30
NPS
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Higher Logic
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About Higher Logic's Brand
Private, secure online communities that stimulate conversation and ignite engagement. Among its major competitors, Higher Logic is ranked in 6th place for NPS while Lithium Technologies is 1st, and Wild Apricot is 2nd.Their current valuation is $150.00M
Brand at a Glance
71%
Customer Loyalty
4.2/5
Product Quality
4/5
Pricing
3.4/5
Customer Service
Higher Logic Ranking
- #3 / 4 of its competitors
Higher Logic NPS
Higher Logic's Net Promoter Score (NPS) is a 30 with 55% Promoters, 20% Passives, and 25% Detractors. Net Promoter Score tracks whether Higher Logic's customers would recommend using the product based on a scale of -100 to 100.
Higher Logic Overall NPS
| 55% | Promoters |
|---|---|
| 20% | Passives |
| 25% | Detractors |
Higher Logic NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 39 | Apr 2022 | 39 |
Jun 2022 38 | Jun 2022 | 38 |
Oct 2022 38 | Oct 2022 | 38 |
Jan 2023 35 | Jan 2023 | 35 |
Feb 2023 35 | Feb 2023 | 35 |
Apr 2023 33 | Apr 2023 | 33 |
Jul 2023 32 | Jul 2023 | 32 |
Oct 2023 34 | Oct 2023 | 34 |
Nov 2023 31 | Nov 2023 | 31 |
Feb 2025 29 | Feb 2025 | 29 |
Mar 2025 30 | Mar 2025 | 30 |
Jan 2026 30 | Jan 2026 | 30 |
How Other Brands Compare
Higher Logic is ranked third for NPS among its competitors. Salesforce and HubSpot come in first and second, with Marketo coming in at #4. Among those competitors, it is the third most valued company behind Salesforce.
Higher Logic |  HubSpot |  Marketo |  Salesforce | |
| Global Ranking | #- | #224 | #230 | #- |
| NPS | 30 | 35 | 25 | 36 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $150.00M | $22.51B | - | $201.44B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Higher Logic NPS by Usage
Higher Logic's NPS was rated the highest by customers who have used Higher Logic's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 37 | Less than 1 Year | 37 |
1 to 2 Years 25 | 1 to 2 Years | 25 |
2 to 5 Years 37 | 2 to 5 Years | 37 |
Higher Logic NPS vs. Competitors
Compared to its competitors, Higher Logic's NPS is rated right above Marketo, and is preceded by HubSpot.
| COMPANY | NPS Score | |
|---|---|---|
 | Lithium Technologies | 77 |
 | Wild Apricot | 66 |
 | Vanilla Forums | 45 |
| Salesforce | 36 |
| HubSpot | 35 |
| Higher Logic | 30 |
| Marketo | 25 |
 | Pardot | 20 |
 | Eloqua | 0 |
 | Act-On Software | 0 |
 | Jive Software | -50 |
Higher Logic Customer Loyalty
71%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of Higher Logic users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Higher Logic Customer Loyalty vs. Competitors
Compared to its competitors, Higher Logic's Customer Loyalty score is rated right above Vanilla Forums, and is preceded by Salesforce.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Lithium Technologies | 100% |
| Wild Apricot | 100% |
| Pardot | 100% |
| Jive Software | 100% |
| Marketo | 82% |
| HubSpot | 79% |
| Salesforce | 75% |
| Higher Logic | 71% |
| Vanilla Forums | N/A |
| Eloqua | N/A |
| Act-On Software | N/A |
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Higher Logic Product Quality
4.2/5
Higher Logic has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Higher Logic Product Information
Higher Logic serves markets in the United States, China, Europe, Middle-East and Africa, Australia, and Latin America. Higher Logic supports Web devices and offers products for small, medium, and large sized businesses.
Higher Logic’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Higher Logic's product the highest. Reviewers from the Healthcare, Hospitals and Medicine industry rated Higher Logic the lowest at 4.1.
- Website
- http://higherlogic.com
- Company Size
- 201-500 Employees
Industry
Tech
SaaS
Languages Supported
English
Product Type
Customer Loyalty Software
Online Community Software
Customer Engagement Software
Quick Insights into Higher Logic Product Quality
Higher Logic's Product Quality score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers who have used Higher Logic's products/services for 1 to 2 Years.
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Ranked Higher Logic Product Quality the Highest
Ranked Higher Logic Product Quality the Lowest
Higher Logic Product Quality Score by Usage
Higher Logic's Product Quality score was rated the highest by customers who have used Higher Logic's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Higher Logic Product Quality Score by Industry
Higher Logic's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Higher Logic Product Quality vs. Competitors
Compared to its competitors, Higher Logic's Product Quality score is rated right above Marketo, and is preceded by HubSpot.
| COMPANY | Product Quality Score | |
|---|---|---|
| Wild Apricot | 4.3/5 |
| Lithium Technologies | 4.3/5 |
| Vanilla Forums | 4.2/5 |
| HubSpot | 4.2/5 |
| Higher Logic | 4.2/5 |
| Marketo | 4.1/5 |
| Pardot | 4.1/5 |
| Salesforce | 4/5 |
| Act-On Software | 4/5 |
| Eloqua | 3.8/5 |
| Jive Software | 2.5/5 |
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Higher Logic Pricing
Higher Logic ROI & Value For Money
4/5
Higher Logic has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Higher Logic Pricing Plans
Higher Logic has a pricing structure that accommodates small, medium, and large businesses. Starting from $800/month, Higher Logic uses a subscription model. For the users that are not ready to commit yet, Higher Logic also offers a free trial.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry. The users from the Education industry think that they had the lowest ROI from Higher Logic.
Who Uses Higher Logic?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into Higher Logic ROI
Higher Logic's ROI score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Education industry.
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Ranked Higher Logic ROI the Highest
Ranked Higher Logic ROI the Lowest
Higher Logic ROI Score by Industry
Higher Logic's ROI score was rated the highest by Banking and Financial Services industry customers, and the lowest by Education industry customers.
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Higher Logic Pricing vs. Competitors
Compared to its competitors, Higher Logic's ROI score is rated right above Marketo, and is preceded by HubSpot.
| COMPANY | Pricing Score | |
|---|---|---|
| Vanilla Forums | 4.3/5 |
| Wild Apricot | 4.2/5 |
| Lithium Technologies | 4.1/5 |
| Salesforce | 4/5 |
| HubSpot | 4/5 |
| Higher Logic | 4/5 |
| Marketo | 3.8/5 |
| Pardot | 3.8/5 |
| Eloqua | 3.4/5 |
| Jive Software | 3/5 |
| Act-On Software | N/A |
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Higher Logic Customer Satisfaction (CSAT)
Higher Logic Customer Satisfaction (CSAT) Score
67 / 100
Higher Logic has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
17%
Satisfied
50%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
16%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Higher Logic Customer Satisfaction vs. Competitors
Compared to its competitors, Higher Logic's Customer Satisfaction score is rated right above HubSpot, and is preceded by Marketo.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Lithium Technologies | 100% |
| Pardot | 100% |
| Act-On Software | 100% |
| Salesforce | 79% |
| Marketo | 76% |
| Higher Logic | 67% |
| HubSpot | 61% |
| Wild Apricot | 0% |
| Vanilla Forums | 0% |
| Eloqua | 0% |
| Jive Software | 0% |
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Higher Logic Customer Service
3.4/5
Higher Logic has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Higher Logic's Customer Service
Address
1600 Wilson Blvd, Ste 400, Arlington, VA 22209
Website
http://higherlogic.com
Phone Number
(202)360-4402
Higher Logic's Social Links
Higher Logic Customer Service vs. Competitors
Compared to its competitors, Higher Logic's Customer Service score is rated right above Act-On Software, and is preceded by Jive Software.
| COMPANY | Customer Service Score | |
|---|---|---|
| Wild Apricot | 5/5 |
| Vanilla Forums | 5/5 |
| Lithium Technologies | 4.7/5 |
| HubSpot | 4.1/5 |
| Salesforce | 4/5 |
| Eloqua | 3.7/5 |
| Pardot | 3.5/5 |
| Marketo | 3.5/5 |
| Jive Software | 3.5/5 |
| Higher Logic | 3.4/5 |
| Act-On Software | N/A |
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Higher Logic as an Employer
3.8/5
Higher Logic has a 3.8/5 stars for its overall company culture rated by their employees
top
40%
Consumer vs. Employees
Higher Logic scored a 30 for Net Promoter Score and a 7 for Employee Net Promoter Score. NPS gauges how likely a customer of Higher Logic would recommend the brand to a friend. ENPS measures how likely Higher Logic employees would recommend working at Higher Logic to a friend.
Net Promoter Score
30
NPS Score
| 55% | Promoters |
|---|---|
| 20% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
7
eNPS Score
| 38% | Promoters |
|---|---|
| 31% | Passive |
| 31% | Detractors |
