


Diverse employees at American Family Insurance have rated Office Culture, Perks And Benefits, and Compensation as the highest categories they have scored
Women at American Family Insurance have rated Outlook, CEO Rating, and Team as the highest categories they have scored
American Family Insurance employees are -9% more likely to recommend American Family Insurance as a great place to work
| 35% | Promoters |
|---|---|
| 21% | Passives |
| 44% | Detractors |
Working at American Family Insurance is rated below average by 154 employees, across various culture dimensions. American Family Insurance employees rate Office Culture highest among all categories, and think that Meetings and Leadership have the most room for improvement, putting American Family Insurance’s culture in the Bottom 45% compared to similar sized companies on Comparably and in the Bottom 45% compared to other companies in Madison, WI. See below in detail how working at American Family Insurance was rated by employees.
Overall Company Culture at American Family Insurance is rated C
Last updated a month ago
American Family Insurance ranks in the Bottom 45% of other companies on Comparably with 10,000+ Employees for Overall Company Culture Score
Out of 167 American Family Insurance employee reviews, 71% were positive. The remaining 29% were constructive reviews with the goal of helping American Family Insurance improve their work culture.
| Positive Reviews | 71% |
|---|---|
| Constructive Feedback | 29% |
What is the best part about your compensation package?Dual Retirement Savings: The most frequently praised feature is the rare combination of both a 401k with company matching and a traditional Pension plan.
What do you like best about the leadership team?Overall Sentiment: It is a stable environment with excellent "human" elements—like teamwork and benefits—but one that requires navigating some internal bureaucracy and silos to get things done effecti
What is most positive about the culture and environment at your company?Community outreach and diversity goals, although little is done to create an inclusive safe space for all cultures.
Why do you feel undervalued and what would make you feel better about your compensation?Our suggestions are rarely implemented. Being paid for the overtime, we put in or additional claim load we are thrown based on ability. Promotional opportunities based on skill, and proven ability. Yearly wage increases that keeps up with cost of inflation. Supportive and functional mgmt.
Why do you feel undervalued and what would make you feel better about your compensation?Company lacks role clarity in most areas
What do your coworkers need to improve and how could you work together better?Negative behaviors by coworkers is a direct result of leadership failures. The lack of clarity in roles, inability to move from strategic vision to actual implementation, and slow decision making my senior leaders has resulted in discourse at all levels leading to everyone trying to save themselves
American Family Insurance has given its customers peace of mind by making their insurance experience easy and convenient.
To inspire, protect and restore your dreams. Because we believe a dream is the most valuable thing you'll ever own.
To be the most trusted and valued customer-driven insurance company. The American Family Enterprise is a family of companies dedicated to delivering unparalleled service and exceptional protection to our customers.
| Headquarter | 6000 American Parkway Madison, WI 53783 United States of America |
|---|---|
| Website | www.amfam.com |
| Founding Date | 1972 |
| Tel | (800) 692-6326 |
| Company Status | Private |
| Jobs | www.amfam.com/about/careers |
| Social Sites |
American Family Insurance competitors include Mutual of Omaha, Mercury Insurance, Allstate, and State Farm Insurance. American Family Insurance ranks 4th in Overall Culture Score on Comparably vs its competitors. See below how American Family Insurance compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

154 employees at American Family Insurance have reviewed American Family Insurance across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was a month ago.
Overall, the 154 American Family Insurance employees give their leadership a grade of C, or Bottom 40% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at American Family Insurance are generally satisfied with their total compensation at American Family Insurance, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at American Family Insurance are generally satisfied with their team. 154 Participants grade the quality of their coworkers a C. The majority believe the meetings at American Family Insurance are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at American Family Insurance believe the environment at American Family Insurance is positive. Most Participants believe the pace of work at American Family Insurance is extremely fast. About 60% of the employees at American Family Insurance work 8 hours or less, while 5% of them have an extremely long day - longer than twelve hours.
Overall, the employees at American Family Insurance are generally happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.


