

xiQ's Personality-driven Sales and Marketing Platform™ combines neuroscience, psychology, and AI to understand the buyers' mindset and the factors that influence their purchasing decisions. Our award-winning, proprietary AI platform delivers personality insights, comprehensive account intelligence, and real-time, curated content right to your team's fingertips so they can build trust and close deals faster Among its major competitors, xiQ is ranked in 6th place for NPS while Demandbase is 1st, and HubSpot is 2nd.
xiQ's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether xiQ's customers would recommend using the product based on a scale of -100 to 100.
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2023 -100 | Aug 2023 | -100 |
xiQ is ranked #4 for NPS among its competitors. Demandbase and HubSpot come in first and second, with Outreach coming in at third.
![]() xiQ | ![]() HubSpot | ![]() Outreach | ![]() Demandbase | |
| Global Ranking | #- | #224 | #- | #- |
| NPS | -100 | 35 | 25 | 36 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | $22.51B | $1.10B | $500.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, xiQ's Customer Satisfaction score is rated right below 6sense.
xiQ has a 4.7/5 stars for its overall company culture rated by their employees



xiQ scored a -100 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of xiQ would recommend the brand to a friend. ENPS measures how likely xiQ employees would recommend working at xiQ to a friend.
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |