16
NPS
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Fractal Analytics
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About Fractal Analytics' Brand
"Fractal Analytics offers predictive analytics and scoring solutions for financial services, consumer products, retail and telecom sectors." Among its major competitors, Fractal Analytics is ranked in 4th place for NPS while Vymo is 1st, and Axtria is 2nd.Their current valuation is $1.00B
Brand at a Glance
83%
Customer Loyalty
3.7/5
Product Quality
4/5
Pricing
4/5
Customer Service
Fractal Analytics Ranking
- #2 / 4 of its competitors
Fractal Analytics NPS
Fractal Analytics's Net Promoter Score (NPS) is a 16 with 48% Promoters, 20% Passives, and 32% Detractors. Net Promoter Score tracks whether Fractal Analytics's customers would recommend using the product based on a scale of -100 to 100.
Fractal Analytics Overall NPS
| 48% | Promoters |
|---|---|
| 20% | Passives |
| 32% | Detractors |
Fractal Analytics NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2022 21 | Sep 2022 | 21 |
Dec 2022 16 | Dec 2022 | 16 |
Mar 2023 21 | Mar 2023 | 21 |
Apr 2023 24 | Apr 2023 | 24 |
Jun 2023 22 | Jun 2023 | 22 |
Jul 2023 25 | Jul 2023 | 25 |
Aug 2023 21 | Aug 2023 | 21 |
Nov 2023 20 | Nov 2023 | 20 |
Feb 2024 14 | Feb 2024 | 14 |
Jul 2024 16 | Jul 2024 | 16 |
Jul 2025 17 | Jul 2025 | 17 |
Nov 2025 15 | Nov 2025 | 15 |
How Other Brands Compare
Fractal Analytics is ranked second for NPS among its competitors. ZS and Mu Sigma come in first and third, with PROS coming in at #4. Among those competitors, it is the lowest valued company behind Mu Sigma.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fractal Analytics NPS by Gender
Male customers rated Fractal Analytics's NPS 127 points higher than Female customers.
Male
60
Fractal Analytics's NPS was rated 60 by Male customers on Comparably.
60%
Promoters
40%
Passives
0%
Detractors
Female
-67
Fractal Analytics's NPS was rated -67 by Female customers on Comparably.
0%
Promoters
33%
Passives
67%
Detractors
Fractal Analytics NPS by Ethnicity
Fractal Analytics's NPS was rated 0 points by Asian or Pacific Islander customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
Fractal Analytics NPS by Usage
Fractal Analytics's NPS was rated 0 points by customers who have used Fractal Analytics's products/services for 2 to 5 Years, and by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
Fractal Analytics NPS vs. Competitors
Compared to its competitors, Fractal Analytics's NPS is rated right above KCG, and is preceded by ZS .
| COMPANY | NPS Score | |
|---|---|---|
 | Vymo | 57 |
 | Axtria | 24 |
 | ZS | 18 |
| Fractal Analytics | 16 |
 | KCG | N/A |
 | ProsperWorks | N/A |
 | Mu Sigma | -17 |
 | PROS | -56 |
 | Flytxt | -100 |
Fractal Analytics Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Fractal Analytics users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Fractal Analytics Customer Loyalty Score by Gender
Fractal Analytics's Customer Loyalty score was rated 100 by both Female and Male customers on Comparably.
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Male
100%
Yes
Female
100%
Yes
Fractal Analytics Customer Loyalty Score by Ethnicity
Fractal Analytics's Customer Loyalty score was rated 100% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
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100
out of 100
Asian or Pacific Islander
Fractal Analytics Customer Loyalty Score by Usage
Fractal Analytics's Customer Loyalty score was rated 100% by customers who have used Fractal Analytics's products/services for 2 to 5 Years, and by customers with Less than 1 Year of usage.
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Fractal Analytics Customer Loyalty Score by Industry
Fractal Analytics's Customer Loyalty score was rated 100% by Tech industry customers.
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Fractal Analytics Customer Loyalty vs. Competitors
Compared to its competitors, Fractal Analytics's Customer Loyalty score is rated right above ZS , and is preceded by Flytxt.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Flytxt | 100% |
| Fractal Analytics | 83% |
| ZS | 79% |
| Axtria | 74% |
| Mu Sigma | 59% |
| PROS | 59% |
| Vymo | N/A |
| KCG | N/A |
| ProsperWorks | N/A |
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Fractal Analytics Product Quality
3.7/5
Fractal Analytics has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Fractal Analytics Product Information
Fractal Analytics’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Fractal Analytics's product the highest.
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Analytics
SaaS
Quick Insights into Fractal Analytics Product Quality
Fractal Analytics's Product Quality score was rated highest by customers who have used Fractal Analytics's products/services for Less than 1 Year, and rated lowest by Female customers.
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Ranked Fractal Analytics Product Quality the Highest
Ranked Fractal Analytics Product Quality the Lowest
Fractal Analytics Product Quality Score by Gender
Male customers rated Fractal Analytics's Product Quality score 0.6 stars higher than Female customers.
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Male
4.1/5
Female
3.5/5
Fractal Analytics Product Quality Score by Ethnicity
Fractal Analytics's Product Quality score was rated 3.9 stars by Asian or Pacific Islander customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Fractal Analytics Product Quality Score by Usage
Fractal Analytics's Product Quality score was rated the highest by customers who have used Fractal Analytics's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Fractal Analytics Product Quality Score by Industry
Fractal Analytics's Product Quality score was rated 3.8 stars by Tech industry customers.
