-15
NPS
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Wavemaker
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About Wavemaker's Brand
MEC is a global advertising and media campaign agency. Among its major competitors, Wavemaker is ranked in 5th place for NPS while Patagonia is 1st, and REI is 2nd.Their current valuation is $289.26M
Brand at a Glance
64%
Customer Loyalty
2.8/5
Product Quality
3.2/5
Pricing
3.4/5
Customer Service
Wavemaker Ranking
- #4 / 4 of its competitors
Wavemaker NPS
Wavemaker's Net Promoter Score (NPS) is a -15 with 35% Promoters, 15% Passives, and 50% Detractors. Net Promoter Score tracks whether Wavemaker's customers would recommend using the product based on a scale of -100 to 100.
Wavemaker Overall NPS
| 35% | Promoters |
|---|---|
| 15% | Passives |
| 50% | Detractors |
Wavemaker NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2021 -15 | Oct 2021 | -15 |
Feb 2022 -20 | Feb 2022 | -20 |
May 2022 -19 | May 2022 | -19 |
Jul 2022 -18 | Jul 2022 | -18 |
Aug 2022 -10 | Aug 2022 | -10 |
Oct 2022 -10 | Oct 2022 | -10 |
Feb 2023 -14 | Feb 2023 | -14 |
Apr 2023 -14 | Apr 2023 | -14 |
Aug 2023 -14 | Aug 2023 | -14 |
Sep 2023 -17 | Sep 2023 | -17 |
Apr 2024 -12 | Apr 2024 | -12 |
Mar 2025 -16 | Mar 2025 | -16 |
How Other Brands Compare
Wavemaker is ranked #4 for NPS among its competitors. Patagonia and REI come in first and second, with JLG Industries coming in at third. Among those competitors, it is the lowest valued company behind REI.
Wavemaker |  REI |  Patagonia |  JLG Industries | |
| Global Ranking | #- | #19 | #163 | #- |
| NPS | -15 | 53 | 60 | 34 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $289.26M | $373.70M | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Wavemaker NPS by Gender
Male customers rated Wavemaker's NPS 66 points higher than Female customers.
Male
-34
Wavemaker's NPS was rated -34 by Male customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Female
-100
Wavemaker's NPS was rated -100 by Female customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Wavemaker NPS by Usage
Wavemaker's NPS was rated -66 points by customers who have used Wavemaker's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years -66 | Over 10 Years | -66 |
Wavemaker NPS vs. Competitors
Compared to its competitors, Wavemaker's NPS is rated right below Recreational Equipment.
| COMPANY | NPS Score | |
|---|---|---|
| Patagonia | 60 |
| REI | 53 |
| JLG Industries | 34 |
 | Canadian Tire | 25 |
 | Recreational Equipment | N/A |
| Wavemaker | -15 |
Wavemaker Customer Loyalty
64%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
64% of Wavemaker users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Wavemaker Customer Loyalty Score by Gender
Female customers rated Wavemaker's Customer Loyalty score 30% higher than Male customers.
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Male
40%
Yes
Female
70%
Yes
Wavemaker Customer Loyalty Score by Usage
Wavemaker's Customer Loyalty score was rated 55% by customers who have used Wavemaker's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Wavemaker Customer Loyalty vs. Competitors
Compared to its competitors, Wavemaker's Customer Loyalty score is rated right above Recreational Equipment, and is preceded by Canadian Tire.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| REI | 87% |
| Patagonia | 81% |
| JLG Industries | 79% |
| Canadian Tire | 78% |
| Wavemaker | 64% |
| Recreational Equipment | N/A |
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Wavemaker Product Quality
2.8/5
Wavemaker has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
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Wavemaker Product Information
Wavemaker’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Website
- http://mecglobal.co.uk
- Company Size
- 5,001-10,000 Employees
Industry
Tech
AdTech
Analytics
Content
Quick Insights into Wavemaker Product Quality
Wavemaker's Product Quality score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Wavemaker Product Quality the Highest
Ranked Wavemaker Product Quality the Lowest
Wavemaker Product Quality Score by Gender
Male customers rated Wavemaker's Product Quality score 1.2 stars higher than Female customers.
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Male
3.5/5
Female
2.3/5
Wavemaker Product Quality Score by Usage
Wavemaker's Product Quality score was rated 2.3 stars by customers who have used Wavemaker's products/services for Over 10 Years.
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Wavemaker Product Quality vs. Competitors
Compared to its competitors, Wavemaker's Product Quality score is rated right above Recreational Equipment, and is preceded by Canadian Tire.
| COMPANY | Product Quality Score | |
|---|---|---|
| Patagonia | 4.5/5 |
| REI | 4.3/5 |
| JLG Industries | 3.8/5 |
| Canadian Tire | 3.8/5 |
| Wavemaker | 2.8/5 |
| Recreational Equipment | N/A |
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Wavemaker Pricing
Wavemaker ROI & Value For Money
3.2/5
Wavemaker has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Quick Insights into Wavemaker ROI
Wavemaker's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Wavemaker ROI the Highest
Ranked Wavemaker ROI the Lowest
Wavemaker ROI Score by Gender
Male customers rated Wavemaker's ROI score 1.4 stars higher than Female customers.
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Male
3.5/5
Female
2.1/5
Wavemaker ROI Score by Usage
Wavemaker's ROI score was rated 2.4 stars by customers who have used Wavemaker's products/services for Over 10 Years.
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Wavemaker Pricing vs. Competitors
Compared to its competitors, Wavemaker's ROI score is rated right above Recreational Equipment, and is preceded by JLG Industries.
| COMPANY | Pricing Score | |
|---|---|---|
| Patagonia | 4.2/5 |
| REI | 4.1/5 |
| Canadian Tire | 3.9/5 |
| JLG Industries | 3.5/5 |
| Wavemaker | 3.2/5 |
| Recreational Equipment | N/A |
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Wavemaker Customer Satisfaction (CSAT)
Wavemaker Customer Satisfaction (CSAT) Score
50 / 100
Wavemaker has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
10%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
40%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Wavemaker Customer Satisfaction vs. Competitors
Compared to its competitors, Wavemaker's Customer Satisfaction score is rated right above Recreational Equipment, and is preceded by JLG Industries.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Patagonia | 93% |
| REI | 85% |
| Canadian Tire | 73% |
| JLG Industries | 61% |
| Wavemaker | 50% |
| Recreational Equipment | 0% |
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Wavemaker Customer Service
3.4/5
Wavemaker has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Wavemaker's Customer Service
Address
England, AR SE1 8NU United Kingdom
Website
http://mecglobal.co.uk
Quick Insights into Wavemaker Customer Service
Wavemaker's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Wavemaker Customer Service the Highest
Ranked Wavemaker Customer Service the Lowest
Wavemaker Customer Service Score by Gender
Male customers rated Wavemaker's Customer Service score 1.2 stars higher than Female customers.
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Male
3.5/5
Female
2.3/5
Wavemaker Customer Service Score by Usage
Wavemaker's Customer Service score was rated 2.4 stars by customers who have used Wavemaker's products/services for Over 10 Years.
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Wavemaker Customer Service vs. Competitors
Compared to its competitors, Wavemaker's Customer Service score is rated right above Recreational Equipment, and is preceded by Canadian Tire.
| COMPANY | Customer Service Score | |
|---|---|---|
| REI | 4.4/5 |
| Patagonia | 4.3/5 |
| JLG Industries | 3.8/5 |
| Canadian Tire | 3.7/5 |
| Wavemaker | 3.4/5 |
| Recreational Equipment | N/A |
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Wavemaker as an Employer
3.2/5
Wavemaker has a 3.2/5 stars for its overall company culture rated by their employees
top
15%
Consumer vs. Employees
Wavemaker scored a -15 for Net Promoter Score and a 10 for Employee Net Promoter Score. NPS gauges how likely a customer of Wavemaker would recommend the brand to a friend. ENPS measures how likely Wavemaker employees would recommend working at Wavemaker to a friend.
Net Promoter Score
-15
NPS Score
| 35% | Promoters |
|---|---|
| 15% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
10
eNPS Score
| 41% | Promoters |
|---|---|
| 28% | Passive |
| 31% | Detractors |
