13
NPS
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BaubleBar
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About BaubleBar's Brand
BaubleBar is a one-stop retailer for affordable, on-trend fashion jewelry. Among its major competitors, BaubleBar is ranked in 4th place for NPS while Kendra Scott, LLC. is 1st, and Gucci is 2nd.
Brand at a Glance
66%
Customer Loyalty
3.5/5
Product Quality
3.1/5
Pricing
3/5
Customer Service
BaubleBar Ranking
- #3 / 4 of its competitors
BaubleBar NPS
BaubleBar's Net Promoter Score (NPS) is a 13 with 49% Promoters, 15% Passives, and 36% Detractors. Net Promoter Score tracks whether BaubleBar's customers would recommend using the product based on a scale of -100 to 100.
BaubleBar Overall NPS
| 49% | Promoters |
|---|---|
| 15% | Passives |
| 36% | Detractors |
BaubleBar NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2023 14 | Sep 2023 | 14 |
Oct 2023 13 | Oct 2023 | 13 |
Nov 2023 8 | Nov 2023 | 8 |
Dec 2023 8 | Dec 2023 | 8 |
Jan 2024 7 | Jan 2024 | 7 |
Apr 2024 8 | Apr 2024 | 8 |
May 2024 10 | May 2024 | 10 |
Jul 2024 9 | Jul 2024 | 9 |
Aug 2024 10 | Aug 2024 | 10 |
Dec 2024 12 | Dec 2024 | 12 |
Feb 2025 10 | Feb 2025 | 10 |
Jan 2026 11 | Jan 2026 | 11 |
How Other Brands Compare
BaubleBar is ranked third for NPS among its competitors. Kendra Scott, LLC. and Gucci come in first and second, with Alex and Ani coming in at #4.
BaubleBar |  Gucci |  Kendra Scott, LLC. |  Alex and Ani | |
| Global Ranking | #- | #52 | #882 | #- |
| NPS | 13 | 31 | 42 | 9 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | - | - | - | $1.25B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BaubleBar NPS by Gender
BaubleBar's NPS was rated -28 by Female customers on Comparably.
Female
-28
BaubleBar's NPS was rated -28 by Female customers on Comparably.
27%
Promoters
18%
Passives
55%
Detractors
Male
N/A
BaubleBar's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
BaubleBar NPS by Ethnicity
BaubleBar's NPS was rated -23 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -23 | Caucasian | -23 |
BaubleBar NPS by Usage
BaubleBar's NPS was rated the highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -72 | Less than 1 Year | -72 |
2 to 5 Years 40 | 2 to 5 Years | 40 |
BaubleBar NPS vs. Competitors
Compared to its competitors, BaubleBar's NPS is rated right above Alex and Ani, and is preceded by Fossil.
| COMPANY | NPS Score | |
|---|---|---|
| Kendra Scott, LLC. | 42 |
| Gucci | 31 |
 | Fossil | 28 |
| BaubleBar | 13 |
| Alex and Ani | 9 |
 | Alex | N/A |
 | charming charlie | -5 |
 | Stella & Dot | -22 |
 | BERRICLE | -34 |
BaubleBar Customer Reviews
Out of the 4 BaubleBar customer reviews 1 was positive and 3 were constructive. BaubleBar customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
BaubleBar Customer Loyalty
66%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
66% of BaubleBar users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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BaubleBar Customer Loyalty Score by Gender
BaubleBar's Customer Loyalty score was rated 67 by Female customers on Comparably.
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Female
67%
Yes
Male
N/A
Yes
BaubleBar Customer Loyalty Score by Ethnicity
BaubleBar's Customer Loyalty score was rated 60% by Caucasian customers on Comparably.
% who answered "Yes"
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60
out of 100
Caucasian
BaubleBar Customer Loyalty Score by Usage
BaubleBar's Customer Loyalty score was rated the highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
BaubleBar Customer Loyalty vs. Competitors
Compared to its competitors, BaubleBar's Customer Loyalty score is rated right above Stella & Dot, and is preceded by Alex and Ani.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| BERRICLE | 100% |
| Fossil | 84% |
| charming charlie | 84% |
| Kendra Scott, LLC. | 81% |
| Gucci | 76% |
| Alex and Ani | 72% |
| BaubleBar | 66% |
| Stella & Dot | 52% |
| Alex | N/A |
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BaubleBar Product Quality
3.5/5
BaubleBar has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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BaubleBar Product Information
BaubleBar’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://baublebar.com
- Company Size
- 51-200 Employees
Industry
Tech
Fashion and Beauty
Ecommerce and Marketplaces
Hardware and Devices
Quick Insights into BaubleBar Product Quality
BaubleBar's Product Quality score was rated highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and rated lowest by customers who have used BaubleBar's products/services for Less than 1 Year.
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Ranked BaubleBar Product Quality the Highest
Ranked BaubleBar Product Quality the Lowest
BaubleBar Product Quality Score by Gender
BaubleBar's Product Quality score was rated 2.4 by Female customers on Comparably.
