37
NPS
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Canadian Pacific Railway
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About Canadian Pacific Railway's Brand
Among its major competitors, Canadian Pacific Railway is ranked in 1st place for NPS while BNSF Railway is 2nd, and Union Pacific Railroad is 3rd.Their current market cap is $73.02B
Brand at a Glance
53%
Customer Loyalty
3.7/5
Product Quality
3.8/5
Pricing
3.6/5
Customer Service
Canadian Pacific Railway Ranking
- #1 / 4 of its competitors
Canadian Pacific Railway NPS
Canadian Pacific Railway's Net Promoter Score (NPS) is a 37 with 55% Promoters, 27% Passives, and 18% Detractors. Net Promoter Score tracks whether Canadian Pacific Railway's customers would recommend using the product based on a scale of -100 to 100.
Canadian Pacific Railway Overall NPS
| 55% | Promoters |
|---|---|
| 27% | Passives |
| 18% | Detractors |
Canadian Pacific Railway NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2021 100 | Sep 2021 | 100 |
Jan 2022 100 | Jan 2022 | 100 |
May 2022 66 | May 2022 | 66 |
Sep 2022 75 | Sep 2022 | 75 |
Feb 2023 60 | Feb 2023 | 60 |
May 2024 66 | May 2024 | 66 |
Jun 2024 71 | Jun 2024 | 71 |
Aug 2024 50 | Aug 2024 | 50 |
Feb 2025 55 | Feb 2025 | 55 |
Aug 2025 40 | Aug 2025 | 40 |
Dec 2025 36 | Dec 2025 | 36 |
How Other Brands Compare
Canadian Pacific Railway is ranked first for NPS among its competitors. BNSF Railway and CSX Corporation come in second and third, with Canadian National Railway coming in at #4. Among those competitors, it is the most valued company behind Canadian National Railway.
Canadian Pacific Railway |  BNSF Railway |  Canadian National Railway |  CSX Corporation | |
| Global Ranking | #- | #789 | #- | #- |
| NPS | 37 | 27 | -100 | 15 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $73.02B | - | $77.63B | $66.24B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Canadian Pacific Railway NPS vs. Competitors
Compared to its competitors, Canadian Pacific Railway's NPS is rated right above BNSF Railway.
Canadian Pacific Railway Customer Loyalty
53%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
53% of Canadian Pacific Railway users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Canadian Pacific Railway Customer Loyalty vs. Competitors
Compared to its competitors, Canadian Pacific Railway's Customer Loyalty score is rated right above Providence and Worcester Railroad Company, and is preceded by Deutsche Bahn.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Canadian National Railway | 100% |
 | Trinity Industries | 81% |
 | Union Pacific Railroad | 77% |
| CSX Corporation | 74% |
| BNSF Railway | 69% |
 | Norfolk Southern Corporation | 69% |
 | Deutsche Bahn | 60% |
| Canadian Pacific Railway | 53% |
 | Providence and Worcester Railroad Company | N/A |
| Nurminen Logistics | N/A |
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Canadian Pacific Railway Product Quality
3.7/5
Canadian Pacific Railway has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Canadian Pacific Railway Product Information
Canadian Pacific Railway’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- www.cpr.ca
- Company Size
- 10,000+ Employees
Canadian Pacific Railway Product Quality vs. Competitors
Compared to its competitors, Canadian Pacific Railway's Product Quality score is rated right above BNSF Railway, and is preceded by Union Pacific Railroad.
| COMPANY | Product Quality Score | |
|---|---|---|
| Canadian National Railway | 4/5 |
| Union Pacific Railroad | 3.7/5 |
| Canadian Pacific Railway | 3.7/5 |
| BNSF Railway | 3.7/5 |
| Trinity Industries | 3.6/5 |
| CSX Corporation | 3.4/5 |
| Norfolk Southern Corporation | 2.7/5 |
| Deutsche Bahn | 2.5/5 |
| Providence and Worcester Railroad Company | N/A |
| Nurminen Logistics | N/A |
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Canadian Pacific Railway Pricing
Canadian Pacific Railway ROI & Value For Money
3.8/5
Canadian Pacific Railway has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.
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Canadian Pacific Railway Pricing vs. Competitors
Compared to its competitors, Canadian Pacific Railway's ROI score is rated right above BNSF Railway.
| COMPANY | Pricing Score | |
|---|---|---|
| Canadian Pacific Railway | 3.8/5 |
| BNSF Railway | 3.7/5 |
| Union Pacific Railroad | 3.7/5 |
| Trinity Industries | 3.6/5 |
| CSX Corporation | 3.6/5 |
| Norfolk Southern Corporation | 2.9/5 |
| Deutsche Bahn | 2.5/5 |
| Canadian National Railway | 1.5/5 |
| Providence and Worcester Railroad Company | N/A |
| Nurminen Logistics | N/A |
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Canadian Pacific Railway Customer Satisfaction (CSAT)
Canadian Pacific Railway Customer Satisfaction (CSAT) Score
57 / 100
Canadian Pacific Railway has an overall Customer Satisfaction score of 57 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
43%
Satisfied
14%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
14%
Very Dissatisfied
14%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Canadian Pacific Railway Customer Satisfaction vs. Competitors
Compared to its competitors, Canadian Pacific Railway's Customer Satisfaction score is rated right above Deutsche Bahn, and is preceded by BNSF Railway.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Canadian National Railway | 100% |
| Union Pacific Railroad | 80% |
| Trinity Industries | 72% |
| CSX Corporation | 64% |
| BNSF Railway | 62% |
| Canadian Pacific Railway | 57% |
| Deutsche Bahn | 55% |
| Norfolk Southern Corporation | 48% |
| Providence and Worcester Railroad Company | 0% |
| Nurminen Logistics | 0% |
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Canadian Pacific Railway Customer Service
3.6/5
Canadian Pacific Railway has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About Canadian Pacific Railway's Customer Service
Address
7550 Ogden Dale Road South East, Calgary, T2C 4X9
Website
www.cpr.ca
Phone Number
7
Canadian Pacific Railway Customer Service vs. Competitors
Compared to its competitors, Canadian Pacific Railway's Customer Service score is rated right above CSX Corporation, and is preceded by Union Pacific Railroad.
| COMPANY | Customer Service Score | |
|---|---|---|
| Canadian National Railway | 4.5/5 |
| Trinity Industries | 3.9/5 |
| BNSF Railway | 3.7/5 |
| Union Pacific Railroad | 3.7/5 |
| Canadian Pacific Railway | 3.6/5 |
| CSX Corporation | 3.4/5 |
| Norfolk Southern Corporation | 2.6/5 |
| Deutsche Bahn | 2.6/5 |
| Providence and Worcester Railroad Company | N/A |
| Nurminen Logistics | N/A |
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Canadian Pacific Railway as an Employer
2.6/5
Canadian Pacific Railway has a 2.6/5 stars for its overall company culture rated by their employees
bottom
10%
CEO of Canadian Pacific Railway
In the Bottom 10% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Canadian Pacific Railway scored a 37 for Net Promoter Score and a -39 for Employee Net Promoter Score. NPS gauges how likely a customer of Canadian Pacific Railway would recommend the brand to a friend. ENPS measures how likely Canadian Pacific Railway employees would recommend working at Canadian Pacific Railway to a friend.
Net Promoter Score
37
NPS Score
| 55% | Promoters |
|---|---|
| 27% | Passive |
| 18% | Detractors |
Employee Net Promoter Score
-39
eNPS Score
| 24% | Promoters |
|---|---|
| 13% | Passive |
| 63% | Detractors |
