GfK Retention Score | Comparably
Comparably
GfK Claimed Company
The GfK Group is one of the largest market research companies in the world with long-standing data science experience. 13.000+ employees. read more
EMPLOYEE
PARTICIPANTS
95
TOTAL
RATINGS
931
HR or Marketing? Claim Your Free Employer Account

GfK Retention Score

GfK is in the Bottom 20% of similar sized companies in its ability to retain quality employees. 54% of employees at GfK are excited to go to work each day. Overall, 33% of GfK's employees feel the company is doing what it should to retain them while 67% may be considering new employment. Quality employees are difficult to find which makes retaining them all the more important.

Last updated months ago.

Where This Score Ranks GfK's Retention

  • BOTTOM
    20%

    In the Bottom 20% of 1341 Similar Sized Companies on Comparably

  • 5th

    5th place versus 5 competitors rated on Comparably

58
May
58
Jul
58
Aug
59
Dec
59
Sep
D59 / 100
Jan
Who Ranks GfK's Retention the Highest?
Tenure - 2 to 5 Years 79/100
Experience - 6 to 10 Years 67/100
Ethnicity - Other 62/100
Who Ranks GfK's Retention the Lowest?
Ethnicity - Caucasian 40/100
Department - Marketing 41/100
Experience - Over 10 Years 44/100

GfK Retention At a Glance

GfK's Retention score is rated a "D" by 92 employees. The category helps understand GfK's focus and commitment to retaining employees in their organization.

Over the past three months, GfK's Retention score has remained steady at 59/100. GfK ranks in 5th place versus 5 competitors which include Kantar, Nielsen, J.D. Power, Datavail, and comScore. The IT department is likely to stay at the company the longest, while the Marketing department is likely to have the highest turnaround.

GfK's Retention score is in the Bottom 20% of 1341 similar sized companies (10,000+ Employees) on Comparably.

GfK's Retention Trendline

  • GfK59
  • Similar Size on Comparably

How GfK's Retention Score is Calculated

FILTER RATINGS BY

Results from 92 Employees in All Departments, All Genders, All Ethnicities and All Yrs. Experience Experience

AnswerPercent
Yes38%
No62%
Do you believe you're paid fairly?
AnswerPercent
Yes77%
No23%
Do you look forward to interacting with your coworkers?
75
out of 100
How would you rate the quality of your coworkers?
AnswerPercent
Yes54%
No46%
Are you typically excited about going to work each day?
AnswerPercent
Every week20%
Once a month0%
Once a quarter20%
Once a year0%
Never60%
How often do you get valuable feedback on how to improve at work?
AnswerPercent
Yes0%
No100%
Do you approve of the job your executive team is doing at your company?
AnswerPercent
Yes33%
No67%
Do Your Company Leaders Do What They Should to Retain You as an Employee?
AnswerPercent
Very Secure0%
Secure Enough0%
Neutral0%
Insecure100%
Very Insecure0%
How secure do you feel your job is at your company?
AnswerPercent
Yes0%
No100%
Do you have a close friend at work?
AnswerPercent
Yes100%
No0%
Would you leave your current job for a 20% raise at a different company?
AnswerPercent
Multiple times a week0%
Once a week0%
Once a month0%
Once a quarter33%
Never67%
How often do you socialize with team members outside of work?
AnswerPercent
Yes100%
No0%
Do you feel burnt out at work?
AnswerPercent
Yes100%
No0%
Are you challenged at work?
AnswerPercent
Yes0%
No100%
Would you turn down a job offer today, for slightly more money?
AnswerPercent
Yes0%
No100%
Are you proud to be a part of your company?

GfK's Retention Rank Against Similar Sized Companies on Comparably

BOTTOM
20%

GfK ranks in the Bottom 20% of other companies on Comparably with 10,000+ Employees for Retention Score.

  1. UL Solutions
    59 / 100
  2. Orlando Health
    59 / 100
  3. Estee Lauder Companies
    59 / 100
  4. GfK
    59 / 100
  5. Bayer HealthCare
    59 / 100
  6. G6 Hospitality
    59 / 100
  7. Phillips66
    59 / 100

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