The prevailing opinion from employees about joining American Family Insurance is that the company was very unprepared on their first day. American Family Insurance employees concluded that their overall onboarding experience was negative. 50% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At American Family Insurance 50% of employees think their department KPIs and OKRs are clear. Employees’ understanding of American Family Insurance's KPIs and OKRs is essential for its success. Out of 7 American Family Insurance employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 4 have said yes.
Jack’s approval rate is just above average, putting Jack in the Top 50% of all CEOs of similar-sized companies on Comparably, and in the Top 50% compared to the CEOs of all other companies in Madison, WI. Jack Salzwedel is well regarded by employees for the Office Culture American Family Insurance offers, and ranks among the Top 25% of CEOs by employees in that category. Jack is most liked by Asian or Pacific Islander employees and employees with the company for Over 10 Years. However, employees in the Engineering department have a slightly unfavorable view of the CEO. When compared to American Family Insurance’s competitors, Jack Salzwedel ranks just below Allstate’s CEO Thomas Wilson. With Jack’s leadership, American Family Insurance employee respondents are most happy about their Office Culture and Professional Development. Jack was rated slightly below average for Meetings.
The American Family Insurance Executive Team is rated a “C” and led by CEO Jack Salzwedel, Vice President Marketing Sherina Smith, and Director, Program Management Office Lydia Creydt
Jack Salzwedel CEO / President
Jack Salzwedel serves as the CEO / President of American Family Insurance.
Sherina Smith Vice President Marketing
Sherina Smith serves as the Vice President Marketing of American Family Insurance.
Lydia Creydt Director, Program Management Office
Lydia Creydt serves as the Director, Program Management Office of American Family Insurance. Lydia started at American... read more
Tim Constien Claims Vice President
Tim Constien serves as the Claims Vice President of American Family Insurance. Tim started at American Family Insurance... read more
Brad Gleason EVP
Brad Gleason serves as the EVP of American Family Insurance.
Brad Bastian Application Services AVP (Architecture, Dev Ops and SQA)
Brad Bastian serves as the Application Services AVP (Architecture, Dev Ops and SQA) of American Family Insurance. Brad... read more
Mark Rothwell AVP, Brand and Consumer Marketing
Mark Rothwell serves as the AVP, Brand and Consumer Marketing of American Family Insurance. Mark started at American... read more
Bethany Harrington AVP, Digital Marketing & Customer Experience
Bethany Harrington serves as the AVP, Digital Marketing & Customer Experience of American Family Insurance.
Nate Collins AVP, Digital Transformation Strategy
Nate Collins serves as the AVP, Digital Transformation Strategy of American Family Insurance. Nate started at American... read more
How much do people at American Family Insurance get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at American Family Insurance is $136,703, or $65 per hour, while the estimated median salary is $143,739, or $69 per hour.
At American Family Insurance, the highest paid job is a Group Product Manager at $226,360 annually and the lowest is a SysAdmin at $40,000 annually. Average American Family Insurance salaries by department include: Communications at $235,499, Design at $124,411, IT at $105,935, and Business Development at $159,596. Half of American Family Insurance salaries are above $143,739.
76 employees at American Family Insurance rank their Compensation in the Top 50% of similar sized companies in the US (based on 234 ratings) while 72 employees at American Family Insurance rank their Perks And Benefits in the Top 50% of similar sized companies in the US (based on 76 ratings).
Salaries contributed from American Family Insurance employees include job titles like Data Scientist, Developer, Business Development Manager, and IT Manager. Comparably data has a total of 8 salary records from American Family Insurance employees.
Last updated a month ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $73k | $73k | 1st Percentile |
17th Percentile $107k | $107k | 17th Percentile |
33rd Percentile $134k | $134k | 33rd Percentile |
50th Percentile $193k | $193k | 50th Percentile |
67th Percentile $246k | $246k | 67th Percentile |
83rd Percentile $280k | $280k | 83rd Percentile |
100th Percentile $299k | $299k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diverse employees at American Family Insurance score the company 72/100 across various culture categories, placing American Family Insurance in the Top 25% of companies on Comparably with 10,000+ Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at American Family Insurance across various culture dimensions.
American Family Insurance's PTO and Vacation policy typically gives 20-30 days off a year. Paid Time Off is American Family Insurance's 3rd most important benefit besides Healthcare when ranked by employees, with 33% of employees saying it is the most important benefit. American Family Insurance's benefits and PTO Package averages to represent a $1500 - $2500 cash value per month.

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Candidates By Department
All Industries | 27% | |
|---|---|---|
Customer Support | 23% | |
IT | 12% | |
Marketing | 8% | |
Admin | 8% | |
Other | 23% |
Candidates By Location
Madison | 19% | |
|---|---|---|
Austin | 4% | |
Youngstown | 4% | |
Richardson | 4% | |
San Antonio | 4% | |
Other | 65% |
What is American Family Insurance address?
American Family Insurance location is at 6000 American Parkway
Who is the CEO of American Family Insurance?
American Family Insurance CEO is Jack Salzwedel, their score by employees is 68
What is American Family Insurance eNPS?
The eNPS for American Family Insurance is -9
What is the salary for Executive Assistant in American Family Insurance?
Executive Assistant average salary in the US is 73k
What are the salaries in the Business Development in American Family Insurance?
The average salaries for Business Development in American Family Insurance is 160k