The average Hallmark Principal Designer earns an estimated $169,400 annually, which includes an estimated base salary of $146,081 with a $23,319 bonus. Hallmark's Principal Designer compensation is $26,834 more than the US average for a Principal Designer. Principal Designer salaries at Hallmark can range from $70,000 - $300,000.
The Design Department at Hallmark earns $2,444 more on average than the Marketing Department.
Last updated 23 days ago.
Principal Designers earn $2,310 more than Creative Directors.
The Design Department averages $2,444 more than the Marketing Department, and $1,954 less than the Sales Department
The average female Principal Designer at companies similar size to Hallmark reported making $154,148, while the average male Principal Designer at similar sized companies reported making $175,977.
The average Hispanic or Latino Principal Designer at companies similar size to Hallmark reported making $174,333, while the average African American/Black Principal Designer at similar sized companies reported making $134,000.
The majority of Principal Designers at Hallmark believe they're not compensated fairly. 20% of Principal Designers at Hallmark say they receive annual bonuses, and the majority (42%) are not satisfied with their benefits. See more compensation ratings at Hallmark