Williams-Sonoma NPS & Customer Reviews | Comparably
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Williams-Sonoma
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About Williams-Sonoma's Brand

Williams-Sonoma is a retailer of home furnishings and gourmet cookware that offers products for every room in the house. Among its major competitors, Williams-Sonoma is ranked in 5th place for NPS while Target is 1st, and Kirkland's is 2nd. Overall, Williams-Sonoma has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $13.87B

Brand at a Glance

75%
Customer Loyalty
2.9/5
Product Quality
2.7/5
Pricing
2.6/5
Customer Service

Williams-Sonoma CMO
  Williams-Sonoma CMO

Felix Carbullido

Mr. Felix Carbullido has been Chief Marketing Officer of Williams-Sonoma, Inc. since July 24, 2014 and its Executive Vice President since October 19, 2017. Mr. Carbullido served as Senior Vice President of Marketing & Merchandising and General Manager of Smith & Hawken, Ltd. since October 2007. He led the marketing and merchandising efforts to support retail stores, promote store upgrade initiatives and optimize direct-to-consumer catalog and online channels, as well as develop and implement marketing programs that extend the Smith & Hawken brand into other retail channels. He served as Vice President and General Manager for Gap Direct, which included full responsibility for Gap Online. He has 15 years experience worked with Gap Inc. in strategic retail marketing, merchandising, store planning and strategic initiatives. Prior to working for Gap, he was in the executive training program with Macy's California. He was responsible for the Scotts Miracle-Gro Co.'s Smith & Hawken business, which includes its retail store, business-to-business and catalog/online operations. Mr. Carbullido earned his BA in Economics from University of California, Santa Barbara.

Williams-Sonoma Ranking

Williams-Sonoma NPS

Williams-Sonoma's Net Promoter Score (NPS) is a -16 with 35% Promoters, 14% Passives, and 51% Detractors. Net Promoter Score tracks whether Williams-Sonoma's customers would recommend using the product based on a scale of -100 to 100.

Williams-Sonoma Overall NPS

-16
NPS
35%Promoters
14%Passives
51%Detractors
Williams-Sonoma Overall NPS

Williams-Sonoma NPS Trend

-100
-50
0
50
100
Jan 2025
-15
Jan 2025-15
Feb 2025
-15
Feb 2025-15
Mar 2025
-15
Mar 2025-15
May 2025
-15
May 2025-15
Jun 2025
-15
Jun 2025-15
Jul 2025
-15
Jul 2025-15
Aug 2025
-15
Aug 2025-15
Sep 2025
-15
Sep 2025-15
Oct 2025
-15
Oct 2025-15
Nov 2025
-15
Nov 2025-15
Dec 2025
-15
Dec 2025-15
Jan 2026
-15
Jan 2026-15

How Other Brands Compare

Williams-Sonoma is ranked third for NPS among its competitors. Target and The Home Depot come in first and second, with Pottery Barn coming in at #4. Among those competitors, it is the third most valued company behind The Home Depot.

Williams-Sonoma's Logo
Williams-Sonoma
Target's Logo
Target
The Home Depot's Logo
The Home Depot
Pottery Barn's Logo
Pottery Barn
Global Ranking#-#7#86#-
NPS-163621-79
Social Sentiment Calculated by analyzing social media and other online mentionsNeutral-Neutral-
Valuation Updated every 24 hours for public companies$13.87B$94.56B$301.06B$9.94B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Williams-Sonoma NPS by Gender

Male customers rated Williams-Sonoma's NPS 28 points higher than Female customers.

Male

-25

Williams-Sonoma's NPS was rated -25 by Male customers on Comparably.

30%
Promoters
15%
Passives
55%
Detractors

Female

-53

Williams-Sonoma's NPS was rated -53 by Female customers on Comparably.

18%
Promoters
11%
Passives
71%
Detractors

Williams-Sonoma NPS by Ethnicity

Williams-Sonoma's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-55
Caucasian-55
Hispanic or Latino
-25
Hispanic or Latino-25
African American/Black
9
African American/Black9
Asian or Pacific Islander
43
Asian or Pacific Islander43
Other
-67
Other-67

Williams-Sonoma NPS by Age

Williams-Sonoma's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.

