The people are the most positive
The people, the work, the day to day
Transparent and pushes the company to be the best/grow
Simple and without any trick questions
Good opportunity to learn by doing and to see your accomplishments come to fruition if you're effective. Once I understood that expectations of knowledge didn't equal training to gain knowledge, it freed me from asking colleagues for help. There is some joy in completing daily self-assigned tasks.
The salary is pretty low compared to other SF companies