Avvo NPS & Customer Reviews

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About Avvo's Brand

Avvo is a legal marketplace, directory, and question and answer forum that connects individuals with lawyers. Among its major competitors, Avvo is ranked in 4th place for NPS while LegalZoom is 1st, and Rocket Lawyer is 2nd.

Brand at a Glance

67%

Customer Loyalty

1.8/5

Product Quality

2/5

Pricing

2/5

Customer Service

Avvo Ranking

^#3 / 4 of its competitors

Avvo NPS

Avvo's Net Promoter Score (NPS) is a -64 with 18% Promoters, 0% Passives, and 82% Detractors. Net Promoter Score tracks whether Avvo's customers would recommend using the product based on a scale of -100 to 100.

Avvo Overall NPS

-64

NPS

18%	Promoters
0%	Passives
82%	Detractors

Avvo NPS Trend

-100

-50

100

Summary	Date	Score
Jun 2020 -100	Jun 2020	-100
Apr 2022 -100	Apr 2022	-100
May 2022 -33	May 2022	-33
Dec 2022 -67	Dec 2022	-67
Feb 2023 -71	Feb 2023	-71
May 2024 -50	May 2024	-50
Jul 2024 -55	Jul 2024	-55
Sep 2024 -60	Sep 2024	-60
Dec 2024 -63	Dec 2024	-63

How Other Brands Compare

Avvo is ranked third for NPS among its competitors. LegalZoom and Rocket Lawyer come in first and second, with Everlaw coming in at #4.

	Avvo	LegalZoom	Everlaw	Rocket Lawyer
Global Ranking	#-	#650	#-	#-
NPS	-64	28	-100	0
Valuation Updated every 24 hours for public companies	-	$2.00B	$300.00M	$200.00M

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Avvo NPS by Gender

Avvo's NPS was rated -100 by Male customers on Comparably.

Male

-100

Avvo's NPS was rated -100 by Male customers on Comparably.

Promoters

Passives

100%

Detractors

Female

N/A

Avvo's NPS is not yet rated by Female customers.

Promoters

Passives

Detractors

Avvo NPS vs. Competitors

Compared to its competitors, Avvo's NPS is rated right above LegalMatch, and is preceded by Reveal Data.

COMPANY		NPS Score
	LegalZoom	28
	Rocket Lawyer	0
	LawPivot	N/A
	RPost	N/A
	Reveal Data	-20
	Avvo	-64
	LegalMatch	-100
	Everlaw	-100
	FindLaw	-100

Avvo Customer Reviews

Out of the 4 Avvo customer reviews 0 were positive and 4 were constructive. Avvo customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.

Avvo Customer Loyalty

67%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

67% of Avvo users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

67%

33%

Avvo Customer Loyalty Score by Gender

Avvo's Customer Loyalty score was rated 82 by Male customers on Comparably.

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Male

82%

Yes

Female

N/A

Yes

Avvo Customer Loyalty Score by Industry

Avvo's Customer Loyalty score was rated 82% by Legal industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Legal	82%

Avvo Customer Loyalty vs. Competitors

Compared to its competitors, Avvo's Customer Loyalty score is rated right above Reveal Data, and is preceded by FindLaw.

COMPANY		Customer Loyalty Score
	FindLaw	100%
	Avvo	67%
	Reveal Data	65%
	Rocket Lawyer	64%
	LegalZoom	59%
	LegalMatch	N/A
	Everlaw	N/A
	LawPivot	N/A
	RPost	N/A

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Avvo Product Quality

1.8/5

Avvo has an overall Product Quality score of 1.8 out of 5 stars rated by its users and customers.

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Avvo Product Information

Avvo’s product quality score is a 1.8 out of 5 as rated by its users and customers. Reviewers from the Legal industry rated Avvo's product the highest.

Website: http://avvo.com

Company Size: 51-200 Employees

Industry

Legal

Government & Legal

Quick Insights into Avvo Product Quality

Avvo's Product Quality score was rated highest by customers from the Legal industry.

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Ranked Avvo Product Quality the Highest

Legal	1.5
Male	1.5

Avvo Product Quality Score by Gender

Avvo's Product Quality score was rated 1.5 by Male customers on Comparably.

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Male

1.5/5

Female

N/A

Avvo Product Quality Score by Industry

Avvo's Product Quality score was rated 1.5 stars by Legal industry customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.

Legal	1.5

Avvo Product Quality vs. Competitors

Compared to its competitors, Avvo's Product Quality score is rated right above FindLaw, and is preceded by LegalMatch.

COMPANY		Product Quality Score
	LegalZoom	3.3/5
	Rocket Lawyer	3.3/5
	Reveal Data	2.7/5
	LegalMatch	2.5/5
	Avvo	1.8/5
	FindLaw	1.5/5
	Everlaw	N/A
	LawPivot	N/A
	RPost	N/A

Unlock Avvo Product Quality vs. Competitors Data

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Avvo Pricing

Avvo ROI & Value For Money

2/5

Avvo has a value for money and ROI score of 2 out of 5 stars rated by its users and customers.

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Avvo Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Legal industry.