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Female
2.4/5
Male
N/A
BaubleBar Product Quality Score by Ethnicity
BaubleBar's Product Quality score was rated 2.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of BaubleBar.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
BaubleBar Product Quality Score by Usage
BaubleBar's Product Quality score was rated the highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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BaubleBar Product Quality vs. Competitors
Compared to its competitors, BaubleBar's Product Quality score is rated right above charming charlie, and is preceded by Alex and Ani.
| COMPANY | Product Quality Score | |
|---|---|---|
| BERRICLE | 5/5 |
| Gucci | 4.2/5 |
| Kendra Scott, LLC. | 4.1/5 |
| Fossil | 4/5 |
| Alex and Ani | 3.7/5 |
| BaubleBar | 3.5/5 |
| charming charlie | 3.3/5 |
| Stella & Dot | 3.3/5 |
| Alex | N/A |
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BaubleBar Pricing
BaubleBar ROI & Value For Money
3.1/5
BaubleBar has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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Quick Insights into BaubleBar ROI
BaubleBar's ROI score was rated highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and rated lowest by customers who have used BaubleBar's products/services for Less than 1 Year.
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Ranked BaubleBar ROI the Highest
Ranked BaubleBar ROI the Lowest
BaubleBar ROI Score by Gender
BaubleBar's ROI score was rated 2.4 by Female customers on Comparably.
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Female
2.4/5
Male
N/A
BaubleBar ROI Score by Ethnicity
BaubleBar's ROI score was rated 2.4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of BaubleBar.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
BaubleBar ROI Score by Usage
BaubleBar's ROI score was rated the highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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BaubleBar Pricing vs. Competitors
Compared to its competitors, BaubleBar's ROI score is rated right above Stella & Dot, and is preceded by Alex and Ani.
| COMPANY | Pricing Score | |
|---|---|---|
| BERRICLE | 5/5 |
| Kendra Scott, LLC. | 3.9/5 |
| Fossil | 3.9/5 |
| Gucci | 3.8/5 |
| charming charlie | 3.3/5 |
| Alex and Ani | 3.2/5 |
| BaubleBar | 3.1/5 |
| Stella & Dot | 3.1/5 |
| Alex | N/A |
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BaubleBar Customer Satisfaction (CSAT)
BaubleBar Customer Satisfaction (CSAT) Score
59 / 100
BaubleBar has an overall Customer Satisfaction score of 59 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
38%
Satisfied
21%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
34%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into BaubleBar Customer Satisfaction
BaubleBar's Customer Satisfaction score was rated highest by Female customers.
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Ranked BaubleBar Customer Satisfaction the Highest
BaubleBar Customer Satisfaction Score by Gender
BaubleBar's Customer Satisfaction score was rated 45 by Female customers on Comparably.
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45 / 100
FemaleVery Satisfied | 36% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 55% |
BaubleBar Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
BaubleBar's Customer Satisfaction (CSAT) score was rated 44% according to Caucasian users and customers.
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44 / 100
Very Satisfied
44%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
56%
BaubleBar Customer Satisfaction Score by Usage
BaubleBar's Customer Satisfaction score was rated 17 points by customers who have used BaubleBar's products/services for Less than 1 Year.
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BaubleBar Customer Satisfaction vs. Competitors
Compared to its competitors, BaubleBar's Customer Satisfaction score is rated right above Stella & Dot, and is preceded by charming charlie.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Fossil | 81% |
| Gucci | 79% |
| Alex and Ani | 74% |
| Kendra Scott, LLC. | 72% |
| charming charlie | 60% |
| BaubleBar | 59% |
| Stella & Dot | 40% |
| BERRICLE | 0% |
| Alex | 0% |
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BaubleBar Customer Service
3/5
BaubleBar has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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About BaubleBar's Customer Service
Address
1115 Broadway, 6th Floor, New York City, NY
Website
http://baublebar.com
Phone Number
16466644801
Quick Insights into BaubleBar Customer Service
BaubleBar's Customer Service score was rated highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and rated lowest by customers who have used BaubleBar's products/services for Less than 1 Year.
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Ranked BaubleBar Customer Service the Highest
Ranked BaubleBar Customer Service the Lowest
BaubleBar Customer Service Score by Gender
BaubleBar's Customer Service score was rated 2.2 by Female customers on Comparably.
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Female
2.2/5
Male
N/A
BaubleBar Customer Service Score by Ethnicity
BaubleBar's Customer Service score was rated 2.4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of BaubleBar.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
BaubleBar Customer Service Score by Usage
BaubleBar's Customer Service score was rated the highest by customers who have used BaubleBar's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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BaubleBar Customer Service vs. Competitors
Compared to its competitors, BaubleBar's Customer Service score is rated right above Stella & Dot, and is preceded by Alex and Ani.
| COMPANY | Customer Service Score | |
|---|---|---|
| BERRICLE | 5/5 |
| Fossil | 4.1/5 |
| Gucci | 4/5 |
| Kendra Scott, LLC. | 4/5 |
| Alex and Ani | 3.2/5 |
| BaubleBar | 3/5 |
| Stella & Dot | 2.9/5 |
| charming charlie | 2.8/5 |
| Alex | N/A |
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Consumer vs. Employees
BaubleBar scored a 13 for Net Promoter Score and a -56 for Employee Net Promoter Score. NPS gauges how likely a customer of BaubleBar would recommend the brand to a friend. ENPS measures how likely BaubleBar employees would recommend working at BaubleBar to a friend.
Net Promoter Score
13
NPS Score
| 49% | Promoters |
|---|---|
| 15% | Passive |
| 36% | Detractors |
Employee Net Promoter Score
-56
eNPS Score
| 22% | Promoters |
|---|---|
| 0% | Passive |
| 78% | Detractors |
