General Motors vs Toyota | Comparably
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VS
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General Motors Claimed Company
EMPLOYEE
PARTICIPANTS
1072
TOTAL
RATINGS
11418
Toyota Claimed Company
EMPLOYEE
PARTICIPANTS
983
TOTAL
RATINGS
6650

General Motors vs Toyota

Compare General Motors versus Toyota for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 1072 employees and customers of General Motors and 983 employees and customers of Toyota.

General Motors

General Motors's brand is ranked #140 in the list of Global Top 1000 Brands, as rated by customers of General Motors. Their current market cap is $89.77B.

Toyota

Toyota's brand is ranked #82 in the list of Global Top 100 Brands, as rated by customers of Toyota. Their current market cap is $250.52B.


3.6/5
Product Quality
4.1/5
3.4/5
Pricing
4/5
3.4/5
Customer Service
4/5
13
NPS Score
48%Promoters
17%Passive
35%Detractors
43
NPS Score
63%Promoters
17%Passive
20%Detractors

Net Promoter Score
Winner by 30


See how General Motors compares to its competitors

See how Toyota compares to its competitors

Working at General Motors vs Working at Toyota

Mary Barra General Motors' CEO
72 / 100

CEO Rating

75 / 100

CEO Rating
Winner by 3%

General Motors

General Motors doesn't have enough ratings to calculate the Team Culture Ratings.

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Toyota

Employees at Toyota rate their CEO, Akio Toyoda, 75/100. This score is 3% higher than the scores of General Motors' CEO, Mary Barra. Employees in the Business Development and Finance departments rate Akio Toyoda the highest.


CEO Score 72
CEO Score
CEO Score 75
Overall Culture 67
Overall Culture
Overall Culture 73
4
eNPS
20
Gender Score 66
Gender Score
Gender Score 67
Diversity Score 66
Diversity Score
Diversity Score 72
Perk And Benefits 72
Perk And Benefits
Perk And Benefits 73
Professional Dev. 53
Professional Dev.
Professional Dev. 53

Overall Culture at General Motors vs Toyota

67
/ 100
General Motors

Employees at General Motors rate their Overall Culture a 67/100, with Business Development and Design as the two departments that rate their experience the highest.

73
/ 100
Toyota

Employees at Toyota rate their Overall Culture a /100, with Customer Support and Design as the two departments that rate their experience the highest.

Overall Culture
Winner by 6%

  • General Motors
  • Toyota73

Employee Net Promoter Score at General Motors vs Toyota

4
eNPS
General Motors
356 Promoters 41%
187 Passives 22%
314 Detractors 37%
20
eNPS
Toyota
369 Promoters 51%
132 Passives 18%
222 Detractors 31%

Employee Net Promoter Score
Winner by %

  • General Motors
  • Toyota21

Gender Score at General Motors vs Toyota

66
/ 100
General Motors

Employees at General Motors rate their Gender Score a 66/100, with IT and Engineering as the two departments that rate their experience the highest.

67
/ 100
Toyota

Employees at Toyota rate their Gender Score a /100, with Sales and Customer Support as the two departments that rate their experience the highest.

Gender Score
Winner by 1%

  • General Motors
  • Toyota67

Diversity Score at General Motors vs Toyota

66
/ 100
General Motors

Employees at General Motors rate their Diversity Score a 66/100, with Sales and IT as the two departments that rate their experience the highest.

72
/ 100
Toyota

Employees at Toyota rate their Diversity Score a /100, with Customer Support and Sales as the two departments that rate their experience the highest.

Diversity Score
Winner by 6%

  • General Motors
  • Toyota72

Perk and Benefits Score at General Motors vs Toyota

72
/ 100
General Motors

Employees at General Motors rate their Perk and Benefits Score a 72/100, with HR and Finance as the two departments that rate their experience the highest.

73
/ 100
Toyota

Employees at Toyota rate their Perk and Benefits Score a /100, with Business Development and Finance as the two departments that rate their experience the highest.

Perk and Benefits Score
Winner by 1%

  • General Motors
  • Toyota73

Professional Development Score at General Motors vs Toyota

53
/ 100
General Motors

Employees at General Motors rate their Professional Development Score a 53/100, with Design and Operations as the two departments that rate their experience the highest.

Tied

53
/ 100
Toyota

Employees at Toyota rate their Professional Development Score a /100, with Engineering and Operations as the two departments that rate their experience the highest.

Tied

  • General Motors
  • Toyota53

Leadership Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Leadership Culture Ratings vs Toyota Ratings based on looking at 4193 ratings from employees of the two companies. Ratings come from the answers to questions like "How would you rate your CEO?" and "Are your company's goals clear, and are you invested in them?".

  • General Motors
  • Toyota73

Compensation Culture Ratings vs Toyota

General Motors
71 / 100

Compensation Culture Ratings vs Toyota
Winner by 2%

General Motors rates % higher than Toyota on Compensation Culture Ratings vs Toyota Ratings based on looking at 2766 ratings from employees of the two companies. Ratings come from the answers to questions like "Are you satisfied with your stock/equity compensation?" and "Why do you feel undervalued and what would make you feel better about your compensation?".

  • General Motors
  • Toyota69

Team Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Team Culture Ratings vs Toyota Ratings based on looking at 2359 ratings from employees of the two companies. Ratings come from the answers to questions like "Does Your Boss Hurt Your Company Culture?" and "What are some of the best things about your team?".

  • General Motors
  • Toyota76

Environment Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Environment Culture Ratings vs Toyota Ratings based on looking at 2314 ratings from employees of the two companies. Ratings come from the answers to questions like "On average, how many hours do you work a day?" and "Does someone you work with closely, make you want to quit your job?".

  • General Motors
  • Toyota69

Sentiment Culture Ratings vs Toyota

General Motors rates % lower than Toyota on Sentiment Culture Ratings vs Toyota Ratings based on looking at 3303 ratings from employees of the two companies. Ratings come from the answers to questions like "What do you like best about your company?" and "What would you most like to see improved at your company?".

  • General Motors
  • Toyota78

See how General Motors compares to its competitors

See how Toyota compares to its competitors