0
20
40
60
80
100
Promoters
30%
Passives
30%
Detractors
40%
18-2530%30%40%
Promoters
0%
Passives
33%
Detractors
67%
26-300%33%67%
Promoters
33%
Passives
34%
Detractors
33%
31-3533%34%33%
Promoters
50%
Passives
10%
Detractors
40%
36-4050%10%40%
Promoters
31%
Passives
6%
Detractors
63%
41-4531%6%63%
Promoters
0%
Passives
30%
Detractors
70%
46-500%30%70%
Promoters
14%
Passives
7%
Detractors
79%
51-5514%7%79%
Promoters
19%
Passives
6%
Detractors
75%
56-6019%6%75%
Promoters
18%
Passives
0%
Detractors
82%
61-6518%0%82%
Promoters
15%
Passives
4%
Detractors
81%
66+15%4%81%

Williams-Sonoma NPS by Usage

Williams-Sonoma's NPS was rated the highest by customers who have used Williams-Sonoma's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
-47
Less than 1 Year-47
1 to 2 Years
-47
1 to 2 Years-47
2 to 5 Years
-34
2 to 5 Years-34
5 to 10 Years
-30
5 to 10 Years-30
Over 10 Years
-55
Over 10 Years-55

Williams-Sonoma NPS vs. Competitors

Compared to its competitors, Williams-Sonoma's NPS is rated right above Crate and Barrel, and is preceded by Pier, Inc..

Williams-Sonoma Customer Reviews

Out of the 31 Williams-Sonoma customer reviews 14 were positive and 17 were constructive. Williams-Sonoma customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What do you value most about this brand?
Always put the customers best interest first to insure satisfaction. If they feel the product is not what the cusromer wants, they'll work with you to find a satisfactory solution. One that you will be happy with. Top rating for ethics, both during as well as after the sale.
What can this brand most improve?
Packaging is THE WORST. I will only buy on clearance because over half of what I get that is breakable is broken. About half the time, I complain. The other half, I swear I'll never buy anything from them again. They need to get Packaging right. It's utterly ridiculous!
What can this brand most improve?
customer service and it's awful policies
What do you value most about this brand?
Get less product from China
What can this brand most improve?
followup on customer complaint about product received

Williams-Sonoma Customer Loyalty

75%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

75% of Williams-Sonoma users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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75
75%
25
25%
Williams-Sonoma Customer Loyalty

Williams-Sonoma Customer Loyalty Score by Gender

Female customers rated Williams-Sonoma's Customer Loyalty score 1% higher than Male customers.

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Male
75%
Yes
Female
76%
Yes

Williams-Sonoma Customer Loyalty Score by Ethnicity

Williams-Sonoma's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

% who answered "Yes"

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78
out of 100
Caucasian
55
out of 100
Hispanic or Latino
84
out of 100
African American/Black
87
out of 100
Asian or Pacific Islander
58
out of 100
Other

Williams-Sonoma Customer Loyalty Score by Age

Williams-Sonoma's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 26-30.

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0
20%
40%
60%
80%
100%
18-25
64%
18-2564%
26-30
55%
26-3055%
31-35
85%
31-3585%
36-40
73%
36-4073%
41-45
72%
41-4572%
46-50
82%
46-5082%
51-55
68%
51-5568%
56-60
72%
56-6072%
61-65
79%
61-6579%
66+
86%
66+86%

Williams-Sonoma Customer Loyalty Score by Usage

Williams-Sonoma's Customer Loyalty score was rated the highest by customers who have used Williams-Sonoma's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
49%
1 to 2 Years
79%
2 to 5 Years
70%
5 to 10 Years
70%
Over 10 Years
83%

Williams-Sonoma Customer Loyalty Score by Industry

Williams-Sonoma's Customer Loyalty score was rated the highest by Business and Consumer Services industry customers, and the lowest by Marketing, Advertising and Research industry customers.

