

Adore Me is a New York based women's lingerie and apparel brand. Among its major competitors, Adore Me is ranked in 8th place for NPS while Destination XL Group is 1st, and MeUndies is 2nd.
Adore Me's Net Promoter Score (NPS) is a -49 with 20% Promoters, 11% Passives, and 69% Detractors. Net Promoter Score tracks whether Adore Me's customers would recommend using the product based on a scale of -100 to 100.
| 20% | Promoters |
|---|---|
| 11% | Passives |
| 69% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2024 -56 | Mar 2024 | -56 |
Apr 2024 -56 | Apr 2024 | -56 |
Jun 2024 -52 | Jun 2024 | -52 |
Jul 2024 -52 | Jul 2024 | -52 |
Aug 2024 -52 | Aug 2024 | -52 |
Nov 2024 -50 | Nov 2024 | -50 |
Jan 2025 -51 | Jan 2025 | -51 |
Feb 2025 -51 | Feb 2025 | -51 |
Mar 2025 -51 | Mar 2025 | -51 |
Apr 2025 -51 | Apr 2025 | -51 |
Jul 2025 -51 | Jul 2025 | -51 |
Oct 2025 -49 | Oct 2025 | -49 |
Adore Me is ranked #4 for NPS among its competitors. ThirdLove and Victoria's Secret come in first and second, with EXPRESS coming in at third.
![]() Adore Me | ![]() Victoria's Secret | ![]() EXPRESS | ![]() ThirdLove | |
| Global Ranking | #- | #119 | #- | #- |
| NPS | -49 | 12 | -4 | 13 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | - | $17.23B | $257.95M | $200.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Adore Me's NPS was rated -61 by Female customers on Comparably.
Adore Me's NPS was rated -61 by Female customers on Comparably.
Adore Me's NPS is not yet rated by Male customers.
Adore Me's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -50 | Caucasian | -50 |
African American/Black -66 | African American/Black | -66 |
Other -100 | Other | -100 |
Adore Me's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.
Adore Me's NPS was rated the highest by customers who have used Adore Me's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -69 | Less than 1 Year | -69 |
1 to 2 Years -45 | 1 to 2 Years | -45 |
2 to 5 Years -66 | 2 to 5 Years | -66 |
5 to 10 Years -20 | 5 to 10 Years | -20 |
Compared to its competitors, Adore Me's NPS is rated right below EXPRESS.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Destination XL Group | 60 |
![]() | MeUndies | 24 |
![]() | ThirdLove | 13 |
![]() | Victoria's Secret | 12 |
![]() | True&Co | 0 |
![]() | Brayola | N/A |
![]() | Aeropostale | -3 |
![]() | EXPRESS | -4 |
![]() | Adore Me | -49 |
Out of the 13 Adore Me customer reviews 4 were positive and 9 were constructive. Adore Me customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
64% of Adore Me users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Adore Me's Customer Loyalty score was rated 62 by Female customers on Comparably.
Adore Me's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Adore Me's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 43% | 18-25 | 43% |
26-30 49% | 26-30 | 49% |
31-35 82% | 31-35 | 82% |
36-40 74% | 36-40 | 74% |
Adore Me's Customer Loyalty score was rated the highest by customers who have used Adore Me's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Adore Me's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Adore Me's Customer Loyalty score is rated right above True&Co, and is preceded by ThirdLove.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | EXPRESS | 72% |
![]() | Aeropostale | 71% |
![]() | Victoria's Secret | 70% |
![]() | MeUndies | 69% |
![]() | Destination XL Group | 68% |
![]() | ThirdLove | 65% |
![]() | Adore Me | 64% |
![]() | True&Co | 55% |
![]() | Brayola | N/A |
Adore Me has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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Adore Me’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Adore Me's product the highest. Reviewers from the Tech industry rated Adore Me the lowest at 2.
Adore Me's Product Quality score was rated highest by customers from the Education industry, and rated lowest by customers from the Tech industry.
Adore Me's Product Quality score was rated 2.7 by Female customers on Comparably.
Adore Me's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
African American/Black 2.6 | African American/Black | 2.6 |
Other 2.1 | Other | 2.1 |
Adore Me's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 2.6 | 18-25 | 2.6 |
26-30 2.5 | 26-30 | 2.5 |
31-35 3 | 31-35 | 3 |
36-40 2.7 | 36-40 | 2.7 |
Adore Me's Product Quality score was rated the highest by customers who have used Adore Me's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Adore Me's Product Quality score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, Adore Me's Product Quality score is rated right above Brayola, and is preceded by True&Co.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | MeUndies | 4.1/5 |
![]() | Destination XL Group | 4/5 |
![]() | ThirdLove | 3.9/5 |
![]() | Victoria's Secret | 3.8/5 |
![]() | EXPRESS | 3.6/5 |
![]() | Aeropostale | 3.1/5 |
![]() | True&Co | 2.7/5 |
![]() | Adore Me | 2.6/5 |
![]() | Brayola | N/A |
Adore Me has a value for money and ROI score of 2.2 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Tech industry think that they had the lowest ROI from Adore Me.
Adore Me's ROI score was rated highest by customers who have used Adore Me's products/services for 2 to 5 Years, and rated lowest by Other customers.
Adore Me's ROI score was rated 2.2 by Female customers on Comparably.
Adore Me's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
African American/Black 2.1 | African American/Black | 2.1 |
Other 1.6 | Other | 1.6 |
Adore Me's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 2.4 | 18-25 | 2.4 |
26-30 1.8 | 26-30 | 1.8 |
31-35 3 | 31-35 | 3 |
36-40 2 | 36-40 | 2 |
Adore Me's ROI score was rated the highest by customers who have used Adore Me's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Adore Me's ROI score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Adore Me's ROI score is rated right above Brayola, and is preceded by True&Co.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Destination XL Group | 4/5 |
![]() | MeUndies | 3.5/5 |
![]() | ThirdLove | 3.4/5 |
![]() | Victoria's Secret | 3.4/5 |
![]() | EXPRESS | 3.4/5 |
![]() | Aeropostale | 3.1/5 |
![]() | True&Co | 2.7/5 |
![]() | Adore Me | 2.2/5 |
![]() | Brayola | N/A |
Adore Me has an overall Customer Satisfaction score of 32 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Adore Me's Customer Satisfaction score was rated highest by customers ages 31-35, and rated lowest by Other customers.
Adore Me's Customer Satisfaction score was rated 28 by Female customers on Comparably.
Very Satisfied | 12% | |
|---|---|---|
Satisfied | 16% | |
Neither Satisfied nor Dissatisfied | 23% | |
Dissatisfied | 7% | |
Very Dissatisfied | 42% |
Adore Me's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.
Adore Me's Customer Satisfaction (CSAT) score was rated 17% according to African American/Black users and customers.
Adore Me's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
Adore Me's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 27% | |||||||||||||||
| 26-30 | 17% | |||||||||||||||
| 31-35 | 60% | |||||||||||||||
| 36-40 | 33% |
Adore Me's Customer Satisfaction score was rated the highest by customers who have used Adore Me's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Adore Me's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Adore Me's Customer Satisfaction score is rated right above Brayola, and is preceded by Aeropostale.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Destination XL Group | 100% |
![]() | True&Co | 100% |
![]() | MeUndies | 74% |
![]() | ThirdLove | 72% |
![]() | EXPRESS | 69% |
![]() | Victoria's Secret | 67% |
![]() | Aeropostale | 58% |
![]() | Adore Me | 32% |
![]() | Brayola | 0% |
Adore Me has an overall Customer Service score of 2.2 out of 5 stars rated by its users and customers.
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Garment District, New York City, NY
http://www.adoreme.com
9175498983
Adore Me's Customer Service score was rated highest by customers ages 31-35, and rated lowest by Other customers.
Adore Me's Customer Service score was rated 2.1 by Female customers on Comparably.
Adore Me's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
African American/Black 2.3 | African American/Black | 2.3 |
Other 1.5 | Other | 1.5 |
Adore Me's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
26-30 2 | 26-30 | 2 |
31-35 3 | 31-35 | 3 |
36-40 1.5 | 36-40 | 1.5 |
Adore Me's Customer Service score was rated the highest by customers who have used Adore Me's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Adore Me's Customer Service score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, Adore Me's Customer Service score is rated right above Brayola, and is preceded by True&Co.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | MeUndies | 4/5 |
![]() | Victoria's Secret | 3.6/5 |
![]() | ThirdLove | 3.5/5 |
![]() | EXPRESS | 3.5/5 |
![]() | Destination XL Group | 3.4/5 |
![]() | Aeropostale | 2.9/5 |
![]() | True&Co | 2.7/5 |
![]() | Adore Me | 2.2/5 |
![]() | Brayola | N/A |
Adore Me has a 2.6/5 stars for its overall company culture rated by their employees

Adore Me scored a -49 for Net Promoter Score and a -40 for Employee Net Promoter Score. NPS gauges how likely a customer of Adore Me would recommend the brand to a friend. ENPS measures how likely Adore Me employees would recommend working at Adore Me to a friend.
| 20% | Promoters |
|---|---|
| 11% | Passive |
| 69% | Detractors |
| 10% | Promoters |
|---|---|
| 40% | Passive |
| 50% | Detractors |