

Clinique is a dermatologist-created cosmetic brand that manufactures and markets skin care, makeup, and fragrance products. Among its major competitors, Clinique is ranked in 2nd place for NPS while Mary Kay is 1st, and Estee Lauder Companies is 3rd.Their current valuation is $106.71B
Clinique's Net Promoter Score (NPS) is a 37 with 56% Promoters, 25% Passives, and 19% Detractors. Net Promoter Score tracks whether Clinique's customers would recommend using the product based on a scale of -100 to 100.
| 56% | Promoters |
|---|---|
| 25% | Passives |
| 19% | Detractors |
| Summary | Date | Score |
|---|---|---|
Nov 2024 36 | Nov 2024 | 36 |
Dec 2024 38 | Dec 2024 | 38 |
Jan 2025 38 | Jan 2025 | 38 |
Feb 2025 37 | Feb 2025 | 37 |
Mar 2025 34 | Mar 2025 | 34 |
Apr 2025 36 | Apr 2025 | 36 |
May 2025 35 | May 2025 | 35 |
Jun 2025 37 | Jun 2025 | 37 |
Jul 2025 36 | Jul 2025 | 36 |
Aug 2025 37 | Aug 2025 | 37 |
Sep 2025 37 | Sep 2025 | 37 |
Nov 2025 37 | Nov 2025 | 37 |
Clinique is ranked second for NPS among its competitors. Mary Kay and Estee Lauder Companies come in first and third, with Supergoop! coming in at #4. Among those competitors, it is the second most valued company.
![]() Clinique | ![]() Mary Kay | ![]() Estee Lauder Companies | ![]() Supergoop! | |
| Global Ranking | #- | #821 | #- | #- |
| NPS | 37 | 53 | 31 | 31 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $106.71B | - | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Clinique's NPS 11 points higher than Female customers.
Clinique's NPS was rated 50 by Male customers on Comparably.
Clinique's NPS was rated 39 by Female customers on Comparably.
Clinique's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 39 | Caucasian | 39 |
Hispanic or Latino 20 | Hispanic or Latino | 20 |
Asian or Pacific Islander 16 | Asian or Pacific Islander | 16 |
Other 58 | Other | 58 |
Clinique's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.
Clinique's NPS was rated the highest by customers who have used Clinique's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 24 | Less than 1 Year | 24 |
1 to 2 Years 67 | 1 to 2 Years | 67 |
2 to 5 Years 34 | 2 to 5 Years | 34 |
5 to 10 Years 67 | 5 to 10 Years | 67 |
Over 10 Years 43 | Over 10 Years | 43 |
Compared to its competitors, Clinique's NPS is rated right above Estee Lauder Companies , and is preceded by Mary Kay.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Mary Kay | 53 |
![]() | Clinique | 37 |
![]() | Estee Lauder Companies | 31 |
![]() | Supergoop! | 31 |
![]() | Shiseido | 20 |
![]() | The Art of Shaving | -58 |
Out of the 21 Clinique customer reviews 18 were positive and 3 were constructive. Clinique customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Clinique users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Clinique's Customer Loyalty score 12% higher than Male customers.
Clinique's Customer Loyalty score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Clinique's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
26-30 100% | 26-30 | 100% |
36-40 33% | 36-40 | 33% |
41-45 85% | 41-45 | 85% |
46-50 100% | 46-50 | 100% |
51-55 89% | 51-55 | 89% |
56-60 100% | 56-60 | 100% |
61-65 78% | 61-65 | 78% |
66+ 90% | 66+ | 90% |
Clinique's Customer Loyalty score was rated the highest by customers who have used Clinique's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Clinique's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Legal industry customers.
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Compared to its competitors, Clinique's Customer Loyalty score is rated right above The Art of Shaving, and is preceded by Supergoop!.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Mary Kay | 90% |
![]() | Supergoop! | 84% |
![]() | Clinique | 82% |
![]() | The Art of Shaving | 81% |
![]() | Estee Lauder Companies | 75% |
![]() | Shiseido | 70% |
Clinique has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Clinique’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Clinique's product the highest. Reviewers from the Legal industry rated Clinique the lowest at 3.
Clinique's Product Quality score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by customers from the Legal industry.
Female customers rated Clinique's Product Quality score 0.3 stars higher than Male customers.
Clinique's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
Hispanic or Latino 4.6 | Hispanic or Latino | 4.6 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
Other 4.3 | Other | 4.3 |
Clinique's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 4.6 | 26-30 | 4.6 |
36-40 3.9 | 36-40 | 3.9 |
41-45 4.6 | 41-45 | 4.6 |
46-50 4.7 | 46-50 | 4.7 |
51-55 4 | 51-55 | 4 |
56-60 3.2 | 56-60 | 3.2 |
61-65 3.6 | 61-65 | 3.6 |
66+ 4 | 66+ | 4 |
Clinique's Product Quality score was rated the highest by customers who have used Clinique's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Clinique's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Legal industry customers.
