11
NPS
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Socialbakers
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About Socialbakers' Brand
Socialbakers is one of the world’s largest social marketing & analytics solutions provider. Among its major competitors, Socialbakers is ranked in 7th place for NPS while Facelift Brand Building Technologies is 1st, and Buffer is 2nd. Overall, Socialbakers has a neutral social sentiment, when analyzing social media channels and online mentions.
Brand at a Glance
69%
Customer Loyalty
3.7/5
Product Quality
3.6/5
Pricing
3.8/5
Customer Service
Socialbakers Ranking
- #3 / 4 of its competitors
Socialbakers NPS
Socialbakers's Net Promoter Score (NPS) is a 11 with 42% Promoters, 27% Passives, and 31% Detractors. Net Promoter Score tracks whether Socialbakers's customers would recommend using the product based on a scale of -100 to 100.
Socialbakers Overall NPS
| 42% | Promoters |
|---|---|
| 27% | Passives |
| 31% | Detractors |
Socialbakers NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 21 | Aug 2020 | 21 |
Jan 2021 15 | Jan 2021 | 15 |
Nov 2021 8 | Nov 2021 | 8 |
Mar 2022 5 | Mar 2022 | 5 |
Sep 2022 8 | Sep 2022 | 8 |
May 2023 8 | May 2023 | 8 |
Sep 2023 11 | Sep 2023 | 11 |
How Other Brands Compare
Socialbakers is ranked third for NPS among its competitors. Sprout Social and Hootsuite come in first and second, with Sprinklr coming in at #4.
Socialbakers |  Hootsuite |  Sprout Social |  Sprinklr | |
| Global Ranking | #- | #225 | #276 | #534 |
| NPS | 11 | 24 | 37 | 10 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | Neutral | - | Positive |
| Valuation Updated every 24 hours for public companies | - | $3.40B | $3.40B | $1.80B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Socialbakers NPS by Gender
Socialbakers's NPS was rated -34 by Female customers on Comparably.
Female
-34
Socialbakers's NPS was rated -34 by Female customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
Male
N/A
Socialbakers's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
Socialbakers NPS by Usage
Socialbakers's NPS was rated the highest by customers who have used Socialbakers's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 42 | Less than 1 Year | 42 |
1 to 2 Years -25 | 1 to 2 Years | -25 |
2 to 5 Years -25 | 2 to 5 Years | -25 |
Socialbakers NPS vs. Competitors
Compared to its competitors, Socialbakers's NPS is rated right above Sprinklr, and is preceded by Hootsuite.
| COMPANY | NPS Score | |
|---|---|---|
 | Facelift Brand Building Technologies | 100 |
 | Buffer | 49 |
 | Zoho | 41 |
| Sprout Social | 37 |
 | Spredfast | 34 |
| Hootsuite | 24 |
| Socialbakers | 11 |
| Sprinklr | 10 |
 | Simply Measured | N/A |
 | Shareablee, Inc | -100 |
Socialbakers Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Socialbakers users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Socialbakers Customer Loyalty Score by Gender
Socialbakers's Customer Loyalty score was rated 70 by Female customers on Comparably.
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Female
70%
Yes
Male
N/A
Yes
Socialbakers Customer Loyalty vs. Competitors
Compared to its competitors, Socialbakers's Customer Loyalty score is rated right above Facelift Brand Building Technologies, and is preceded by Sprinklr.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Sprout Social | 90% |
| Buffer | 83% |
| Zoho | 80% |
| Hootsuite | 76% |
| Sprinklr | 76% |
| Socialbakers | 69% |
| Facelift Brand Building Technologies | N/A |
| Spredfast | N/A |
| Shareablee, Inc | N/A |
| Simply Measured | N/A |
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Socialbakers Product Quality
3.7/5
Socialbakers has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
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Socialbakers Product Information
Socialbakers serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. Socialbakers supports Web devices and offers products for small, medium, and large sized businesses.
Socialbakers’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Socialbakers's product the highest.
- Website
- http://www.socialbakers.com
- Company Size
- 201-500 Employees
Industry
Tech
Analytics
Media
Social
Sports & Entertainment
Languages Supported
English
German
Spanish
Product Type
Facebook App Software
Social Media Marketing Software
Social Media Management Software
Social Media Monitoring Software
Social Media Analytics Tools Software
Quick Insights into Socialbakers Product Quality
Socialbakers's Product Quality score was rated highest by customers who have used Socialbakers's products/services for 2 to 5 Years, and rated lowest by customers who have used Socialbakers's products/services for 1 to 2 Years.
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Ranked Socialbakers Product Quality the Highest
Ranked Socialbakers Product Quality the Lowest
Socialbakers Product Quality Score by Gender
Socialbakers's Product Quality score was rated 4.1 by Female customers on Comparably.