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Tech
60%
Accounting
73%
Architecture and Planning
64%
Arts and Entertainment
55%
Banking and Financial Services
73%
Business and Consumer Services
100%
Consulting
78%
Consumer Goods
100%
Education
100%
Healthcare, Hospitals and Medicine
86%
Legal
61%
Marketing, Advertising and Research
40%
Non-Profit
55%
Real Estate
70%
Retail
78%

Williams-Sonoma Customer Loyalty vs. Competitors

Compared to its competitors, Williams-Sonoma's Customer Loyalty score is rated right above Pottery Barn, and is preceded by Kirkland's.

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Williams-Sonoma's Logo
VS
Target's Logo
The Home Depot's Logo
Kirkland's' Logo
Pottery Barn's Logo
Bed Bath & Beyond's Logo
Crate and Barrel's Logo
Sur La Table's Logo
Pier, Inc. Logo

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Williams-Sonoma Product Quality

2.9/5

Williams-Sonoma has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.

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Williams-Sonoma Product Information

Williams-Sonoma’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Business and Consumer Services industry rated Williams-Sonoma's product the highest. Reviewers from the Accounting industry rated Williams-Sonoma the lowest at 2.4.

Website
https://www.williams-sonoma.com
Company Size
10,000+ Employees

Industry

Ecommerce and Marketplaces
Marketplaces

Quick Insights into Williams-Sonoma Product Quality

Williams-Sonoma's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Legal industry.

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Ranked Williams-Sonoma Product Quality the Highest

18-25
4.1
Business and Consumer Services
3.9
Hispanic or Latino
3.9

Ranked Williams-Sonoma Product Quality the Lowest

Over 10 Years
1.9
46-50
1.5
Legal
1.5

Williams-Sonoma Product Quality Score by Gender

Male customers rated Williams-Sonoma's Product Quality score 0.5 stars higher than Female customers.

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Male

2.7/5

Female

2.2/5

Williams-Sonoma Product Quality Score by Ethnicity

Williams-Sonoma's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
2.1
Caucasian2.1
Hispanic or Latino
3.9
Hispanic or Latino3.9
African American/Black
3.6
African American/Black3.6
Asian or Pacific Islander
3.6
Asian or Pacific Islander3.6
Other
2.1
Other2.1

Williams-Sonoma Product Quality Score by Age

Williams-Sonoma's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.

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0
1
2
3
4
5
18-25
4.1
18-254.1
26-30
2.5
26-302.5
31-35
3.1
31-353.1
36-40
3.3
36-403.3
41-45
2.4
41-452.4
46-50
1.5
46-501.5
51-55
2.2
51-552.2
56-60
2.1
56-602.1
61-65
2
61-652
66+
1.7
66+1.7

Williams-Sonoma Product Quality Score by Usage

Williams-Sonoma's Product Quality score was rated the highest by customers who have used Williams-Sonoma's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
2.2
1 to 2 Years
2.4
2 to 5 Years
3.3
5 to 10 Years
2.9
Over 10 Years
1.9

Williams-Sonoma Product Quality Score by Industry

Williams-Sonoma's Product Quality score was rated the highest by Business and Consumer Services industry customers, and the lowest by Legal industry customers.

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Tech
2.9
Accounting
2.4
Architecture and Planning
2.7
Arts and Entertainment
2.9
Banking and Financial Services
1.5
Business and Consumer Services
3.9
Consulting
1.5
Consumer Goods
3.1
Education
1.5
Healthcare, Hospitals and Medicine
1.5
Legal
1.5
Marketing, Advertising and Research
3.5
Non-Profit
1.6
Real Estate
2.1
Retail
3

Williams-Sonoma Product Quality vs. Competitors

Compared to its competitors, Williams-Sonoma's Product Quality score is rated right above Bed Bath & Beyond, and is preceded by Crate and Barrel.

Unlock Williams-Sonoma Product Quality vs. Competitors Data

Williams-Sonoma's Logo
VS
Target's Logo
Kirkland's' Logo
The Home Depot's Logo
Sur La Table's Logo
Crate and Barrel's Logo
Bed Bath & Beyond's Logo
Pottery Barn's Logo
Pier, Inc. Logo

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Williams-Sonoma Pricing

Williams-Sonoma ROI & Value For Money

2.7/5

Williams-Sonoma has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.

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Williams-Sonoma Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Business and Consumer Services industry. The users from the Consulting industry think that they had the lowest ROI from Williams-Sonoma.

Quick Insights into Williams-Sonoma ROI

Williams-Sonoma's ROI score was rated highest by African American/Black customers, and rated lowest by customers from the Legal industry.

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Ranked Williams-Sonoma ROI the Highest

African American/Black
3.7
18-25
3.6
Business and Consumer Services
3.6

Ranked Williams-Sonoma ROI the Lowest

Caucasian
2
46-50
1.7
Legal
1.5

Williams-Sonoma ROI Score by Gender

Male customers rated Williams-Sonoma's ROI score 0.5 stars higher than Female customers.

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Male

2.7/5

Female

2.2/5

Williams-Sonoma ROI Score by Ethnicity

Williams-Sonoma's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Williams-Sonoma.
0
1
2
3
4
5
Caucasian
2
Caucasian2
Hispanic or Latino
3.1
Hispanic or Latino3.1
African American/Black
3.7
African American/Black3.7
Asian or Pacific Islander
3.5
Asian or Pacific Islander3.5
Other
2.2
Other2.2

Williams-Sonoma ROI Score by Age

Williams-Sonoma's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.

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0
1
2
3
4
5
18-25
3.6
18-253.6
26-30
2.2
26-302.2
31-35
2.9
31-352.9
36-40
3
36-403
41-45
2.3
41-452.3
46-50
1.7
46-501.7
51-55
2
51-552
56-60
2
56-602
61-65
2.3
61-652.3
66+
1.8
66+1.8

Williams-Sonoma ROI Score by Usage

Williams-Sonoma's ROI score was rated the highest by customers who have used Williams-Sonoma's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
2.1
1 to 2 Years
2.2
2 to 5 Years
3
5 to 10 Years
2.6
Over 10 Years
2.1

Williams-Sonoma ROI Score by Industry

Williams-Sonoma's ROI score was rated the highest by Business and Consumer Services industry customers, and the lowest by Legal industry customers.

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Tech
2.4
Accounting
3.1
Architecture and Planning
2.4
Arts and Entertainment
2.7
Banking and Financial Services
1.8
Business and Consumer Services
3.6
Consulting
1.5
Consumer Goods
3.2
Education
2
Healthcare, Hospitals and Medicine
1.5
Legal
1.5
Marketing, Advertising and Research
3.6
Non-Profit
1.6
Real Estate
2
Retail
2.4

Williams-Sonoma Pricing vs. Competitors

Compared to its competitors, Williams-Sonoma's ROI score is rated right above Crate and Barrel, and is preceded by Sur La Table.

Unlock Williams-Sonoma ROI vs. Competitors Data

Williams-Sonoma's Logo
VS
Target's Logo
Kirkland's' Logo
The Home Depot's Logo
Sur La Table's Logo
Crate and Barrel's Logo
Bed Bath & Beyond's Logo
Pottery Barn's Logo
Pier, Inc. Logo

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Williams-Sonoma Customer Satisfaction (CSAT)

Williams-Sonoma Customer Satisfaction (CSAT) Score

51 / 100

Williams-Sonoma has an overall Customer Satisfaction score of 51 rated by its users and customers.

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Very Satisfied30%
Satisfied21%
Neither Satisfied nor Dissatisfied6%
Dissatisfied8%
Very Dissatisfied35%
Very Satisfied
30%
Satisfied
21%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
8%
Very Dissatisfied
35%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Williams-Sonoma Customer Satisfaction

Williams-Sonoma's Customer Satisfaction score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers from the Education industry.

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Ranked Williams-Sonoma Customer Satisfaction the Highest

Marketing, Advertising and Research
100%
18-25
83%
Asian or Pacific Islander
83%

Ranked Williams-Sonoma Customer Satisfaction the Lowest

Other
22%
61-65
18%
Education
0%

Williams-Sonoma Customer Satisfaction Score by Gender

Male customers rated Williams-Sonoma's Customer Satisfaction score 32 points higher than Female customers.

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60 / 100
Male
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
30%
28 / 100
Female
Very Satisfied
19%
Satisfied
9%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
12%
Very Dissatisfied
57%

Williams-Sonoma Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Williams-Sonoma's Customer Satisfaction (CSAT) score was rated 32% according to Caucasian users and customers.

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32 / 100
Very Satisfied21%
Satisfied11%
Neither Satisfied nor Dissatisfied0%
Dissatisfied11%
Very Dissatisfied57%
Very Satisfied
21%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
57%

CSAT according to Hispanic or Latino

Williams-Sonoma's Customer Satisfaction (CSAT) score was rated 57% according to Hispanic or Latino users and customers.

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57 / 100
Very Satisfied57%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied14%
Very Dissatisfied29%
Very Satisfied
57%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
29%

CSAT according to African American/Black

Williams-Sonoma's Customer Satisfaction (CSAT) score was rated 67% according to African American/Black users and customers.

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67 / 100
Very Satisfied56%
Satisfied11%
Neither Satisfied nor Dissatisfied0%
Dissatisfied11%
Very Dissatisfied22%
Very Satisfied
56%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
22%

CSAT according to Asian or Pacific Islander

Williams-Sonoma's Customer Satisfaction (CSAT) score was rated 83% according to Asian or Pacific Islander users and customers.

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83 / 100
Very Satisfied33%
Satisfied50%
Neither Satisfied nor Dissatisfied0%
Dissatisfied17%
Very Dissatisfied0%
Very Satisfied
33%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
0%

CSAT according to Other

Williams-Sonoma's Customer Satisfaction (CSAT) score was rated 22% according to Other users and customers.

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22 / 100
Very Satisfied0%
Satisfied22%
Neither Satisfied nor Dissatisfied14%
Dissatisfied7%
Very Dissatisfied57%
Very Satisfied
0%
Satisfied
22%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
7%
Very Dissatisfied
57%

Williams-Sonoma Customer Satisfaction Score by Age

Williams-Sonoma's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25 CSAT Score
83%
Very Satisfied
50%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
17%
18-2583%
26-30 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
40%
26-3020%
31-35 CSAT Score
71%
Very Satisfied
42%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
29%
31-3571%
36-40 CSAT Score
67%
Very Satisfied
44%
Satisfied
23%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
36-4067%
41-45 CSAT Score
50%
Very Satisfied
29%
Satisfied
21%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
7%
Very Dissatisfied
36%
41-4550%
46-50 CSAT Score
26%
Very Satisfied
13%
Satisfied
13%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
63%
46-5026%
51-55 CSAT Score
25%
Very Satisfied
17%
Satisfied
8%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
8%
Very Dissatisfied
67%
51-5525%
56-60 CSAT Score
30%
Very Satisfied
15%
Satisfied
15%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
8%
Very Dissatisfied
62%
56-6030%
61-65 CSAT Score
18%
Very Satisfied
18%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
82%
61-6518%
66+ CSAT Score
25%
Very Satisfied
20%
Satisfied
5%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
30%
Very Dissatisfied
45%
66+25%

Williams-Sonoma Customer Satisfaction Score by Usage

Williams-Sonoma's Customer Satisfaction score was rated the highest by customers who have used Williams-Sonoma's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
30
1 to 2 Years
37
2 to 5 Years
50
5 to 10 Years
61
Over 10 Years
29

Williams-Sonoma Customer Satisfaction Score by Industry

Williams-Sonoma's Customer Satisfaction score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Education industry customers.

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Tech
43
Accounting
50
Architecture and Planning
50
Arts and Entertainment
40
Banking and Financial Services
17
Business and Consumer Services
67
Consulting
0
Education
0
Healthcare, Hospitals and Medicine
13
Legal
17
Marketing, Advertising and Research
100
Real Estate
40
Retail
33

Williams-Sonoma Customer Satisfaction vs. Competitors

Compared to its competitors, Williams-Sonoma's Customer Satisfaction score is rated right above Crate and Barrel, and is preceded by Sur La Table.

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Williams-Sonoma's Logo
VS
Target's Logo
Kirkland's' Logo
The Home Depot's Logo
Sur La Table's Logo
Crate and Barrel's Logo
Bed Bath & Beyond's Logo
Pottery Barn's Logo
Pier, Inc. Logo

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Williams-Sonoma Customer Service

2.6/5

Williams-Sonoma has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.

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About Williams-Sonoma's Customer Service

Address

San Francisco, CA


Website

https://www.williams-sonoma.com


Phone Number

(415) 421-7900

Quick Insights into Williams-Sonoma Customer Service

Williams-Sonoma's Customer Service score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers from the Legal industry.

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Ranked Williams-Sonoma Customer Service the Highest

Business and Consumer Services
4.6
Asian or Pacific Islander
3.8
18-25
3.6

Ranked Williams-Sonoma Customer Service the Lowest

Less than 1 Year
1.8
61-65
1.5
Legal
1.5

Williams-Sonoma Customer Service Score by Gender

Male customers rated Williams-Sonoma's Customer Service score 0.7 stars higher than Female customers.

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Male

2.6/5

Female

1.9/5

Williams-Sonoma Customer Service Score by Ethnicity

Williams-Sonoma's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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0
20
40
60
80
100
Caucasian
1.8
Caucasian1.8
Hispanic or Latino
3.2
Hispanic or Latino3.2
African American/Black
3.2
African American/Black3.2
Asian or Pacific Islander
3.8
Asian or Pacific Islander3.8
Other
2.3
Other2.3

Williams-Sonoma Customer Service Score by Age

Williams-Sonoma's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25
3.6
18-253.6
26-30
2.4
26-302.4
31-35
3
31-353
36-40
3.3
36-403.3
41-45
2.3
41-452.3
46-50
1.5
46-501.5
51-55
1.5
51-551.5
56-60
1.8
56-601.8
61-65
1.5
61-651.5
66+
1.8
66+1.8

Williams-Sonoma Customer Service Score by Usage

Williams-Sonoma's Customer Service score was rated the highest by customers who have used Williams-Sonoma's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.8
1 to 2 Years
2.2
2 to 5 Years
2.7
5 to 10 Years
2.5
Over 10 Years
1.9

Williams-Sonoma Customer Service Score by Industry

Williams-Sonoma's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Legal industry customers.

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Tech
2.8
Accounting
2.7
Architecture and Planning
2.3
Arts and Entertainment
2.9
Banking and Financial Services
1.5
Business and Consumer Services
4.6
Consulting
1.5
Consumer Goods
3.6
Education
1.5
Healthcare, Hospitals and Medicine
1.5
Legal
1.5
Marketing, Advertising and Research
3.8
Non-Profit
2.1
Real Estate
1.8
Retail
1.9

Williams-Sonoma Customer Service vs. Competitors

Compared to its competitors, Williams-Sonoma's Customer Service score is rated right above Crate and Barrel, and is preceded by Sur La Table.

Unlock Williams-Sonoma Customer Service vs. Competitors Data

Williams-Sonoma's Logo
VS
Target's Logo
Kirkland's' Logo
The Home Depot's Logo
Sur La Table's Logo
Crate and Barrel's Logo
Bed Bath & Beyond's Logo
Pottery Barn's Logo
Pier, Inc. Logo

Sign Up for Brand Profile PRO to get the full Williams-Sonoma Customer Service vs. Competitors data and gain insights into your customers today.

Williams-Sonoma as an Employer

2.6/5

Williams-Sonoma has a 2.6/5 stars for its overall company culture rated by their employees

  Williams-Sonoma CEO
bottom
15%
CEO of Williams-Sonoma

In the Bottom 15% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Williams-Sonoma scored a -16 for Net Promoter Score and a -28 for Employee Net Promoter Score. NPS gauges how likely a customer of Williams-Sonoma would recommend the brand to a friend. ENPS measures how likely Williams-Sonoma employees would recommend working at Williams-Sonoma to a friend.

Net Promoter Score

-16
NPS Score
35%Promoters
14%Passive
51%Detractors

Employee Net Promoter Score

-28
eNPS Score
28%Promoters
16%Passive
56%Detractors

Global Ranking Snapshot

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Health and Wellness
3
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Food and Beverages
4
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Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail