-32
NPS
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The Bancorp
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About The Bancorp's Brand
Providing private label banking and technology solutions to meet the unique business needs of non-bank companies. Among its major competitors, The Bancorp is ranked in 5th place for NPS while BOK Financial Corporation is 1st, and Wells Fargo is 2nd.Their current market cap is $585.35M
Brand at a Glance
75%
Customer Loyalty
2.7/5
Product Quality
2.8/5
Pricing
2.7/5
Customer Service
The Bancorp Ranking
- #3 / 4 of its competitors
The Bancorp NPS
The Bancorp's Net Promoter Score (NPS) is a -32 with 31% Promoters, 6% Passives, and 63% Detractors. Net Promoter Score tracks whether The Bancorp's customers would recommend using the product based on a scale of -100 to 100.
The Bancorp Overall NPS
| 31% | Promoters |
|---|---|
| 6% | Passives |
| 63% | Detractors |
The Bancorp NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2021 0 | Jan 2021 | 0 |
Jun 2021 -33 | Jun 2021 | -33 |
Jul 2021 0 | Jul 2021 | 0 |
Dec 2021 -17 | Dec 2021 | -17 |
Jun 2022 -1 | Jun 2022 | -1 |
Aug 2022 -22 | Aug 2022 | -22 |
Dec 2022 -30 | Dec 2022 | -30 |
Mar 2023 -36 | Mar 2023 | -36 |
Aug 2023 -32 | Aug 2023 | -32 |
Oct 2023 -36 | Oct 2023 | -36 |
Feb 2024 -41 | Feb 2024 | -41 |
Mar 2024 -31 | Mar 2024 | -31 |
How Other Brands Compare
The Bancorp is ranked third for NPS among its competitors. Wells Fargo and U.S. Bank come in first and second, with Regions Financial coming in at #4. Among those competitors, it is the lowest valued company behind Wells Fargo.
The Bancorp |  Wells Fargo |  U.S. Bank |  Regions Financial | |
| Global Ranking | #- | #139 | #- | #- |
| NPS | -32 | 7 | -8 | -100 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | $585.35M | $156.41B | $83.89B | $20.23B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
The Bancorp NPS by Gender
Male customers rated The Bancorp's NPS 40 points higher than Female customers.
Male
-60
The Bancorp's NPS was rated -60 by Male customers on Comparably.
20%
Promoters
0%
Passives
80%
Detractors
Female
-100
The Bancorp's NPS was rated -100 by Female customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
The Bancorp NPS by Ethnicity
The Bancorp's NPS was rated -100 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
The Bancorp NPS by Age
The Bancorp's NPS was rated -100 points by customers ages 46-50 on Comparably.
The Bancorp NPS by Usage
The Bancorp's NPS was rated -34 points by customers who have used The Bancorp's products/services for 1 to 2 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -34 | 1 to 2 Years | -34 |
The Bancorp NPS vs. Competitors
Compared to its competitors, The Bancorp's NPS is rated right above Webster Bank, and is preceded by BancorpSouth.
| COMPANY | NPS Score | |
|---|---|---|
 | BOK Financial Corporation | 13 |
| Wells Fargo | 7 |
 | Codorus Valley Bancorp | N/A |
 | United Financial Bancorp | N/A |
| U.S. Bank | -8 |
 | BancorpSouth | -12 |
| The Bancorp | -32 |
 | Webster Bank | -38 |
 | Green Bank | -100 |
| Regions Financial | -100 |
The Bancorp Customer Loyalty
75%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of The Bancorp users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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The Bancorp Customer Loyalty Score by Gender
Female customers rated The Bancorp's Customer Loyalty score 6% higher than Male customers.
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Male
64%
Yes
Female
70%
Yes
The Bancorp Customer Loyalty Score by Ethnicity
The Bancorp's Customer Loyalty score was rated 78% by Caucasian customers on Comparably.
% who answered "Yes"
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78
out of 100
Caucasian
The Bancorp Customer Loyalty Score by Age
The Bancorp's Customer Loyalty score was rated 70% by customers ages 46-50 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
46-50 70% | 46-50 | 70% |
The Bancorp Customer Loyalty Score by Usage
The Bancorp's Customer Loyalty score was rated 70% by customers who have used The Bancorp's products/services for 1 to 2 Years.
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The Bancorp Customer Loyalty vs. Competitors
Compared to its competitors, The Bancorp's Customer Loyalty score is rated right above Wells Fargo, and is preceded by U.S. Bank.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Regions Financial | 100% |
| Webster Bank | 83% |
| U.S. Bank | 78% |
| The Bancorp | 75% |
| Wells Fargo | 71% |
| BOK Financial Corporation | 69% |
| BancorpSouth | 63% |
| Green Bank | 10% |
| Codorus Valley Bancorp | N/A |
| United Financial Bancorp | N/A |
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The Bancorp Product Quality
2.7/5
The Bancorp has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.
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The Bancorp Product Information
The Bancorp’s product quality score is a 2.7 out of 5 as rated by its users and customers.
- Website
- http://www.thebancorp.com/
- Company Size
- 501-1,000 Employees
Industry
Tech
FinTech
Quick Insights into The Bancorp Product Quality
The Bancorp's Product Quality score was rated highest by customers who have used The Bancorp's products/services for 1 to 2 Years, and rated lowest by Female customers.
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Ranked The Bancorp Product Quality the Highest
Ranked The Bancorp Product Quality the Lowest
The Bancorp Product Quality Score by Gender
Male customers rated The Bancorp's Product Quality score 0.1 stars higher than Female customers.
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Male
1.9/5
Female
1.8/5
The Bancorp Product Quality Score by Ethnicity
The Bancorp's Product Quality score was rated 1.9 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.9 | Caucasian | 1.9 |
The Bancorp Product Quality Score by Age
The Bancorp's Product Quality score was rated 1.5 stars by customers ages 46-50 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 1.5 | 46-50 | 1.5 |
The Bancorp Product Quality Score by Usage
The Bancorp's Product Quality score was rated 2.7 stars by customers who have used The Bancorp's products/services for 1 to 2 Years.
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The Bancorp Product Quality vs. Competitors
Compared to its competitors, The Bancorp's Product Quality score is rated right above Regions Financial, and is preceded by U.S. Bank.
| COMPANY | Product Quality Score | |
|---|---|---|
| Wells Fargo | 3.4/5 |
| BOK Financial Corporation | 3/5 |
| U.S. Bank | 2.8/5 |
| The Bancorp | 2.7/5 |
| Regions Financial | 2.5/5 |
| BancorpSouth | 2.4/5 |
| Webster Bank | 2.2/5 |
| Green Bank | 1.5/5 |
| Codorus Valley Bancorp | 1.5/5 |
| United Financial Bancorp | N/A |
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The Bancorp Pricing
The Bancorp ROI & Value For Money
2.8/5
The Bancorp has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.
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Quick Insights into The Bancorp ROI
The Bancorp's ROI score was rated highest by customers who have used The Bancorp's products/services for 1 to 2 Years, and rated lowest by Male customers.
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Ranked The Bancorp ROI the Highest
Ranked The Bancorp ROI the Lowest
The Bancorp ROI Score by Gender
Female customers rated The Bancorp's ROI score 0.2 stars higher than Male customers.
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Male
1.9/5
Female
2.1/5
The Bancorp ROI Score by Ethnicity
The Bancorp's ROI score was rated 2 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
The Bancorp ROI Score by Age
The Bancorp's ROI score was rated 1.5 stars by customers ages 46-50 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
46-50 1.5 | 46-50 | 1.5 |
The Bancorp ROI Score by Usage
The Bancorp's ROI score was rated 2.6 stars by customers who have used The Bancorp's products/services for 1 to 2 Years.
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The Bancorp Pricing vs. Competitors
Compared to its competitors, The Bancorp's ROI score is rated right above BancorpSouth, and is preceded by U.S. Bank.
| COMPANY | Pricing Score | |
|---|---|---|
| Wells Fargo | 3.4/5 |
| BOK Financial Corporation | 3.2/5 |
| Regions Financial | 3/5 |
| U.S. Bank | 2.8/5 |
| The Bancorp | 2.8/5 |
| BancorpSouth | 2.5/5 |
| Webster Bank | 2.4/5 |
| Green Bank | 1.5/5 |
| Codorus Valley Bancorp | N/A |
| United Financial Bancorp | N/A |
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The Bancorp Customer Satisfaction (CSAT)
The Bancorp Customer Satisfaction (CSAT) Score
46 / 100
The Bancorp has an overall Customer Satisfaction score of 46 rated by its users and customers.
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Very Satisfied
18%
Satisfied
28%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
18%
Very Dissatisfied
36%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into The Bancorp Customer Satisfaction
The Bancorp's Customer Satisfaction score was rated highest by customers who have used The Bancorp's products/services for 1 to 2 Years.
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Ranked The Bancorp Customer Satisfaction the Highest
The Bancorp Customer Satisfaction Score by Gender
The Bancorp's Customer Satisfaction score was rated 50 by Male customers on Comparably.
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50 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 50% |
The Bancorp Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
The Bancorp's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.
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33 / 100
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
The Bancorp Customer Satisfaction Score by Usage
The Bancorp's Customer Satisfaction score was rated 67 points by customers who have used The Bancorp's products/services for 1 to 2 Years.
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The Bancorp Customer Satisfaction vs. Competitors
Compared to its competitors, The Bancorp's Customer Satisfaction score is rated right above BancorpSouth, and is preceded by U.S. Bank.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Wells Fargo | 60% |
| U.S. Bank | 52% |
| The Bancorp | 46% |
| BancorpSouth | 41% |
| BOK Financial Corporation | 37% |
| Webster Bank | 28% |
| Green Bank | 0% |
| Regions Financial | 0% |
| Codorus Valley Bancorp | 0% |
| United Financial Bancorp | 0% |
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The Bancorp Customer Service
2.7/5
The Bancorp has an overall Customer Service score of 2.7 out of 5 stars rated by its users and customers.
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About The Bancorp's Customer Service
Address
409 Silverside Road, Suite 105, Wilmington, DE 19809
Website
http://www.thebancorp.com/
Phone Number
3023855000
Quick Insights into The Bancorp Customer Service
The Bancorp's Customer Service score was rated highest by customers who have used The Bancorp's products/services for 1 to 2 Years, and rated lowest by Male customers.
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Ranked The Bancorp Customer Service the Highest
Ranked The Bancorp Customer Service the Lowest
The Bancorp Customer Service Score by Gender
Female customers rated The Bancorp's Customer Service score 0.1 stars higher than Male customers.
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Male
2/5
Female
2.1/5
The Bancorp Customer Service Score by Ethnicity
The Bancorp's Customer Service score was rated 2 stars by Caucasian customers on Comparably.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
The Bancorp Customer Service Score by Age
The Bancorp's Customer Service score was rated 1.5 stars by customers ages 46-50 on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 1.5 | 46-50 | 1.5 |
The Bancorp Customer Service Score by Usage
The Bancorp's Customer Service score was rated 2.6 stars by customers who have used The Bancorp's products/services for 1 to 2 Years.
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The Bancorp Customer Service vs. Competitors
Compared to its competitors, The Bancorp's Customer Service score is rated right above BOK Financial Corporation, and is preceded by U.S. Bank.
| COMPANY | Customer Service Score | |
|---|---|---|
| Wells Fargo | 3.5/5 |
| U.S. Bank | 2.9/5 |
| The Bancorp | 2.7/5 |
| BOK Financial Corporation | 2.4/5 |
| BancorpSouth | 2.4/5 |
| Webster Bank | 2.3/5 |
| Regions Financial | 1.5/5 |
| Green Bank | 1.5/5 |
| Codorus Valley Bancorp | N/A |
| United Financial Bancorp | N/A |
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The Bancorp as an Employer
2.4/5
The Bancorp has a 2.4/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
The Bancorp scored a -32 for Net Promoter Score and a -23 for Employee Net Promoter Score. NPS gauges how likely a customer of The Bancorp would recommend the brand to a friend. ENPS measures how likely The Bancorp employees would recommend working at The Bancorp to a friend.
Net Promoter Score
-32
NPS Score
| 31% | Promoters |
|---|---|
| 6% | Passive |
| 63% | Detractors |
Employee Net Promoter Score
-23
eNPS Score
| 31% | Promoters |
|---|---|
| 15% | Passive |
| 54% | Detractors |