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Female
4.1/5
Male
N/A
Socialbakers Product Quality Score by Usage
Socialbakers's Product Quality score was rated the highest by customers who have used Socialbakers's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Socialbakers Product Quality Score by Industry
Socialbakers's Product Quality score was rated 3.9 stars by Tech industry customers.
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Socialbakers Product Quality vs. Competitors
Compared to its competitors, Socialbakers's Product Quality score is rated right above Shareablee, Inc, and is preceded by Sprinklr.
| COMPANY | Product Quality Score | |
|---|---|---|
| Buffer | 4.4/5 |
| Zoho | 4.2/5 |
| Sprout Social | 4.1/5 |
| Facelift Brand Building Technologies | 4/5 |
| Spredfast | 4/5 |
| Hootsuite | 3.9/5 |
| Sprinklr | 3.9/5 |
| Socialbakers | 3.7/5 |
| Shareablee, Inc | 1.5/5 |
| Simply Measured | N/A |
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Socialbakers Pricing
Socialbakers ROI & Value For Money
3.6/5
Socialbakers has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Socialbakers Pricing Plans
Socialbakers has a pricing structure that accommodates small, medium, and large businesses. Starting from $200/month, Socialbakers uses a subscription model.
Who Uses Socialbakers?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into Socialbakers ROI
Socialbakers's ROI score was rated highest by Female customers.
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Ranked Socialbakers ROI the Highest
Socialbakers ROI Score by Gender
Socialbakers's ROI score was rated 3.8 by Female customers on Comparably.
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Female
3.8/5
Male
N/A
Socialbakers Pricing vs. Competitors
Compared to its competitors, Socialbakers's ROI score is rated right above Spredfast, and is preceded by Hootsuite.
| COMPANY | Pricing Score | |
|---|---|---|
| Buffer | 4.3/5 |
| Zoho | 4.3/5 |
| Sprout Social | 4/5 |
| Facelift Brand Building Technologies | 4/5 |
| Sprinklr | 3.9/5 |
| Hootsuite | 3.7/5 |
| Socialbakers | 3.6/5 |
| Spredfast | 3.5/5 |
| Shareablee, Inc | N/A |
| Simply Measured | N/A |
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Socialbakers Customer Satisfaction (CSAT)
Socialbakers Customer Satisfaction (CSAT) Score
83 / 100
Socialbakers has an overall Customer Satisfaction score of 83 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
50%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Socialbakers Customer Satisfaction
Socialbakers's Customer Satisfaction score was rated highest by Female customers.
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Ranked Socialbakers Customer Satisfaction the Highest
Socialbakers Customer Satisfaction Score by Gender
Socialbakers's Customer Satisfaction score was rated 67 by Female customers on Comparably.
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67 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 34% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Socialbakers Customer Satisfaction vs. Competitors
Compared to its competitors, Socialbakers's Customer Satisfaction score is rated right above Sprinklr, and is preceded by Buffer.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Zoho | 87% |
| Buffer | 86% |
| Socialbakers | 83% |
| Sprinklr | 76% |
| Sprout Social | 74% |
| Hootsuite | 66% |
| Facelift Brand Building Technologies | 0% |
| Spredfast | 0% |
| Shareablee, Inc | 0% |
| Simply Measured | 0% |
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Socialbakers Customer Service
3.8/5
Socialbakers has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Socialbakers's Customer Service
Address
Forum Karlin, Pernerova 676/51,
Website
http://www.socialbakers.com
Quick Insights into Socialbakers Customer Service
Socialbakers's Customer Service score was rated highest by Female customers.
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Ranked Socialbakers Customer Service the Highest
Socialbakers Customer Service Score by Gender
Socialbakers's Customer Service score was rated 4 by Female customers on Comparably.
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Female
4/5
Male
N/A
Socialbakers Customer Service vs. Competitors
Compared to its competitors, Socialbakers's Customer Service score is rated right above Sprinklr, and is preceded by Sprout Social.
| COMPANY | Customer Service Score | |
|---|---|---|
| Facelift Brand Building Technologies | 5/5 |
| Buffer | 4.1/5 |
| Zoho | 4.1/5 |
| Sprout Social | 4/5 |
| Socialbakers | 3.8/5 |
| Sprinklr | 3.8/5 |
| Spredfast | 3.7/5 |
| Hootsuite | 3.6/5 |
| Shareablee, Inc | N/A |
| Simply Measured | N/A |
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Socialbakers as an Employer
4.7/5
Socialbakers has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Socialbakers scored a 11 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Socialbakers would recommend the brand to a friend. ENPS measures how likely Socialbakers employees would recommend working at Socialbakers to a friend.
Net Promoter Score
11
NPS Score
| 42% | Promoters |
|---|---|
| 27% | Passive |
| 31% | Detractors |
Employee Net Promoter Score
100
eNPS Score
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
