REI Executive Team | Comparably
REI Claimed Company
Cooperative, selling outdoor recreation gear, sporting goods, and clothing via some 143 retail stores in 36 states, catalogs, and the web. read more
EMPLOYEE
PARTICIPANTS
486
TOTAL
RATINGS
4645
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REI Executive Team

The REI Executive Team is rated a "D" and led by CEO Eric Artz. REI employees rate their Executive Team in the Bottom 20% of similar size companies on Comparably with 10,000+ Employees.
The Admin department and employees who have been at the company Less than 1 Year are more confident in their Executive Team, while employees who have been at the company 2 to 5 Years and the Design department think there is room for improvement. Out of their 5 competitors, Patagonia, The North Face, DICK'S Sporting Goods, Big 5 Sporting Goods Corporation, and Matador Resources Company, REI's score ranks in 5th place.

Last updated 2 months ago.

Where This Score Ranks REI's Executive Team

  • BOTTOM
    20%

    In the Bottom 20% of 1210 Similar Sized Companies on Comparably

  • BOTTOM
    20%

    In the Bottom 20% of 120 Nearby Companies in Seattle

  • 5th

    5th place versus 5 competitors rated on Comparably

55
Jan
55
Feb
55
Mar
55
May
55
Oct
D55 / 100
Jan

REI Key Executives

Name & Title
Bio
Eric Artz  CEO / President
Eric Artz
CEO / President
Eric Artz serves as the CEO / President of REI.
Eric Artz serves as the CFO for REI. Eric started at REI in May of 2012. Eric is based in the Greater Philadelphia Area.
Tracie W serves as the CFO for REI. Tracie started at REI in December of 2015. Tracie is based in the Greater Seattle...
Bridgee Shaw serves as the COO for REI. Bridgee started at REI in December of . Bridgee is based in the Phoenix, Arizona...
Rebecca Straka
VP, Enterprise Technology and Shared Services
Rebecca Straka serves as the VP, Enterprise Technology and Shared Services for REI. Rebecca started at REI in January of...
Dan Shull
VP, Commerce & Experience Technology
Dan Shull serves as the VP, Commerce & Experience Technology for REI. Dan started at REI in May of 2018. Dan is based in...
James Poppens
SVP Marketing
James Poppens serves as the SVP Marketing for REI - Recreational Equipment Inc.. James started at REI - Recreational...
Raquel Karls
SVP Human Resources
Raquel Karls serves as the SVP Human Resources for REI. Raquel started at REI in October of 2016. Raquel is based in the...
Laura Swapp
Director, Experiences Marketing and For All (DEI) Strategy
Laura Swapp serves as the Director, Experiences Marketing and ""For All"" (DEI) Strategy for REI. Laura started at REI...
Ben Steele
Executive Vice President, Chief Customer Officer
Ben Steele serves as the Executive Vice President, Chief Customer Officer of REI. Ben started at REI in September of...
Bill Best
Divisional Vice President, Supply Chain Operations
Bill Best serves as the Divisional Vice President, Supply Chain Operations of REI. Bill started at REI in October of...
Rick Bingle
VP, Supply Chain
Rick Bingle serves as the VP, Supply Chain of REI. Rick started at REI in September of 2011. Rick currently resides in...
Tracy Brunz
Divisional Vice President, Merchandising Strategies
Tracy Brunz serves as the Divisional Vice President, Merchandising Strategies of REI. Tracy started at REI in May of...
Leslie Garrard
VP of Experiences
Leslie Garrard serves as the VP of Experiences of REI.
Pardis Ghorbani
GM/Divisional VP, Brand Lab and Creative Shared Services
Pardis Ghorbani serves as the GM/Divisional VP, Brand Lab and Creative Shared Services of REI.
Dave Presley
VP Logistics
Dave Presley serves as the VP Logistics of REI.
Craig Rowley
Vice President, Marketing
Craig Rowley serves as the Vice President, Marketing of REI. Craig started at REI in February of 2015. Craig currently...
Ann Sanmartin
Divisional Vice President, Planning and Inventory Management
Ann Sanmartin serves as the Divisional Vice President, Planning and Inventory Management of REI.
Mark Seidl
DVP, Integrated Digital Experience
Mark Seidl serves as the DVP, Integrated Digital Experience of REI.
Tim Spangler
Senior Vice President of Retail
Tim Spangler serves as the Senior Vice President of Retail of REI.
Kirk Stephens
Divisional Vice President; Campus Transition
Kirk Stephens serves as the Divisional Vice President; Campus Transition of REI.
Donovan True
Divisional Vice President, Supply Chain Integration
Donovan True serves as the Divisional Vice President, Supply Chain Integration of REI.
Susan Viscon
Senior Vice President - Merchandising and Private Brands
Susan Viscon serves as the Senior Vice President - Merchandising and Private Brands of REI.
Alex Thompson
Vice President, Brand Stewardship & Impact
Alex Thompson serves as the Vice President, Brand Stewardship & Impact of REI. Alex started at REI in August of 2014....
Princess Ayers-Stewart
Director, Diversity, Equity and Inclusion
Princess Ayers-Stewart serves as the Director, Diversity, Equity and Inclusion of REI.
Katherine Bellmore
Divisional Vice President, Digital Platforms
Katherine Bellmore serves as the Divisional Vice President, Digital Platforms of REI.
Who Ranks REI's Executive Team the Highest?
Department - Admin 97/100
Tenure - Less than 1 Year 85/100
Department - Customer Support 82/100
Who Ranks REI's Executive Team the Lowest?
Tenure - 2 to 5 Years 38/100
Department - Design 40/100
Experience - 6 to 10 Years 50/100

REI's Executive Team Trendline

  • REI55
  • Other Companies in Seattle
  • Similar Size on Comparably

REI Executive Team At a Glance

The Executive Team Score of 55/100 is calculated by combining aggregate responses to the questions of “How would you rate your executive team?” and “Do you approve of the job your executive team is doing at your company?”

56% of employees say “Yes, they approve of the job the executive team is doing at REI”, with 67% of employees with 3 to 6 Years experience saying yes.

The last rating scoring REI's executive team was provided 2 months ago and has remained stable at 55 over the last 90 days.

How REI's Executive Team Score is Calculated

FILTER RATINGS BY

Results from 257 Employees in All Departments, All Genders, All Ethnicities and All Yrs. Experience Experience

55
out of 100
How would you rate your executive team?
AnswerPercent
Yes56%
No44%
Do you approve of the job your executive team is doing at your company?

REI's Executive Team Rank Against Similar Sized Companies on Comparably

BOTTOM
20%

REI ranks in the Bottom 20% of other companies on Comparably with 10,000+ Employees for Executive Team Score.

  1. Pearson
    55 / 100
  2. Circle K
    55 / 100
  3. DST Systems
    55 / 100
  4. REI
    55 / 100
  5. General Dynamics
    55 / 100
  6. Sodexo
    55 / 100
  7. Tractor Supply Company
    55 / 100

REI's Executive Team Rank Against Other Companies Nearby

BOTTOM
20%

REI ranks in the Bottom 20% of other companies in Seattle for Executive Team Score.

  1. INRIX
    58 / 100
  2. savers
    57 / 100
  3. Providence Health & Services
    56 / 100
  4. REI
    55 / 100
  5. Avalara
    55 / 100
  6. Zones
    55 / 100
  7. Plaza Bank
    55 / 100
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