Quick Insights into Avvo ROI

Avvo's ROI score was rated highest by customers from the Legal industry.

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Ranked Avvo ROI the Highest

Legal	1.5
Male	1.5

Avvo ROI Score by Gender

Avvo's ROI score was rated 1.5 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of Avvo.

Male

1.5/5

Female

N/A

Avvo ROI Score by Industry

Avvo's ROI score was rated 1.5 stars by Legal industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Legal	1.5

Avvo Pricing vs. Competitors

Compared to its competitors, Avvo's ROI score is rated right above FindLaw, and is preceded by Reveal Data.

COMPANY		Pricing Score
	LegalZoom	3.3/5
	Rocket Lawyer	3.2/5
	Reveal Data	2.7/5
	Avvo	2/5
	FindLaw	1.5/5
	LegalMatch	N/A
	Everlaw	N/A
	LawPivot	N/A
	RPost	N/A

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Avvo Customer Satisfaction (CSAT)

Avvo Customer Satisfaction (CSAT) Score

20 / 100

Avvo has an overall Customer Satisfaction score of 20 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied	0%
Satisfied	20%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	80%

Very Satisfied

Satisfied

20%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

80%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Avvo Customer Satisfaction

Avvo's Customer Satisfaction score was rated highest by customers from the Legal industry.

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Ranked Avvo Customer Satisfaction the Highest

Legal	0%
Male	0%

Avvo Customer Satisfaction Score by Gender

Avvo's Customer Satisfaction score was rated 0 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Avvo.

Male

	Very Satisfied	0%
	Satisfied	0%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	100%

Avvo Customer Satisfaction Score by Industry

Avvo's Customer Satisfaction score was rated 0 points by Legal industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

{
	"title": "Avvo Customer Satisfaction Score by Industry",
	"text": "Avvo's Customer Satisfaction score was rated 0 points by Legal industry customers.",
	"bars": [
		{
			"label": "Legal",
			"groupId": 529,
			"score": 0,
			"stars": 0,
			"csatScore": 0,
			"text": "Avvo's Customer Satisfaction score is  rated by Legal customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 0
		}
	]
}

Legal	0

Avvo Customer Satisfaction vs. Competitors

Compared to its competitors, Avvo's Customer Satisfaction score is rated right above LegalMatch, and is preceded by Reveal Data.

COMPANY		Customer Satisfaction (CSAT) Score
	LegalZoom	54%
	Rocket Lawyer	50%
	Reveal Data	34%
	Avvo	20%
	LegalMatch	0%
	Everlaw	0%
	FindLaw	0%
	LawPivot	0%
	RPost	0%

Unlock Avvo Customer Satisfaction vs. Competitors Data

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Avvo Customer Service

2/5

Avvo has an overall Customer Service score of 2 out of 5 stars rated by its users and customers.

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About Avvo's Customer Service

Address

720 Olive Way, Suite 1400, Seattle, WA 98101

Website

http://avvo.com

Phone Number

(206) 734-4111

Avvo's Social Links

Quick Insights into Avvo Customer Service

Avvo's Customer Service score was rated highest by customers from the Legal industry.

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Ranked Avvo Customer Service the Highest

Legal	1.5
Male	1.5

Avvo Customer Service Score by Gender

Avvo's Customer Service score was rated 1.5 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Avvo.

Male

1.5/5

Female

N/A

Avvo Customer Service Score by Industry

Avvo's Customer Service score was rated 1.5 stars by Legal industry customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.

Legal	1.5

Avvo Customer Service vs. Competitors

Compared to its competitors, Avvo's Customer Service score is rated right above FindLaw, and is preceded by Reveal Data.

COMPANY		Customer Service Score
	LegalZoom	3.5/5
	Rocket Lawyer	3.1/5
	Reveal Data	2.7/5
	Avvo	2/5
	FindLaw	1.5/5
	LegalMatch	N/A
	Everlaw	N/A
	LawPivot	N/A
	RPost	N/A

Unlock Avvo Customer Service vs. Competitors Data

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Avvo as an Employer

3.3/5

Avvo has a 3.3/5 stars for its overall company culture rated by their employees

bottom

40%

CEO of Avvo

Suke Jawanda

In the Bottom 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Avvo scored a -64 for Net Promoter Score and a -7 for Employee Net Promoter Score. NPS gauges how likely a customer of Avvo would recommend the brand to a friend. ENPS measures how likely Avvo employees would recommend working at Avvo to a friend.

Net Promoter Score

-64

NPS Score

18%	Promoters
0%	Passive
82%	Detractors

Employee Net Promoter Score

-7

eNPS Score

40%	Promoters
13%	Passive
47%	Detractors

Global Ranking Snapshot

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1	Costco	W. Craig Jelinek	Retail
2	Peloton	Barry McCarthy	Health and Wellness
3	Chick-fil-A	Dan Cathy	Food and Beverages
4	Netflix	Ted Sarandos	Media and Entertainment
5	Apple	Timothy Cook	Tech
6	Nike	John Donahoe	Fashion and Beauty
7	Target	Brian Cornell	Retail