

Among its major competitors, Graybar Electric is ranked in 4th place for NPS while Applied Industrial Technologies is 1st, and Anixter is 2nd.
Graybar Electric's Net Promoter Score (NPS) is a 17 with 49% Promoters, 19% Passives, and 32% Detractors. Net Promoter Score tracks whether Graybar Electric's customers would recommend using the product based on a scale of -100 to 100.
| 49% | Promoters |
|---|---|
| 19% | Passives |
| 32% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2024 18 | May 2024 | 18 |
Jun 2024 18 | Jun 2024 | 18 |
Aug 2024 17 | Aug 2024 | 17 |
Oct 2024 16 | Oct 2024 | 16 |
Nov 2024 16 | Nov 2024 | 16 |
Dec 2024 17 | Dec 2024 | 17 |
Jan 2025 17 | Jan 2025 | 17 |
Apr 2025 19 | Apr 2025 | 19 |
May 2025 20 | May 2025 | 20 |
Aug 2025 18 | Aug 2025 | 18 |
Oct 2025 17 | Oct 2025 | 17 |
Dec 2025 16 | Dec 2025 | 16 |
Graybar Electric is ranked #4 for NPS among its competitors. Applied Industrial Technologies and Anixter come in first and second, with W.W. Grainger coming in at third.
![]() Graybar Electric | ![]() W.W. Grainger | ![]() Applied Industrial Technologies | ![]() Anixter | |
| Global Ranking | #- | #512 | #- | #- |
| NPS | 17 | 25 | 36 | 31 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $21.27B | $3.55B | $3.36B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Graybar Electric's NPS 52 points higher than Male customers.
Graybar Electric's NPS was rated 15 by Male customers on Comparably.
Graybar Electric's NPS was rated 67 by Female customers on Comparably.
Graybar Electric's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 39 | Caucasian | 39 |
Other -34 | Other | -34 |
Graybar Electric's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
Graybar Electric's NPS was rated the highest by customers who have used Graybar Electric's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 20 | 1 to 2 Years | 20 |
2 to 5 Years 20 | 2 to 5 Years | 20 |
5 to 10 Years 75 | 5 to 10 Years | 75 |
Over 10 Years 0 | Over 10 Years | 0 |
Compared to its competitors, Graybar Electric's NPS is rated right above Rexel, and is preceded by W.W. Grainger.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Applied Industrial Technologies | 36 |
![]() | Anixter | 31 |
![]() | W.W. Grainger | 25 |
![]() | Graybar Electric | 17 |
![]() | Rexel | 6 |
Out of the 6 Graybar Electric customer reviews 4 were positive and 2 were constructive. Graybar Electric customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Graybar Electric users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Graybar Electric's Customer Loyalty score 13% higher than Male customers.
Graybar Electric's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Graybar Electric's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
36-40 100% | 36-40 | 100% |
41-45 70% | 41-45 | 70% |
46-50 100% | 46-50 | 100% |
51-55 100% | 51-55 | 100% |
Graybar Electric's Customer Loyalty score was rated the highest by customers who have used Graybar Electric's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Graybar Electric's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Construction industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, Graybar Electric's Customer Loyalty score is rated right above Applied Industrial Technologies, and is preceded by W.W. Grainger.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Rexel | 87% |
![]() | W.W. Grainger | 78% |
![]() | Graybar Electric | 78% |
![]() | Applied Industrial Technologies | 73% |
![]() | Anixter | 71% |
Graybar Electric has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Graybar Electric’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Graybar Electric's product the highest. Reviewers from the Construction industry rated Graybar Electric the lowest at 3.9.
Graybar Electric's Product Quality score was rated highest by Female customers, and rated lowest by customers who have used Graybar Electric's products/services for 1 to 2 Years.
Female customers rated Graybar Electric's Product Quality score 1.5 stars higher than Male customers.
Graybar Electric's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Other 3 | Other | 3 |
Graybar Electric's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
36-40 3 | 36-40 | 3 |
41-45 3 | 41-45 | 3 |
46-50 3.5 | 46-50 | 3.5 |
51-55 4.5 | 51-55 | 4.5 |
Graybar Electric's Product Quality score was rated the highest by customers who have used Graybar Electric's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Graybar Electric's Product Quality score was rated the highest by Tech industry customers, and the lowest by Construction industry customers.
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Compared to its competitors, Graybar Electric's Product Quality score is rated right above Rexel, and is preceded by Applied Industrial Technologies.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | W.W. Grainger | 3.9/5 |
![]() | Applied Industrial Technologies | 3.6/5 |
![]() | Graybar Electric | 3.6/5 |
![]() | Rexel | 3.3/5 |
![]() | Anixter | 3/5 |
Graybar Electric has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Construction industry think that they had the lowest ROI from Graybar Electric.
Graybar Electric's ROI score was rated highest by customers who have used Graybar Electric's products/services for 2 to 5 Years, and rated lowest by customers ages 41-45.
Female customers rated Graybar Electric's ROI score 1 stars higher than Male customers.
Graybar Electric's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
Other 3.5 | Other | 3.5 |
Graybar Electric's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
36-40 3.9 | 36-40 | 3.9 |
41-45 2.8 | 41-45 | 2.8 |
46-50 3.1 | 46-50 | 3.1 |
51-55 3.9 | 51-55 | 3.9 |
Graybar Electric's ROI score was rated the highest by customers who have used Graybar Electric's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Graybar Electric's ROI score was rated the highest by Tech industry customers, and the lowest by Construction industry customers.
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Compared to its competitors, Graybar Electric's ROI score is rated right above Anixter, and is preceded by W.W. Grainger.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Applied Industrial Technologies | 3.8/5 |
![]() | W.W. Grainger | 3.7/5 |
![]() | Graybar Electric | 3.5/5 |
![]() | Anixter | 3.3/5 |
![]() | Rexel | 3/5 |
Graybar Electric has an overall Customer Satisfaction score of 62 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Graybar Electric's Customer Satisfaction score was rated highest by customers who have used Graybar Electric's products/services for 5 to 10 Years, and rated lowest by customers ages 36-40.
Female customers rated Graybar Electric's Customer Satisfaction score 27 points higher than Male customers.
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 7% | |
Very Dissatisfied | 20% |
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Graybar Electric's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
Graybar Electric's Customer Satisfaction (CSAT) score was rated 67% according to Other users and customers.
Graybar Electric's Customer Satisfaction score was rated the highest by customers ages 51-55, and the lowest by customers ages 36-40.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 50% | |||||||||||||||
| 46-50 | 67% | |||||||||||||||
| 51-55 | 100% |
Graybar Electric's Customer Satisfaction score was rated the highest by customers who have used Graybar Electric's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Graybar Electric's Customer Satisfaction score was rated the highest by Construction industry customers, and the lowest by Tech industry customers.
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}Compared to its competitors, Graybar Electric's Customer Satisfaction score is rated right above Rexel, and is preceded by Applied Industrial Technologies.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | W.W. Grainger | 74% |
![]() | Applied Industrial Technologies | 67% |
![]() | Graybar Electric | 62% |
![]() | Rexel | 55% |
![]() | Anixter | 53% |
Graybar Electric has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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34 North Meramec Avenue, Saint Louis, MO 63105
https://www.graybar.com/
800-472-9227
Graybar Electric's Customer Service score was rated highest by Female customers, and rated lowest by customers ages 41-45.
Female customers rated Graybar Electric's Customer Service score 1.2 stars higher than Male customers.
Graybar Electric's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Other 2.8 | Other | 2.8 |
Graybar Electric's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 3.9 | 36-40 | 3.9 |
41-45 2 | 41-45 | 2 |
46-50 2.6 | 46-50 | 2.6 |
51-55 3.9 | 51-55 | 3.9 |
Graybar Electric's Customer Service score was rated the highest by customers who have used Graybar Electric's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Graybar Electric's Customer Service score was rated the highest by Tech industry customers, and the lowest by Construction industry customers.
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Compared to its competitors, Graybar Electric's Customer Service score is rated right above Anixter, and is preceded by Applied Industrial Technologies.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | W.W. Grainger | 3.9/5 |
![]() | Applied Industrial Technologies | 3.6/5 |
![]() | Graybar Electric | 3.5/5 |
![]() | Anixter | 3.3/5 |
![]() | Rexel | 2.9/5 |
Graybar Electric has a 4.0/5 stars for its overall company culture rated by their employees

Graybar Electric scored a 17 for Net Promoter Score and a 6 for Employee Net Promoter Score. NPS gauges how likely a customer of Graybar Electric would recommend the brand to a friend. ENPS measures how likely Graybar Electric employees would recommend working at Graybar Electric to a friend.
| 49% | Promoters |
|---|---|
| 19% | Passive |
| 32% | Detractors |
| 42% | Promoters |
|---|---|
| 22% | Passive |
| 36% | Detractors |