-1
NPS
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GameStop
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About GameStop's Brand
GameStop is a video games and entertainment software retailer operating thousands of retail stores worldwide. Among its major competitors, GameStop is ranked in 4th place for NPS while Nintendo is 1st, and EB Games is 2nd.Their current market cap is $13.39B
Brand at a Glance
68%
Customer Loyalty
3.5/5
Product Quality
3.3/5
Pricing
3.5/5
Customer Service
GameStop CMO
Frank Hamlin
Frank Hamlin serves as the SVP, Chief Marketing Officer of GameStop. Frank started at GameStop in Aug of 2018. Frank currently resides in the Dallas/Fort Worth Area.
GameStop Ranking
- #4 / 4 of its competitors
GameStop NPS
GameStop's Net Promoter Score (NPS) is a -1 with 39% Promoters, 21% Passives, and 40% Detractors. Net Promoter Score tracks whether GameStop's customers would recommend using the product based on a scale of -100 to 100.
GameStop Overall NPS
| 39% | Promoters |
|---|---|
| 21% | Passives |
| 40% | Detractors |
GameStop NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2024 -2 | Dec 2024 | -2 |
Jan 2025 -2 | Jan 2025 | -2 |
Feb 2025 -1 | Feb 2025 | -1 |
Apr 2025 -2 | Apr 2025 | -2 |
May 2025 -2 | May 2025 | -2 |
Jul 2025 -2 | Jul 2025 | -2 |
Aug 2025 -2 | Aug 2025 | -2 |
Sep 2025 -2 | Sep 2025 | -2 |
Oct 2025 -2 | Oct 2025 | -2 |
Nov 2025 0 | Nov 2025 | 0 |
Dec 2025 -3 | Dec 2025 | -3 |
Jan 2026 -3 | Jan 2026 | -3 |
How Other Brands Compare
GameStop is ranked #4 for NPS among its competitors. Nintendo and EB Games come in first and second, with Ubisoft coming in at third. Among those competitors, it is the lowest valued company behind Nintendo.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
GameStop NPS by Gender
Male customers rated GameStop's NPS 47 points higher than Female customers.
Male
12
GameStop's NPS was rated 12 by Male customers on Comparably.
43%
Promoters
26%
Passives
31%
Detractors
Female
-35
GameStop's NPS was rated -35 by Female customers on Comparably.
16%
Promoters
33%
Passives
51%
Detractors
GameStop NPS by Ethnicity
GameStop's NPS was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -15 | Caucasian | -15 |
Hispanic or Latino 5 | Hispanic or Latino | 5 |
African American/Black 34 | African American/Black | 34 |
Asian or Pacific Islander -39 | Asian or Pacific Islander | -39 |
Other 0 | Other | 0 |
GameStop NPS by Age
GameStop's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
GameStop NPS by Usage
GameStop's NPS was rated the highest by customers who have used GameStop's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -64 | Less than 1 Year | -64 |
1 to 2 Years -29 | 1 to 2 Years | -29 |
2 to 5 Years 23 | 2 to 5 Years | 23 |
5 to 10 Years 9 | 5 to 10 Years | 9 |
Over 10 Years -6 | Over 10 Years | -6 |
GameStop NPS vs. Competitors
Compared to its competitors, GameStop's NPS is rated right above Electronic Arts (EA), and is preceded by Goozex.
| COMPANY | NPS Score | |
|---|---|---|
 | Nintendo | 55 |
 | EB Games | 38 |
 | Ubisoft | 13 |
 | Goozex | N/A |
| GameStop | -1 |
 | Electronic Arts (EA) | -11 |
 | Global Industrial Company | -100 |
GameStop Customer Reviews
Out of the 25 GameStop customer reviews 18 were positive and 7 were constructive. GameStop customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
GameStop Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of GameStop users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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GameStop Customer Loyalty Score by Gender
Male customers rated GameStop's Customer Loyalty score 2% higher than Female customers.
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Male
70%
Yes
Female
68%
Yes
GameStop Customer Loyalty Score by Ethnicity
GameStop's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of GameStop.
66
out of 100
Caucasian
79
out of 100
Hispanic or Latino
60
out of 100
African American/Black
55
out of 100
Asian or Pacific Islander
74
out of 100
Other
GameStop Customer Loyalty Score by Age
GameStop's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 71% | 18-25 | 71% |
26-30 74% | 26-30 | 74% |
31-35 67% | 31-35 | 67% |
36-40 55% | 36-40 | 55% |
41-45 50% | 41-45 | 50% |
46-50 100% | 46-50 | 100% |
51-55 100% | 51-55 | 100% |
GameStop Customer Loyalty Score by Usage
GameStop's Customer Loyalty score was rated the highest by customers who have used GameStop's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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GameStop Customer Loyalty Score by Industry
GameStop's Customer Loyalty score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Business and Consumer Services industry customers.
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GameStop Customer Loyalty vs. Competitors
Compared to its competitors, GameStop's Customer Loyalty score is rated right above Global Industrial Company, and is preceded by Electronic Arts (EA).
