CDI NPS & Customer Reviews | Comparably
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About CDI's Brand

Mobilize people and transform communities through information and communication for greater citizenship and quality of life technology. Among its major competitors, CDI is ranked in 2nd place for NPS while Advantage Resourcing is 1st, and TSR is 3rd.

Brand at a Glance

83%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
3.9/5
Customer Service

CDI Ranking

CDI NPS

CDI's Net Promoter Score (NPS) is a 67 with 67% Promoters, 33% Passives, and 0% Detractors. Net Promoter Score tracks whether CDI's customers would recommend using the product based on a scale of -100 to 100.

CDI Overall NPS

67
NPS
67%Promoters
33%Passives
0%Detractors
CDI Overall NPS

CDI NPS Trend

-100
-50
0
50
100
Jan 2021
100
Jan 2021100
Apr 2022
50
Apr 202250
Apr 2024
66
Apr 202466

How Other Brands Compare

CDI is ranked first for NPS among its competitors. TSR and DuPont come in second and third, with Robert Half coming in at #4.

CDI's Logo
CDI
DuPont's Logo
DuPont
Robert Half's Logo
Robert Half
TSR's Logo
TSR
Global Ranking#-#175#695#-
NPS67171560
Social Sentiment Calculated by analyzing social media and other online mentions--Neutral-
Valuation Updated every 24 hours for public companies-$41.76B$8.98B$17.91M

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

CDI NPS vs. Competitors

Compared to its competitors, CDI's NPS is rated right above TSR, and is preceded by Advantage Resourcing.

CDI Customer Loyalty

83%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

83% of CDI users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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83
83%
17
17%
CDI Customer Loyalty

CDI Customer Loyalty vs. Competitors

Compared to its competitors, CDI's Customer Loyalty score is rated right above DuPont, and is preceded by Advantage Resourcing.

COMPANYCustomer Loyalty Score
Advantage Resourcing100%
CDI83%
DuPont77%
Belcan Corporation73%
TSR68%
Robert Half67%

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CDI Product Quality

4/5

CDI has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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CDI Product Information

CDI’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
www.cellulardynamics.com/
Company Size
201-500 Employees

Industry

Tech
Social

CDI Product Quality vs. Competitors

Compared to its competitors, CDI's Product Quality score is rated right above DuPont, and is preceded by Advantage Resourcing.

COMPANYProduct Quality Score
Advantage Resourcing5/5
CDI4/5
DuPont3.8/5
Belcan Corporation3.7/5
TSR3.7/5
Robert Half3/5

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CDI Pricing

CDI ROI & Value For Money

3.9/5

CDI has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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CDI Pricing vs. Competitors

Compared to its competitors, CDI's ROI score is rated right above DuPont, and is preceded by TSR.

COMPANYPricing Score
Advantage Resourcing5/5
Belcan Corporation4.1/5
TSR4/5
CDI3.9/5
DuPont3.7/5
Robert Half3.1/5

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CDI Customer Satisfaction (CSAT)

CDI Customer Satisfaction (CSAT) Score

100 / 100

CDI has an overall Customer Satisfaction score of 100 rated by its users and customers.

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Very Satisfied50%
Satisfied50%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

CDI Customer Satisfaction vs. Competitors

Compared to its competitors, CDI's Customer Satisfaction score is rated right above TSR, and is preceded by Advantage Resourcing.

COMPANYCustomer Satisfaction (CSAT) Score
Advantage Resourcing100%
CDI100%
TSR75%
DuPont72%
Belcan Corporation60%
Robert Half53%

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CDI Customer Service

3.9/5

CDI has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About CDI's Customer Service

Address

Madison, WI United States of America


Website

www.cellulardynamics.com/

CDI Customer Service vs. Competitors

Compared to its competitors, CDI's Customer Service score is rated right above DuPont, and is preceded by TSR.

COMPANYCustomer Service Score
Advantage Resourcing5/5
Belcan Corporation4.1/5
TSR4/5
CDI3.9/5
DuPont3.8/5
Robert Half3.2/5

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CDI as an Employer

2.8/5

CDI has a 2.8/5 stars for its overall company culture rated by their employees

  CDI CEO
top
25%
CEO of CDI

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

CDI scored a 67 for Net Promoter Score and a 23 for Employee Net Promoter Score. NPS gauges how likely a customer of CDI would recommend the brand to a friend. ENPS measures how likely CDI employees would recommend working at CDI to a friend.

Net Promoter Score

67
NPS Score
67%Promoters
33%Passive
0%Detractors

Employee Net Promoter Score

23
eNPS Score
54%Promoters
15%Passive
31%Detractors

Global Ranking Snapshot

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6
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7
Target  Target CEO
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