General Motors Claimed Company

EMPLOYEE PARTICIPANTS: 1089

TOTAL RATINGS: 11590

Toyota Claimed Company

EMPLOYEE PARTICIPANTS: 1002

TOTAL RATINGS: 6753

General Motors vs Toyota

Compare General Motors versus Toyota for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 1089 employees and customers of General Motors and 1002 employees and customers of Toyota.

General Motors

General Motors's brand is ranked #140 in the list of Global Top 1000 Brands, as rated by customers of General Motors. Their current market cap is $89.77B.

Toyota

Toyota's brand is ranked #82 in the list of Global Top 100 Brands, as rated by customers of Toyota. Their current market cap is $250.52B.

3.5/5

Product Quality

4.2/5

3.4/5

Pricing

4/5

3.4/5

Customer Service

4.1/5

NPS Score

49%	Promoters
16%	Passive
35%	Detractors

NPS Score

63%	Promoters
17%	Passive
20%	Detractors

Net Promoter Score
Winner by 29

See how General Motors compares to its competitors

See how Toyota compares to its competitors

Working at General Motors vs Working at Toyota

72 / 100

CEO Rating

Akio Toyoda

75 / 100

CEO Rating
Winner by 3%

General Motors

General Motors doesn't have enough ratings to calculate the Team Culture Ratings.

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Toyota

Employees at Toyota rate their CEO, Akio Toyoda, 75/100. This score is 3% higher than the scores of General Motors' CEO, Mary Barra. Employees in the Business Development and Finance departments rate Akio Toyoda the highest.

CEO Score 72

CEO Score

CEO Score 75

Overall Culture 67

Overall Culture

Overall Culture 72

eNPS

Gender Score 66

Gender Score

Gender Score 67

Diversity Score 66

Diversity Score

Diversity Score 72

Perk And Benefits 72

Perk And Benefits

Perk And Benefits 72

Professional Dev. 55

Professional Dev.

Professional Dev. 51

Overall Culture at General Motors vs Toyota

/ 100

General Motors

Employees at General Motors rate their Overall Culture a 67/100, with Business Development and Design as the two departments that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Overall Culture a /100, with Customer Support and Design as the two departments that rate their experience the highest.

Overall Culture
Winner by 5%

General Motors67
Toyota

Employee Net Promoter Score at General Motors vs Toyota

eNPS

General Motors

362 Promoters 41%

190 Passives 22%

321 Detractors 37%

eNPS

Toyota

375 Promoters 51%

132 Passives 18%

228 Detractors 31%

Employee Net Promoter Score
Winner by %

General Motors4
Toyota

Gender Score at General Motors vs Toyota

/ 100

General Motors

Employees at General Motors rate their Gender Score a 66/100, with IT and Engineering as the two departments that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Gender Score a /100, with Sales and Customer Support as the two departments that rate their experience the highest.

Gender Score
Winner by 1%

General Motors
Toyota67

Diversity Score at General Motors vs Toyota

/ 100

General Motors

Employees at General Motors rate their Diversity Score a 66/100, with Sales and Design as the two departments that rate their experience the highest.

/ 100

Toyota

Employees at Toyota rate their Diversity Score a /100, with Customer Support and Sales as the two departments that rate their experience the highest.

Diversity Score
Winner by 6%

General Motors66
Toyota

Perk and Benefits Score at General Motors vs Toyota

/ 100

General Motors

Employees at General Motors rate their Perk and Benefits Score a 72/100, with HR and Finance as the two departments that rate their experience the highest.

Tied

/ 100

Toyota

Employees at Toyota rate their Perk and Benefits Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Tied

General Motors72
Toyota

Professional Development Score at General Motors vs Toyota

/ 100

General Motors

Employees at General Motors rate their Professional Development Score a 55/100, with Design and Operations as the two departments that rate their experience the highest.

Professional Development Score
Winner by 4%

/ 100

Toyota

Employees at Toyota rate their Professional Development Score a /100, with Engineering and Operations as the two departments that rate their experience the highest.

General Motors55
Toyota

Leadership Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Leadership Culture Ratings vs Toyota Ratings based on looking at 4251 ratings from employees of the two companies. Ratings come from the answers to questions like "What does the leadership team need to get better at?" and "Does your manager seem to care about you as a person?".

General Motors67
Toyota

Compensation Culture Ratings vs Toyota

General Motors

71 / 100

Compensation Culture Ratings vs Toyota
Winner by 2%

Toyota

69 / 100

General Motors rates % higher than Toyota on Compensation Culture Ratings vs Toyota Ratings based on looking at 2794 ratings from employees of the two companies. Ratings come from the answers to questions like "Do you believe you're paid fairly?" and "How often do you get a raise?".

General Motors72
Toyota

Team Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Team Culture Ratings vs Toyota Ratings based on looking at 2381 ratings from employees of the two companies. Ratings come from the answers to questions like "Are your company's meetings effective?" and "How would you rate the quality of your coworkers?".

General Motors69
Toyota

Environment Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Environment Culture Ratings vs Toyota Ratings based on looking at 2336 ratings from employees of the two companies. Ratings come from the answers to questions like "What's the work pace at your company?" and "Is your work environment positive or negative?".

General Motors67
Toyota

Sentiment Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Sentiment Culture Ratings vs Toyota Ratings based on looking at 3350 ratings from employees of the two companies. Ratings come from the answers to questions like "How do your customers perceive your company?" and "What makes you most happy at work?".

General Motors67
Toyota