

Premium full featured Survey Tool / Poll Tool / Quiz Maker all in one, at a very affordable price. Free upgrade for Students / Non-profits. Among its major competitors, SoGoSurvey is ranked in 2nd place for NPS while Tata is 1st, and SurveyMonkey is 3rd.
SoGoSurvey's Net Promoter Score (NPS) is a 67 with 77% Promoters, 13% Passives, and 10% Detractors. Net Promoter Score tracks whether SoGoSurvey's customers would recommend using the product based on a scale of -100 to 100.
| 77% | Promoters |
|---|---|
| 13% | Passives |
| 10% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 66 | Aug 2020 | 66 |
Feb 2022 68 | Feb 2022 | 68 |
SoGoSurvey is ranked second for NPS among its competitors. Tata and SurveyMonkey come in first and third, with GoPro coming in at #4.
![]() SoGoSurvey | ![]() SurveyMonkey | ![]() GoPro | ![]() Tata | |
| Global Ranking | #- | #409 | #504 | #- |
| NPS | 67 | 54 | 21 | 82 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $2.72B | $945.51M | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SoGoSurvey's NPS was rated the highest by customers who have used SoGoSurvey's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 67 | Less than 1 Year | 67 |
1 to 2 Years 61 | 1 to 2 Years | 61 |
2 to 5 Years 83 | 2 to 5 Years | 83 |
5 to 10 Years 76 | 5 to 10 Years | 76 |
Compared to its competitors, SoGoSurvey's NPS is rated right above SurveyMonkey, and is preceded by Tata.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Tata | 82 |
![]() | SoGoSurvey | 67 |
![]() | SurveyMonkey | 54 |
![]() | SurveyGizmo | 34 |
![]() | GoPro | 21 |
![]() | Lily Gulik | N/A |
![]() | Satmetrix | -8 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of SoGoSurvey users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Compared to its competitors, SoGoSurvey's Customer Loyalty score is rated right above Tata.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | SoGoSurvey | 100% |
![]() | Tata | 87% |
![]() | SurveyMonkey | 81% |
![]() | GoPro | 69% |
![]() | Satmetrix | 54% |
![]() | SurveyGizmo | N/A |
![]() | Lily Gulik | N/A |
SoGoSurvey has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
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SoGoSurvey serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. SoGoSurvey supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.
SoGoSurvey’s product quality score is a 4.5 out of 5 as rated by its users and customers. Reviewers from the Education industry rated SoGoSurvey's product the highest. Reviewers from the Retail industry rated SoGoSurvey the lowest at 3.8.
SoGoSurvey's Product Quality score was rated highest by customers who have used SoGoSurvey's products/services for 2 to 5 Years, and rated lowest by customers from the Retail industry.
SoGoSurvey's Product Quality score was rated the highest by customers who have used SoGoSurvey's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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SoGoSurvey's Product Quality score was rated the highest by Education industry customers, and the lowest by Retail industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, SoGoSurvey's Product Quality score is rated right above Tata.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | SoGoSurvey | 4.5/5 |
![]() | Tata | 4.5/5 |
![]() | SurveyMonkey | 4.2/5 |
![]() | SurveyGizmo | 4.1/5 |
![]() | GoPro | 3.7/5 |
![]() | Satmetrix | 2.9/5 |
![]() | Lily Gulik | N/A |
SoGoSurvey has a value for money and ROI score of 4.4 out of 5 stars rated by its users and customers.
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SoGoSurvey has a pricing structure that accommodates small, medium, and large businesses. Starting from $25/month, SoGoSurvey uses a subscription model and offers the following: Plus plan : $25/month or $299/year, Pro plan : $40/month or $480/year, and Premium plan : $99/month or $1188/year.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Civic and Social Organization industry think that they had the lowest ROI from SoGoSurvey.
SoGoSurvey's ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers from the Mechanical, Civil or Industrial Engineering industry.
SoGoSurvey's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Mechanical, Civil or Industrial Engineering industry customers.
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Compared to its competitors, SoGoSurvey's ROI score is rated right above SurveyMonkey, and is preceded by Tata.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Tata | 4.6/5 |
![]() | SoGoSurvey | 4.4/5 |
![]() | SurveyMonkey | 4.3/5 |
![]() | SurveyGizmo | 3.8/5 |
![]() | Satmetrix | 3.4/5 |
![]() | GoPro | 3.3/5 |
![]() | Lily Gulik | N/A |
SoGoSurvey has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, SoGoSurvey's Customer Satisfaction score is rated right above SurveyMonkey, and is preceded by Tata.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Tata | 100% |
![]() | SoGoSurvey | 100% |
![]() | SurveyMonkey | 83% |
![]() | GoPro | 70% |
![]() | Satmetrix | 50% |
![]() | SurveyGizmo | 0% |
![]() | Lily Gulik | 0% |
SoGoSurvey has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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2291 Wood Oak Drive, Herndon, VA
http://sogosurvey.com
17038523901
Compared to its competitors, SoGoSurvey's Customer Service score is rated right above Tata.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | SoGoSurvey | 5/5 |
![]() | Tata | 4.3/5 |
![]() | SurveyMonkey | 4.2/5 |
![]() | SurveyGizmo | 3.7/5 |
![]() | Satmetrix | 3.4/5 |
![]() | GoPro | 3.4/5 |
![]() | Lily Gulik | N/A |
SoGoSurvey has a 4.5/5 stars for its overall company culture rated by their employees

SoGoSurvey scored a 67 for Net Promoter Score and a 50 for Employee Net Promoter Score. NPS gauges how likely a customer of SoGoSurvey would recommend the brand to a friend. ENPS measures how likely SoGoSurvey employees would recommend working at SoGoSurvey to a friend.
| 77% | Promoters |
|---|---|
| 13% | Passive |
| 10% | Detractors |
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |