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Citrix
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About Citrix's Brand

Citrix aims to power a world where people, organizations are securely connected and accessible to make the extraordinary possible. Among its major competitors, Citrix is ranked in 4th place for NPS while LogMeIn is 1st, and NetApp is 2nd. Overall, Citrix has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $16.35B

Brand at a Glance

81%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
3.7/5
Customer Service
Citrix CMO
  Citrix CMO

Tim Minahan

Tim Minahan serves as the Chief Marketing Officer and SVP of Citrix. Tim started at Citrix in November of 2015. Tim currently resides in the Greater Atlanta Area.

Citrix Ranking

Citrix NPS

Citrix's Net Promoter Score (NPS) is a 19 with 50% Promoters, 19% Passives, and 31% Detractors. Net Promoter Score tracks whether Citrix's customers would recommend using the product based on a scale of -100 to 100.

Citrix Overall NPS

19
NPS
50%Promoters
19%Passives
31%Detractors
Citrix Overall NPS

Citrix NPS Trend

-100
-50
0
50
100
May 2021
19
May 202119
Jun 2021
17
Jun 202117
Jul 2021
15
Jul 202115
Aug 2021
15
Aug 202115
Sep 2021
17
Sep 202117
Oct 2021
17
Oct 202117
Dec 2021
20
Dec 202120
Jan 2022
20
Jan 202220
Feb 2022
20
Feb 202220
Mar 2022
22
Mar 202222
Apr 2022
19
Apr 202219
May 2022
19
May 202219

How Other Brands Compare

Citrix is ranked #4 for NPS among its competitors. LogMeIn and NetApp come in first and second, with VMware coming in at third. Among those competitors, it is the second most valued company behind VMware.

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Citrix's Logo
Citrix
NetApp's Logo
NetApp
LogMeIn's Logo
LogMeIn
VMware's Logo
VMware
Global Ranking#-#268#291#329
NPS19465140
Social Sentiment Calculated by analyzing social media and other online mentionsNeutralNeutralNegative-
Valuation Updated every 24 hours for public companies$16.35B$15.94B$4.22B$49.71B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Citrix NPS by Gender

Citrix's NPS was rated 36 by Male customers on Comparably.

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Male

36

Citrix's NPS was rated 36 by Male customers on Comparably.

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49%
Promoters
38%
Passives
13%
Detractors

Female

N/A

Citrix's NPS is not yet rated by Female customers.

Sign Up to learn about Citrix's NPS Score rated by Female customers on Comparably.
0%
Promoters
0%
Passives
0%
Detractors

Citrix NPS by Ethnicity

Citrix's NPS was rated -67 points by Caucasian customers on Comparably.

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-100
-50
0
50
100
Caucasian
-67
Caucasian-67

Citrix NPS by Age

Citrix's NPS was rated 100 points by customers ages 26-30 on Comparably.

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0
20
40
60
80
100
Promoters
100%
Passives
0%
Detractors
0%
26-30100%0%0%

Citrix NPS by Usage

Citrix's NPS was rated the highest by customers who have used Citrix's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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-100
-50
0
50
100
Less than 1 Year
50
Less than 1 Year50
1 to 2 Years
28
1 to 2 Years28
2 to 5 Years
16
2 to 5 Years16
5 to 10 Years
50
5 to 10 Years50

Citrix NPS vs. Competitors

Compared to its competitors, Citrix's NPS is rated right above Netsuite, and is preceded by VMware.

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Citrix Customer Reviews

Out of the 2 Citrix customer reviews 2 were positive and 0 were constructive. Citrix customer reviews reflect that all customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
watches high level marketing and better service
Review from San Francisco, CA / Male / Other / 18-25
What do you value most about this brand?
customer service and customer support
Review from San Francisco, CA / Male / African American/Black / 31-35

Citrix Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of Citrix users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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81
81%
19
19%
Citrix Customer Loyalty

Citrix Customer Loyalty Score by Gender

Citrix's Customer Loyalty score was rated 89 by Male customers on Comparably.

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Male
89%
Yes
Female
N/A
Yes

Citrix Customer Loyalty Score by Ethnicity

Citrix's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.

% who answered "Yes"

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70
out of 100
Caucasian

Citrix Customer Loyalty Score by Age

Citrix's Customer Loyalty score was rated 100% by customers ages 26-30 on Comparably.

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0
20%
40%
60%
80%
100%
26-30
100%
26-30100%

Citrix Customer Loyalty Score by Usage

Citrix's Customer Loyalty score was rated the highest by customers who have used Citrix's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
85%
1 to 2 Years
40%
2 to 5 Years
100%
5 to 10 Years
100%

Citrix Customer Loyalty Score by Industry

Citrix's Customer Loyalty score was rated 78% by Tech industry customers.

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Tech
78%

Citrix Customer Loyalty vs. Competitors

Compared to its competitors, Citrix's Customer Loyalty score is rated right above VMware, and is preceded by NetApp.

COMPANYCustomer Loyalty Score
Payoda100%
NetApp86%
Citrix81%
VMware79%
LogMeIn75%
Netsuite74%
BMC Software70%
BomgarN/A

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Citrix Product Quality

4/5

Citrix has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Citrix Product Information

Citrix serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. Citrix supports iOS and Web devices and offers products for medium and large sized businesses.

Citrix’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Citrix's product the highest. Reviewers from the Philanthropy industry rated Citrix the lowest at 3.8.

Website
http://www.citrix.com
Company Size
5,001-10,000 Employees

Industry

Tech
Big Data
Enterprise
SaaS

Languages Supported

English
Chinese (Traditional)
German
Spanish
Chinese (Simplified)
Italian

Quick Insights into Citrix Product Quality

Citrix's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers from the Philanthropy industry.

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Ranked Citrix Product Quality the Highest

26-30
5
Male
4.6
2 to 5 Years
4.5

Ranked Citrix Product Quality the Lowest

1 to 2 Years
3.9
Philanthropy
3.8

Citrix Product Quality Score by Gender

Citrix's Product Quality score was rated 4.6 by Male customers on Comparably.

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Male

4.6/5

Female

N/A

Citrix Product Quality Score by Ethnicity

Citrix's Product Quality score was rated 4.3 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
4.3
Caucasian4.3

Citrix Product Quality Score by Age

Citrix's Product Quality score was rated 5 stars by customers ages 26-30 on Comparably.

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0
1
2
3
4
5
26-30
5
26-305

Citrix Product Quality Score by Usage

Citrix's Product Quality score was rated the highest by customers who have used Citrix's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
4
1 to 2 Years
3.9
2 to 5 Years
4.5
5 to 10 Years
4.5

Citrix Product Quality Score by Industry

Citrix's Product Quality score was rated the highest by Tech industry customers, and the lowest by Philanthropy industry customers.

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Tech
4.5
Consulting
4.3
Government and Public Policy
3.9
Healthcare, Hospitals and Medicine
4.2
Philanthropy
3.8

Citrix Product Quality vs. Competitors

Compared to its competitors, Citrix's Product Quality score is rated right above BMC Software, and is preceded by NetApp.

COMPANYProduct Quality Score
Payoda4.5/5
LogMeIn4.3/5
VMware4.1/5
NetApp4/5
Citrix4/5
BMC Software3.9/5
Netsuite3.7/5
BomgarN/A

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Bomgar's Logo

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Citrix Pricing

Citrix ROI & Value For Money

3.9/5

Citrix has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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Citrix Pricing Plans

Citrix has a pricing structure that accommodates medium and large businesses. Starting from $109/month, Citrix uses a subscription model.

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Who Uses Citrix?

Medium Businesses
Large Enterprises

Quick Insights into Citrix ROI

Citrix's ROI score was rated highest by customers ages 26-30, and rated lowest by customers who have used Citrix's products/services for 1 to 2 Years.

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Ranked Citrix ROI the Highest

26-30
5
5 to 10 Years
4.5
Male
4.2

Ranked Citrix ROI the Lowest

1 to 2 Years
3.5

Citrix ROI Score by Gender

Citrix's ROI score was rated 4.2 by Male customers on Comparably.

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Male

4.2/5

Female

N/A

Citrix ROI Score by Ethnicity

Citrix's ROI score was rated 3 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3
Caucasian3

Citrix ROI Score by Age

Citrix's ROI score was rated 5 stars by customers ages 26-30 on Comparably.

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0
1
2
3
4
5
26-30
5
26-305

Citrix ROI Score by Usage

Citrix's ROI score was rated the highest by customers who have used Citrix's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
3.6
1 to 2 Years
3.5
2 to 5 Years
4.1
5 to 10 Years
4.5

Citrix ROI Score by Industry

Citrix's ROI score was rated 3.6 stars by Tech industry customers.

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Tech
3.6

Citrix Pricing vs. Competitors

Compared to its competitors, Citrix's ROI score is rated right above Netsuite, and is preceded by NetApp.

COMPANYPricing Score
LogMeIn4.3/5
VMware4/5
NetApp3.9/5
Citrix3.9/5
Netsuite3.6/5
BMC Software3.5/5
Payoda3/5
BomgarN/A

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VS
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Citrix Customer Satisfaction (CSAT)

Citrix Customer Satisfaction (CSAT) Score

66 / 100

Citrix has an overall Customer Satisfaction score of 66 rated by its users and customers.

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Very Satisfied53%
Satisfied13%
Neither Satisfied nor Dissatisfied13%
Dissatisfied7%
Very Dissatisfied14%
Very Satisfied
53%
Satisfied
13%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
7%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Citrix Customer Satisfaction

Citrix's Customer Satisfaction score was rated highest by Male customers.

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Ranked Citrix Customer Satisfaction the Highest

Male
66%

Citrix Customer Satisfaction Score by Gender

Citrix's Customer Satisfaction score was rated 66 by Male customers on Comparably.

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66 / 100
Male
Very Satisfied
33%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
34%

Citrix Customer Satisfaction vs. Competitors

Compared to its competitors, Citrix's Customer Satisfaction score is rated right above BMC Software, and is preceded by Netsuite.

COMPANYCustomer Satisfaction (CSAT) Score
Payoda100%
NetApp86%
VMware85%
Netsuite76%
Citrix67%
BMC Software63%
LogMeIn0%
Bomgar0%

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Citrix Customer Service

3.7/5

Citrix has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About Citrix's Customer Service

Address

4988 Great America Parkway, Santa Clara, CA 95054


Website

http://www.citrix.com


Phone Number

800-424-8749

Quick Insights into Citrix Customer Service

Citrix's Customer Service score was rated highest by customers ages 26-30, and rated lowest by customers who have used Citrix's products/services for 5 to 10 Years.

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Ranked Citrix Customer Service the Highest

26-30
5
2 to 5 Years
4.5
Male
4.1

Ranked Citrix Customer Service the Lowest

5 to 10 Years
3.5

Citrix Customer Service Score by Gender

Citrix's Customer Service score was rated 4.1 by Male customers on Comparably.

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Male

4.1/5

Female

N/A

Citrix Customer Service Score by Ethnicity

Citrix's Customer Service score was rated 2 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
2
Caucasian2

Citrix Customer Service Score by Age

Citrix's Customer Service score was rated 5 stars by customers ages 26-30 on Comparably.

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0
20
40
60
80
100
26-30
5
26-305

Citrix Customer Service Score by Usage

Citrix's Customer Service score was rated the highest by customers who have used Citrix's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
3.9
1 to 2 Years
3.5
2 to 5 Years
4.5
5 to 10 Years
3.5

Citrix Customer Service Score by Industry

Citrix's Customer Service score was rated 3.6 stars by Tech industry customers.

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Tech
3.6

Citrix Customer Service vs. Competitors

Compared to its competitors, Citrix's Customer Service score is rated right above LogMeIn, and is preceded by VMware.

COMPANYCustomer Service Score
NetApp4.1/5
VMware4/5
Citrix3.7/5
LogMeIn3.7/5
BMC Software3.6/5
Netsuite3.3/5
Payoda2.5/5
BomgarN/A

Unlock Citrix Customer Service vs. Competitors Data

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Citrix as an Employer

2.9/5

Citrix has a 2.9/5 stars for its overall company culture rated by their employees

  Citrix CEO
bottom
35%
CEO of Citrix

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Citrix scored a 19 for Net Promoter Score and a -8 for Employee Net Promoter Score. NPS gauges how likely a customer of Citrix would recommend the brand to a friend. ENPS measures how likely Citrix employees would recommend working at Citrix to a friend.

Net Promoter Score

19
NPS Score
50%Promoters
19%Passive
31%Detractors

Employee Net Promoter Score

-8
eNPS Score
33%Promoters
26%Passive
41%Detractors

Global Ranking Snapshot

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