service score was rated highest by Female customers, and rated lowest by customers from the Tech industry.

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Ranked Travelocity Customer Service the Highest

Female
2.2
African American/Black
1.8
Healthcare, Hospitals and Medicine
1.6

Ranked Travelocity Customer Service the Lowest

Other
1.5
Over 10 Years
1.5
Tech
1.5

Travelocity Customer Service Score by Gender

Female customers rated Travelocity's Customer Service score 0.7 stars higher than Male customers.

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Male

1.5/5

Female

2.2/5

Travelocity Customer Service Score by Ethnicity

Travelocity's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.

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0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5
African American/Black
1.8
African American/Black1.8
Other
1.5
Other1.5

Travelocity Customer Service Score by Age

Travelocity's Customer Service score was rated 1.5 stars by customers ages 36-40 and customers ages 51-55 on Comparably.

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0
20
40
60
80
100
36-40
1.5
36-401.5
46-50
1.5
46-501.5
51-55
1.5
51-551.5

Travelocity Customer Service Score by Usage

Travelocity's Customer Service score was rated 1.5 stars by customers who have used Travelocity's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.

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5 to 10 Years
1.5
Over 10 Years
1.5

Travelocity Customer Service Score by Industry

Travelocity's Customer Service score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Healthcare, Hospitals and Medicine
1.6

Travelocity Customer Service vs. Competitors

Compared to its competitors, Travelocity's Customer Service score is rated right above Hotwire.com, and is preceded by CheapOair.

COMPANYCustomer Service Score
KAYAK3.4/5
FlightHub3.3/5
Expedia Group3.1/5
CheapOair2.5/5
Travelocity2/5
Hotwire.com1.5/5

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Travelocity as an Employer

3.0/5

Travelocity has a 3.0/5 stars for its overall company culture rated by their employees

  Travelocity CEO
bottom
10%
CEO of Travelocity

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Travelocity scored a -54 for Net Promoter Score and a -34 for Employee Net Promoter Score. NPS gauges how likely a customer of Travelocity would recommend the brand to a friend. ENPS measures how likely Travelocity employees would recommend working at Travelocity to a friend.

Net Promoter Score

-54
NPS Score
19%Promoters
8%Passive
73%Detractors

Employee Net Promoter Score

-34
eNPS Score
33%Promoters
0%Passive
67%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail