Salem Media Group NPS & Customer Reviews

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Salem Media Group

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Salem Media Group

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About Salem Media Group's Brand

Salem Media Group is America’s leading radio broadcaster, Internet content provider, and magazine and book publisher targeting audiences interested in Christian and family-themed content and conservative values. In addition to its radio properties, Salem owns Salem Radio Network, which syndicates talk, news and music programming to 3000 affiliates; Salem Radio Representatives, a national radio advertising sales force; Salem Web Network, a leading Internet provider of Christian content and online streaming; and Salem Publishing, a leading publisher of Christian and conservative themed books and magazines. Salem owns and operates 99 radio stations, with 56 stations in the nation’s top 25 top markets – and 28 stations in the top 10 markets. Each of our radio properties has a full portfolio of broadcast and digital marketing opportunities. Among its major competitors, Salem Media Group is ranked in 6th place for NPS while The economist is 1st, and The New York Times is 2nd.Their current market cap is $62.60M

Brand at a Glance

54%

Customer Loyalty

3/5

Product Quality

2.9/5

Pricing

3.3/5

Customer Service

Salem Media Group Ranking

^#4 / 4 of its competitors

Salem Media Group NPS

Salem Media Group's Net Promoter Score (NPS) is a -41 with 26% Promoters, 7% Passives, and 67% Detractors. Net Promoter Score tracks whether Salem Media Group's customers would recommend using the product based on a scale of -100 to 100.

Salem Media Group Overall NPS

-41

NPS

26%	Promoters
7%	Passives
67%	Detractors

Salem Media Group NPS Trend

-100

-50

100

Summary	Date	Score
Jul 2021 0	Jul 2021	0
Aug 2021 -25	Aug 2021	-25
Oct 2021 -40	Oct 2021	-40
Apr 2022 -51	Apr 2022	-51
Jul 2022 -37	Jul 2022	-37
Aug 2022 -44	Aug 2022	-44
Dec 2022 -30	Dec 2022	-30
Aug 2023 -36	Aug 2023	-36
Sep 2023 -41	Sep 2023	-41
Oct 2023 -32	Oct 2023	-32
Mar 2024 -36	Mar 2024	-36
Feb 2025 -41	Feb 2025	-41

How Other Brands Compare

Salem Media Group is ranked #4 for NPS among its competitors. The New York Times and iHeartMedia come in first and second, with SiriusXM coming in at third. Among those competitors, it is the lowest valued company behind SiriusXM.

	Salem Media Group	iHeartMedia	The New York Times	SiriusXM
Global Ranking	#-	#308	#627	#-
NPS	-41	15	29	-41
Social Sentiment Calculated by analyzing social media and other online mentions	-	-	Neutral	Neutral
Valuation Updated every 24 hours for public companies	$62.60M	$2.01B	$8.49B	$25.96B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Salem Media Group NPS vs. Competitors

Compared to its competitors, Salem Media Group's NPS is rated right above Townsquare Media, and is preceded by SiriusXM.

COMPANY		NPS Score
	The economist	47
	The New York Times	29
	iHeartRadio	22
	iHeartMedia	15
	SiriusXM	-41
	Salem Media Group	-41
	Townsquare Media	-72

Salem Media Group Customer Loyalty

54%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

54% of Salem Media Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

54%

46%

Salem Media Group Customer Loyalty vs. Competitors

Compared to its competitors, Salem Media Group's Customer Loyalty score is rated right below Townsquare Media.

COMPANY		Customer Loyalty Score
	The economist	86%
	iHeartRadio	80%
	The New York Times	78%
	SiriusXM	75%
	iHeartMedia	64%
	Townsquare Media	64%
	Salem Media Group	54%

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Salem Media Group Product Quality

3/5

Salem Media Group has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.

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Salem Media Group Product Information

Salem Media Group’s product quality score is a 3 out of 5 as rated by its users and customers.

Website: http://salemmedia.com/

Company Size: 1,001-5,000 Employees

Industry

Media and Entertainment

Salem Media Group Product Quality vs. Competitors

Compared to its competitors, Salem Media Group's Product Quality score is rated right above Townsquare Media, and is preceded by SiriusXM.

COMPANY		Product Quality Score
	The New York Times	4.1/5
	The economist	4/5
	iHeartRadio	3.9/5
	iHeartMedia	3.5/5
	SiriusXM	3.1/5
	Salem Media Group	3/5
	Townsquare Media	2.1/5

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Salem Media Group Pricing

Salem Media Group ROI & Value For Money

2.9/5

Salem Media Group has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.

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Salem Media Group Pricing vs. Competitors

Compared to its competitors, Salem Media Group's ROI score is rated right above SiriusXM, and is preceded by iHeartMedia.

COMPANY		Pricing Score
	The economist	4/5
	The New York Times	3.9/5
	iHeartRadio	3.9/5
	iHeartMedia	3.5/5
	Salem Media Group	2.9/5
	SiriusXM	2.3/5
	Townsquare Media	1.9/5

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Salem Media Group Customer Satisfaction (CSAT)

Salem Media Group Customer Satisfaction (CSAT) Score

25 / 100

Salem Media Group has an overall Customer Satisfaction score of 25 rated by its users and customers.

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Very Satisfied	8%
Satisfied	17%
Neither Satisfied nor Dissatisfied	25%
Dissatisfied	25%
Very Dissatisfied	25%

Very Satisfied

Satisfied

17%

Neither Satisfied nor Dissatisfied

25%

Dissatisfied

25%

Very Dissatisfied

25%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Salem Media Group Customer Satisfaction vs. Competitors

Compared to its competitors, Salem Media Group's Customer Satisfaction score is rated right below Townsquare Media.

COMPANY		Customer Satisfaction (CSAT) Score
	The economist	81%
	iHeartRadio	79%
	The New York Times	77%
	iHeartMedia	53%
	SiriusXM	35%
	Townsquare Media	26%
	Salem Media Group	25%

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Salem Media Group Customer Service

3.3/5

Salem Media Group has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.

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About Salem Media Group's Customer Service

Address

4880 Santa Rosa Road, Camarillo, CA 93012

Website

http://salemmedia.com/

Phone Number

(805) 987-0400

Salem Media Group's Social Links

Salem Media Group Customer Service vs. Competitors

Compared to its competitors, Salem Media Group's Customer Service score is rated right above SiriusXM, and is preceded by iHeartMedia.

COMPANY		Customer Service Score
	The economist	4.1/5
	The New York Times	3.8/5
	iHeartRadio	3.7/5
	iHeartMedia	3.6/5
	Salem Media Group	3.3/5
	SiriusXM	2.4/5
	Townsquare Media	2/5

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Salem Media Group as an Employer

4.6/5

Salem Media Group has a 4.6/5 stars for its overall company culture rated by their employees

top

CEO of Salem Media Group

David Santrella

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Salem Media Group scored a -41 for Net Promoter Score and a 60 for Employee Net Promoter Score. NPS gauges how likely a customer of Salem Media Group would recommend the brand to a friend. ENPS measures how likely Salem Media Group employees would recommend working at Salem Media Group to a friend.

Net Promoter Score

-41

NPS Score

26%	Promoters
7%	Passive
67%	Detractors

Employee Net Promoter Score

eNPS Score

76%	Promoters
8%	Passive
16%	Detractors

Global Ranking Snapshot

RANK			INDUSTRY
1	Costco	W. Craig Jelinek	Retail
2	Peloton	Barry McCarthy	Health and Wellness
3	Chick-fil-A	Dan Cathy	Food and Beverages
4	Netflix	Ted Sarandos	Media and Entertainment
5	Apple	Timothy Cook	Tech
6	Nike	John Donahoe	Fashion and Beauty
7	Target	Brian Cornell	Retail