


Diverse employees at Qualtrics have rated Team, Happiness, and Executive Team as the highest categories they have scored
Women at Qualtrics have rated Team, Happiness, and Executive Team as the highest categories they have scored
Qualtrics employees are 66% more likely to recommend Qualtrics as a great place to work
| 74% | Promoters |
|---|---|
| 18% | Passives |
| 8% | Detractors |










Working at Qualtrics is rated highly by 418 employees, across various culture dimensions. Qualtrics employees are most satisfied about CEO Rating, Compensation, and Environment categories, putting Qualtrics’s culture in the Top 5% compared to similar sized companies on Comparably and in the Top 20% compared to other companies in Salt Lake City. See below in detail how working at Qualtrics was rated by employees.
Overall Company Culture at Qualtrics is rated A+
Last updated months ago
Qualtrics ranks in the Top 5% of other companies on Comparably with 5,001-10,000 Employees for Overall Company Culture Score
Out of 1699 Qualtrics employee reviews, 94% were positive. The remaining 6% were constructive reviews with the goal of helping Qualtrics improve their work culture.
| Positive Reviews | 94% |
|---|---|
| Constructive Feedback | 6% |
What makes you most happy at work?Helping clients, solving problems and building a strong team
What do you like best about the leadership team?Their transparency and honesty when sharing good and bad news
What are some of the best things about your team?Their sense of humor, team and how they are always willing to help and find any solution needed
Why do you feel undervalued and what would make you feel better about your compensation?long term incentives are signaling that senior leadership is doing the minimum to take care of employees so that too many don't leave.
What does the leadership team need to get better at?The senior leadership team is doing the bare minimum to retain employees to maximize revenue. Stop doing that.
What does the leadership team need to get better at?Being transparent, listen to our feedback, no one wants 4 days in office! Just be good people that we can trust and be proud of.
Qualtrics is a rapidly growing software-as-a-service company and the provider of the world's leading experience management insights platform.
Qualtrics was founded in 2002 and its current CEO is Zig Serafin. Since its inception 24 years ago, Qualtrics has grown to 6271 employees.
At Qualtrics, our mission is to close the experience gaps.
How do you turn a customer into a fanatic? An employee into an ambassador? A product into an obsession? A brand into a religion?With experiences. The write-home, tell-everyone-you-know kind of experiences. Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.
As part of our work in sustainability at Qualtrics, we have the Green Team guiding our efforts. The Qualtrics Green Team is an Employee Resource Group whose vision is to be a force for good in creating a healthier planet. The Qualtrics Green Team specifically focuses on ways to promote sustainable and earth-friendly practices and policies both internally and externally at Qualtrics. Learn more about the Q-mmunity at: https://www.qualtrics.com/qualtrics-life/qmmunity/
5 For The Fight is a 501(c)3 nonprofit that gets its name because it invites everyone to give $5 for the fight against cancer. It is an organization crowdfunding for cancer research. It is something everyone can do and it provides a way for every person to contribute to a cause that is literally saving lives. The organization was launched in February 2016 at the X4 Experience Management Summit and a year later the partnership between 5 For The Fight and the Utah Jazz was announced with the 5 For The Fight logo on the jersey. It is an integral part of the Qualtrics company culture. 5 For The Fight is part of the community that is helping Qualtrics to grow. Learn more about the Q-mmunity at: https://www.qualtrics.com/qualtrics-life/qmmunity/
| Website | qualtrics.com |
|---|---|
| Founding Date | 2002 |
| Tel | (800) 340-9194 |
| Company Status | Private |
| Jobs | www.qualtrics.com/careers |
| Social Sites | |
| Headquarters | |
| Provo HQ | 333 W River Park Dr Provo, UT 84604 United States of America |
| Seattle HQ | 505 1st Ave S, Suite 700 Seattle, WA 98104 United States of America |
| Dublin HQ | 1 Clarendon Row Dublin D02 TA43 Ireland |
| Sydney HQ | 1 Denison St Sydney 2060 Australia |










Qualtrics has 6271 employees in 4 locations. 418 employees at Qualtrics have reviewed Qualtrics across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 418 Qualtrics employees give their leadership a grade of A+, or Top 5% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Qualtrics are extremely happy with their total compensation at Qualtrics, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Qualtrics are extremely happy with their team. 418 Participants grade the quality of their coworkers an A+. The majority believe the meetings at Qualtrics are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Qualtrics believe the environment at Qualtrics is positive. Most Participants believe the pace of work at Qualtrics is comfortably fast. About 60% of the employees at Qualtrics work 8 hours or less, while 3% of them have an extremely long day - longer than twelve hours.
Overall, the employees at Qualtrics are extremely happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.


The prevailing opinion from employees about joining Qualtrics is that the company was prepared on their first day. Qualtrics employees concluded that their overall onboarding experience was positive. 88% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At Qualtrics 82% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Qualtrics' KPIs and OKRs is essential for its success. Out of 318 Qualtrics employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 286 have said yes.
Qualtrics’s CEO Zig Serafin started in this role in 2020. Zig’s approval rate is in the Top 5% of all CEOs of similar-sized companies on Comparably, and in the Top 10% compared to the CEOs of all other companies in Salt Lake City. With a high CEO score, Zig Serafin has won the Best CEOs for Women in 2022. Qualtrics’s CEO is highly regarded especially by African American/Black employees, employees in the Legal department, and employees in the Product department. However, employees in the Finance department, Non-Binary employees, and employees in the IT department have a less favorable view of the CEO and believe there is room for improvement. Compared to Qualtrics’s competitors, Zig Serafin ranks right above Gallup CEO Jim Clifton. Under Serafin’s leadership, Qualtrics employee respondents are most happy about their Compensation and the company’s Environment. Work Culture and Professional Development are two areas, according to respondents, where Qualtrics could stand to see real improvement.
The Qualtrics Executive Team is rated an “A+” and led by CEO Zig Serafin, President and Board Observer Chris Beckstead, and Chief Revenue Officer Bill McMurray
Zig Serafin CEO / President
Zig Serafin is the Chief Executive Officer of Qualtrics. Zig joined Qualtrics as Chief Operating Officer in 2016 and was... read more
Chris Beckstead President and Board Observer
Chris Beckstead serves as the President of Qualtrics. Chris started at Qualtrics in January of 2013. Chris currently... read more
Bill McMurray Chief Revenue Officer
Bill McMurray serves as the Chief Revenue Officer of Qualtrics. Bill started at Qualtrics in September of 2014. Bill... read more
Kylan Lundeen Chief Marketing Officer
Kylan Lundeen serves as the Chief Marketing Officer of Qualtrics. Kylan started at Qualtrics in June of 2012. Kylan... read more
Brigid Archibald Managing Director, Asia Pacific & Japan
Brigid Archibald serves as the Managing Director, Asia Pacific & Japan of Qualtrics.
Stephanie Barton Managing Director, EMEA
Stephanie Barton serves as the Managing Director, EMEA of Qualtrics.
Gina Sheibley Chief Communications Officer
Gina Sheibley serves as the Chief Communications Officer of Qualtrics.
Brad Anderson President Products and Services
Brad Anderson serves as the President Products and Services of Qualtrics.
Eddie Chen Chief Strategy and Corporate Development Officer
Eddie Chen serves as the Chief Strategy and Corporate Development Officer of Qualtrics.
Diverse employees at Qualtrics score the company 83/100 across various culture categories, placing Qualtrics in the Top 5% of companies on Comparably with 5,001-10,000 Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Qualtrics across various culture dimensions.
Our DEI vision,,We see for ourselves representation that matches the world around us and inclusion that far exceeds it.,,DIVERSITY,,Representation is foundational to making the best decisions and building the strongest teams over time. We measure diversity by the representation of historically underrepresented groups. ,,We are actively looking to increase the participation of women and Underrepresented Minorities (URMs). URMs include employees of African or African American, LatinX or American Indian, Alaska Native, Native American, and Pacific Islander descent. We support and partner with Historically Black Colleges and Universities. ,,EQUITY,,We define and measure equity as fair treatment in our employee policies and procedures. We regularly review and audit our processes to ensure equal treatment.,,INCLUSION,,Each quarter we measure the experience gap between the majority group (the group that is most represented at Qualtrics) and underrepresented groups (the groups that are less represented at Qualtrics). We also focus on the following:,,ERGs,We want everyone to bring their whole selves to work. Our Employee Resource Groups play a vital role in creating a culture of inclusion. These are entirely run by our staff with the support and backing of the company and include the following groups: people with disabilities, LGBTQ , Racial and Ethnic Minorities, Veterans, and Women.,,Anti-racist,,We are an anti-racist company and have an always-on anti-racism movement aimed at creating awareness of systemic racism and eradicating it from the workplace,,Unconscious Bias ,,We have rolled out unconscious bias training across our global organization,,You can discover more about Diversity, Equity, and Inclusion at Qualtrics by visiting our DEI-focused web page. You can also get an idea of how diversity thrives and inclusion is lived out at Qualtrics by exploring the Qualtrics Life blog.
TOTAL REWARDS The term “benefits” doesn’t really do our employee rewards program justice. We provide medical, dental, and vision insurance, 20 days of annual leave, generous retirement fund contributions, company equity, quarterly bonuses, and tons of career mobility. UPWARD MOBILITY Because we’re a hyper-growth company, getting promoted and taking on more opportunities is always an option. We hire individuals who have what it takes to quickly step into the next role and take on opportunities beyond their core job description. GLOBAL Qualtrics employees are plugged into a network of experienced professionals around the globe. With weekly company-wide video meetings and our own internal social network, employees get global experience and stay up-to-date on what’s happ
Qualtrics' PTO and Vacation policy typically gives 20-30 days off a year with 85% of employees expected to be work free while out of office. Paid Time Off is Qualtrics' 2nd most important benefit besides Healthcare when ranked by employees, with 25% of employees saying it is the most important benefit. Qualtrics' benefits and PTO Package averages to represent a $1500 - $2500 cash value per month.

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In 2019, Qualtrics applied for 26 H1B visas. Of the work permits applied for, 88% were approved, 4% certified-withdrawn, and 8% withdrawn.
An in-depth look at ‘Certified-withdrawn’ H1B applications at Qualtrics unveil that 2 approved work permit applications were withdrawn before the employee’s start date, and one was withdrawn by Qualtrics after the employee’s start date.
Qualtrics has a total of 6271 employees
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Candidates By Department
All Industries | 33% | |
|---|---|---|
Engineering | 19% | |
Sales | 12% | |
Marketing | 7% | |
Product | 4% | |
Other | 24% |
Candidates By Location
Salt Lake City | 44% | |
|---|---|---|
Seattle | 10% | |
Provo | 7% | |
South Jordan | 4% | |
Lehi | 3% | |
Other | 31% |
We’re always on the lookout for top-notch innovators to help us create stronger products and better solutions for our customers.
What is Qualtrics address?
Qualtrics location is at 333 W River Park Dr
Who is the CEO of Qualtrics?
Qualtrics CEO is Zig Serafin, their score by employees is 89
What is Qualtrics eNPS?
The eNPS for Qualtrics is 66
How many employees work in Qualtrics?
Qualtrics has 6271 employees
Who are Qualtrics competitors?
Qualtrics main competitors are Medallia, SurveyMonkey, Gallup