-100
NPS
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Thule Group
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About Thule Group's Brand
Thule offers a wide assortment of accessories to simplify the transportation of your gear and equipment in a secure, safe and stylish way. Among its major competitors, Thule Group is ranked in 5th place for NPS while REI is 1st, and Halfords is 2nd.
Thule Group Ranking
- #4 / 4 of its competitors
Thule Group NPS
Thule Group's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Thule Group's customers would recommend using the product based on a scale of -100 to 100.
Thule Group Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Thule Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2022 -100 | Jan 2022 | -100 |
How Other Brands Compare
Thule Group is ranked #4 for NPS among its competitors. REI and Halfords come in first and second, with Vista Outdoor coming in at third.
Thule Group |  REI |  Vista Outdoor |  Halfords | |
| Global Ranking | #- | #19 | #- | #- |
| NPS | -100 | 53 | -51 | 50 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $373.70M | $2.03B | $410.18M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Thule Group NPS vs. Competitors
Compared to its competitors, Thule Group's NPS is rated right below Vista Outdoor.
| COMPANY | NPS Score | |
|---|---|---|
| REI | 53 |
| Halfords | 50 |
 | Recreational Equipment | N/A |
 | Big 5 Sporting Goods Corporation | -20 |
| Vista Outdoor | -51 |
| Thule Group | -100 |