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Nintendo | 89% |
| EB Games | 87% |
| Ubisoft | 75% |
| Electronic Arts (EA) | 70% |
| GameStop | 68% |
| Global Industrial Company | 55% |
| Goozex | N/A |
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GameStop Product Quality
3.5/5
GameStop has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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GameStop Product Information
GameStop’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated GameStop's product the highest. Reviewers from the Education industry rated GameStop the lowest at 3.
- Website
- http://gamestop.com
- Company Size
- 10,000+ Employees
Industry
Tech
Ecommerce and Marketplaces
Gaming
Marketplaces
Quick Insights into GameStop Product Quality
GameStop's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers ages 51-55.
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Ranked GameStop Product Quality the Highest
Ranked GameStop Product Quality the Lowest
GameStop Product Quality Score by Gender
Male customers rated GameStop's Product Quality score 0.4 stars higher than Female customers.
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Male
3.6/5
Female
3.2/5
GameStop Product Quality Score by Ethnicity
GameStop's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 3.7 | African American/Black | 3.7 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 3.4 | Other | 3.4 |
GameStop Product Quality Score by Age
GameStop's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.6 | 26-30 | 3.6 |
31-35 3.2 | 31-35 | 3.2 |
36-40 3.1 | 36-40 | 3.1 |
41-45 2.3 | 41-45 | 2.3 |
46-50 2.7 | 46-50 | 2.7 |
51-55 1.5 | 51-55 | 1.5 |
GameStop Product Quality Score by Usage
GameStop's Product Quality score was rated the highest by customers who have used GameStop's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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GameStop Product Quality Score by Industry
GameStop's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Business and Consumer Services industry customers.
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GameStop Product Quality vs. Competitors
Compared to its competitors, GameStop's Product Quality score is rated right above Electronic Arts (EA), and is preceded by Ubisoft.
| COMPANY | Product Quality Score | |
|---|---|---|
| Nintendo | 4.4/5 |
| EB Games | 4.3/5 |
| Ubisoft | 3.7/5 |
| GameStop | 3.5/5 |
| Electronic Arts (EA) | 3.1/5 |
| Global Industrial Company | 1.5/5 |
| Goozex | N/A |
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GameStop Pricing
GameStop ROI & Value For Money
3.3/5
GameStop has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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GameStop Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Business and Consumer Services industry think that they had the lowest ROI from GameStop.
Quick Insights into GameStop ROI
GameStop's ROI score was rated highest by customers from the Accounting industry, and rated lowest by customers ages 51-55.
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Ranked GameStop ROI the Highest
Ranked GameStop ROI the Lowest
GameStop ROI Score by Gender
Male customers rated GameStop's ROI score 0.4 stars higher than Female customers.
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Male
3.3/5
Female
2.9/5
GameStop ROI Score by Ethnicity
GameStop's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 3 | Hispanic or Latino | 3 |
African American/Black 3.5 | African American/Black | 3.5 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 3.3 | Other | 3.3 |
GameStop ROI Score by Age
GameStop's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 3.5 | 26-30 | 3.5 |
31-35 3.1 | 31-35 | 3.1 |
36-40 3 | 36-40 | 3 |
41-45 2 | 41-45 | 2 |
46-50 2 | 46-50 | 2 |
51-55 1.5 | 51-55 | 1.5 |
GameStop ROI Score by Usage
GameStop's ROI score was rated the highest by customers who have used GameStop's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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GameStop ROI Score by Industry
GameStop's ROI score was rated the highest by Accounting industry customers, and the lowest by Business and Consumer Services industry customers.
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GameStop Pricing vs. Competitors
Compared to its competitors, GameStop's ROI score is rated right above Electronic Arts (EA), and is preceded by Ubisoft.
| COMPANY | Pricing Score | |
|---|---|---|
| Nintendo | 4/5 |
| EB Games | 3.8/5 |
| Ubisoft | 3.4/5 |
| GameStop | 3.3/5 |
| Electronic Arts (EA) | 2.9/5 |
| Global Industrial Company | 1.5/5 |
| Goozex | N/A |
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GameStop Customer Satisfaction (CSAT)
GameStop Customer Satisfaction (CSAT) Score
64 / 100
GameStop has an overall Customer Satisfaction score of 64 rated by its users and customers.
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Very Satisfied
35%
Satisfied
29%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
4%
Very Dissatisfied
14%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into GameStop Customer Satisfaction
GameStop's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers ages 51-55.
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Ranked GameStop Customer Satisfaction the Highest
Ranked GameStop Customer Satisfaction the Lowest
GameStop Customer Satisfaction Score by Gender
Male customers rated GameStop's Customer Satisfaction score 20 points higher than Female customers.
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70 / 100
MaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 3% | |
Very Dissatisfied | 17% |
50 / 100
FemaleVery Satisfied | 17% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 16% | |
Dissatisfied | 7% | |
Very Dissatisfied | 27% |
GameStop Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
GameStop's Customer Satisfaction (CSAT) score was rated 56% according to Caucasian users and customers.