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Fractal Analytics Product Quality vs. Competitors
Compared to its competitors, Fractal Analytics's Product Quality score is rated right above ZS , and is preceded by Vymo.
| COMPANY | Product Quality Score | |
|---|---|---|
| Vymo | 4.3/5 |
| Fractal Analytics | 3.7/5 |
| ZS | 3.5/5 |
| Axtria | 3.5/5 |
| PROS | 3.2/5 |
| Mu Sigma | 2.9/5 |
| Flytxt | 2.5/5 |
| KCG | N/A |
| ProsperWorks | N/A |
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Fractal Analytics Pricing
Fractal Analytics ROI & Value For Money
4/5
Fractal Analytics has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Fractal Analytics Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Fractal Analytics ROI
Fractal Analytics's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Fractal Analytics ROI the Highest
Ranked Fractal Analytics ROI the Lowest
Fractal Analytics ROI Score by Gender
Male customers rated Fractal Analytics's ROI score 1.3 stars higher than Female customers.
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Male
4.4/5
Female
3.1/5
Fractal Analytics ROI Score by Ethnicity
Fractal Analytics's ROI score was rated 3.8 stars by Asian or Pacific Islander customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Fractal Analytics ROI Score by Usage
Fractal Analytics's ROI score was rated the highest by customers who have used Fractal Analytics's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Fractal Analytics ROI Score by Industry
Fractal Analytics's ROI score was rated 4 stars by Tech industry customers.
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Fractal Analytics Pricing vs. Competitors
Compared to its competitors, Fractal Analytics's ROI score is rated right above ZS , and is preceded by Vymo.
| COMPANY | Pricing Score | |
|---|---|---|
| Vymo | 4.3/5 |
| Fractal Analytics | 4/5 |
| ZS | 3.7/5 |
| Axtria | 3.7/5 |
| PROS | 2.9/5 |
| Mu Sigma | 2.8/5 |
| Flytxt | 2.5/5 |
| KCG | N/A |
| ProsperWorks | N/A |
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Fractal Analytics Customer Satisfaction (CSAT)
Fractal Analytics Customer Satisfaction (CSAT) Score
80 / 100
Fractal Analytics has an overall Customer Satisfaction score of 80 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
37%
Satisfied
43%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
6%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Fractal Analytics Customer Satisfaction
Fractal Analytics's Customer Satisfaction score was rated highest by customers who have used Fractal Analytics's products/services for 2 to 5 Years, and rated lowest by Male customers.
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Ranked Fractal Analytics Customer Satisfaction the Highest
Ranked Fractal Analytics Customer Satisfaction the Lowest
Fractal Analytics Customer Satisfaction Score by Gender
Fractal Analytics's Customer Satisfaction score was rated 100 by both Female and Male customers on Comparably.
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100 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
100 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 100% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Fractal Analytics Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Fractal Analytics' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
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100 / 100
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Fractal Analytics Customer Satisfaction Score by Usage
Fractal Analytics's Customer Satisfaction score was rated 100 points by customers who have used Fractal Analytics's products/services for 2 to 5 Years, and by customers with Less than 1 Year of usage.
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Fractal Analytics Customer Satisfaction vs. Competitors
Compared to its competitors, Fractal Analytics's Customer Satisfaction score is rated right above Axtria, and is preceded by Flytxt.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Flytxt | 100% |
| Fractal Analytics | 80% |
| Axtria | 69% |
| ZS | 66% |
| Mu Sigma | 50% |
| PROS | 50% |
| Vymo | 0% |
| KCG | 0% |
| ProsperWorks | 0% |
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Fractal Analytics Customer Service
4/5
Fractal Analytics has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About Fractal Analytics's Customer Service
Address
Suite 76J, One World Trade Center, York, NY 10007
Website
http://www.fractalanalytics.com/
Fractal Analytics's Social Links
Quick Insights into Fractal Analytics Customer Service
Fractal Analytics's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Fractal Analytics Customer Service the Highest
Ranked Fractal Analytics Customer Service the Lowest
Fractal Analytics Customer Service Score by Gender
Male customers rated Fractal Analytics's Customer Service score 0.9 stars higher than Female customers.
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Male
4.4/5
Female
3.5/5
Fractal Analytics Customer Service Score by Ethnicity
Fractal Analytics's Customer Service score was rated 3.9 stars by Asian or Pacific Islander customers on Comparably.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Fractal Analytics Customer Service Score by Usage
Fractal Analytics's Customer Service score was rated the highest by customers who have used Fractal Analytics's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Fractal Analytics Customer Service vs. Competitors
Compared to its competitors, Fractal Analytics's Customer Service score is rated right above ZS , and is preceded by Vymo.
| COMPANY | Customer Service Score | |
|---|---|---|
| Vymo | 5/5 |
| Fractal Analytics | 4/5 |
| ZS | 3.7/5 |
| Axtria | 3.6/5 |
| Mu Sigma | 3.1/5 |
| PROS | 2.9/5 |
| Flytxt | 2.5/5 |
| KCG | N/A |
| ProsperWorks | N/A |
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Fractal Analytics as an Employer
4.7/5
Fractal Analytics has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Fractal Analytics scored a 16 for Net Promoter Score and a 47 for Employee Net Promoter Score. NPS gauges how likely a customer of Fractal Analytics would recommend the brand to a friend. ENPS measures how likely Fractal Analytics employees would recommend working at Fractal Analytics to a friend.
Net Promoter Score
16
NPS Score
| 48% | Promoters |
|---|---|
| 20% | Passive |
| 32% | Detractors |
Employee Net Promoter Score
47
eNPS Score
| 63% | Promoters |
|---|---|
| 21% | Passive |
| 16% | Detractors |
