15
NPS
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Carbonite
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About Carbonite's Brand
Among its major competitors, Carbonite is ranked in 5th place for NPS while Backblaze is 1st, and Mozy is 2nd.Their current market cap is $797.18M
Brand at a Glance
59%
Customer Loyalty
3.6/5
Product Quality
3.5/5
Pricing
2.1/5
Customer Service
Carbonite Ranking
- #3 / 4 of its competitors
Carbonite NPS
Carbonite's Net Promoter Score (NPS) is a 15 with 50% Promoters, 15% Passives, and 35% Detractors. Net Promoter Score tracks whether Carbonite's customers would recommend using the product based on a scale of -100 to 100.
Carbonite Overall NPS
| 50% | Promoters |
|---|---|
| 15% | Passives |
| 35% | Detractors |
Carbonite NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 32 | Aug 2020 | 32 |
Jan 2021 30 | Jan 2021 | 30 |
Jul 2021 28 | Jul 2021 | 28 |
Mar 2022 29 | Mar 2022 | 29 |
Jul 2022 27 | Jul 2022 | 27 |
Apr 2023 24 | Apr 2023 | 24 |
May 2023 24 | May 2023 | 24 |
Jun 2023 22 | Jun 2023 | 22 |
Jul 2023 17 | Jul 2023 | 17 |
Feb 2024 15 | Feb 2024 | 15 |
How Other Brands Compare
Carbonite is ranked third for NPS among its competitors. Code42 and Dropbox come in first and second, with Iron Mountain coming in at #4. Among those competitors, it is the third most valued company behind Iron Mountain.
Carbonite |  Dropbox |  Iron Mountain |  Code42 | |
| Global Ranking | #- | #314 | #- | #- |
| NPS | 15 | 21 | -47 | 25 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $797.18M | $7.41B | $10.75B | $255.00M |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Carbonite NPS by Gender
Carbonite's NPS was rated -100 by both Female and Male customers on Comparably.
Male
-100
Carbonite's NPS was rated -100 by Male customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Female
-100
Carbonite's NPS was rated -100 by Female customers on Comparably.
0%
Promoters
0%
Passives
100%
Detractors
Carbonite NPS by Ethnicity
Carbonite's NPS was rated -100 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -100 | Caucasian | -100 |
Carbonite NPS by Age
Carbonite's NPS was rated -100 points by customers ages 61-65 on Comparably.
Carbonite NPS by Usage
Carbonite's NPS was rated the highest by customers who have used Carbonite's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 30 | Less than 1 Year | 30 |
1 to 2 Years 11 | 1 to 2 Years | 11 |
2 to 5 Years 37 | 2 to 5 Years | 37 |
5 to 10 Years -100 | 5 to 10 Years | -100 |
Over 10 Years -100 | Over 10 Years | -100 |
Carbonite NPS vs. Competitors
Compared to its competitors, Carbonite's NPS is rated right above Datto, and is preceded by Dropbox.
| COMPANY | NPS Score | |
|---|---|---|
 | Backblaze | 100 |
 | Mozy | 41 |
| Code42 | 25 |
| Dropbox | 21 |
| Carbonite | 15 |
 | Datto | 14 |
| Iron Mountain | -47 |
 | StorageCraft Technology Corporation | -100 |
Carbonite Customer Reviews
Out of the 2 Carbonite customer reviews 0 were positive and 2 were constructive. Carbonite customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.
Carbonite Customer Loyalty
59%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
59% of Carbonite users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Carbonite Customer Loyalty Score by Gender
Female customers rated Carbonite's Customer Loyalty score 90% higher than Male customers.
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Male
10%
Yes
Female
100%
Yes
Carbonite Customer Loyalty Score by Ethnicity
Carbonite's Customer Loyalty score was rated 55% by Caucasian customers on Comparably.
% who answered "Yes"
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55
out of 100
Caucasian
Carbonite Customer Loyalty Score by Age
Carbonite's Customer Loyalty score was rated 40% by customers ages 61-65 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Carbonite.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
61-65 40% | 61-65 | 40% |
Carbonite Customer Loyalty Score by Usage
Carbonite's Customer Loyalty score was rated the highest by customers who have used Carbonite's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Carbonite Customer Loyalty vs. Competitors
Compared to its competitors, Carbonite's Customer Loyalty score is rated right above StorageCraft Technology Corporation, and is preceded by Iron Mountain.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Code42 | 79% |
| Dropbox | 74% |
| Backblaze | 73% |
| Datto | 71% |
| Iron Mountain | 71% |
| Carbonite | 59% |
| StorageCraft Technology Corporation | 10% |
| Mozy | N/A |
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Carbonite Product Quality
3.6/5
Carbonite has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Carbonite Product Information
Carbonite serves markets in the United States. Carbonite supports iOS, Web, and Android devices and offers products for small and medium sized businesses.
Carbonite’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Construction industry rated Carbonite's product the highest. Reviewers from the Legal industry rated Carbonite the lowest at 2.6.
- Website
- http://www.carbonite.com/
- Company Size
- 501-1,000 Employees
Industry
Tech
Big Data
Business Services
Consumer Services
Languages Supported
English
Chinese (Simplified)
Product Type
Document Management Software
System Administration Software
Applications Suite Software
Business Management Software
Business Continuity Software
Backup Software
Quick Insights into Carbonite Product Quality
Carbonite's Product Quality score was rated highest by customers from the Construction industry, and rated lowest by customers who have used Carbonite's products/services for Over 10 Years.
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Ranked Carbonite Product Quality the Highest
Ranked Carbonite Product Quality the Lowest
Carbonite Product Quality Score by Gender
Carbonite's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Carbonite Product Quality Score by Ethnicity
Carbonite's Product Quality score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Carbonite.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Carbonite Product Quality Score by Age
Carbonite's Product Quality score was rated 1.5 stars by customers ages 61-65 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 1.5 | 61-65 | 1.5 |
Carbonite Product Quality Score by Usage
Carbonite's Product Quality score was rated the highest by customers who have used Carbonite's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Carbonite Product Quality Score by Industry
Carbonite's Product Quality score was rated the highest by Construction industry customers, and the lowest by Legal industry customers.
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Carbonite Product Quality vs. Competitors
Compared to its competitors, Carbonite's Product Quality score is rated right above Iron Mountain, and is preceded by Backblaze.
| COMPANY | Product Quality Score | |
|---|---|---|
| Mozy | 4.2/5 |
| Code42 | 4.1/5 |
| StorageCraft Technology Corporation | 4/5 |
| Dropbox | 3.8/5 |
| Datto | 3.8/5 |
| Backblaze | 3.7/5 |
| Carbonite | 3.6/5 |
| Iron Mountain | 2.3/5 |
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Carbonite Pricing
Carbonite ROI & Value For Money
3.5/5
Carbonite has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Carbonite Pricing Plans
Carbonite has a pricing structure that accommodates small and medium businesses. Starting from $59/year, Carbonite uses a subscription model.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Accounting industry think that they had the lowest ROI from Carbonite.
Who Uses Carbonite?
Small Businesses
Medium Businesses
Quick Insights into Carbonite ROI
Carbonite's ROI score was rated highest by customers from the Healthcare, Hospitals and Medicine industry, and rated lowest by customers who have used Carbonite's products/services for Over 10 Years.
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Ranked Carbonite ROI the Highest
Ranked Carbonite ROI the Lowest
Carbonite ROI Score by Gender
Carbonite's ROI score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Carbonite ROI Score by Ethnicity
Carbonite's ROI score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Carbonite.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Carbonite ROI Score by Age
Carbonite's ROI score was rated 1.5 stars by customers ages 61-65 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 1.5 | 61-65 | 1.5 |
Carbonite ROI Score by Usage
Carbonite's ROI score was rated 1.5 stars by customers who have used Carbonite's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.
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Carbonite ROI Score by Industry
Carbonite's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Accounting industry customers.
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Carbonite Pricing vs. Competitors
Compared to its competitors, Carbonite's ROI score is rated right above Iron Mountain, and is preceded by Backblaze.
| COMPANY | Pricing Score | |
|---|---|---|
| Mozy | 3.8/5 |
| Code42 | 3.8/5 |
| Dropbox | 3.8/5 |
| Datto | 3.6/5 |
| Backblaze | 3.5/5 |
| Carbonite | 3.5/5 |
| Iron Mountain | 2.2/5 |
| StorageCraft Technology Corporation | 2/5 |
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Carbonite Customer Satisfaction (CSAT)
Carbonite Customer Satisfaction (CSAT) Score
12 / 100
Carbonite has an overall Customer Satisfaction score of 12 rated by its users and customers.
