Pacsun NPS & Customer Reviews

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Pacsun

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Pacsun

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About Pacsun's Brand

Co-created in Los Angeles, Pacsun inspires the next generation of youth, building community at the intersection of fashion, music, art and sport. Pacsun is a leading lifestyle brand offering an exclusive collection of the most relevant brands and styles Among its major competitors, Pacsun is ranked in 6th place for NPS while Vans is 1st, and Boot Barn Holdings is 2nd.

Brand at a Glance

76%

Customer Loyalty

3.6/5

Product Quality

3.2/5

Pricing

3.3/5

Customer Service

Pacsun Ranking

^#4 / 4 of its competitors

Pacsun NPS

Pacsun's Net Promoter Score (NPS) is a 12 with 45% Promoters, 22% Passives, and 33% Detractors. Net Promoter Score tracks whether Pacsun's customers would recommend using the product based on a scale of -100 to 100.

Pacsun Overall NPS

NPS

45%	Promoters
22%	Passives
33%	Detractors

Pacsun NPS Trend

-100

-50

100

Summary	Date	Score
Nov 2024 12	Nov 2024	12
Dec 2024 13	Dec 2024	13
Jan 2025 12	Jan 2025	12
Feb 2025 11	Feb 2025	11
Mar 2025 11	Mar 2025	11
Apr 2025 11	Apr 2025	11
May 2025 11	May 2025	11
Jul 2025 13	Jul 2025	13
Aug 2025 12	Aug 2025	12
Sep 2025 10	Sep 2025	10
Nov 2025 10	Nov 2025	10
Dec 2025 11	Dec 2025	11

How Other Brands Compare

Pacsun is ranked #4 for NPS among its competitors. Vans and Hot Topic come in first and second, with Urban Outfitters coming in at third.

	Pacsun	Vans	Hot Topic	Urban Outfitters
Global Ranking	#-	#16	#277	#356
NPS	12	47	19	15
Social Sentiment Calculated by analyzing social media and other online mentions	-	-	Neutral	-
Valuation Updated every 24 hours for public companies	-	$7.44B	-	$3.82B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Pacsun NPS by Gender

Male customers rated Pacsun's NPS 9 points higher than Female customers.

Male

Pacsun's NPS was rated 17 by Male customers on Comparably.

42%

Promoters

33%

Passives

25%

Detractors

Female

Pacsun's NPS was rated 8 by Female customers on Comparably.

46%

Promoters

16%

Passives

38%

Detractors

Pacsun NPS by Ethnicity

Pacsun's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian -25	Caucasian	-25
Hispanic or Latino 0	Hispanic or Latino	0
Asian or Pacific Islander 25	Asian or Pacific Islander	25

Pacsun NPS by Age

Pacsun's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

100

Summary

Age

Promoters

Passives

Detractors

18-25

53%

20%

27%

41-45

33%

67%

Pacsun NPS by Usage

Pacsun's NPS was rated the highest by customers who have used Pacsun's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -34	Less than 1 Year	-34
1 to 2 Years 56	1 to 2 Years	56
2 to 5 Years 39	2 to 5 Years	39
5 to 10 Years -43	5 to 10 Years	-43
Over 10 Years 11	Over 10 Years	11

Pacsun NPS vs. Competitors

Compared to its competitors, Pacsun's NPS is rated right above Roman, and is preceded by Tilly's.

COMPANY		NPS Score
	Vans	47
	Boot Barn Holdings	25
	Hot Topic	19
	Urban Outfitters	15
	Tilly's	13
	Pacsun	12
	Roman	N/A
	Aeropostale	-2
	Ascena Retail Group	-20

Pacsun Customer Reviews

Out of the 6 Pacsun customer reviews 4 were positive and 2 were constructive. Pacsun customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Pacsun Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Pacsun users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

76%

24%

Pacsun Customer Loyalty Score by Gender

Male customers rated Pacsun's Customer Loyalty score 6% higher than Female customers.

