Cree NPS & Customer Reviews

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Cree

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Cree

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About Cree's Brand

To obsolete energy-inefficient lighting. Among its major competitors, Cree is ranked in 1st place for NPS while Philips is 2nd, and Acuity Brands is 3rd.Their current market cap is $10.01B

Brand at a Glance

71%

Customer Loyalty

3.6/5

Product Quality

3.6/5

Pricing

4.1/5

Customer Service

Cree Ranking

^#1 / 4 of its competitors

Cree NPS

Cree's Net Promoter Score (NPS) is a 23 with 56% Promoters, 11% Passives, and 33% Detractors. Net Promoter Score tracks whether Cree's customers would recommend using the product based on a scale of -100 to 100.

Cree Overall NPS

NPS

56%	Promoters
11%	Passives
33%	Detractors

Cree NPS Trend

-100

-50

100

Summary	Date	Score
Oct 2021 83	Oct 2021	83
Nov 2021 57	Nov 2021	57
Dec 2021 37	Dec 2021	37
Jan 2022 44	Jan 2022	44
Apr 2022 45	Apr 2022	45
May 2022 33	May 2022	33
Aug 2022 38	Aug 2022	38
Nov 2022 43	Nov 2022	43
Oct 2023 34	Oct 2023	34
Apr 2024 25	Apr 2024	25
Oct 2024 16	Oct 2024	16
Jan 2025 22	Jan 2025	22

How Other Brands Compare

Cree is ranked first for NPS among its competitors. Philips and Acuity Brands come in second and third, with Fitbit coming in at #4. Among those competitors, it is the most valued company.

	Cree	Philips	Fitbit	Acuity Brands
Global Ranking	#-	#98	#375	#-
NPS	23	18	-35	14
Social Sentiment Calculated by analyzing social media and other online mentions	-	-	Neutral	-
Valuation Updated every 24 hours for public companies	$10.01B	-	$1.72B	$6.01B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Cree NPS vs. Competitors

Compared to its competitors, Cree's NPS is rated right above Philips.

COMPANY		NPS Score
	Cree	23
	Philips	18
	Acuity Brands	14
	Astronics	0
	II-VI	-5
	Fitbit	-35
	Osram Sylvania	-40
	BlueDiode	-100

Cree Customer Reviews

Cree Customer Loyalty

71%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

71% of Cree users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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71%

29%

Cree Customer Loyalty vs. Competitors

Compared to its competitors, Cree's Customer Loyalty score is rated right above II-VI, and is preceded by Fitbit.

COMPANY		Customer Loyalty Score
	Astronics	100%
	Acuity Brands	82%
	Philips	76%
	Fitbit	74%
	Cree	71%
	II-VI	57%
	Osram Sylvania	53%
	BlueDiode	N/A

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Cree Product Quality

3.6/5

Cree has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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Cree Product Information

Cree’s product quality score is a 3.6 out of 5 as rated by its users and customers.

Website: http://www.cree.com

Company Size: 5,001-10,000 Employees

Industry

Tech

Consumer Services

Energy

Hardware and Devices

Cree Product Quality vs. Competitors

Compared to its competitors, Cree's Product Quality score is rated right above Osram Sylvania, and is preceded by Acuity Brands.

COMPANY		Product Quality Score
	Philips	3.8/5
	Acuity Brands	3.8/5
	Cree	3.6/5
	Osram Sylvania	3.2/5
	Astronics	2.8/5
	II-VI	2.8/5
	Fitbit	2.6/5
	BlueDiode	N/A

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Cree Pricing

Cree ROI & Value For Money

3.6/5

Cree has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Cree Pricing vs. Competitors

Compared to its competitors, Cree's ROI score is rated right above II-VI, and is preceded by Philips.

COMPANY		Pricing Score
	Acuity Brands	3.9/5
	Astronics	3.7/5
	Philips	3.6/5
	Cree	3.6/5
	II-VI	3.5/5
	Osram Sylvania	2.8/5
	Fitbit	2.4/5
	BlueDiode	N/A

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Cree Customer Satisfaction (CSAT)

Cree Customer Satisfaction (CSAT) Score

77 / 100

Cree has an overall Customer Satisfaction score of 77 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied	54%
Satisfied	23%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	0%
Very Dissatisfied	15%

Very Satisfied

54%

Satisfied

23%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

15%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Cree Customer Satisfaction vs. Competitors

Compared to its competitors, Cree's Customer Satisfaction score is rated right above Philips, and is preceded by Acuity Brands.

COMPANY		Customer Satisfaction (CSAT) Score
	Acuity Brands	82%
	Cree	77%
	Philips	74%
	II-VI	60%
	Osram Sylvania	50%
	Fitbit	32%
	Astronics	25%
	BlueDiode	0%

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Cree Customer Service

4.1/5

Cree has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About Cree's Customer Service

Address

4600 Silicon Drive, Durham, NC 27703

Website

http://www.cree.com

Phone Number

9193135696

Cree Customer Service vs. Competitors

Compared to its competitors, Cree's Customer Service score is rated right above Acuity Brands.

COMPANY		Customer Service Score
	Cree	4.1/5
	Acuity Brands	3.8/5
	Philips	3.7/5
	II-VI	3.4/5
	Osram Sylvania	2.8/5
	Astronics	2.7/5
	Fitbit	2.2/5
	BlueDiode	N/A

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Cree as an Employer

3.9/5

Cree has a 3.9/5 stars for its overall company culture rated by their employees

top

10%

CEO of Cree

Gregg Lowe

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Cree scored a 23 for Net Promoter Score and a 3 for Employee Net Promoter Score. NPS gauges how likely a customer of Cree would recommend the brand to a friend. ENPS measures how likely Cree employees would recommend working at Cree to a friend.

Net Promoter Score

NPS Score

56%	Promoters
11%	Passive
33%	Detractors

Employee Net Promoter Score

eNPS Score

45%	Promoters
13%	Passive
42%	Detractors

Global Ranking Snapshot

RANK			INDUSTRY
1	Costco	W. Craig Jelinek	Retail
2	Peloton	Barry McCarthy	Health and Wellness
3	Chick-fil-A	Dan Cathy	Food and Beverages
4	Netflix	Ted Sarandos	Media and Entertainment
5	Apple	Timothy Cook	Tech
6	Nike	John Donahoe	Fashion and Beauty
7	Target	Brian Cornell	Retail