GfK Work Culture Score | Comparably
GfK Claimed Company
The GfK Group is one of the largest market research companies in the world with long-standing data science experience. 13.000+ employees. read more
EMPLOYEE
PARTICIPANTS
95
TOTAL
RATINGS
931
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GfK Work Culture Score

GfK's Work Culture is scored 62/100 placing it 4th among its competitors and in the Bottom 30% among similarly sized companies on Comparably. 54% of GfK employees are excited about going to work each day and 77% look forward to working with coworkers. The Sales department ranks the highest for work culture while the Marketing department ranks the lowest. Learn more about GfK's Work Culture below.

Last updated months ago.

Where This Score Ranks GfK's Work Culture

  • BOTTOM
    30%

    In the Bottom 30% of 1349 Similar Sized Companies on Comparably

  • 4th

    4th place versus 5 competitors rated on Comparably

62
May
63
Jul
63
Aug
63
Dec
63
Sep
C-62 / 100
Jan
Who Ranks GfK's Work Culture the Highest?
Experience - 6 to 10 Years 70/100
Ethnicity - Other 65/100
Department - Sales 64/100
Who Ranks GfK's Work Culture the Lowest?
Department - Marketing 43/100
Department - IT 45/100
Ethnicity - Caucasian 46/100

GfK Work Culture At a Glance

Based on 541 ratings, GfK employees rate their Work Culture a "C-" or 62/100. This category describes how employees feel about their environment, relationship with leadership and coworkers as well as their productivity in the workplace.A few of the questions that are answered include "Do you look forward to interacting with your coworkers?" and "How would you rate your manager?"

54% of GfK employees are excited to go to work.Employees with 6 to 10 Years experience and the Sales department gave the best ratings and believe GfK has a productive and effective Work Culture.However, the Marketing department and the IT department think differently and rank GfK's Work Culture the lowest.

GfK's Work Culture falls within the Bottom 30% of 1349 companies of similar size with 10,000+ Employees on Comparably.GfK also ranks 4th when being compared to its competitors: Kantar, Nielsen, J.D. Power, comScore, and Datavail.

GfK's Work Culture Trendline

  • GfK62
  • Similar Size on Comparably

How GfK's Work Culture Score is Calculated

FILTER RATINGS BY

Results from 94 Employees in All Departments, All Genders, All Ethnicities and All Yrs. Experience Experience

62
out of 100
How would you rate your CEO?
59
out of 100
How would you rate your executive team?
65
out of 100
How would you rate your manager?
AnswerPercent
Yes77%
No23%
Do you look forward to interacting with your coworkers?
75
out of 100
How would you rate the quality of your coworkers?
AnswerPercent
Yes46%
No54%
Are your company's meetings effective?
AnswerPercent
Extremely fast24%
Comfortably fast26%
Moderate32%
A bit slow13%
Bureaucratic5%
What's the work pace at your company?
AnswerPercent
7 or less11%
834%
1045%
127%
More than 123%
On average, how many hours do you work a day?
AnswerPercent
Positive53%
Negative47%
Is your work environment positive or negative?
54
out of 100
How confident are you about the future success of your company?
AnswerPercent
Yes54%
No46%
Are you typically excited about going to work each day?

GfK's Work Culture Rank Against Similar Sized Companies on Comparably

BOTTOM
30%

GfK ranks in the Bottom 30% of other companies on Comparably with 10,000+ Employees for Work Culture Score.

  1. UnityPoint Health
    62 / 100
  2. Southern California Edison
    62 / 100
  3. Sanofi US
    62 / 100
  4. GfK
    62 / 100
  5. SGS North America
    62 / 100
  6. Evolent Health
    62 / 100
  7. ASUS
    62 / 100

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