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Very Satisfied
0%
Satisfied
12%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
13%
Very Dissatisfied
75%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Carbonite Customer Satisfaction
Carbonite's Customer Satisfaction score was rated highest by customers who have used Carbonite's products/services for 5 to 10 Years, and rated lowest by customers who have used Carbonite's products/services for Over 10 Years.
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Ranked Carbonite Customer Satisfaction the Highest
Ranked Carbonite Customer Satisfaction the Lowest
Carbonite Customer Satisfaction Score by Gender
Carbonite's Customer Satisfaction score was rated 0 by both Female and Male customers on Comparably.
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0
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 100% |
0
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 100% |
Carbonite Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Carbonite's Customer Satisfaction (CSAT) score was rated 0% according to Caucasian users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
Carbonite Customer Satisfaction Score by Age
Carbonite's Customer Satisfaction score was rated 0 points by customers ages 61-65 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 61-65 | 0% |
Carbonite Customer Satisfaction Score by Usage
Carbonite's Customer Satisfaction score was rated 0 points by customers who have used Carbonite's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.
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Carbonite Customer Satisfaction vs. Competitors
Compared to its competitors, Carbonite's Customer Satisfaction score is rated right above Mozy, and is preceded by Iron Mountain.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Backblaze | 100% |
| Code42 | 80% |
| Dropbox | 67% |
| Datto | 60% |
| Iron Mountain | 35% |
| Carbonite | 12% |
| Mozy | 0% |
| StorageCraft Technology Corporation | 0% |
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Carbonite Customer Service
2.1/5
Carbonite has an overall Customer Service score of 2.1 out of 5 stars rated by its users and customers.
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About Carbonite's Customer Service
Website
http://www.carbonite.com/
Carbonite's Social Links
Quick Insights into Carbonite Customer Service
Carbonite's Customer Service score was rated highest by customers who have used Carbonite's products/services for 5 to 10 Years, and rated lowest by customers who have used Carbonite's products/services for Over 10 Years.
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Ranked Carbonite Customer Service the Highest
Ranked Carbonite Customer Service the Lowest
Carbonite Customer Service Score by Gender
Carbonite's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Carbonite Customer Service Score by Ethnicity
Carbonite's Customer Service score was rated 1.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Carbonite.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Carbonite Customer Service Score by Age
Carbonite's Customer Service score was rated 1.5 stars by customers ages 61-65 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Carbonite.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
61-65 1.5 | 61-65 | 1.5 |
Carbonite Customer Service Score by Usage
Carbonite's Customer Service score was rated 1.5 stars by customers who have used Carbonite's products/services for 5 to 10 Years, and by customers with Over 10 Years of usage.
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Carbonite Customer Service vs. Competitors
Compared to its competitors, Carbonite's Customer Service score is rated right above Iron Mountain, and is preceded by Code42.
| COMPANY | Customer Service Score | |
|---|---|---|
| Mozy | 3.7/5 |
| Dropbox | 3.6/5 |
| Backblaze | 3.5/5 |
| Datto | 3.5/5 |
| Code42 | 3.2/5 |
| Carbonite | 2.1/5 |
| Iron Mountain | 2/5 |
| StorageCraft Technology Corporation | 1.5/5 |
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Carbonite as an Employer
4.2/5
Carbonite has a 4.2/5 stars for its overall company culture rated by their employees
top
20%
Consumer vs. Employees
Carbonite scored a 15 for Net Promoter Score and a 23 for Employee Net Promoter Score. NPS gauges how likely a customer of Carbonite would recommend the brand to a friend. ENPS measures how likely Carbonite employees would recommend working at Carbonite to a friend.
Net Promoter Score
15
NPS Score
| 50% | Promoters |
|---|---|
| 15% | Passive |
| 35% | Detractors |
Employee Net Promoter Score
23
eNPS Score
| 35% | Promoters |
|---|---|
| 53% | Passive |
| 12% | Detractors |
