26
NPS
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Sonoco
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About Sonoco's Brand
Sonoco is a $5 billion global provider of consumer packaging, industrial products, protective solutions and display and packaging services. Among its major competitors, Sonoco is ranked in 4th place for NPS while Caraustar Industries is 1st, and Greif & Co is 2nd.Their current market cap is $6.06B
Brand at a Glance
76%
Customer Loyalty
4.4/5
Product Quality
3.9/5
Pricing
4.2/5
Customer Service
Sonoco Ranking
- #3 / 4 of its competitors
Sonoco NPS
Sonoco's Net Promoter Score (NPS) is a 26 with 59% Promoters, 8% Passives, and 33% Detractors. Net Promoter Score tracks whether Sonoco's customers would recommend using the product based on a scale of -100 to 100.
Sonoco Overall NPS
| 59% | Promoters |
|---|---|
| 8% | Passives |
| 33% | Detractors |
Sonoco NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2023 33 | Jun 2023 | 33 |
Nov 2023 28 | Nov 2023 | 28 |
Jan 2024 23 | Jan 2024 | 23 |
Feb 2024 23 | Feb 2024 | 23 |
Mar 2024 18 | Mar 2024 | 18 |
Apr 2024 24 | Apr 2024 | 24 |
May 2024 29 | May 2024 | 29 |
Jun 2024 31 | Jun 2024 | 31 |
Oct 2024 27 | Oct 2024 | 27 |
Nov 2024 28 | Nov 2024 | 28 |
Jan 2025 24 | Jan 2025 | 24 |
Dec 2025 28 | Dec 2025 | 28 |
How Other Brands Compare
Sonoco is ranked third for NPS among its competitors. Greif & Co and International Paper come in first and second, with WestRock coming in at #4. Among those competitors, it is the lowest valued company behind WestRock.
Sonoco |  International Paper |  WestRock |  Greif & Co | |
| Global Ranking | #- | #844 | #- | #- |
| NPS | 26 | 31 | 25 | 49 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | $6.06B | - | $13.72B | $3.55B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Sonoco NPS by Gender
Male customers rated Sonoco's NPS 61 points higher than Female customers.
Male
61
Sonoco's NPS was rated 61 by Male customers on Comparably.
74%
Promoters
13%
Passives
13%
Detractors
Female
0
Sonoco's NPS was rated by Female customers on Comparably.
33%
Promoters
34%
Passives
33%
Detractors
Sonoco NPS by Ethnicity
Sonoco's NPS was rated 100 points by both Asian or Pacific Islander and Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 100 | Caucasian | 100 |
Asian or Pacific Islander 100 | Asian or Pacific Islander | 100 |
Sonoco NPS by Age
Sonoco's NPS was rated 67 points by customers ages 46-50 on Comparably.
Sonoco NPS by Usage
Sonoco's NPS was rated the highest by customers who have used Sonoco's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 20 | 1 to 2 Years | 20 |
2 to 5 Years 67 | 2 to 5 Years | 67 |
Sonoco NPS vs. Competitors
Compared to its competitors, Sonoco's NPS is rated right above WestRock, and is preceded by International Paper.
| COMPANY | NPS Score | |
|---|---|---|
 | Caraustar Industries | 100 |
| Greif & Co | 49 |
| International Paper | 31 |
| Sonoco | 26 |
| WestRock | 25 |
 | Bemis Company | 9 |
 | CCL Industries | -38 |
 | Signode Industrial Group | -72 |
Sonoco Customer Reviews
Out of the 2 Sonoco customer reviews 1 was positive and 1 was constructive. Sonoco customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Sonoco Customer Loyalty
76%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of Sonoco users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Sonoco Customer Loyalty Score by Gender
Male customers rated Sonoco's Customer Loyalty score 49% higher than Female customers.
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Male
89%
Yes
Female
40%
Yes
Sonoco Customer Loyalty Score by Ethnicity
Sonoco's Customer Loyalty score was rated 100% by both Asian or Pacific Islander and Caucasian customers on Comparably.
% who answered "Yes"
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100
out of 100
Caucasian
100
out of 100
Asian or Pacific Islander
Sonoco Customer Loyalty Score by Age
Sonoco's Customer Loyalty score was rated 70% by customers ages 46-50 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
46-50 70% | 46-50 | 70% |
Sonoco Customer Loyalty Score by Usage
Sonoco's Customer Loyalty score was rated the highest by customers who have used Sonoco's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Sonoco Customer Loyalty vs. Competitors
Compared to its competitors, Sonoco's Customer Loyalty score is rated right above Signode Industrial Group, and is preceded by Greif & Co.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Caraustar Industries | 100% |
| Greif & Co | 85% |
| Sonoco | 76% |
| Signode Industrial Group | 76% |
| International Paper | 74% |
| WestRock | 72% |
| Bemis Company | 58% |
| CCL Industries | 58% |
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Sonoco Product Quality
4.4/5
Sonoco has an overall Product Quality score of 4.4 out of 5 stars rated by its users and customers.
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Sonoco Product Information
Sonoco’s product quality score is a 4.4 out of 5 as rated by its users and customers.
- Website
- http://www.sonoco.com
- Company Size
- 10,000+ Employees
Industry
Manufacturing and Machinery
Quick Insights into Sonoco Product Quality
Sonoco's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by Female customers.
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Ranked Sonoco Product Quality the Highest
Ranked Sonoco Product Quality the Lowest
Sonoco Product Quality Score by Gender
Male customers rated Sonoco's Product Quality score 1.4 stars higher than Female customers.
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Male
4.7/5
Female
3.3/5
Sonoco Product Quality Score by Ethnicity
Sonoco's Product Quality score was rated 5 stars by both Asian or Pacific Islander and Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
Sonoco Product Quality Score by Age
Sonoco's Product Quality score was rated 4.1 stars by customers ages 46-50 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 4.1 | 46-50 | 4.1 |
Sonoco Product Quality Score by Usage
Sonoco's Product Quality score was rated the highest by customers who have used Sonoco's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Sonoco Product Quality vs. Competitors
Compared to its competitors, Sonoco's Product Quality score is rated right above Greif & Co, and is preceded by Caraustar Industries.
| COMPANY | Product Quality Score | |
|---|---|---|
| Caraustar Industries | 5/5 |
| Sonoco | 4.4/5 |
| Greif & Co | 4.1/5 |
| International Paper | 4.1/5 |
| Bemis Company | 3.7/5 |
| WestRock | 3.5/5 |
| Signode Industrial Group | 3/5 |
| CCL Industries | 2.9/5 |
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Sonoco Pricing
Sonoco ROI & Value For Money
3.9/5
Sonoco has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Quick Insights into Sonoco ROI
Sonoco's ROI score was rated highest by Caucasian customers, and rated lowest by Female customers.
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Ranked Sonoco ROI the Highest
Ranked Sonoco ROI the Lowest
Sonoco ROI Score by Gender
Male customers rated Sonoco's ROI score 0.6 stars higher than Female customers.
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Male
4.1/5
Female
3.5/5
Sonoco ROI Score by Ethnicity
Sonoco's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Sonoco ROI Score by Age
Sonoco's ROI score was rated 4.3 stars by customers ages 46-50 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 4.3 | 46-50 | 4.3 |
Sonoco ROI Score by Usage
Sonoco's ROI score was rated the highest by customers who have used Sonoco's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Sonoco Pricing vs. Competitors
Compared to its competitors, Sonoco's ROI score is rated right above WestRock, and is preceded by International Paper.
| COMPANY | Pricing Score | |
|---|---|---|
| Caraustar Industries | 4.5/5 |
| International Paper | 4.2/5 |
| Sonoco | 3.9/5 |
| WestRock | 3.7/5 |
| Greif & Co | 3.7/5 |
| Bemis Company | 3.7/5 |
| CCL Industries | 2.8/5 |
| Signode Industrial Group | 2.2/5 |
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Sonoco Customer Satisfaction (CSAT)
Sonoco Customer Satisfaction (CSAT) Score
83 / 100
Sonoco has an overall Customer Satisfaction score of 83 rated by its users and customers.
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Very Satisfied
61%
Satisfied
22%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
4%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Sonoco Customer Satisfaction
Sonoco's Customer Satisfaction score was rated highest by Caucasian customers, and rated lowest by Female customers.
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Ranked Sonoco Customer Satisfaction the Highest
Ranked Sonoco Customer Satisfaction the Lowest
Sonoco Customer Satisfaction Score by Gender
Male customers rated Sonoco's Customer Satisfaction score 67 points higher than Female customers.
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100 / 100
MaleVery Satisfied | 60% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
33 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 67% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Sonoco Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Sonoco's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
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100 / 100
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Sonoco Customer Satisfaction Score by Age
Sonoco's Customer Satisfaction score was rated 67 points by customers ages 46-50 on Comparably.
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0
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80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 46-50 | 67% |
Sonoco Customer Satisfaction Score by Usage
Sonoco's Customer Satisfaction score was rated 67 points by customers who have used Sonoco's products/services for 1 to 2 Years, and by customers with 2 to 5 Years of usage.
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Sonoco Customer Satisfaction vs. Competitors
Compared to its competitors, Sonoco's Customer Satisfaction score is rated right above Bemis Company, and is preceded by Greif & Co.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Caraustar Industries | 100% |
| Greif & Co | 100% |
| Sonoco | 83% |
| Bemis Company | 80% |
| International Paper | 68% |
| WestRock | 66% |
| CCL Industries | 51% |
| Signode Industrial Group | 40% |
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Sonoco Customer Service
4.2/5
Sonoco has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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About Sonoco's Customer Service
Address
1 N Second Street, Hartsville, SC 29550
Website
http://www.sonoco.com
Phone Number
8433837000
Sonoco's Social Links
Quick Insights into Sonoco Customer Service
Sonoco's Customer Service score was rated highest by Caucasian customers, and rated lowest by Female customers.
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Ranked Sonoco Customer Service the Highest
Ranked Sonoco Customer Service the Lowest
Sonoco Customer Service Score by Gender
Male customers rated Sonoco's Customer Service score 0.7 stars higher than Female customers.
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Male
4.2/5
Female
3.5/5
Sonoco Customer Service Score by Ethnicity
Sonoco's Customer Service score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Sonoco Customer Service Score by Age
Sonoco's Customer Service score was rated 4.3 stars by customers ages 46-50 on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 4.3 | 46-50 | 4.3 |
Sonoco Customer Service Score by Usage
Sonoco's Customer Service score was rated the highest by customers who have used Sonoco's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Sonoco Customer Service vs. Competitors
Compared to its competitors, Sonoco's Customer Service score is rated right above International Paper.
| COMPANY | Customer Service Score | |
|---|---|---|
| Sonoco | 4.2/5 |
| International Paper | 4.1/5 |
| Caraustar Industries | 4/5 |
| Greif & Co | 3.7/5 |
| WestRock | 3.7/5 |
| Bemis Company | 3.4/5 |
| CCL Industries | 3/5 |
| Signode Industrial Group | 2.4/5 |
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Sonoco as an Employer
3.9/5
Sonoco has a 3.9/5 stars for its overall company culture rated by their employees
top
30%
Consumer vs. Employees
Sonoco scored a 26 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of Sonoco would recommend the brand to a friend. ENPS measures how likely Sonoco employees would recommend working at Sonoco to a friend.
Net Promoter Score
26
NPS Score
| 59% | Promoters |
|---|---|
| 8% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
4
eNPS Score
| 45% | Promoters |
|---|---|
| 14% | Passive |
| 41% | Detractors |