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Male

85%

Yes

Female

79%

Yes

Pacsun Customer Loyalty Score by Ethnicity

Pacsun's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

100

out of 100

Asian or Pacific Islander

Pacsun Customer Loyalty Score by Age

Pacsun's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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20%

40%

60%

80%

100%

Summary	Age	Score
18-25 82%	18-25	82%
41-45 70%	41-45	70%

Pacsun Customer Loyalty Score by Usage

Pacsun's Customer Loyalty score was rated the highest by customers who have used Pacsun's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	70%
1 to 2 Years	80%
2 to 5 Years	93%
5 to 10 Years	74%
Over 10 Years	78%

Pacsun Customer Loyalty Score by Industry

Pacsun's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.

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Tech	100%
Fashion and Beauty	74%
Arts and Entertainment	70%
Business and Consumer Services	78%
Marketing, Advertising and Research	70%
Retail	46%

Pacsun Customer Loyalty vs. Competitors

Compared to its competitors, Pacsun's Customer Loyalty score is rated right above Boot Barn Holdings, and is preceded by Tilly's.

COMPANY		Customer Loyalty Score
	Vans	85%
	Hot Topic	84%
	Ascena Retail Group	77%
	Tilly's	76%
	Pacsun	76%
	Boot Barn Holdings	75%
	Urban Outfitters	74%
	Aeropostale	71%
	Roman	N/A

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Pacsun Product Quality

3.6/5

Pacsun has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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Pacsun Product Information

Pacsun’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Pacsun's product the highest. Reviewers from the Retail industry rated Pacsun the lowest at 2.7.

Website: http://www.pacsun.com

Company Size: 10,000+ Employees

Industry

Retail

Quick Insights into Pacsun Product Quality

Pacsun's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by customers ages 41-45.

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Ranked Pacsun Product Quality the Highest

Tech	4.7
1 to 2 Years	4.6
18-25	4

Ranked Pacsun Product Quality the Lowest

Less than 1 Year	2.7
Retail	2.7
41-45	1.5

Pacsun Product Quality Score by Gender

Female customers rated Pacsun's Product Quality score 0.3 stars higher than Male customers.

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Male

3.5/5

Female

3.8/5

Pacsun Product Quality Score by Ethnicity

Pacsun's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 3.4	Caucasian	3.4
Hispanic or Latino 3.5	Hispanic or Latino	3.5
Asian or Pacific Islander 3.4	Asian or Pacific Islander	3.4

Pacsun Product Quality Score by Age

Pacsun's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 4	18-25	4
41-45 1.5	41-45	1.5

Pacsun Product Quality Score by Usage

Pacsun's Product Quality score was rated the highest by customers who have used Pacsun's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	2.7
1 to 2 Years	4.6
2 to 5 Years	4.1
5 to 10 Years	2.9
Over 10 Years	3.3

Pacsun Product Quality Score by Industry

Pacsun's Product Quality score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.

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Tech	4.7
Fashion and Beauty	3.8
Arts and Entertainment	4.3
Business and Consumer Services	4.2
Marketing, Advertising and Research	4.3
Retail	2.7

Pacsun Product Quality vs. Competitors

Compared to its competitors, Pacsun's Product Quality score is rated right above Hot Topic, and is preceded by Tilly's.

COMPANY		Product Quality Score
	Boot Barn Holdings	4.3/5
	Vans	4.3/5
	Urban Outfitters	3.9/5
	Tilly's	3.6/5
	Pacsun	3.6/5
	Hot Topic	3.5/5
	Ascena Retail Group	3.5/5
	Aeropostale	3.1/5
	Roman	N/A

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Pacsun Pricing

Pacsun ROI & Value For Money

3.2/5

Pacsun has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.

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Pacsun Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Retail industry think that they had the lowest ROI from Pacsun.

Quick Insights into Pacsun ROI

Pacsun's ROI score was rated highest by customers from the Tech industry, and rated lowest by customers ages 41-45.

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Ranked Pacsun ROI the Highest

Tech	4.5
1 to 2 Years	3.7
Male	3.5

Ranked Pacsun ROI the Lowest

5 to 10 Years	2.3
Retail	2.2
41-45	1.5

Pacsun ROI Score by Gender

Male customers rated Pacsun's ROI score 0.6 stars higher than Female customers.