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Compared to its competitors, Clinique's Product Quality score is rated right above Estee Lauder Companies , and is preceded by Supergoop!.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Mary Kay | 4.5/5 |
![]() | Supergoop! | 4.3/5 |
![]() | Clinique | 4.2/5 |
![]() | Estee Lauder Companies | 4.1/5 |
![]() | Shiseido | 3.9/5 |
![]() | The Art of Shaving | 2.3/5 |
Clinique has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Legal industry think that they had the lowest ROI from Clinique.
Clinique's ROI score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by customers from the Legal industry.
Clinique's ROI score was rated 3.7 by both Female and Male customers on Comparably.
Clinique's ROI score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 4.2 | Other | 4.2 |
Clinique's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 4 | 26-30 | 4 |
36-40 3.4 | 36-40 | 3.4 |
41-45 4.1 | 41-45 | 4.1 |
46-50 4.5 | 46-50 | 4.5 |
51-55 3.7 | 51-55 | 3.7 |
56-60 3.6 | 56-60 | 3.6 |
61-65 3.5 | 61-65 | 3.5 |
66+ 3.4 | 66+ | 3.4 |
Clinique's ROI score was rated the highest by customers who have used Clinique's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Clinique's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Legal industry customers.
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Compared to its competitors, Clinique's ROI score is rated right above Shiseido, and is preceded by Supergoop!.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Mary Kay | 4.2/5 |
![]() | Estee Lauder Companies | 3.9/5 |
![]() | Supergoop! | 3.8/5 |
![]() | Clinique | 3.8/5 |
![]() | Shiseido | 3.8/5 |
![]() | The Art of Shaving | 2.5/5 |
Clinique has an overall Customer Satisfaction score of 84 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Clinique's Customer Satisfaction score was rated highest by customers who have used Clinique's products/services for 1 to 2 Years, and rated lowest by customers from the Legal industry.
Female customers rated Clinique's Customer Satisfaction score 15 points higher than Male customers.
Very Satisfied | 34% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 49% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 1% | |
Very Dissatisfied | 10% |
Clinique's Customer Satisfaction (CSAT) score was rated 77% according to Caucasian users and customers.
Clinique's Customer Satisfaction (CSAT) score was rated 80% according to Hispanic or Latino users and customers.
Clinique's Customer Satisfaction (CSAT) score was rated 83% according to Asian or Pacific Islander users and customers.
Clinique's Customer Satisfaction (CSAT) score was rated 92% according to Other users and customers.
Clinique's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 82% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 36-40 | 50% | |||||||||||||||
| 41-45 | 83% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 51-55 | 75% | |||||||||||||||
| 56-60 | 67% | |||||||||||||||
| 61-65 | 75% | |||||||||||||||
| 66+ | 83% |
Clinique's Customer Satisfaction score was rated the highest by customers who have used Clinique's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Clinique's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Legal industry customers.
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}Compared to its competitors, Clinique's Customer Satisfaction score is rated right above Shiseido, and is preceded by Mary Kay.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Mary Kay | 90% |
![]() | Clinique | 84% |
![]() | Shiseido | 84% |
![]() | Estee Lauder Companies | 78% |
![]() | Supergoop! | 77% |
![]() | The Art of Shaving | 30% |
Clinique has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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New York City, NY
http://www.clinique.com/
Clinique's Customer Service score was rated highest by customers ages 46-50, and rated lowest by customers from the Retail industry.
Male customers rated Clinique's Customer Service score 0.3 stars higher than Female customers.
Clinique's Customer Service score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 4.4 | Other | 4.4 |
Clinique's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 36-40.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 4.5 | 26-30 | 4.5 |
36-40 2.9 | 36-40 | 2.9 |
41-45 3.8 | 41-45 | 3.8 |
46-50 4.7 | 46-50 | 4.7 |
51-55 3 | 51-55 | 3 |
56-60 3.6 | 56-60 | 3.6 |
61-65 3.4 | 61-65 | 3.4 |
66+ 3.3 | 66+ | 3.3 |
Clinique's Customer Service score was rated the highest by customers who have used Clinique's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Clinique's Customer Service score was rated the highest by Arts and Entertainment industry customers, and the lowest by Retail industry customers.
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Compared to its competitors, Clinique's Customer Service score is rated right above Shiseido, and is preceded by Estee Lauder Companies .
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Mary Kay | 4.5/5 |
![]() | Supergoop! | 4.1/5 |
![]() | Estee Lauder Companies | 4/5 |
![]() | Clinique | 3.8/5 |
![]() | Shiseido | 3.8/5 |
![]() | The Art of Shaving | 1.9/5 |
Clinique scored a 37 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of Clinique would recommend the brand to a friend. ENPS measures how likely Clinique employees would recommend working at Clinique to a friend.
| 56% | Promoters |
|---|---|
| 25% | Passive |
| 19% | Detractors |
| 58% | Promoters |
|---|---|
| 14% | Passive |
| 28% | Detractors |