-28
NPS
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Varsity Tutors
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About Varsity Tutors' Brand
Varsity Tutors is a live learning platform that connects students with personalized instruction to accelerate academic achievement. Among its major competitors, Varsity Tutors is ranked in 5th place for NPS while Chariot is 1st, and Kaplan Test Prep is 2nd. Overall, Varsity Tutors has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $300.00M
Brand at a Glance
58%
Customer Loyalty
2.6/5
Product Quality
2.4/5
Pricing
2.3/5
Customer Service
Varsity Tutors Ranking
- #3 / 4 of its competitors
Varsity Tutors NPS
Varsity Tutors's Net Promoter Score (NPS) is a -28 with 29% Promoters, 14% Passives, and 57% Detractors. Net Promoter Score tracks whether Varsity Tutors's customers would recommend using the product based on a scale of -100 to 100.
Varsity Tutors Overall NPS
| 29% | Promoters |
|---|---|
| 14% | Passives |
| 57% | Detractors |
Varsity Tutors NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2024 -20 | Aug 2024 | -20 |
Sep 2024 -20 | Sep 2024 | -20 |
Oct 2024 -21 | Oct 2024 | -21 |
Dec 2024 -20 | Dec 2024 | -20 |
Mar 2025 -22 | Mar 2025 | -22 |
Apr 2025 -23 | Apr 2025 | -23 |
May 2025 -23 | May 2025 | -23 |
Aug 2025 -25 | Aug 2025 | -25 |
Oct 2025 -25 | Oct 2025 | -25 |
Nov 2025 -25 | Nov 2025 | -25 |
Dec 2025 -27 | Dec 2025 | -27 |
Jan 2026 -28 | Jan 2026 | -28 |
How Other Brands Compare
Varsity Tutors is ranked third for NPS among its competitors. Kaplan Test Prep and Chegg come in first and second, with Course Hero coming in at #4. Among those competitors, it is the lowest valued company behind Chegg.
Varsity Tutors |  Chegg |  Kaplan Test Prep |  Course Hero | |
| Global Ranking | #- | #544 | #- | #- |
| NPS | -28 | 6 | 39 | -44 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | $300.00M | $14.07B | $2.39B | $1.10B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Varsity Tutors NPS by Gender
Male customers rated Varsity Tutors's NPS 15 points higher than Female customers.
Male
-39
Varsity Tutors's NPS was rated -39 by Male customers on Comparably.
22%
Promoters
17%
Passives
61%
Detractors
Female
-54
Varsity Tutors's NPS was rated -54 by Female customers on Comparably.
17%
Promoters
12%
Passives
71%
Detractors
Varsity Tutors NPS by Ethnicity
Varsity Tutors's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -57 | Caucasian | -57 |
Other -90 | Other | -90 |
Varsity Tutors NPS by Age
Varsity Tutors's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
Varsity Tutors NPS by Usage
Varsity Tutors's NPS was rated the highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -63 | Less than 1 Year | -63 |
1 to 2 Years 0 | 1 to 2 Years | 0 |
2 to 5 Years -100 | 2 to 5 Years | -100 |
Varsity Tutors NPS vs. Competitors
Compared to its competitors, Varsity Tutors's NPS is rated right above Course Hero, and is preceded by WyzAnt.
| COMPANY | NPS Score | |
|---|---|---|
 | Chariot | 100 |
| Kaplan Test Prep | 39 |
| Chegg | 6 |
 | Grade Potential Tutoring | N/A |
 | WyzAnt | -20 |
| Varsity Tutors | -28 |
| Course Hero | -44 |
Varsity Tutors Customer Reviews
Out of the 13 Varsity Tutors customer reviews 6 were positive and 7 were constructive. Varsity Tutors customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Varsity Tutors Customer Loyalty
58%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
58% of Varsity Tutors users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Varsity Tutors Customer Loyalty Score by Gender
Female customers rated Varsity Tutors's Customer Loyalty score 8% higher than Male customers.
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Male
50%
Yes
Female
58%
Yes
Varsity Tutors Customer Loyalty Score by Ethnicity
Varsity Tutors's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Varsity Tutors.
52
out of 100
Caucasian
37
out of 100
Other
Varsity Tutors Customer Loyalty Score by Age
Varsity Tutors's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 51% | 18-25 | 51% |
31-35 40% | 31-35 | 40% |
36-40 33% | 36-40 | 33% |
46-50 50% | 46-50 | 50% |
51-55 65% | 51-55 | 65% |
56-60 25% | 56-60 | 25% |
Varsity Tutors Customer Loyalty Score by Usage
Varsity Tutors's Customer Loyalty score was rated the highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Varsity Tutors Customer Loyalty Score by Industry
Varsity Tutors's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Banking and Financial Services industry customers.
