Rakuten Culture | Comparably
Rakuten is a tech company that offers electronic commerce solutions in Japan and internationally. read more
EMPLOYEE
PARTICIPANTS
207
TOTAL
RATINGS
1606

Rakuten Company Culture

Rakuten Culture

This score is derived from employee ratings & reviews
3.6/5
Rakuten's Overall Culture is rated C+

Top Rated Culture Dimensions

Rakuten CEO

Top 10%Top 10% of Similar Size Companies
Hiroshi Mikitani Rakuten's CEO
Hiroshi Mikitani
77 /100

Diversity at Rakuten

Bottom 30%Bottom 30% of Similar Size Companies
C-

Diverse employees at Rakuten have rated Perks And Benefits, Team, and Outlook as the highest categories they have scored

Women at Rakuten

Top 50%Top 50% of Similar Size Companies
C+

Women at Rakuten have rated Perks And Benefits, Work Culture, and Outlook as the highest categories they have scored

Rakuten eNPS

Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"
Top 35%Top 35% of Similar Size Companies

Recommend to a Friend?

11

Rakuten employees are 11% more likely to recommend Rakuten as a great place to work

42%Promoters
27%Passives
31%Detractors

Working at Rakuten

Working at Rakuten is rated average by 207 employees, across various culture dimensions. Rakuten employees are most satisfied about CEO Rating, Outlook, and Work Culture categories, putting Rakuten’s culture in the Top 50% compared to similar sized companies on Comparably. See below in detail how working at Rakuten was rated by employees.

Overall Company Culture at Rakuten

C+

Overall Company Culture at Rakuten is rated C+

Last updated months ago

Top
50%

Rakuten ranks in the Top 50% of other companies on Comparably with 10,000+ Employees for Overall Company Culture Score

Overall Company Culture Score by Department

This graph details how each department scores their Overall Company Culture

Results from 207 Employees

View Results
0
20
40
60
80
100
Customer Support
84
Customer Support84
IT
71
IT71
Product
57
Product57
Engineering
56
Engineering56
Marketing
46
Marketing46

Rakuten Employee Reviews

Out of 110 Rakuten employee reviews, 72% were positive. The remaining 28% were constructive reviews with the goal of helping Rakuten improve their work culture.

72%
28%
Positive Reviews72%
Constructive Feedback28%

Positive Reviews From Rakuten Employees

  • What do you like best about the leadership team?
    They listen and take ideas under consideration. You can easily message anyone in the company, including the CEO, if you need information.
  • What did you like most about the interview process?
    Smooth and good, but this is just one of the hypocrisies from the company face
  • What are some of the best things about your team?
    Team Work. Helping each other in every aspects.

Constructive Feedback From Rakuten Employees

  • What's going wrong and how can it be improved?
    Change the management and listen to your employee
  • What does the leadership team need to get better at?
    Listen to your employee , stop using Japanese management philosophy when you hire 80% of employees are from oversea
  • Why do you feel undervalued and what would make you feel better about your compensation?
    An increment and quality employee benefits and services

Rakuten Company Information

Rakuten Company Overview

Rakuten is a tech company that offers electronic commerce solutions in Japan and internationally.

Rakuten was founded in 1997 and its current CEO is Hiroshi Mikitani. Since its inception 29 years ago, Rakuten has grown to 14826 employees.

Rakuten Mission, Vision & Values

Rakuten Mission Statement

Contribute to society by creating value through innovation and entrepreneurship, Empowering people to realize their hopes and dreams, Embracing new thinking, Rakuten changes the world through innovation.

Rakuten Vision Statement

Global Innovation Company. At Rakuten, we drive disruptive innovation, Engaging knowledge, creativity and passion from around the world. To achieve ambitious goals and help build communities in which people can pursue their dreams and live in happiness.

Rakuten Values

  • Rakuten Shugi
  • Empowerment
  • Integrity
  • Professionalism
  • Get Things Done
  • Succeed as a Team

Sustainability and Corporate Social Responsibility at Rakuten

Being sustainable means engaging our stakeholders to ensure that all our activities meet their expectations
and empower society over the long-term.

Rakuten and the environment are inextricably connected. From the variety of products sold on Rakuten Ichiba to the travel destinations promoted on Rakuten Travel, all depend on the richness of our natural environment. As a global company whose business is embedded in the environment, Rakuten considers environmental issues of critical importance. This is why Rakuten is committed to protecting the environment in all the Company’s services and social contribution activities.

Headquarter1-14-1 Tamagawa, Setagaya-ku, Tokyo
158-0094
Japan
Websiteglobal.rakuten.com/corp
Founding Date1997
Company StatusPublic
Jobsrakuten.careers/
Social Sites

Rakuten Competitors

Rakuten competitors include Amazon, eBay, MyTime, and Target. Rakuten ranks 4th in Overall Culture Score on Comparably vs its competitors. See below how Rakuten compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

  1. #1
    Amazon's Logo
    Amazon
    4.2/5
  2. #2
    eBay's Logo
    eBay
    4.1/5
  3. #3
    MyTime's Logo
    MyTime
    3.6/5
  4. #4
    Rakuten's Logo
    Rakuten
    3.6/5
  5. #5
    Target's Logo
    Target
    3.6/5
A Day in the Life
A Day in the Life
Rakuten employees generally work 9.0 hrs a day
Work Hours
A Day in the Life
Employees at Rakuten report the work pace is comfortably fast
Work Pace
A Day in the Life
82% of Rakuten employees look forward to interacting with their team every day
Coworkers
A Day in the Life
Rakuten employees most often take 15-20 paid vacation and sick days each year
Perks & Benefits
A Day in the Life
33% of Rakuten employees report they are happy with their work life balance
Work Life Balance
A Day in the Life
Rakuten employees typically get valuable feedback on how to improve at work Once a quarter
Feedback
A Day in the Life
68% of Rakuten employees call their work environment positive
Environment

Rakuten Employees

Rakuten has 14826 employees. 207 employees at Rakuten have reviewed Rakuten across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.

Overall, the 207 Rakuten employees give their leadership a grade of B-, or Top 40% of similar size companies. This includes specific ratings of their executive team, CEO, and manager.

Employees at Rakuten are not very pleased with their total compensation at Rakuten, which includes a combination of pay, stock and equity, and benefits.

Overall, employees at Rakuten are generally satisfied with their team. 207 Participants grade the quality of their coworkers a C+. The majority believe the meetings at Rakuten are effective, and the majority look forward to interacting with their coworkers.

The majority of employees at Rakuten believe the environment at Rakuten is positive. Most Participants believe the pace of work at Rakuten is moderate. About 63% of the employees at Rakuten work 8 hours or less, while 5% of them have an extremely long day - longer than twelve hours.

Overall, the employees at Rakuten are generally happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

Joining Rakuten - Employee Onboarding

The prevailing opinion from employees about joining Rakuten is that the company was very prepared on their first day. Rakuten employees concluded that their overall onboarding experience was positive. 100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.

Rakuten KPIs and OKRs

Employees’ understanding of Rakuten's KPIs and OKRs is essential for its success. Out of 8 Rakuten employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 4 have said yes.

AnswerPercent
Yes50%
No50%
Are your company's goals clear, and are you invested in them?
AnswerPercent
Yes0%
No100%
Are the KPIs/OKRs for your department clear?

Rakuten CEO & Leadership

Rakuten CEO - Hiroshi Mikitani

Hiroshi Mikitani Rakuten's CEO
77 /100

Hiroshi’s approval rate is in the Top 10% of all CEOs of similar-sized companies on Comparably. Rakuten’s CEO is highly regarded especially by employees identified with Other ethnicities, Hispanic or Latino employees, and employees in the IT department. However, employees with the company for 5 to 10 Years, employees in the Engineering department, and employees with the company for 1 to 2 Years have a less favorable view of the CEO and believe there is room for improvement. Compared to Rakuten’s competitors, Hiroshi Mikitani ranks right above eBay CEO Jamie Iannone. Under Mikitani’s leadership, Rakuten employee respondents are most happy about their Outlook and the company’s Work Culture. Office Culture and Diversity are two areas, according to respondents, where Rakuten could stand to see real improvement.

Rakuten Leadership

The Rakuten Executive Team is rated a “B-” and led by CEO Hiroshi Mikitani and VP Global Sales Donald Robinson

  • Hiroshi Mikitani  CEO / President

    Hiroshi Mikitani CEO / President

    Hiroshi Mikitani serves as the CEO / President of Rakuten.

  • Donald Robinson VP Global Sales

    Donald Robinson serves as the VP Global Sales of Rakuten Marketing. Donald started at Rakuten Marketing in Jan of 2014.... read more

Rakuten Salaries

How much does Rakuten pay?

How much do people at Rakuten get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Rakuten is $130,029, or $62 per hour, while the estimated median salary is $121,786, or $58 per hour.

At Rakuten, the highest paid job is a Director of Sales at $228,816 annually and the lowest is a CS Rep at $45,207 annually. Average Rakuten salaries by department include: Sales at $155,595, Product at $182,558, Communications at $232,446, and Design at $126,011. Half of Rakuten salaries are above $121,786.

74 employees at Rakuten rank their Compensation in the Bottom 40% of similar sized companies (based on 231 ratings) while 69 employees at Rakuten rank their Perks And Benefits in the Bottom 45% of similar sized companies (based on 75 ratings).

Salaries contributed from Rakuten employees include job titles like Lead Engineer, Architect, Data Scientist, and Group Product Manager. Comparably data has a total of 20 salary records from Rakuten employees.

Last updated months ago.

1st Percentile
$70k
$70k1st Percentile
17th Percentile
$94k
$94k17th Percentile
33rd Percentile
$121k
$121k33rd Percentile
50th Percentile
$179k
$179k50th Percentile
67th Percentile
$240k
$240k67th Percentile
83rd Percentile
$273k
$273k83rd Percentile
100th Percentile
$303k
$303k100th Percentile
$130,029*
Average Compensation
$121,786*
Median Compensation

* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.

Rakuten Salaries by City

Rakuten Salaries by Department

Explore Rakuten Salaries

Diversity & Inclusion at Rakuten

Diverse employees at Rakuten score the company 60/100 across various culture categories, placing Rakuten in the Bottom 30% of companies on Comparably with 10,000+ Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Rakuten across various culture dimensions.

Rakuten respects the unique qualities of its customers and employees worldwide. By nurturing their talents and passion, we believe we can succeed in our mission to create true value on the world stage. Hence, diversity is one of Rakuten’s key corporate strategies. We aim to hire the brightest talent from around the world, with unique and different perspectives to best serve our customers with innovative services worldwide, because we aim to be a company ready to change the world. We want to be a driving force for the advancement of human beings and society. We are pioneers, and we want others to be inspired by what we do and to follow our lead. As a company made up of diverse people and ideas, we will strive for the realization of these values and this vision.,,

Ranked Culture the Highest

Women 79/100
Tenure - Less Than 1 Year
Men 63/100
Department - IT
Diverse Employees 71/100
Department - IT

Ranked Culture the Lowest

Women N/A/100
Men 48/100
Tenure - 5 to 10 Years
Diverse Employees 41/100
Tenure - 1 to 2 Years

Rakuten Perks & Benefits

Financial Benefits

  • 401K / Retirement Plan

Rakuten PTO

Rakuten's PTO and Vacation policy typically gives 15-20 days off a year with 50% of employees expected to be work free while out of office. Paid Time Off is Rakuten's 2nd most important benefit besides Healthcare when ranked by employees, with 33% of employees saying it is the most important benefit. Rakuten's benefits and PTO Package averages to represent a $500 -$1000 cash value per month.

AnswerPercent
Flex Time0%
Vacation Policy33%
Office Meals0%
401k Contribution67%
Childcare0%
Other than healthcare, which of the following benefits is most important to you?
AnswerPercent
Yes50%
No50%
Does your boss expect you to work when you're on vacation?
AnswerPercent
$2500+/mo0%
$1500 - $2500/mo0%
$1000 -$1500/mo0%
$500 -$1000/mo60%
Less than $500/mo40%
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?

Rakuten Careers

Rakuten Jobs

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H1B Visa

In 2019, Rakuten applied for 8 H1B visas. Of the work permits applied for, 88% were approved.

Work Permit Application Outcome

Rakuten has a total of 14826 employees

8
Total Applied
  • 88% Granted (7 out of 8)
  • 0% Denied ( out of 8)
  • 0% Withdrawn Application was withdrawn by the employer before approval/rejection ( out of 8)
  • 13% Certified-Withdrawn Application was approved but later withdrawn by employer (1 out of 8)

This data was calculated using publicly sourced data from OFLC Performance Data

Let Rakuten Know You Want To Work There

Overview of Candidates Interested in Rakuten on Comparably

Candidates By Department

All Industries
39%
Engineering
17%
Marketing
11%
Product
11%
IT
6%
Other
17%

Candidates By Location

San Francisco
33%
New York City
11%
Seattle
11%
Charlotte
6%
Jonesboro
6%
Other
33%

Frequently Asked Questions regarding Rakuten

What is Rakuten address?

Rakuten location is at 1-14-1 Tamagawa, Setagaya-ku, Tokyo

Who is the CEO of Rakuten?

Rakuten CEO is Hiroshi Mikitani, their score by employees is 77

What is Rakuten eNPS?

The eNPS for Rakuten is 11

What is the salary for Corporate Counsel in Rakuten?

Corporate Counsel average salary in the US is 188k

What are the salaries in the Admin in Rakuten?

The average salaries for Admin in Rakuten is 61k

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