37
NPS
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Tubi
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About Tubi's Brand
Tubi, a division of FOX Entertainment, is an ad-supported video-on-demand service with more than 45,000 movies and TV shows in the U.S., including a growing library of Tubi Originals, 150+ local and live news, sports and entertainment channels, and 400+ entertainment partners, featuring content from every major Hollywood studio. Tubi gives fans of film, television, news and sports an easy way to discover new content that is completely free. Among its major competitors, Tubi is ranked in 1st place for NPS while Pluto TV is 2nd, and Hulu is 3rd.Their current valuation is $90.00M
Brand at a Glance
84%
Customer Loyalty
3.4/5
Product Quality
3.2/5
Pricing
3.8/5
Customer Service
Tubi Ranking
- #1 / 4 of its competitors
Tubi NPS
Tubi's Net Promoter Score (NPS) is a 37 with 64% Promoters, 9% Passives, and 27% Detractors. Net Promoter Score tracks whether Tubi's customers would recommend using the product based on a scale of -100 to 100.
Tubi Overall NPS
| 64% | Promoters |
|---|---|
| 9% | Passives |
| 27% | Detractors |
Tubi NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2020 0 | Jul 2020 | 0 |
Sep 2020 50 | Sep 2020 | 50 |
Oct 2020 0 | Oct 2020 | 0 |
Feb 2021 25 | Feb 2021 | 25 |
Apr 2023 40 | Apr 2023 | 40 |
Jun 2023 57 | Jun 2023 | 57 |
Jul 2023 37 | Jul 2023 | 37 |
Nov 2024 22 | Nov 2024 | 22 |
Aug 2025 30 | Aug 2025 | 30 |
Oct 2025 36 | Oct 2025 | 36 |
How Other Brands Compare
Tubi is ranked first for NPS among its competitors. Hulu and Atom Tickets come in second and third, with SundaySky coming in at #4. Among those competitors, it is the lowest valued company behind Hulu.
Tubi |  Hulu |  Atom Tickets |  SundaySky | |
| Global Ranking | #- | #127 | #- | #- |
| NPS | 37 | -2 | -34 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $90.00M | $238.31B | $350.00M | $200.00M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Tubi Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Tubi users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Tubi Customer Loyalty vs. Competitors
Compared to its competitors, Tubi's Customer Loyalty score is rated right above Philo, and is preceded by ODK Media.
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Tubi Product Quality
3.4/5
Tubi has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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Tubi Product Information
Tubi’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- http://tubitv.com/
- Company Size
- 11-50 Employees
Industry
Tech
Content
Media
Sports & Entertainment
Tubi Product Quality vs. Competitors
Compared to its competitors, Tubi's Product Quality score is rated right above Pluto TV, and is preceded by Crackle.
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Tubi Pricing
Tubi ROI & Value For Money
3.2/5
Tubi has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Tubi Pricing vs. Competitors
Compared to its competitors, Tubi's ROI score is rated right above Hulu, and is preceded by Pluto TV.
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Tubi Customer Satisfaction (CSAT)
Tubi Customer Satisfaction (CSAT) Score
86 / 100
Tubi has an overall Customer Satisfaction score of 86 rated by its users and customers.
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Very Satisfied
86%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
14%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Tubi Customer Satisfaction vs. Competitors
Compared to its competitors, Tubi's Customer Satisfaction score is rated right above Crackle.
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Tubi Customer Service
3.8/5
Tubi has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Tubi's Customer Service
Address
315 Montgomery St, San Francisco, CA 94104
Website
http://tubitv.com/
Tubi Customer Service vs. Competitors
Compared to its competitors, Tubi's Customer Service score is rated right above Crackle.
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Tubi as an Employer
2.5/5
Tubi has a 2.5/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
Tubi scored a 37 for Net Promoter Score and a -20 for Employee Net Promoter Score. NPS gauges how likely a customer of Tubi would recommend the brand to a friend. ENPS measures how likely Tubi employees would recommend working at Tubi to a friend.
Net Promoter Score
37
NPS Score
| 64% | Promoters |
|---|---|
| 9% | Passive |
| 27% | Detractors |
Employee Net Promoter Score
-20
eNPS Score
| 20% | Promoters |
|---|---|
| 40% | Passive |
| 40% | Detractors |