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Male

3.5/5

Female

2.9/5

Pacsun ROI Score by Ethnicity

Pacsun's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 2.6	Caucasian	2.6
Hispanic or Latino 3.2	Hispanic or Latino	3.2
Asian or Pacific Islander 3	Asian or Pacific Islander	3

Pacsun ROI Score by Age

Pacsun's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 3.3	18-25	3.3
41-45 1.5	41-45	1.5

Pacsun ROI Score by Usage

Pacsun's ROI score was rated the highest by customers who have used Pacsun's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year	2.4
1 to 2 Years	3.7
2 to 5 Years	3.5
5 to 10 Years	2.3
Over 10 Years	2.9

Pacsun ROI Score by Industry

Pacsun's ROI score was rated the highest by Tech industry customers, and the lowest by Retail industry customers.

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Tech	4.5
Fashion and Beauty	3.6
Arts and Entertainment	3.8
Business and Consumer Services	3.4
Marketing, Advertising and Research	3.6
Retail	2.2

Pacsun Pricing vs. Competitors

Compared to its competitors, Pacsun's ROI score is rated right above Aeropostale, and is preceded by Tilly's.

COMPANY		Pricing Score
	Boot Barn Holdings	4.3/5
	Vans	4/5
	Urban Outfitters	3.3/5
	Hot Topic	3.3/5
	Tilly's	3.3/5
	Pacsun	3.2/5
	Aeropostale	3.1/5
	Ascena Retail Group	2.8/5
	Roman	N/A

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Pacsun Customer Satisfaction (CSAT)

Pacsun Customer Satisfaction (CSAT) Score

66 / 100

Pacsun has an overall Customer Satisfaction score of 66 rated by its users and customers.

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Very Satisfied	32%
Satisfied	34%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	10%
Very Dissatisfied	16%

Very Satisfied

32%

Satisfied

34%

Neither Satisfied nor Dissatisfied

Dissatisfied

10%

Very Dissatisfied

16%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Pacsun Customer Satisfaction

Pacsun's Customer Satisfaction score was rated highest by customers who have used Pacsun's products/services for 1 to 2 Years, and rated lowest by customers who have used Pacsun's products/services for Less than 1 Year.

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Ranked Pacsun Customer Satisfaction the Highest

1 to 2 Years	100%
Tech	100%
Hispanic or Latino	75%

Ranked Pacsun Customer Satisfaction the Lowest

Female	53%
Caucasian	43%
Less than 1 Year	20%

Pacsun Customer Satisfaction Score by Gender

Male customers rated Pacsun's Customer Satisfaction score 18 points higher than Female customers.

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71 / 100

Male

	Very Satisfied	14%
	Satisfied	57%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	29%

53 / 100

Female

	Very Satisfied	24%
	Satisfied	29%
	Neither Satisfied nor Dissatisfied	23%
	Dissatisfied	6%
	Very Dissatisfied	18%

Pacsun Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Pacsun's Customer Satisfaction (CSAT) score was rated 43% according to Caucasian users and customers.

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43 / 100

Very Satisfied	7%
Satisfied	36%
Neither Satisfied nor Dissatisfied	29%
Dissatisfied	7%
Very Dissatisfied	21%

Very Satisfied

Satisfied

36%

Neither Satisfied nor Dissatisfied

29%

Dissatisfied

Very Dissatisfied

21%

CSAT according to Hispanic or Latino

Pacsun's Customer Satisfaction (CSAT) score was rated 75% according to Hispanic or Latino users and customers.

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75 / 100

Very Satisfied	25%
Satisfied	50%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	25%

Very Satisfied

25%

Satisfied

50%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

25%

CSAT according to Asian or Pacific Islander

Pacsun's Customer Satisfaction (CSAT) score was rated 66% according to Asian or Pacific Islander users and customers.

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66 / 100

Very Satisfied	33%
Satisfied	33%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	34%

Very Satisfied

33%

Satisfied

33%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

34%

Pacsun Customer Satisfaction Score by Age

Pacsun's Customer Satisfaction score was rated 62 points by customers ages 18-25 on Comparably.

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100

Breakdown

Age

Score

18-25

62%

Pacsun Customer Satisfaction Score by Usage

Pacsun's Customer Satisfaction score was rated the highest by customers who have used Pacsun's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	20
1 to 2 Years	100
2 to 5 Years	58
Over 10 Years	33

Pacsun Customer Satisfaction Score by Industry

Pacsun's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Business and Consumer Services industry customers.

