

Wesfarmers is the largest private employer in Australia. Among its major competitors, Wesfarmers is ranked in 5th place for NPS while Homebase is 1st, and Coles is 2nd.Their current market cap is $8.08B
Wesfarmers's Net Promoter Score (NPS) is a 0 with 0% Promoters, 100% Passives, and 0% Detractors. Net Promoter Score tracks whether Wesfarmers's customers would recommend using the product based on a scale of -100 to 100.
| 0% | Promoters |
|---|---|
| 100% | Passives |
| 0% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jun 2024 0 | Jun 2024 | 0 |
Wesfarmers is ranked #4 for NPS among its competitors. Homebase and Coles come in first and second, with Kroger coming in at third. Among those competitors, it is the third most valued company behind Kroger.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Wesfarmers's NPS is rated right above The Chia Co, and is preceded by Kroger.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Homebase | 69 |
![]() | Coles | 25 |
![]() | Bunnings Warehouse | 25 |
![]() | Kroger | 0 |
![]() | Wesfarmers | 0 |
![]() | The Chia Co | N/A |