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Varsity Tutors Customer Loyalty vs. Competitors
Compared to its competitors, Varsity Tutors's Customer Loyalty score is rated right above Grade Potential Tutoring, and is preceded by Course Hero.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Chariot | 100% |
| Kaplan Test Prep | 85% |
| Chegg | 76% |
| WyzAnt | 69% |
| Course Hero | 69% |
| Varsity Tutors | 58% |
| Grade Potential Tutoring | N/A |
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Varsity Tutors Product Quality
2.6/5
Varsity Tutors has an overall Product Quality score of 2.6 out of 5 stars rated by its users and customers.
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Varsity Tutors Product Information
Varsity Tutors’s product quality score is a 2.6 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Varsity Tutors's product the highest. Reviewers from the Healthcare, Hospitals and Medicine industry rated Varsity Tutors the lowest at 1.5.
- Website
- http://www.varsitytutors.com
- Company Size
- 501-1,000 Employees
Industry
Education
Quick Insights into Varsity Tutors Product Quality
Varsity Tutors's Product Quality score was rated highest by customers ages 36-40, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
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Ranked Varsity Tutors Product Quality the Highest
Ranked Varsity Tutors Product Quality the Lowest
Varsity Tutors Product Quality Score by Gender
Varsity Tutors's Product Quality score was rated 2.3 by both Female and Male customers on Comparably.
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Male
2.3/5
Female
2.3/5
Varsity Tutors Product Quality Score by Ethnicity
Varsity Tutors's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
Other 1.7 | Other | 1.7 |
Varsity Tutors Product Quality Score by Age
Varsity Tutors's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
31-35 1.5 | 31-35 | 1.5 |
36-40 3.6 | 36-40 | 3.6 |
46-50 1.6 | 46-50 | 1.6 |
51-55 2.5 | 51-55 | 2.5 |
56-60 1.8 | 56-60 | 1.8 |
Varsity Tutors Product Quality Score by Usage
Varsity Tutors's Product Quality score was rated the highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Varsity Tutors Product Quality Score by Industry
Varsity Tutors's Product Quality score was rated the highest by Education industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Varsity Tutors Product Quality vs. Competitors
Compared to its competitors, Varsity Tutors's Product Quality score is rated right above WyzAnt, and is preceded by Chegg.
| COMPANY | Product Quality Score | |
|---|---|---|
| Chariot | 5/5 |
| Kaplan Test Prep | 3.6/5 |
| Chegg | 3.4/5 |
| Varsity Tutors | 2.6/5 |
| WyzAnt | 2.5/5 |
| Course Hero | 2.5/5 |
| Grade Potential Tutoring | N/A |
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Varsity Tutors Pricing
Varsity Tutors ROI & Value For Money
2.4/5
Varsity Tutors has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.
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Varsity Tutors Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Banking and Financial Services industry think that they had the lowest ROI from Varsity Tutors.
Quick Insights into Varsity Tutors ROI
Varsity Tutors's ROI score was rated highest by customers ages 36-40, and rated lowest by Other customers.
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Ranked Varsity Tutors ROI the Highest
Ranked Varsity Tutors ROI the Lowest
Varsity Tutors ROI Score by Gender
Male customers rated Varsity Tutors's ROI score 0.5 stars higher than Female customers.
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Male
2.3/5
Female
1.8/5
Varsity Tutors ROI Score by Ethnicity
Varsity Tutors's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Varsity Tutors.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Other 1.5 | Other | 1.5 |
Varsity Tutors ROI Score by Age
Varsity Tutors's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Varsity Tutors.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.4 | 18-25 | 2.4 |
31-35 1.5 | 31-35 | 1.5 |
36-40 4.1 | 36-40 | 4.1 |
46-50 1.5 | 46-50 | 1.5 |
51-55 2.2 | 51-55 | 2.2 |
56-60 1.5 | 56-60 | 1.5 |
Varsity Tutors ROI Score by Usage
Varsity Tutors's ROI score was rated the highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Varsity Tutors ROI Score by Industry
Varsity Tutors's ROI score was rated the highest by Accounting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Varsity Tutors Pricing vs. Competitors
Compared to its competitors, Varsity Tutors's ROI score is rated right above Grade Potential Tutoring, and is preceded by Course Hero.
| COMPANY | Pricing Score | |
|---|---|---|
| Chariot | 5/5 |
| Kaplan Test Prep | 3.6/5 |
| Chegg | 3.2/5 |
| WyzAnt | 2.7/5 |
| Course Hero | 2.5/5 |
| Varsity Tutors | 2.4/5 |
| Grade Potential Tutoring | N/A |
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Varsity Tutors Customer Satisfaction (CSAT)
Varsity Tutors Customer Satisfaction (CSAT) Score
42 / 100
Varsity Tutors has an overall Customer Satisfaction score of 42 rated by its users and customers.
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Very Satisfied
16%
Satisfied
26%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
5%
Very Dissatisfied
43%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Varsity Tutors Customer Satisfaction
Varsity Tutors's Customer Satisfaction score was rated highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and rated lowest by Other customers.