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Tech	100
Business and Consumer Services	67

Pacsun Customer Satisfaction vs. Competitors

Compared to its competitors, Pacsun's Customer Satisfaction score is rated right above Aeropostale, and is preceded by Tilly's.

COMPANY		Customer Satisfaction (CSAT) Score
	Vans	85%
	Boot Barn Holdings	78%
	Urban Outfitters	78%
	Hot Topic	73%
	Tilly's	68%
	Pacsun	67%
	Aeropostale	59%
	Ascena Retail Group	54%
	Roman	0%

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Pacsun Customer Service

3.3/5

Pacsun has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.

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About Pacsun's Customer Service

Address

3450 E Miraloma Ave, Anaheim, CA 92806

Website

http://www.pacsun.com

Quick Insights into Pacsun Customer Service

Pacsun's Customer Service score was rated highest by customers from the Tech industry, and rated lowest by customers ages 41-45.

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Ranked Pacsun Customer Service the Highest

Tech	4.6
1 to 2 Years	4.4
18-25	3.7

Ranked Pacsun Customer Service the Lowest

Marketing, Advertising and Research	2.6
5 to 10 Years	2.2
41-45	1.6

Pacsun Customer Service Score by Gender

Male customers rated Pacsun's Customer Service score 0.3 stars higher than Female customers.

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Male

3.5/5

Female

3.2/5

Pacsun Customer Service Score by Ethnicity

Pacsun's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 2.8	Caucasian	2.8
Hispanic or Latino 3.7	Hispanic or Latino	3.7
Asian or Pacific Islander 3.4	Asian or Pacific Islander	3.4

Pacsun Customer Service Score by Age

Pacsun's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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100

Summary	Age	Customer Service Score
18-25 3.7	18-25	3.7
41-45 1.6	41-45	1.6

Pacsun Customer Service Score by Usage

Pacsun's Customer Service score was rated the highest by customers who have used Pacsun's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year	2.5
1 to 2 Years	4.4
2 to 5 Years	3.6
5 to 10 Years	2.2
Over 10 Years	3.2

Pacsun Customer Service Score by Industry

Pacsun's Customer Service score was rated the highest by Tech industry customers, and the lowest by Marketing, Advertising and Research industry customers.

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Tech	4.6
Fashion and Beauty	3.5
Arts and Entertainment	4.3
Business and Consumer Services	3.6
Marketing, Advertising and Research	2.6
Retail	2.7

Pacsun Customer Service vs. Competitors

Compared to its competitors, Pacsun's Customer Service score is rated right above Aeropostale, and is preceded by Tilly's.

COMPANY		Customer Service Score
	Boot Barn Holdings	4.2/5
	Vans	4.1/5
	Urban Outfitters	3.6/5
	Hot Topic	3.5/5
	Tilly's	3.4/5
	Pacsun	3.3/5
	Aeropostale	2.9/5
	Ascena Retail Group	2.9/5
	Roman	N/A

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Pacsun as an Employer

3.4/5

Pacsun has a 3.4/5 stars for its overall company culture rated by their employees

top

40%

CEO of Pacsun

Brieane Olson

In the Top 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Pacsun scored a 12 for Net Promoter Score and a 7 for Employee Net Promoter Score. NPS gauges how likely a customer of Pacsun would recommend the brand to a friend. ENPS measures how likely Pacsun employees would recommend working at Pacsun to a friend.

Net Promoter Score

NPS Score

45%	Promoters
22%	Passive
33%	Detractors

Employee Net Promoter Score

eNPS Score

42%	Promoters
23%	Passive
35%	Detractors

Global Ranking Snapshot

RANK			INDUSTRY
1	Costco	W. Craig Jelinek	Retail
2	Peloton	Barry McCarthy	Health and Wellness
3	Chick-fil-A	Dan Cathy	Food and Beverages
4	Netflix	Ted Sarandos	Media and Entertainment
5	Apple	Timothy Cook	Tech
6	Nike	John Donahoe	Fashion and Beauty
7	Target	Brian Cornell	Retail