0
NPS
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DS Smith
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About DS Smith's Brand
Provider of corrugated packing solutions. Among its major competitors, DS Smith is ranked in 5th place for NPS while Smurfit Kappa Group is 1st, and Mondi is 2nd.
Brand at a Glance
100%
Customer Loyalty
3.2/5
Product Quality
2.7/5
Pricing
4/5
Customer Service
DS Smith Ranking
- #4 / 4 of its competitors
DS Smith NPS
DS Smith's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether DS Smith's customers would recommend using the product based on a scale of -100 to 100.
DS Smith Overall NPS
| 50% | Promoters |
|---|---|
| 0% | Passives |
| 50% | Detractors |
DS Smith NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2024 -100 | May 2024 | -100 |
Feb 2025 0 | Feb 2025 | 0 |
How Other Brands Compare
DS Smith is ranked #4 for NPS among its competitors. Smurfit Kappa Group and Mondi come in first and second, with International Paper coming in at third.
DS Smith |  International Paper |  Mondi |  Smurfit Kappa Group | |
| Global Ranking | #- | #844 | #- | #- |
| NPS | 0 | 31 | 100 | 100 |
| Valuation Updated every 24 hours for public companies | - | - | $12.36B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
DS Smith NPS vs. Competitors
Compared to its competitors, DS Smith's NPS is rated right above enso, and is preceded by International Paper.
| COMPANY | NPS Score | |
|---|---|---|
| Smurfit Kappa Group | 100 |
| Mondi | 100 |
 | Mondi Group | 49 |
| International Paper | 31 |
| DS Smith | 0 |
 | enso | N/A |
 | Signode Industrial Group | -72 |
DS Smith Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of DS Smith users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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DS Smith Customer Loyalty vs. Competitors
Compared to its competitors, DS Smith's Customer Loyalty score is rated right above Mondi Group, and is preceded by Mondi.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Mondi | 100% |
| DS Smith | 100% |
| Mondi Group | 85% |
| Signode Industrial Group | 76% |
| International Paper | 74% |
| Smurfit Kappa Group | 55% |
| enso | N/A |
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DS Smith Product Quality
3.2/5
DS Smith has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
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DS Smith Product Information
DS Smith’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- www.dssmith.com
- Company Size
- 10,000+ Employees
DS Smith Product Quality vs. Competitors
Compared to its competitors, DS Smith's Product Quality score is rated right above Signode Industrial Group, and is preceded by Smurfit Kappa Group.
| COMPANY | Product Quality Score | |
|---|---|---|
| Mondi | 5/5 |
| Mondi Group | 4.2/5 |
| International Paper | 4.1/5 |
| Smurfit Kappa Group | 3.8/5 |
| DS Smith | 3.2/5 |
| Signode Industrial Group | 3/5 |
| enso | N/A |
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DS Smith Pricing
DS Smith ROI & Value For Money
2.7/5
DS Smith has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
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DS Smith Pricing vs. Competitors
Compared to its competitors, DS Smith's ROI score is rated right above Signode Industrial Group, and is preceded by Mondi Group.
| COMPANY | Pricing Score | |
|---|---|---|
| Mondi | 5/5 |
| Smurfit Kappa Group | 4.7/5 |
| International Paper | 4.2/5 |
| Mondi Group | 4.1/5 |
| DS Smith | 2.7/5 |
| Signode Industrial Group | 2.2/5 |
| enso | N/A |
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DS Smith Customer Satisfaction (CSAT)
DS Smith Customer Satisfaction (CSAT) Score
50 / 100
DS Smith has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
DS Smith Customer Satisfaction vs. Competitors
Compared to its competitors, DS Smith's Customer Satisfaction score is rated right above Signode Industrial Group, and is preceded by International Paper.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Smurfit Kappa Group | 100% |
| Mondi | 100% |
| Mondi Group | 91% |
| International Paper | 68% |
| DS Smith | 50% |
| Signode Industrial Group | 40% |
| enso | 0% |
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DS Smith Customer Service
4/5
DS Smith has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About DS Smith's Customer Service
Address
350 Euston Road, London, NW1 3AX Bahamas
Website
www.dssmith.com
Phone Number
7
DS Smith Customer Service vs. Competitors
Compared to its competitors, DS Smith's Customer Service score is rated right above Signode Industrial Group, and is preceded by International Paper.
| COMPANY | Customer Service Score | |
|---|---|---|
| Mondi | 5/5 |
| Smurfit Kappa Group | 4.5/5 |
| Mondi Group | 4.2/5 |
| International Paper | 4.1/5 |
| DS Smith | 4/5 |
| Signode Industrial Group | 2.4/5 |
| enso | N/A |
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DS Smith as an Employer
Consumer vs. Employees
DS Smith scored a 0 for Net Promoter Score and a -62 for Employee Net Promoter Score. NPS gauges how likely a customer of DS Smith would recommend the brand to a friend. ENPS measures how likely DS Smith employees would recommend working at DS Smith to a friend.
Net Promoter Score
0
NPS Score
| 50% | Promoters |
|---|---|
| 0% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-62
eNPS Score
| 14% | Promoters |
|---|---|
| 10% | Passive |
| 76% | Detractors |