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Ranked Varsity Tutors Customer Satisfaction the Highest
Ranked Varsity Tutors Customer Satisfaction the Lowest
Varsity Tutors Customer Satisfaction Score by Gender
Male customers rated Varsity Tutors's Customer Satisfaction score 11 points higher than Female customers.
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35 / 100
MaleVery Satisfied | 11% | |
|---|---|---|
Satisfied | 24% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 18% | |
Very Dissatisfied | 47% |
24 / 100
FemaleVery Satisfied | 15% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 3% | |
Very Dissatisfied | 68% |
Varsity Tutors Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Varsity Tutors' Customer Satisfaction (CSAT) score was rated 27% according to Caucasian users and customers.
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27 / 100
Very Satisfied
12%
Satisfied
15%
Neither Satisfied nor Dissatisfied
2%
Dissatisfied
9%
Very Dissatisfied
62%
CSAT according to Other
Varsity Tutors' Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
10%
Very Dissatisfied
80%
Varsity Tutors Customer Satisfaction Score by Age
Varsity Tutors's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Varsity Tutors.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 36% | |||||||||||||||
| 31-35 | 0% | |||||||||||||||
| 36-40 | 50% | |||||||||||||||
| 46-50 | 11% | |||||||||||||||
| 51-55 | 33% | |||||||||||||||
| 56-60 | 16% |
Varsity Tutors Customer Satisfaction Score by Usage
Varsity Tutors's Customer Satisfaction score was rated the highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Varsity Tutors Customer Satisfaction Score by Industry
Varsity Tutors's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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}Varsity Tutors Customer Satisfaction vs. Competitors
Compared to its competitors, Varsity Tutors's Customer Satisfaction score is rated right above WyzAnt, and is preceded by Course Hero.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Chariot | 100% |
| Kaplan Test Prep | 63% |
| Chegg | 44% |
| Course Hero | 43% |
| Varsity Tutors | 42% |
| WyzAnt | 37% |
| Grade Potential Tutoring | 0% |
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Varsity Tutors Customer Service
2.3/5
Varsity Tutors has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.
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About Varsity Tutors's Customer Service
Address
101 S. Hanley Rd, Suite 300, Saint Louis, MO 63105
Website
http://www.varsitytutors.com
Phone Number
(888) 888-0446
Varsity Tutors's Social Links
Quick Insights into Varsity Tutors Customer Service
Varsity Tutors's Customer Service score was rated highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and rated lowest by Other customers.
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Ranked Varsity Tutors Customer Service the Highest
Ranked Varsity Tutors Customer Service the Lowest
Varsity Tutors Customer Service Score by Gender
Male customers rated Varsity Tutors's Customer Service score 0.2 stars higher than Female customers.
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Male
2/5
Female
1.8/5
Varsity Tutors Customer Service Score by Ethnicity
Varsity Tutors's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Varsity Tutors.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Other 1.5 | Other | 1.5 |
Varsity Tutors Customer Service Score by Age
Varsity Tutors's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.4 | 18-25 | 2.4 |
31-35 1.5 | 31-35 | 1.5 |
36-40 2.7 | 36-40 | 2.7 |
46-50 1.5 | 46-50 | 1.5 |
51-55 2 | 51-55 | 2 |
56-60 1.7 | 56-60 | 1.7 |
Varsity Tutors Customer Service Score by Usage
Varsity Tutors's Customer Service score was rated the highest by customers who have used Varsity Tutors's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Varsity Tutors Customer Service Score by Industry
Varsity Tutors's Customer Service score was rated the highest by Tech industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Varsity Tutors Customer Service vs. Competitors
Compared to its competitors, Varsity Tutors's Customer Service score is rated right above Course Hero, and is preceded by WyzAnt.
| COMPANY | Customer Service Score | |
|---|---|---|
| Chariot | 5/5 |
| Kaplan Test Prep | 4/5 |
| Chegg | 3.1/5 |
| WyzAnt | 2.4/5 |
| Varsity Tutors | 2.3/5 |
| Course Hero | 2.1/5 |
| Grade Potential Tutoring | N/A |
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Varsity Tutors as an Employer
2.7/5
Varsity Tutors has a 2.7/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Varsity Tutors scored a -28 for Net Promoter Score and a -16 for Employee Net Promoter Score. NPS gauges how likely a customer of Varsity Tutors would recommend the brand to a friend. ENPS measures how likely Varsity Tutors employees would recommend working at Varsity Tutors to a friend.
Net Promoter Score
-28
NPS Score
| 29% | Promoters |
|---|---|
| 14% | Passive |
| 57% | Detractors |
Employee Net Promoter Score
-16
eNPS Score
| 33% | Promoters |
|---|---|
| 18% | Passive |
| 49% | Detractors |
