

Compare Costco versus H E B for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 2490 employees and customers of Costco and 1842 employees and customers of H E B.
| 68% | Promoters |
|---|---|
| 14% | Passive |
| 18% | Detractors |
| 76% | Promoters |
|---|---|
| 9% | Passive |
| 15% | Detractors |
Net Promoter Score
Winner by 11