35
NPS
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Rodan and Fields
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About Rodan and Fields' Brand
Among its major competitors, Rodan and Fields is ranked in 3rd place for NPS while Mary Kay is 1st, and Clinique is 2nd.
Brand at a Glance
68%
Customer Loyalty
4.1/5
Product Quality
3.9/5
Pricing
4.1/5
Customer Service
Rodan and Fields Ranking
- #3 / 4 of its competitors
Rodan and Fields NPS
Rodan and Fields's Net Promoter Score (NPS) is a 35 with 54% Promoters, 27% Passives, and 19% Detractors. Net Promoter Score tracks whether Rodan and Fields's customers would recommend using the product based on a scale of -100 to 100.
Rodan and Fields Overall NPS
| 54% | Promoters |
|---|---|
| 27% | Passives |
| 19% | Detractors |
Rodan and Fields NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2022 42 | Jan 2022 | 42 |
Mar 2022 39 | Mar 2022 | 39 |
Apr 2022 20 | Apr 2022 | 20 |
Jul 2022 24 | Jul 2022 | 24 |
Aug 2022 22 | Aug 2022 | 22 |
Oct 2022 26 | Oct 2022 | 26 |
Feb 2023 30 | Feb 2023 | 30 |
Apr 2023 23 | Apr 2023 | 23 |
Jun 2023 28 | Jun 2023 | 28 |
Dec 2023 31 | Dec 2023 | 31 |
Mar 2025 32 | Mar 2025 | 32 |
May 2025 33 | May 2025 | 33 |
How Other Brands Compare
Rodan and Fields is ranked third for NPS among its competitors. Mary Kay and Clinique come in first and second, with Arbonne International coming in at #4.
Rodan and Fields |  Mary Kay |  Arbonne International |  Clinique | |
| Global Ranking | #- | #821 | #- | #- |
| NPS | 35 | 53 | 7 | 37 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | - | $211.96B | $106.71B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Rodan and Fields NPS by Gender
Rodan and Fields's NPS was rated 28 by Female customers on Comparably.
Female
28
Rodan and Fields's NPS was rated 28 by Female customers on Comparably.
55%
Promoters
18%
Passives
27%
Detractors
Male
N/A
Rodan and Fields's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
Rodan and Fields NPS by Ethnicity
Rodan and Fields's NPS was rated -1 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -1 | Caucasian | -1 |
Rodan and Fields NPS by Age
Rodan and Fields's NPS was rated 0 points by customers ages 51-55 on Comparably.
Rodan and Fields NPS by Usage
Rodan and Fields's NPS was rated 60 points by customers who have used Rodan and Fields's products/services for 2 to 5 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 60 | 2 to 5 Years | 60 |
Rodan and Fields NPS vs. Competitors
Compared to its competitors, Rodan and Fields's NPS is rated right above Youngliving, and is preceded by Clinique.
| COMPANY | NPS Score | |
|---|---|---|
| Mary Kay | 53 |
| Clinique | 37 |
| Rodan and Fields | 35 |
 | Youngliving | 18 |
| Arbonne International | 7 |
 | Younique | -3 |
Rodan and Fields Customer Reviews
Out of the 5 Rodan and Fields customer reviews 3 were positive and 2 were constructive. Rodan and Fields customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Rodan and Fields Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Rodan and Fields users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Rodan and Fields Customer Loyalty Score by Gender
Rodan and Fields's Customer Loyalty score was rated 75 by Female customers on Comparably.
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Female
75%
Yes
Male
N/A
Yes
Rodan and Fields Customer Loyalty Score by Ethnicity
Rodan and Fields's Customer Loyalty score was rated 66% by Caucasian customers on Comparably.
% who answered "Yes"
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66
out of 100
Caucasian
Rodan and Fields Customer Loyalty Score by Age
Rodan and Fields's Customer Loyalty score was rated 70% by customers ages 51-55 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
51-55 70% | 51-55 | 70% |
Rodan and Fields Customer Loyalty Score by Usage
Rodan and Fields's Customer Loyalty score was rated 82% by customers who have used Rodan and Fields's products/services for 2 to 5 Years.
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Rodan and Fields Customer Loyalty Score by Industry
Rodan and Fields's Customer Loyalty score was rated 100% by Education industry customers.
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Rodan and Fields Customer Loyalty vs. Competitors
Compared to its competitors, Rodan and Fields's Customer Loyalty score is rated right below Younique.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Mary Kay | 90% |
| Clinique | 82% |
| Youngliving | 78% |
| Arbonne International | 70% |
| Younique | 69% |
| Rodan and Fields | 68% |
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Rodan and Fields Product Quality
4.1/5
Rodan and Fields has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Rodan and Fields Product Information
Rodan and Fields’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Rodan and Fields's product the highest.
- Company Size
- 201-500 Employees
Quick Insights into Rodan and Fields Product Quality
Rodan and Fields's Product Quality score was rated highest by customers from the Education industry.
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Ranked Rodan and Fields Product Quality the Highest
Rodan and Fields Product Quality Score by Gender
Rodan and Fields's Product Quality score was rated 4.2 by Female customers on Comparably.
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Female
4.2/5
Male
N/A
Rodan and Fields Product Quality Score by Ethnicity
Rodan and Fields's Product Quality score was rated 3.9 stars by Caucasian customers on Comparably.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Rodan and Fields Product Quality Score by Age
Rodan and Fields's Product Quality score was rated 3.5 stars by customers ages 51-55 on Comparably.
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0
1
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3
4
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| Summary | Age | Score |
|---|---|---|
51-55 3.5 | 51-55 | 3.5 |
Rodan and Fields Product Quality Score by Usage
Rodan and Fields's Product Quality score was rated 4.5 stars by customers who have used Rodan and Fields's products/services for 2 to 5 Years.
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Rodan and Fields Product Quality Score by Industry
Rodan and Fields's Product Quality score was rated 5 stars by Education industry customers.
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Rodan and Fields Product Quality vs. Competitors
Compared to its competitors, Rodan and Fields's Product Quality score is rated right above Youngliving, and is preceded by Clinique.
| COMPANY | Product Quality Score | |
|---|---|---|
| Mary Kay | 4.5/5 |
| Clinique | 4.2/5 |
| Rodan and Fields | 4.1/5 |
| Youngliving | 3.9/5 |
| Arbonne International | 3.7/5 |
| Younique | 3.7/5 |
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Rodan and Fields Pricing
Rodan and Fields ROI & Value For Money
3.9/5
Rodan and Fields has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Rodan and Fields Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry.
Quick Insights into Rodan and Fields ROI
Rodan and Fields's ROI score was rated highest by customers from the Education industry.
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Ranked Rodan and Fields ROI the Highest
Rodan and Fields ROI Score by Gender
Rodan and Fields's ROI score was rated 3.8 by Female customers on Comparably.
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Female
3.8/5
Male
N/A
Rodan and Fields ROI Score by Ethnicity
Rodan and Fields's ROI score was rated 3.6 stars by Caucasian customers on Comparably.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Rodan and Fields ROI Score by Age
Rodan and Fields's ROI score was rated 3.1 stars by customers ages 51-55 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
51-55 3.1 | 51-55 | 3.1 |
Rodan and Fields ROI Score by Usage
Rodan and Fields's ROI score was rated 4.1 stars by customers who have used Rodan and Fields's products/services for 2 to 5 Years.
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Rodan and Fields ROI Score by Industry
Rodan and Fields's ROI score was rated 4.8 stars by Education industry customers.
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Rodan and Fields Pricing vs. Competitors
Compared to its competitors, Rodan and Fields's ROI score is rated right above Clinique, and is preceded by Mary Kay.
| COMPANY | Pricing Score | |
|---|---|---|
| Mary Kay | 4.2/5 |
| Rodan and Fields | 3.9/5 |
| Clinique | 3.8/5 |
| Arbonne International | 3.7/5 |
| Youngliving | 3.5/5 |
| Younique | 2.8/5 |
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Rodan and Fields Customer Satisfaction (CSAT)
Rodan and Fields Customer Satisfaction (CSAT) Score
86 / 100
Rodan and Fields has an overall Customer Satisfaction score of 86 rated by its users and customers.
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Very Satisfied
36%
Satisfied
50%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Rodan and Fields Customer Satisfaction
Rodan and Fields's Customer Satisfaction score was rated highest by Female customers.
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Ranked Rodan and Fields Customer Satisfaction the Highest
Rodan and Fields Customer Satisfaction Score by Gender
Rodan and Fields's Customer Satisfaction score was rated 77 by Female customers on Comparably.
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77 / 100
FemaleVery Satisfied | 44% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 12% | |
Dissatisfied | 0% | |
Very Dissatisfied | 11% |
Rodan and Fields Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Rodan and Fields' Customer Satisfaction (CSAT) score was rated 76% according to Caucasian users and customers.
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76 / 100
Very Satisfied
38%
Satisfied
38%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
0%
Very Dissatisfied
11%
Rodan and Fields Customer Satisfaction Score by Age
Rodan and Fields's Customer Satisfaction score was rated 67 points by customers ages 51-55 on Comparably.
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| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 51-55 | 67% |
Rodan and Fields Customer Satisfaction Score by Usage
Rodan and Fields's Customer Satisfaction score was rated 67 points by customers who have used Rodan and Fields's products/services for 2 to 5 Years.
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Rodan and Fields Customer Satisfaction vs. Competitors
Compared to its competitors, Rodan and Fields's Customer Satisfaction score is rated right above Clinique, and is preceded by Mary Kay.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Mary Kay | 90% |
| Rodan and Fields | 86% |
| Clinique | 84% |
| Youngliving | 77% |
| Arbonne International | 58% |
| Younique | 50% |
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Rodan and Fields Customer Service
4.1/5
Rodan and Fields has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Rodan and Fields's Customer Service
Website
https://www.rodanandfields.com.au/
Quick Insights into Rodan and Fields Customer Service
Rodan and Fields's Customer Service score was rated highest by customers from the Education industry.
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Ranked Rodan and Fields Customer Service the Highest
Rodan and Fields Customer Service Score by Gender
Rodan and Fields's Customer Service score was rated 4.1 by Female customers on Comparably.
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Female
4.1/5
Male
N/A
Rodan and Fields Customer Service Score by Ethnicity
Rodan and Fields's Customer Service score was rated 3.9 stars by Caucasian customers on Comparably.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Rodan and Fields Customer Service Score by Age
Rodan and Fields's Customer Service score was rated 3.1 stars by customers ages 51-55 on Comparably.
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0
20
40
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| Summary | Age | Customer Service Score |
|---|---|---|
51-55 3.1 | 51-55 | 3.1 |
Rodan and Fields Customer Service Score by Usage
Rodan and Fields's Customer Service score was rated 4.3 stars by customers who have used Rodan and Fields's products/services for 2 to 5 Years.
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Rodan and Fields Customer Service Score by Industry
Rodan and Fields's Customer Service score was rated 5 stars by Education industry customers.
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Rodan and Fields Customer Service vs. Competitors
Compared to its competitors, Rodan and Fields's Customer Service score is rated right above Youngliving, and is preceded by Mary Kay.
| COMPANY | Customer Service Score | |
|---|---|---|
| Mary Kay | 4.5/5 |
| Rodan and Fields | 4.1/5 |
| Youngliving | 3.9/5 |
| Arbonne International | 3.8/5 |
| Clinique | 3.8/5 |
| Younique | 3.2/5 |
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Rodan and Fields as an Employer
Consumer vs. Employees
Rodan and Fields scored a 35 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of Rodan and Fields would recommend the brand to a friend. ENPS measures how likely Rodan and Fields employees would recommend working at Rodan and Fields to a friend.
Net Promoter Score
35
NPS Score
| 54% | Promoters |
|---|---|
| 27% | Passive |
| 19% | Detractors |
Employee Net Promoter Score
34
eNPS Score
| 56% | Promoters |
|---|---|
| 22% | Passive |
| 22% | Detractors |
