50
NPS
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Typeform
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About Typeform's Brand
Turn data collection into an experience. Typeform helps your brand stand out as you collect valuable information from customers and employees. Among its major competitors, Typeform is ranked in 3rd place for NPS while JotForm is 1st, and SurveyMonkey is 2nd.
Brand at a Glance
87%
Customer Loyalty
4.5/5
Product Quality
4.1/5
Pricing
3.8/5
Customer Service
Typeform Ranking
- #2 / 4 of its competitors
Typeform NPS
Typeform's Net Promoter Score (NPS) is a 50 with 65% Promoters, 20% Passives, and 15% Detractors. Net Promoter Score tracks whether Typeform's customers would recommend using the product based on a scale of -100 to 100.
Typeform Overall NPS
| 65% | Promoters |
|---|---|
| 20% | Passives |
| 15% | Detractors |
Typeform NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 59 | Aug 2020 | 59 |
Jul 2021 60 | Jul 2021 | 60 |
Mar 2022 60 | Mar 2022 | 60 |
Nov 2022 62 | Nov 2022 | 62 |
Feb 2023 58 | Feb 2023 | 58 |
Mar 2023 57 | Mar 2023 | 57 |
Apr 2023 57 | Apr 2023 | 57 |
Jul 2023 54 | Jul 2023 | 54 |
Dec 2023 52 | Dec 2023 | 52 |
Feb 2024 49 | Feb 2024 | 49 |
Apr 2024 51 | Apr 2024 | 51 |
Feb 2025 50 | Feb 2025 | 50 |
How Other Brands Compare
Typeform is ranked second for NPS among its competitors. SurveyMonkey and Qualtrics come in first and third, with Databricks coming in at #4.
Typeform |  Qualtrics |  SurveyMonkey |  Databricks | |
| Global Ranking | #- | #274 | #409 | #- |
| NPS | 50 | 37 | 54 | 29 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | - | $3.58B | $2.72B | $6.20B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Typeform NPS by Usage
Typeform's NPS was rated the highest by customers who have used Typeform's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 58 | Less than 1 Year | 58 |
2 to 5 Years 70 | 2 to 5 Years | 70 |
5 to 10 Years 73 | 5 to 10 Years | 73 |
Typeform NPS vs. Competitors
Compared to its competitors, Typeform's NPS is rated right above Checkmarx, and is preceded by SurveyMonkey.
| COMPANY | NPS Score | |
|---|---|---|
 | JotForm | 55 |
| SurveyMonkey | 54 |
| Typeform | 50 |
 | Checkmarx | 46 |
| Qualtrics | 37 |
| Databricks | 29 |
Typeform Customer Loyalty
87%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
87% of Typeform users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Typeform Customer Loyalty vs. Competitors
Compared to its competitors, Typeform's Customer Loyalty score is rated right above Qualtrics, and is preceded by JotForm.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| JotForm | 100% |
| Typeform | 87% |
| Qualtrics | 83% |
| SurveyMonkey | 81% |
| Checkmarx | 77% |
| Databricks | 73% |
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Typeform Product Quality
4.5/5
Typeform has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
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Typeform Product Information
Typeform serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, and Germany. Typeform supports Web devices and offers products for small, medium, and large sized businesses.
Typeform’s product quality score is a 4.5 out of 5 as rated by its users and customers.
- Website
- https://www.typeform.com/
- Company Size
- 51-200 Employees
Industry
Tech
SaaS
Languages Supported
English
Spanish
Product Type
Online Survey Software
Survey Software
Data Entry Software
Form Builder Software
Customer Satisfaction Software
Polling Software
Quick Insights into Typeform Product Quality
Typeform's Product Quality score was rated highest by customers who have used Typeform's products/services for Less than 1 Year.
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Ranked Typeform Product Quality the Highest
Typeform Product Quality Score by Usage
Typeform's Product Quality score was rated 4.8 stars by customers who have used Typeform's products/services for Less than 1 Year.
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Typeform Product Quality vs. Competitors
Compared to its competitors, Typeform's Product Quality score is rated right above SurveyMonkey, and is preceded by JotForm.
| COMPANY | Product Quality Score | |
|---|---|---|
| JotForm | 4.5/5 |
| Typeform | 4.5/5 |
| SurveyMonkey | 4.2/5 |
| Qualtrics | 4.1/5 |
| Databricks | 3.9/5 |
| Checkmarx | 3.6/5 |
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Typeform Pricing
Typeform ROI & Value For Money
4.1/5
Typeform has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
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Typeform Pricing Plans
Typeform has a pricing structure that accommodates small, medium, and large businesses.
Who Uses Typeform?
Small Businesses
Medium Businesses
Large Enterprises
Typeform Pricing vs. Competitors
Compared to its competitors, Typeform's ROI score is rated right above Qualtrics, and is preceded by SurveyMonkey.
| COMPANY | Pricing Score | |
|---|---|---|
| JotForm | 4.3/5 |
| SurveyMonkey | 4.3/5 |
| Typeform | 4.1/5 |
| Qualtrics | 3.9/5 |
| Databricks | 3.8/5 |
| Checkmarx | 3.8/5 |
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Typeform Customer Satisfaction (CSAT)
Typeform Customer Satisfaction (CSAT) Score
63 / 100
Typeform has an overall Customer Satisfaction score of 63 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
38%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Typeform Customer Satisfaction vs. Competitors
Compared to its competitors, Typeform's Customer Satisfaction score is rated right above JotForm, and is preceded by Qualtrics.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| SurveyMonkey | 83% |
| Checkmarx | 78% |
| Databricks | 78% |
| Qualtrics | 68% |
| Typeform | 63% |
| JotForm | 50% |
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Typeform Customer Service
3.8/5
Typeform has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Typeform's Customer Service
Address
Carrer Bac de Roda 163, Barcelona, 8018 Spain
Website
https://www.typeform.com/
Phone Number
(003) 466 - 4855275
Typeform's Social Links
Typeform Customer Service vs. Competitors
Compared to its competitors, Typeform's Customer Service score is rated right above Databricks, and is preceded by Qualtrics.
| COMPANY | Customer Service Score | |
|---|---|---|
| SurveyMonkey | 4.2/5 |
| Qualtrics | 4/5 |
| Typeform | 3.8/5 |
| Databricks | 3.8/5 |
| Checkmarx | 3.6/5 |
| JotForm | 3.5/5 |
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Typeform as an Employer
3.9/5
Typeform has a 3.9/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Typeform scored a 50 for Net Promoter Score and a -33 for Employee Net Promoter Score. NPS gauges how likely a customer of Typeform would recommend the brand to a friend. ENPS measures how likely Typeform employees would recommend working at Typeform to a friend.
Net Promoter Score
50
NPS Score
| 65% | Promoters |
|---|---|
| 20% | Passive |
| 15% | Detractors |
Employee Net Promoter Score
-33
eNPS Score
| 17% | Promoters |
|---|---|
| 33% | Passive |
| 50% | Detractors |
