28
NPS
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Cogent Communications
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About Cogent Communications' Brand
Among its major competitors, Cogent Communications is ranked in 2nd place for NPS while Level 3 Communications is 1st, and Cable One is 3rd.
Brand at a Glance
79%
Customer Loyalty
3.9/5
Product Quality
3.4/5
Pricing
3.8/5
Customer Service
Cogent Communications Ranking
- #1 / 4 of its competitors
Cogent Communications NPS
Cogent Communications's Net Promoter Score (NPS) is a 28 with 57% Promoters, 14% Passives, and 29% Detractors. Net Promoter Score tracks whether Cogent Communications's customers would recommend using the product based on a scale of -100 to 100.
Cogent Communications Overall NPS
| 57% | Promoters |
|---|---|
| 14% | Passives |
| 29% | Detractors |
Cogent Communications NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2020 0 | May 2020 | 0 |
Jan 2021 50 | Jan 2021 | 50 |
Feb 2021 66 | Feb 2021 | 66 |
Apr 2021 75 | Apr 2021 | 75 |
Oct 2021 80 | Oct 2021 | 80 |
Jan 2022 29 | Jan 2022 | 29 |
How Other Brands Compare
Cogent Communications is ranked first for NPS among its competitors. Cable One and Verizon come in second and third, with Lumen (formerly CenturyLink) coming in at #4.
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Cogent Communications |  Verizon |  Lumen (formerly CenturyLink) |  Cable One | |
| Global Ranking | #- | #108 | #- | #- |
| NPS | 28 | 17 | -71 | 24 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Negative | Negative | - |
| Valuation Updated every 24 hours for public companies | - | $241.36B | $12.07B | $7.59B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cogent Communications NPS vs. Competitors
Compared to its competitors, Cogent Communications's NPS is rated right above Cable One, and is preceded by Level 3 Communications.
| COMPANY | NPS Score | |
|---|---|---|
 | Level 3 Communications | 34 |
| Cogent Communications | 28 |
| Cable One | 24 |
| Verizon | 17 |
 | Hurricane Electric | N/A |
 | Zayo Group | -6 |
 | Earthlink | -50 |
| Lumen (formerly CenturyLink) | -71 |
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Cogent Communications Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Cogent Communications users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Cogent Communications Customer Loyalty vs. Competitors
Compared to its competitors, Cogent Communications's Customer Loyalty score is rated right above Zayo Group, and is preceded by Level 3 Communications.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Earthlink | 100% |
| Verizon | 84% |
| Level 3 Communications | 83% |
| Cogent Communications | 79% |
| Zayo Group | 68% |
| Cable One | 65% |
| Lumen (formerly CenturyLink) | 64% |
| Hurricane Electric | N/A |
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Cogent Communications Product Quality
3.9/5
Cogent Communications has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Cogent Communications Product Information
Cogent Communications’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- http://www.cogentco.com
- Company Size
- 501-1,000 Employees
Cogent Communications Product Quality vs. Competitors
Compared to its competitors, Cogent Communications's Product Quality score is rated right above Verizon, and is preceded by Earthlink.
| COMPANY | Product Quality Score | |
|---|---|---|
| Earthlink | 4/5 |
| Cogent Communications | 3.9/5 |
| Verizon | 3.7/5 |
| Cable One | 3.7/5 |
| Level 3 Communications | 3.5/5 |
| Zayo Group | 3.1/5 |
| Lumen (formerly CenturyLink) | 1.6/5 |
| Hurricane Electric | N/A |
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Cogent Communications Pricing
Cogent Communications ROI & Value For Money
3.4/5
Cogent Communications has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Cogent Communications Pricing vs. Competitors
Compared to its competitors, Cogent Communications's ROI score is rated right above Zayo Group, and is preceded by Cable One.
| COMPANY | Pricing Score | |
|---|---|---|
| Earthlink | 4/5 |
| Level 3 Communications | 3.8/5 |
| Verizon | 3.6/5 |
| Cable One | 3.5/5 |
| Cogent Communications | 3.4/5 |
| Zayo Group | 3/5 |
| Lumen (formerly CenturyLink) | 1.7/5 |
| Hurricane Electric | N/A |
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Cogent Communications Customer Satisfaction (CSAT)
Cogent Communications Customer Satisfaction (CSAT) Score
50 / 100
Cogent Communications has an overall Customer Satisfaction score of 50 rated by its users and customers.
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Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cogent Communications Customer Satisfaction vs. Competitors
Compared to its competitors, Cogent Communications's Customer Satisfaction score is rated right above Lumen (formerly CenturyLink), and is preceded by Zayo Group.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Cable One | 100% |
| Earthlink | 100% |
| Verizon | 69% |
| Level 3 Communications | 67% |
| Zayo Group | 55% |
| Cogent Communications | 50% |
| Lumen (formerly CenturyLink) | 22% |
| Hurricane Electric | 0% |
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Cogent Communications Customer Service
3.8/5
Cogent Communications has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Cogent Communications's Customer Service
Website
http://www.cogentco.com
Cogent Communications Customer Service vs. Competitors
Compared to its competitors, Cogent Communications's Customer Service score is rated right above Verizon, and is preceded by Level 3 Communications.
| COMPANY | Customer Service Score | |
|---|---|---|
| Earthlink | 5/5 |
| Cable One | 4/5 |
| Level 3 Communications | 3.8/5 |
| Cogent Communications | 3.8/5 |
| Verizon | 3.6/5 |
| Zayo Group | 3/5 |
| Lumen (formerly CenturyLink) | 1.5/5 |
| Hurricane Electric | N/A |
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Cogent Communications as an Employer
4.3/5
Cogent Communications has a 4.3/5 stars for its overall company culture rated by their employees
top
15%
Consumer vs. Employees
Cogent Communications scored a 28 for Net Promoter Score and a -13 for Employee Net Promoter Score. NPS gauges how likely a customer of Cogent Communications would recommend the brand to a friend. ENPS measures how likely Cogent Communications employees would recommend working at Cogent Communications to a friend.
Net Promoter Score
28
NPS Score
| 57% | Promoters |
|---|---|
| 14% | Passive |
| 29% | Detractors |
Employee Net Promoter Score
-13
eNPS Score
| 20% | Promoters |
|---|---|
| 47% | Passive |
| 33% | Detractors |
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