-38
NPS
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CCL Industries
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About CCL Industries' Brand
CCL Industries Inc. is an American-Canadian company founded in 1951. It describes itself as the world's largest label maker. It is listed on the Toronto Stock Exchange, and is an S&P/TSX 60 Component. CCL consists of five divisions – CCL Label, CCL Container, Avery, Checkpoint, and Innovia. Among its major competitors, CCL Industries is ranked in 7th place for NPS while Checkpoint Systems is 1st, and Hershey Company is 2nd.
Brand at a Glance
58%
Customer Loyalty
2.9/5
Product Quality
2.8/5
Pricing
3/5
Customer Service
CCL Industries Ranking
- #4 / 4 of its competitors
CCL Industries NPS
CCL Industries's Net Promoter Score (NPS) is a -38 with 31% Promoters, 0% Passives, and 69% Detractors. Net Promoter Score tracks whether CCL Industries's customers would recommend using the product based on a scale of -100 to 100.
CCL Industries Overall NPS
| 31% | Promoters |
|---|---|
| 0% | Passives |
| 69% | Detractors |
CCL Industries NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2022 0 | Jan 2022 | 0 |
Feb 2022 -20 | Feb 2022 | -20 |
Aug 2022 0 | Aug 2022 | 0 |
Sep 2022 -15 | Sep 2022 | -15 |
Nov 2022 -25 | Nov 2022 | -25 |
Dec 2022 -11 | Dec 2022 | -11 |
Jan 2023 0 | Jan 2023 | 0 |
Mar 2023 -9 | Mar 2023 | -9 |
Aug 2023 -23 | Aug 2023 | -23 |
Oct 2023 -29 | Oct 2023 | -29 |
Dec 2023 -33 | Dec 2023 | -33 |
Feb 2024 -37 | Feb 2024 | -37 |
How Other Brands Compare
CCL Industries is ranked #4 for NPS among its competitors. Hershey Company and Avery Dennison come in first and second, with Amcor coming in at third.
CCL Industries |  Hershey Company |  Avery Dennison |  Amcor | |
| Global Ranking | #- | #42 | #264 | #- |
| NPS | -38 | 35 | 21 | 8 |
| Valuation Updated every 24 hours for public companies | - | $30.98B | $14.63B | $18.21B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
CCL Industries NPS by Gender
CCL Industries's NPS was rated -50 by Male customers on Comparably.
Male
-50
CCL Industries's NPS was rated -50 by Male customers on Comparably.
25%
Promoters
0%
Passives
75%
Detractors
Female
N/A
CCL Industries's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
CCL Industries NPS by Age
CCL Industries's NPS was rated -100 points by customers ages 41-45 on Comparably.
CCL Industries NPS vs. Competitors
Compared to its competitors, CCL Industries's NPS is rated right above Worldmark, and is preceded by Innovia Films.
| COMPANY | NPS Score | |
|---|---|---|
 | Checkpoint Systems | 42 |
| Hershey Company | 35 |
 | Sonoco | 26 |
| Avery Dennison | 21 |
 | Resource Label Group | 10 |
| Amcor | 8 |
 | Innovia Films | N/A |
| CCL Industries | -38 |
 | Worldmark | -80 |
CCL Industries Customer Loyalty
58%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
58% of CCL Industries users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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CCL Industries Customer Loyalty Score by Gender
CCL Industries's Customer Loyalty score was rated 78 by Male customers on Comparably.
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Male
78%
Yes
Female
N/A
Yes
CCL Industries Customer Loyalty Score by Age
CCL Industries's Customer Loyalty score was rated 70% by customers ages 41-45 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
41-45 70% | 41-45 | 70% |
CCL Industries Customer Loyalty vs. Competitors
Compared to its competitors, CCL Industries's Customer Loyalty score is rated right above Innovia Films, and is preceded by Worldmark.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Checkpoint Systems | 85% |
| Avery Dennison | 82% |
| Hershey Company | 81% |
| Amcor | 79% |
| Sonoco | 76% |
| Resource Label Group | 74% |
| Worldmark | 67% |
| CCL Industries | 58% |
| Innovia Films | N/A |
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CCL Industries Product Quality
2.9/5
CCL Industries has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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CCL Industries Product Information
CCL Industries’s product quality score is a 2.9 out of 5 as rated by its users and customers.
- Website
- http://www.cclind.com/
- Company Size
- 201-500 Employees
Industry
Plastics
Quick Insights into CCL Industries Product Quality
CCL Industries's Product Quality score was rated highest by Male customers.
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Ranked CCL Industries Product Quality the Highest
CCL Industries Product Quality Score by Gender
CCL Industries's Product Quality score was rated 2.6 by Male customers on Comparably.
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Male
2.6/5
Female
N/A
CCL Industries Product Quality Score by Age
CCL Industries's Product Quality score was rated 1.5 stars by customers ages 41-45 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of CCL Industries.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.5 | 41-45 | 1.5 |
CCL Industries Product Quality vs. Competitors
Compared to its competitors, CCL Industries's Product Quality score is rated right above Worldmark, and is preceded by Amcor.
| COMPANY | Product Quality Score | |
|---|---|---|
| Sonoco | 4.4/5 |
| Hershey Company | 4.1/5 |
| Avery Dennison | 3.8/5 |
| Checkpoint Systems | 3.6/5 |
| Resource Label Group | 3.5/5 |
| Amcor | 3.5/5 |
| CCL Industries | 2.9/5 |
| Worldmark | 1.9/5 |
| Innovia Films | N/A |
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CCL Industries Pricing
CCL Industries ROI & Value For Money
2.8/5
CCL Industries has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.
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Quick Insights into CCL Industries ROI
CCL Industries's ROI score was rated highest by Male customers.
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Ranked CCL Industries ROI the Highest
CCL Industries ROI Score by Gender
CCL Industries's ROI score was rated 2.9 by Male customers on Comparably.
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Male
2.9/5
Female
N/A
CCL Industries ROI Score by Age
CCL Industries's ROI score was rated 1.5 stars by customers ages 41-45 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 1.5 | 41-45 | 1.5 |
CCL Industries Pricing vs. Competitors
Compared to its competitors, CCL Industries's ROI score is rated right above Worldmark, and is preceded by Checkpoint Systems.
| COMPANY | Pricing Score | |
|---|---|---|
| Sonoco | 3.9/5 |
| Hershey Company | 3.9/5 |
| Avery Dennison | 3.7/5 |
| Resource Label Group | 3.6/5 |
| Amcor | 3.5/5 |
| Checkpoint Systems | 3.4/5 |
| CCL Industries | 2.8/5 |
| Worldmark | 1.5/5 |
| Innovia Films | N/A |
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CCL Industries Customer Satisfaction (CSAT)
CCL Industries Customer Satisfaction (CSAT) Score
50 / 100
CCL Industries has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
13%
Satisfied
37%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into CCL Industries Customer Satisfaction
CCL Industries's Customer Satisfaction score was rated highest by Male customers.
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Ranked CCL Industries Customer Satisfaction the Highest
CCL Industries Customer Satisfaction Score by Gender
CCL Industries's Customer Satisfaction score was rated 25 by Male customers on Comparably.
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25 / 100
MaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 50% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
CCL Industries Customer Satisfaction Score by Age
CCL Industries's Customer Satisfaction score was rated 0 points by customers ages 41-45 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 41-45 | 0% |
CCL Industries Customer Satisfaction vs. Competitors
Compared to its competitors, CCL Industries's Customer Satisfaction score is rated right above Resource Label Group, and is preceded by Amcor.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Sonoco | 83% |
| Hershey Company | 80% |
| Checkpoint Systems | 78% |
| Avery Dennison | 76% |
| Amcor | 63% |
| CCL Industries | 51% |
| Resource Label Group | 43% |
| Worldmark | 8% |
| Innovia Films | 0% |
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CCL Industries Customer Service
3/5
CCL Industries has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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About CCL Industries's Customer Service
Address
1 Lasley Avenue, Wilkes Barre, PA 18706
Website
http://www.cclind.com/
Phone Number
5708999012
Quick Insights into CCL Industries Customer Service
CCL Industries's Customer Service score was rated highest by Male customers.
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Ranked CCL Industries Customer Service the Highest
CCL Industries Customer Service Score by Gender
CCL Industries's Customer Service score was rated 3.4 by Male customers on Comparably.
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Male
3.4/5
Female
N/A
CCL Industries Customer Service Score by Age
CCL Industries's Customer Service score was rated 2 stars by customers ages 41-45 on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
41-45 2 | 41-45 | 2 |
CCL Industries Customer Service vs. Competitors
Compared to its competitors, CCL Industries's Customer Service score is rated right above Worldmark, and is preceded by Amcor.
| COMPANY | Customer Service Score | |
|---|---|---|
| Sonoco | 4.2/5 |
| Hershey Company | 3.9/5 |
| Avery Dennison | 3.9/5 |
| Checkpoint Systems | 3.6/5 |
| Resource Label Group | 3.6/5 |
| Amcor | 3.5/5 |
| CCL Industries | 3/5 |
| Worldmark | 1.5/5 |
| Innovia Films | N/A |
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CCL Industries as an Employer
2.8/5
CCL Industries has a 2.8/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
CCL Industries scored a -38 for Net Promoter Score and a -14 for Employee Net Promoter Score. NPS gauges how likely a customer of CCL Industries would recommend the brand to a friend. ENPS measures how likely CCL Industries employees would recommend working at CCL Industries to a friend.
Net Promoter Score
-38
NPS Score
| 31% | Promoters |
|---|---|
| 0% | Passive |
| 69% | Detractors |
Employee Net Promoter Score
-14
eNPS Score
| 35% | Promoters |
|---|---|
| 16% | Passive |
| 49% | Detractors |