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56 / 100
Very Satisfied
26%
Satisfied
30%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
2%
Very Dissatisfied
28%
CSAT according to Hispanic or Latino
GameStop's Customer Satisfaction (CSAT) score was rated 56% according to Hispanic or Latino users and customers.
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56 / 100
Very Satisfied
31%
Satisfied
25%
Neither Satisfied nor Dissatisfied
19%
Dissatisfied
6%
Very Dissatisfied
19%
CSAT according to African American/Black
GameStop's Customer Satisfaction (CSAT) score was rated 86% according to African American/Black users and customers.
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86 / 100
Very Satisfied
29%
Satisfied
57%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
14%
CSAT according to Asian or Pacific Islander
GameStop's Customer Satisfaction (CSAT) score was rated 88% according to Asian or Pacific Islander users and customers.
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88 / 100
Very Satisfied
50%
Satisfied
38%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
GameStop's Customer Satisfaction (CSAT) score was rated 69% according to Other users and customers.
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69 / 100
Very Satisfied
13%
Satisfied
56%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
13%
Very Dissatisfied
6%
GameStop Customer Satisfaction Score by Age
GameStop's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 84% | |||||||||||||||
| 26-30 | 69% | |||||||||||||||
| 31-35 | 57% | |||||||||||||||
| 36-40 | 56% | |||||||||||||||
| 41-45 | 17% | |||||||||||||||
| 46-50 | 33% | |||||||||||||||
| 51-55 | 0% |
GameStop Customer Satisfaction Score by Usage
GameStop's Customer Satisfaction score was rated the highest by customers who have used GameStop's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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GameStop Customer Satisfaction Score by Industry
GameStop's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Business and Consumer Services industry customers.
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{
"title": "GameStop Customer Satisfaction Score by Industry",
"text": "GameStop's Customer Satisfaction score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Business and Consumer Services industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 66,
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"groupId": 496,
"score": 67,
"stars": 0,
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"scoreClassName": "max",
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{
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"groupId": 498,
"score": 67,
"stars": 0,
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"groupId": 499,
"score": 57,
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"groupId": 501,
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{
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"groupId": 504,
"score": 25,
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"scoreClassName": "",
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},
{
"label": "Education",
"groupId": 515,
"score": 50,
"stars": 0,
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"scoreClassName": "",
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},
{
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"groupId": 522,
"score": 67,
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"scoreClassName": "max",
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{
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"groupId": 559,
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]
}GameStop Customer Satisfaction vs. Competitors
Compared to its competitors, GameStop's Customer Satisfaction score is rated right above Electronic Arts (EA), and is preceded by Ubisoft.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| EB Games | 89% |
| Nintendo | 88% |
| Ubisoft | 68% |
| GameStop | 64% |
| Electronic Arts (EA) | 56% |
| Global Industrial Company | 0% |
| Goozex | 0% |
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GameStop Customer Service
3.5/5
GameStop has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About GameStop's Customer Service
Address
Grapevine, TX 76051
Website
http://gamestop.com
Phone Number
(817)424-2000
Quick Insights into GameStop Customer Service
GameStop's Customer Service score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Business and Consumer Services industry.
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Ranked GameStop Customer Service the Highest
Ranked GameStop Customer Service the Lowest
GameStop Customer Service Score by Gender
Male customers rated GameStop's Customer Service score 0.6 stars higher than Female customers.
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Male
3.6/5
Female
3/5
GameStop Customer Service Score by Ethnicity
GameStop's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 3.4 | Other | 3.4 |
GameStop Customer Service Score by Age
GameStop's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.4 | 26-30 | 3.4 |
31-35 3.4 | 31-35 | 3.4 |
36-40 3.1 | 36-40 | 3.1 |
41-45 2.1 | 41-45 | 2.1 |
46-50 2.4 | 46-50 | 2.4 |
51-55 1.5 | 51-55 | 1.5 |
GameStop Customer Service Score by Usage
GameStop's Customer Service score was rated the highest by customers who have used GameStop's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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GameStop Customer Service Score by Industry
GameStop's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Business and Consumer Services industry customers.
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GameStop Customer Service vs. Competitors
Compared to its competitors, GameStop's Customer Service score is rated right above Ubisoft, and is preceded by Nintendo.
| COMPANY | Customer Service Score | |
|---|---|---|
| EB Games | 4.2/5 |
| Nintendo | 4/5 |
| GameStop | 3.5/5 |
| Ubisoft | 3.4/5 |
| Electronic Arts (EA) | 2.9/5 |
| Global Industrial Company | 1.5/5 |
| Goozex | N/A |
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GameStop as an Employer
2.6/5
GameStop has a 2.6/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
GameStop scored a -1 for Net Promoter Score and a -35 for Employee Net Promoter Score. NPS gauges how likely a customer of GameStop would recommend the brand to a friend. ENPS measures how likely GameStop employees would recommend working at GameStop to a friend.
Net Promoter Score
-1
NPS Score
| 39% | Promoters |
|---|---|
| 21% | Passive |
| 40% | Detractors |
Employee Net Promoter Score
-35
eNPS Score
| 23% | Promoters |
|---|---|
| 19% | Passive |
| 58% | Detractors |
