Innovid NPS & Customer Reviews | Comparably
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Innovid
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About Innovid's Brand

Innovid is the world’s leading video platform for advertisers to create, deliver and measure video experiences on any device. Among its major competitors, Innovid is ranked in 2nd place for NPS while The Trade Desk, Inc. is 1st, and Sizmek is 3rd.Their current valuation is $300.00M

Brand at a Glance

76%
Customer Loyalty
3.5/5
Product Quality
3.7/5
Pricing
3.6/5
Customer Service

Innovid Ranking

Innovid NPS

Innovid's Net Promoter Score (NPS) is a 15 with 46% Promoters, 23% Passives, and 31% Detractors. Net Promoter Score tracks whether Innovid's customers would recommend using the product based on a scale of -100 to 100.

Innovid Overall NPS

15
NPS
46%Promoters
23%Passives
31%Detractors
Innovid Overall NPS

Innovid NPS Trend

-100
-50
0
50
100
Apr 2021
100
Apr 2021100
May 2021
100
May 2021100
Oct 2021
100
Oct 2021100
Dec 2021
50
Dec 202150
Jan 2022
60
Jan 202260
Feb 2022
67
Feb 202267
Apr 2022
57
Apr 202257
Aug 2022
37
Aug 202237
Mar 2024
22
Mar 202422
Nov 2024
10
Nov 202410
Sep 2025
18
Sep 202518
Dec 2025
16
Dec 202516

How Other Brands Compare

Innovid is ranked second for NPS among its competitors. The Trade Desk, Inc. and NextRoll come in first and third, with MediaMath coming in at #4. Among those competitors, it is the lowest valued company behind The Trade Desk, Inc..

Innovid's Logo
Innovid
The Trade Desk, Inc. Logo
The Trade Desk, Inc.
NextRoll's Logo
NextRoll
MediaMath's Logo
MediaMath
Global Ranking#-#632#-#-
NPS15335-100
Valuation Updated every 24 hours for public companies$300.00M$27.76B$1.55B$1.00B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Innovid NPS vs. Competitors

Compared to its competitors, Innovid's NPS is rated right above Sizmek, and is preceded by The Trade Desk, Inc..

Innovid Customer Reviews

What do you value most about this brand?
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Innovid Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Innovid users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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76
76%
24
24%
Innovid Customer Loyalty

Innovid Customer Loyalty vs. Competitors

Compared to its competitors, Innovid's Customer Loyalty score is rated right above Sizmek, and is preceded by NextRoll.

COMPANYCustomer Loyalty Score
MediaMath100%
NextRoll79%
Innovid76%
Sizmek76%
The Trade Desk, Inc.70%
Extreme Reach69%
SpotX10%
Q1MediaN/A

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Innovid's Logo
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MediaMath's Logo
NextRoll's Logo
Sizmek's Logo
The Trade Desk, Inc. Logo
Extreme Reach's Logo
SpotX's Logo
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Innovid Product Quality

3.5/5

Innovid has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.

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Innovid Product Information

Innovid’s product quality score is a 3.5 out of 5 as rated by its users and customers.

Website
http://www.innovid.com
Company Size
201-500 Employees

Industry

Tech
AdTech
Content
Media
SaaS
Sports & Entertainment

Innovid Product Quality vs. Competitors

Compared to its competitors, Innovid's Product Quality score is rated right above SpotX, and is preceded by Sizmek.

COMPANYProduct Quality Score
The Trade Desk, Inc.4/5
NextRoll3.9/5
Sizmek3.7/5
Innovid3.5/5
SpotX3.2/5
Extreme Reach3/5
MediaMath2.8/5
Q1MediaN/A

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Innovid's Logo
VS
The Trade Desk, Inc. Logo
NextRoll's Logo
Sizmek's Logo
SpotX's Logo
Extreme Reach's Logo
MediaMath's Logo
Q1Media's Logo

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Innovid Pricing

Innovid ROI & Value For Money

3.7/5

Innovid has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Innovid Pricing vs. Competitors

Compared to its competitors, Innovid's ROI score is rated right above Sizmek, and is preceded by The Trade Desk, Inc..

COMPANYPricing Score
NextRoll3.9/5
The Trade Desk, Inc.3.9/5
Innovid3.7/5
Sizmek3.6/5
Extreme Reach3.1/5
MediaMath2.5/5
SpotX1.5/5
Q1MediaN/A

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Innovid's Logo
VS
NextRoll's Logo
The Trade Desk, Inc. Logo
Sizmek's Logo
Extreme Reach's Logo
MediaMath's Logo
SpotX's Logo
Q1Media's Logo

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Innovid Customer Satisfaction (CSAT)

Innovid Customer Satisfaction (CSAT) Score

51 / 100

Innovid has an overall Customer Satisfaction score of 51 rated by its users and customers.

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Very Satisfied38%
Satisfied13%
Neither Satisfied nor Dissatisfied36%
Dissatisfied13%
Very Dissatisfied0%
Very Satisfied
38%
Satisfied
13%
Neither Satisfied nor Dissatisfied
36%
Dissatisfied
13%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Innovid Customer Satisfaction vs. Competitors

Compared to its competitors, Innovid's Customer Satisfaction score is rated right above Extreme Reach, and is preceded by The Trade Desk, Inc..

COMPANYCustomer Satisfaction (CSAT) Score
Sizmek88%
NextRoll86%
The Trade Desk, Inc.75%
Innovid51%
Extreme Reach43%
MediaMath25%
SpotX0%
Q1Media0%

Unlock Innovid Customer Satisfaction vs. Competitors Data

Innovid's Logo
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NextRoll's Logo
The Trade Desk, Inc. Logo
Extreme Reach's Logo
MediaMath's Logo
SpotX's Logo
Q1Media's Logo

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Innovid Customer Service

3.6/5

Innovid has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Innovid's Customer Service

Address

New York City, NY


Website

http://www.innovid.com


Phone Number

(212) 966-7555

Innovid Customer Service vs. Competitors

Compared to its competitors, Innovid's Customer Service score is rated right above Sizmek, and is preceded by The Trade Desk, Inc..

COMPANYCustomer Service Score
MediaMath5/5
NextRoll4/5
The Trade Desk, Inc.4/5
Innovid3.6/5
Sizmek3.6/5
Extreme Reach3/5
SpotX1.5/5
Q1MediaN/A

Unlock Innovid Customer Service vs. Competitors Data

Innovid's Logo
VS
MediaMath's Logo
NextRoll's Logo
The Trade Desk, Inc. Logo
Sizmek's Logo
Extreme Reach's Logo
SpotX's Logo
Q1Media's Logo

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Innovid as an Employer

4.5/5

Innovid has a 4.5/5 stars for its overall company culture rated by their employees

  Innovid CEO
top
5%
CEO of Innovid

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Innovid scored a 15 for Net Promoter Score and a 74 for Employee Net Promoter Score. NPS gauges how likely a customer of Innovid would recommend the brand to a friend. ENPS measures how likely Innovid employees would recommend working at Innovid to a friend.

Net Promoter Score

15
NPS Score
46%Promoters
23%Passive
31%Detractors

Employee Net Promoter Score

74
eNPS Score
79%Promoters
16%Passive
5%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail