

Bon-Ton consistently offers a wide selection of unique and limited-distribution merchandise. Among its major competitors, Bon-Ton is ranked in 2nd place for NPS while Stage Stores is 1st, and Kohl's is 3rd.Their current market cap is $347k
Bon-Ton's Net Promoter Score (NPS) is a 0 with 0% Promoters, 100% Passives, and 0% Detractors. Net Promoter Score tracks whether Bon-Ton's customers would recommend using the product based on a scale of -100 to 100.
| 0% | Promoters |
|---|---|
| 100% | Passives |
| 0% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jun 2021 0 | Jun 2021 | 0 |
Bon-Ton is ranked first for NPS among its competitors. Kohl's and Dillard's come in second and third, with Macy's coming in at #4. Among those competitors, it is the lowest valued company behind Kohl's.
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Compared to its competitors, Bon-Ton's NPS is rated right above Kohl's, and is preceded by Stage Stores.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Stage Stores | 34 |
![]() | Bon-Ton | 0 |
![]() | Kohl's | -1 |
![]() | Dillard's | -8 |
![]() | Macy's | -11 |
![]() | Shopko Optical | -30 |
![]() | J. C. Penney | -39 |
![]() | DFS Furniture | -100 |
Bon-Ton has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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Bon-Ton’s product quality score is a 5 out of 5 as rated by its users and customers.
Compared to its competitors, Bon-Ton's Product Quality score is rated right above Kohl's.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Bon-Ton | 5/5 |
![]() | Kohl's | 3.4/5 |
![]() | Dillard's | 3.2/5 |
![]() | Macy's | 3.1/5 |
![]() | Shopko Optical | 2.9/5 |
![]() | Stage Stores | 2.6/5 |
![]() | J. C. Penney | 2.5/5 |
![]() | DFS Furniture | 1.5/5 |
Bon-Ton has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Compared to its competitors, Bon-Ton's ROI score is rated right above Kohl's.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Bon-Ton | 3.5/5 |
![]() | Kohl's | 3.4/5 |
![]() | Macy's | 3.1/5 |
![]() | Dillard's | 3/5 |
![]() | Stage Stores | 3/5 |
![]() | J. C. Penney | 2.6/5 |
![]() | Shopko Optical | 2.5/5 |
![]() | DFS Furniture | 1.5/5 |
Bon-Ton has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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2801 E. Market St., York, PA 17402
http://www.bonton.com/
Compared to its competitors, Bon-Ton's Customer Service score is rated right above Macy's, and is preceded by Dillard's.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Kohl's | 3.4/5 |
![]() | Stage Stores | 3.2/5 |
![]() | Dillard's | 3/5 |
![]() | Bon-Ton | 3/5 |
![]() | Macy's | 2.9/5 |
![]() | Shopko Optical | 2.7/5 |
![]() | J. C. Penney | 2.3/5 |
![]() | DFS Furniture | 1.5/5 |
Bon-Ton has a 2.6/5 stars for its overall company culture rated by their employees

Bon-Ton scored a 0 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Bon-Ton would recommend the brand to a friend. ENPS measures how likely Bon-Ton employees would recommend working at Bon-Ton to a friend.
| 0% | Promoters |
|---|---|
| 100% | Passive |
| 0% | Detractors |
| 60% | Promoters |
|---|---|
| 0% | Passive |
| 40% | Detractors |